Hotel Hive

Name

Hotel Hive

Legal name

Hotel Hive

Website

https://hotelhive.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Boutique Micro-Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Wellness-Lifestyle Boutique Hotels (THAGADAF)

akta.pro secondary industry

Value Inn / No-Frills Hotels (THAGABAL)

Keywords

• Boutique hotel accommodations
• Micro-hotel hospitality
• Hotel room rentals
• Hotel loyalty programs
• Group hotel bookings

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Room Revenue: Primary revenue stream from micro-hotel room bookings across multiple room types: Loft Rooms (King 200 sq ft, Queen 150 sq ft, Bunk 125 sq ft), Hive Rooms, Buzz Rooms, and Connector rooms for groups. Room rates vary by season, length of stay, and promotional codes.
2. Food & Beverage: Revenue from on-site dining and drinking venues: Hive Bar (La Colombe coffee, local beers, craft cocktails), Hive Rooftop (year-round rooftop with panoramic DC views), and &pizza partnership (pizzas $12, gluten-free crust $3.25 extra). Hive Bar operates daily with breakfast service 6am-10:30am and dine-in until 10pm (11pm Fri-Sat). &pizza open 11am-10pm daily.
3. Merchandise Sales: Swag Shop merchandise including S'well bottles ($35), candles ($15), umbrellas ($29), apparel (T-shirts $25, crewnecks $25, quarter zips $65), pet accessories, and seasonal items.
4. Group Bookings & Events: Discounted room blocks for group events including weddings, meetings, conferences, university groups, marathon participants, and government travel. Perks include complimentary F&B vouchers, room upgrades, and VIP amenities based on room count.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Hotel Hive operates a single-property micro-hotel in Washington DC's Foggy Bottom neighborhood, selling overnight stays in compact, intentionally designed rooms (125 to 250+ square feet) across four types (Loft, Hive, Buzz, and adjoining Connectors). Revenue is supplemented by on-site food and beverage (Hive Bar with La Colombe coffee and craft cocktails, Hive Rooftop, and an &pizza outlet), the Stay Buzzed tiered loyalty program, group/room-block sales, and a branded Hive Swag Shop selling apparel and accessories.

Product overview

Hotel Hive is DC's first micro-hotel offering compact but thoughtfully designed rooms paired with vibrant food, beverage, and social spaces. The core product portfolio includes four distinct room types (Loft Rooms, Hive Rooms, Buzz Rooms, and Connectors) ranging from 125-250+ square feet, complemented by on-site dining venues (&pizza, Hive Bar, Hive Rooftop). The property supports its room revenue through tiered loyalty program (Stay Buzzed), specialized rate programs (Government, University, Marathon, Stay Loyal), group travel packages, and a merchandise Swag Shop. Guests receive complimentary amenities including fitness equipment loans and Balance Gym access. The hotel operates with Green Key eco-certification and partners with RunGo for guest activity experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Loft Rooms Top-floor micro-rooms featuring high ceilings, rustic beams, and exposed brick, available in King (200 sq ft), Queen (150 sq ft), and Bunk (125 sq ft) configurations that accommodate up to 2 guests. Sold as overnight hotel accommodations to individuals and couples visiting Washington DC.
• Hive Rooms Signature micro-rooms with individual style and unique layouts, including accessible Hive Queen and Hive Bunk configurations. Sold as overnight hotel accommodations to individual travelers and couples.
• Buzz Rooms Value-oriented micro-rooms located directly above or below the bar and pizza shop, available in King (200 sq ft), Queen (150 sq ft), Twin (125 sq ft), and Bunk (125 sq ft) configurations for up to 2 guests. Sold as overnight accommodations at a lower price point.
• Connectors Adjoining Queen and Bunk room combinations that accommodate up to 4 guests, designed for families and small groups traveling together. Sold as multi-room overnight stays.
• Stay Buzzed Loyalty Program Tiered loyalty program rewarding guests from their first direct-booking stay with complimentary drinks and pizza, escalating to surprises, complimentary room nights, and a DC dining experience by the tenth stay. Open to individual consumers who book directly through hotelhive.com.
• &pizza at Hotel Hive On-site pizza restaurant operating through a partnership with &pizza, offering chef-crafted and build-your-own pizzas ($12 per pie, gluten-free crust +$3.25) with indoor seating, a private courtyard, and front patio, open daily 11am-10pm. Serves hotel guests and walk-in DC diners.
• Hive Bar Lobby bar serving La Colombe coffee during breakfast service (6am-10:30am), local Manor Hill Brewing beers, and creative craft cocktails, with dine-in until 10pm (11pm Fri-Sat). Serves hotel guests and walk-in DC visitors.
• Hive Rooftop Year-round rooftop bar with panoramic DC views serving draft beers ($9), non-alcoholic beers ($8), wines by the glass ($9), and frozen cocktails ($13), with happy hour options and a 20% service charge for parties of 6+. Open to hotel guests and DC visitors.
• Group Travel Room Blocks Discounted multi-room blocks for weddings, meetings, conferences, university groups, and team events, with perks scaled to room count including complimentary F&B vouchers, complimentary rooms, room upgrades, VIP welcome amenities, Uber credits, and Visa gift cards. Sold to event organizers and institutional group buyers through the dedicated group sales desk.
• Hive Swag Shop On-site and online merchandise store offering branded items including S'well bottles ($35), candles ($15), umbrellas ($29), apparel (T-shirts $25, crewnecks $25, quarter zips $65), pet accessories, and mission-driven products from partners such as Hon's Honey and Hands Producing Hope. Sold to hotel guests and walk-in customers.

Quantifiable outcome

• TripAdvisor Top-10 hotel in the US for Service recognition
• +2 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

16 partnerships are on record, tiered core and minor.

• &pizzacoreStrategic or Co-development PartnerIndoor and outdoor seating partnership with three unique food spaces (indoor seating, private courtyard, front patio). &pizza provides chef-crafted pizzas and build-your-own options at $12 per pie, open daily 11am-10pm. Hotel provides branded space and drives guest revenue to on-site dining.
• Balance GymcoreStrategic or Co-development PartnerComplimentary fitness access for hotel guests at Foggy Bottom gym located 15-minute walk inside the Fairmont Hotel. Provides equipment, fitness classes (including Hyrox), and lap pool. Guests simply show Hive room key and sign waiver.
• Su + Soul StudiominorStrategic or Co-development PartnerWeekly rooftop wellness series every Friday at 9am featuring Vinyasa, Sculpt, Pilates, Restorative Flow, and Sound Baths with instructor Cagla Giray. Complimentary for hotel guests, open to DC locals.
• La Colombe CoffeecoreGTM or Marketing PartnerExclusive coffee partnership providing La Colombe coffee at Hive Bar during breakfast service (6am-10:30am). Supports social and environmental causes including ethical sourcing and community development. La Colombe's goodwill initiative alignment with hotel's community values.
• Manor Hill BrewingminorGTM or Marketing PartnerLocal craft beer partnership featuring Manor Hill Farm Fuzz (Witbier), Manor Hill Amber (Amber Ale), and seasonal rotators on draft at Hive Bar and Hive Rooftop.
• Green Key GlobalcoreOthersEco-certification partnership providing Green Key certification, a globally recognized eco-label for hotels committed to sustainable operations across energy, water, and environmental practices.
• Fox FoldminorGTM or Marketing PartnerSustainable bathroom product partnership reducing waste, saving trees, and reducing emissions through eco-friendly alternatives to traditional amenities.
• BeeKindminorGTM or Marketing PartnerBath product partnership offering luxurious guest experience while supporting honeybee health and reducing environmental impact. Aligns with hotel's bee/hive theme.
• Garnier-ThiebautminorGTM or Marketing PartnerPremium, eco-conscious linens partnership focused on durability and environmental stewardship for hotel bedding and bathroom linens.
• Procure ImpactminorGTM or Marketing PartnerMission-driven vendor sourcing partnership through Procure Impact platform, including Hon's Honey (women trauma survivors social enterprise) and Hands Producing Hope (women artisans in underserved communities). Products sold in Hive Swag Shop.
• Hon's HoneyminorGTM or Marketing PartnerSocial enterprise supplying raw and infused honeys, lip balm, beeswax candles, and wellness products from women survivors of trauma. Products available in Hive Swag Shop.
• Hands Producing HopeminorGTM or Marketing PartnerWomen artisan collective supplying magnets and producing branded greeting cards for the hotel, supporting underserved communities.
• RunGominorGTM or Marketing PartnerRunning route partnership providing customized DC routes for hotel guests with RunGo app integration. Guests completing routes receive surprise prizes at front desk.
• Columbia Plaza ParkingminorGTM or Marketing PartnerParking partnership providing guests discounted parking at $29 per 24-hour period at Columbia Plaza garage (2400 Virginia Ave NW) diagonally across from hotel. Hotel provides chaser ticket for discount.
• Salvation Army Angel TreeminorStrategic or Co-development PartnerHoliday philanthropy partnership where hotel team and guests support local families in need by donating gifts through the Angel Tree program.
• Cycle for SurvivalminorStrategic or Co-development PartnerNational movement partnership raising critical funds for rare cancer research through high-energy indoor cycling events in Washington DC.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Yotel: Micro-hotel brand with urban properties featuring small "cabins" and self-service tech amenities. Directly comparable in compact-room concept, urban locations, and value-oriented yet design-led positioning.
• Pod Hotels: Pioneer of the micro-hotel concept in NYC with compact, efficiently designed rooms and integrated F&B/social spaces. Most directly comparable operator to Hotel Hive in terms of compact-room format, urban positioning, and value-to-style ratio.
• citizenM: International micro-hotel chain offering compact rooms with modular furniture and tech-forward design in major gateway cities. Closest scaled competitor to Hotel Hive's compact-room, lifestyle positioning.
• Ace Hotel: Lifestyle boutique hotel brand with strong local programming, art-filled spaces, and on-site F&B venues. Comparable to Hotel Hive in the lifestyle-boutique segment with emphasis on community, design, and integrated food/beverage.
• Arlo Hotels: Urban boutique hotel group with compact rooms, lively F&B programming, and rooftop bars (notably Arlo Roof Top). Comparable to Hotel Hive on small-footprint rooms, integrated rooftop/F&B model, and city-center positioning.

Broad incumbents

• Moxy Hotels: Marriott's compact, design-forward select-service brand targeting younger travelers with smaller rooms and vibrant social spaces. Broader incumbent applying a similar micro-hotel concept at scale via Marriott's distribution and loyalty.
• Kimpton Hotels & Restaurants: Major boutique lifestyle hotel brand (IHG) with multiple DC properties featuring on-site restaurants and rooftop bars. Broader incumbent operating lifestyle-boutique hotels in the same Washington DC market.

Regional players

• The LINE Hotel DC: Boutique lifestyle hotel near the Washington Monument featuring multi-venue F&B and rooftop. Comparable DC-market lifestyle-boutique operator with similar integrated food/beverage and design-forward positioning.
• Hotel Zena (Washington DC): Boutique lifestyle hotel in downtown DC with vibrant design, rooftop programming, and community-focused F&B. Direct DC-market peer operating a similar lifestyle-boutique, single-property model.

Others

• Modus Hotels: Hotel management and operating company that runs Hotel Hive and other boutique properties. Sister/parent organization providing distribution, group sales, and operational infrastructure to Hotel Hive.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hotelhive
• Instagraminstagram.com/hotelhive/?hl=en
• LinkedInlinkedin.com/company/hotelhive

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Hive