Construmaster
Construmaster is a Brazilian cooperative network of 120 construction material retail stores across 83 cities in Goiás, Tocantins, and Pará, providing collective purchasing, marketing, and training services to independent member retailers and generating R$700M in collective purchasing volume in 2025.
- Company typePrivate
- Founded2008
- HeadquartersGoiânia, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Construmaster does
Construmaster (Rede Construmaster) is a Brazilian retail cooperative network of construction material stores, headquartered in Goiânia, Brazil, founded in 2008 by six retailers. It operates as a purchasing, marketing, and training platform serving 120 associated stores across 83 cities in the states of Goiás, Tocantins, and Pará. The network's central function is collective purchasing: in 2025, member stores collectively generated approximately R$700 million in purchasing volume, producing R$35 million in documented savings disbursed back to members (approximately 5% of volume). The model claims savings of 15% on purchases and a 67% revenue increase for participating members, with membership leadership provided by President Rodrigo Guimarães.
The platform supplements collective purchasing with three capability layers: (1) marketing and brand-building, including an annual convention and regional consumer events (e.g., Rodeio do Jacques partnership in May 2025); (2) workforce training, including the Vendedor de Elite program that scaled to 600+ participants in May 2025, a formalized partnership with Senac (Brazil's national commercial training service) in February 2026, and the Canteiro Virtual e-learning platform; and (3) supplier discovery, exemplified by planned member participation in Expo Revestir 2026, one of Latin America's largest construction finishes expos. The entity's own revenue is not disclosed; economically, the network functions as a B2B cooperative where member stores are simultaneously customers and owners, with central entity revenue likely tied to membership dues, supplier rebates, training fees, and shared marketing fees derived from the R$700M collective purchasing volume.
The business model is regionally concentrated in three Brazilian states, with no disclosed geographic expansion beyond the current Goiás/Tocantins/Pará footprint. There are no public signals of AI/ML capabilities, enabling proprietary technology, or differentiated digital infrastructure beyond the Canteiro Virtual training platform. The competitive position rests on aggregated purchasing scale, regional storefront density, and member loyalty built over 17 years of operation.
Construmaster firmographics
Firmographics- Name
- Construmaster
- Legal name
- Rede Construmaster
- Website
- https://redeconstrumaster.com.br
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Construmaster is a Brazilian cooperative network of 120 construction material retail stores across 83 cities in Goiás, Tocantins, and Pará, providing collective purchasing, marketing, and training services to independent member retailers and generating R$700M in collective purchasing volume in 2025.
- Ownership category
- akta.pro rank
Construmaster industry classification
Industry- Product category
- Construction Materials Retail Network
- NAICS
- Building Material and Garden Equipment and Supplies Dealers (444), Home Centers (444110)
- SIC
- Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)
- akta.pro industry
- Construction, Hardware & MRO Supply Clubs (Trades/Contractors)Consumer Products & Retail/Discount, Club & Value Retail/Cash & Carry / Wholesale Clubs (B2B & B2B2C)
Keywords
Where Construmaster is headquartered
LocationHeadquarters
- HQ city
- Goiânia
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Construmaster business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Purchasing Network Services: Construmaster acts as a purchasing collective for independent hardware stores, negotiating bulk purchasing deals with suppliers and manufacturers on behalf of member stores. The network generates value through collective volume purchasing that yields approximately R$35 million in annual savings for associates.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Construmaster product offering
Product offeringCore offering
Construmaster operates a retail network of 120 independent construction material and hardware stores across 83 cities in the Brazilian states of Goiás, Tocantins, and Pará. The network pools collective purchasing power on behalf of member stores to negotiate bulk deals with manufacturers and suppliers, while providing associates with marketing support, digital marketing advisory, accounting and financial advisory, professional store layout design, training programs, and regional exclusivity. In 2025, the network recorded R$700 million in total purchase volume and generated R$35 million in savings for member stores.
Product overview
Construmaster is a retail network of construction material stores operating primarily in the states of Goiás, Tocantins, and Pará, Brazil. The core offering is the store network itself, which provides associated stores with collective purchasing power (enabling price negotiations similar to large corporations), marketing support, digital marketing advisory, accounting and financial advisory, regional exclusivity, monthly meetings, and business professionalization. As a complementary service, the network offers the Canteiro Virtual EAD training platform, which provides free online courses in management, leadership, and marketing to all member stores and their employees. The network was founded in 2008 by six store owners and currently comprises 120 associated stores across 83 cities.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 15% savings on purchases for associated stores
- +4 more outcomes
Companies that use Construmaster
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles1 record
Construmaster technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
Construmaster partnerships and signals
Strategic signalPartnerships
43 partnerships are on record, tiered core, major and minor.
- Expo Revestir 2026coreConstrumaster participated in Expo Revestir 2026, the main finishing materials exhibition in Latin America held in São Paulo. The network's leadership team, led by President Rodrigo Guimarães, visited to strengthen supplier relationships, initiate new commercial connections, and secure favorable negotiations for member stores.
- FebramatcoreFederação Brasileira de Materiais de Construção - Represented by Minoru Uehara at the 2026 Annual Convention. Recognized as an institution that drives the construction materials retail sector.
- FecomérciomajorFederação do Comércio de Bens, Serviços e Turismo do Estado de Goiás - Represented by Marcelo Gomes (director of international relations) at the 2026 Annual Convention.
- SindimacocoreSindicato das Indústrias de Materiais de Construção - Represented by Ariana Menezes at the 2026 Annual Convention. Recognized for supporting the construction materials retail sector.
- VotorantimcoreMajor industry partner recognized at the 2026 Annual Convention for vital partnership enabling the network to offer competitiveness and innovation to end consumers.
- LeinertexcoreKey textile industry partner recognized for strategic partnership providing competitive products to network members.
- EternitcoreMajor construction materials manufacturer recognized at the 2026 Annual Convention for vital partnership supporting network competitiveness.
- EmbramacomajorIndustry partner recognized for strategic partnership in the construction materials sector.
- TigrecoreLeading manufacturer of construction solutions recognized for vital partnership enabling network innovation.
- TramontinacoreMajor tools and household goods manufacturer recognized for partnership providing quality products to network.
- AstramajorSanitaryware and bathroom fixtures manufacturer recognized for strategic partnership with the network.
- AtlasmajorConstruction materials manufacturer recognized for partnership supporting network product offerings.
- DVG PreconmajorConstruction materials industry partner recognized at the 2026 Annual Convention.
- BlumenalminorConstruction materials manufacturer recognized for partnership with the network.
- SenacmajorNational Commercial Training Service - Construmaster announced partnership with Senac for workforce qualification programs, focusing on training the workforce which is described as one of the sector's biggest challenges.
- Canteiro VirtualcoreVirtual platform providing e-learning courses for associates. Provides dozens of courses in management, leadership, and marketing. Free access for all network members with certificate completion tracking.
- WhatsApp BusinessmajorMessaging platform partnership providing customer communication tools for member stores to engage with customers.
- Jacques Vanier / Rodeio do JacquesminorConstrumaster was a partner in the first edition of Rodeio do Jacques, a major rodeo event held at Roça do Jacques in Bela Vista de Goiás. The event featured 25 nationally and internationally awarded competitors with live YouTube transmission reaching over 1.2 million views.
- Delta (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Pevilon (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Mundial (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Japi (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Quartzolit (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Plastubos (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Pado (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Lorenzetti (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Vedacit (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Docol (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Condor (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Celite (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Brasilit (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Betumax (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Cortag (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Incpsisos (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Fortlev (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Formigres (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Menegotti (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Bragioni (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Haiala (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Cozimax (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Blumenau (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- AJ (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
- Ramssol (Marca Parceira)minorBrand partner displayed in the partner logos section of the Construmaster website.
Scale indicators6 records
Recent moves11 records
Expansion highlights5 records
Construmaster competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
Construmaster social profiles
Digital presenceConstrumaster financial estimates
Financial estimateRevenue estimate
Valuation estimate
Construmaster leadership team
Management profileNumber of profiles
Profiles6 records
Construmaster funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Construmaster M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Construmaster
What does Construmaster do?
Construmaster operates a retail network of 120 independent construction material and hardware stores across 83 cities in the Brazilian states of Goiás, Tocantins, and Pará. The network pools collective purchasing power on behalf of member stores to negotiate bulk deals with manufacturers and suppliers, while providing associates with marketing support, digital marketing advisory, accounting and financial advisory, professional store layout design, training programs, and regional exclusivity. In 2025, the network recorded R$700 million in total purchase volume and generated R$35 million in savings for member stores.
Is Construmaster a public or private company?
Construmaster is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Construmaster founded?
Construmaster was founded in 2008. It employs 11 to 50 people.
Where is Construmaster based?
Construmaster is headquartered in Goiânia, Brazil, in the Latin America region.
How does Construmaster make money?
One revenue line is on record: purchasing Network Services.
Does Construmaster have an API?
No public API is recorded for Construmaster.
What industry is Construmaster in?
Construmaster's product category is Construction Materials Retail Network. Its primary akta.pro industry code is CRAEAEAG, Construction, Hardware & MRO Supply Clubs (Trades/Contractors). Its NAICS code is 444 and its SIC code is 5070.