SKILOU
SKILOU is a French proprietary software platform serving 900+ sports retailers across 300 ski resorts, providing rental, point-of-sale, inventory, and online booking modules. Operated by Synergie 73 Informatique since 1994, distributed via three exclusive regional agencies across France.
- Company typePrivate
- Founded1994
- HeadquartersAlbertville, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SKILOU does
SKILOU is a proprietary management software platform for sports retailers, created and operated by Synergie 73 Informatique, headquartered in Albertville, France. Created around 1994 (per the company's own history) and serving the sports-retail industry for over 30 years, the platform supports French mountain sports retailers with rental management, point-of-sale, inventory, and online reservation workflows. The company reports more than 900 sports stores using SKILOU across approximately 300 ski resorts and 1,100 points of sale, with named enterprise deployments including Groupe SKISHOP (43 Skiset stores), Groupe DANISPORTS (Sport 2000 banners, 17+ years), and Intersport Morzine/Avoriaz/Les Gets (30+ years). The platform is distributed exclusively through three exclusive regional agencies across mainland France.
The platform is structured around four interconnected modules — Skilou Location (rental management with EPI/ISO equipment tracking and French binding-adjustment compliance), Skilou Vente (POS and inventory with multi-store synchronization), Skilou Résa (online booking engine with automatic descent into the rental software, eliminating manual re-entry), and Véloresa (bicycle rental with workshop tracking and multipass integration). The architecture includes EDI data exchange with the major French retail banners (Intersport, Sport 2000, Skiset, Skimium, Go Sport, Netski), a MySkilou mobile application (iOS/Android), proprietary hardware (rugged tablets and portable terminals), and QUALIOPI-certified training with a documented 94% satisfaction rate across 136 trainees over the 12-month period ending December 31, 2025.
SKILOU generates revenue primarily through annual software licensing and subscriptions, supplemented by hardware sales, ongoing maintenance/support, and OPCO-funded training services. Pricing is quote-based and tailored to each retailer's scale, number of stores, and module selection; no public pricing is disclosed. The company is privately held by Synergie 73 Informatique (SIRET 37863632800031), with no external funding disclosed in the available source material and an apparent headcount of 15-30 collaborators (sources conflict between the firmographic estimate of 15 and the website's stated "30 collaborateurs").
SKILOU firmographics
Firmographics- Name
- SKILOU
- Legal name
- Synergie 73 Informatique
- Website
- https://skilou.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SKILOU is a French proprietary software platform serving 900+ sports retailers across 300 ski resorts, providing rental, point-of-sale, inventory, and online booking modules. Operated by Synergie 73 Informatique since 1994, distributed via three exclusive regional agencies across France.
- Ownership category
- akta.pro rank
SKILOU industry classification
Industry- Product category
- Vertical Software for Sports Retail
- NAICS
- Recreational Goods Rental (532284)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Ski & Snowboard Rental & Demo Shops (CRAMAJAE)
- akta.pro secondary industries
- Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles) (CRAMAJAA), Winter Equipment Rental, Demo & Repair (Skis/Boards/Boots, Tuning) (THAAAJAH)
Keywords
Where SKILOU is headquartered
LocationHeadquarters
- HQ city
- Albertville
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
SKILOU business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Licenses and Subscriptions (Location, Vente, Résa, Véloresa): SKILOU generates revenue primarily through the licensing/subscription of its core software modules: Skilou Location (rental management), Skilou Vente (POS and inventory), Skilou Résa (online booking engine), and Véloresa (bicycle rental module). Pricing is tailored to the retailer's scale, number of stores, and selected modules. The company provides hardware (POS terminals, rugged tablets, portable devices) as part of its offering alongside installation, training, and annual software support.
- Hardware Sales and Maintenance (SAV): Skilou supplies and maintains the physical IT infrastructure needed to run its software in-store, including POS terminals, rugged all-in-one tablets, and portable rental terminals. Field installation adapted to the retailer's physical space constraints and ongoing hardware support (SAV) are part of the service package.
- Training Services and OPCO Financing: SKILOU offers on-site and remote training for its software users. As a QUALIOPI-certified training provider, these programs are eligible for full or partial reimbursement through French OPCO (Opérateurs de Compétences) continuing education funds. The company assists clients with their funding applications, generating additional professional services revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Custom quote-based pricing based on retailer profile, number of stores, and selected modules |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
SKILOU product offering
Product offeringCore offering
SKILOU develops and licenses an integrated management software suite for sports retailers covering ski and bicycle rental, point-of-sale and inventory, and online reservation workflows. The proprietary platform comprises Skilou Location (rental management), Skilou Vente (POS and stock), Skilou Réa (online booking engine), and Véloresa (bicycle rental), complemented by proprietary hardware (rugged tablets, portable terminals), the MySkilou mobile app, and QUALIOPI-certified training services. The software integrates via EDI with major French retail banners and serves ski resort stores, sports retail chains, and independent retailers across France.
Product overview
SKILOU is a unified software suite for sports retailers comprising three interconnected core products: Skilou Location for rental operations management, Skilou Vente for point-of-sale and inventory control, and Skilou Résa for online customer reservations. These products share a common database enabling seamless data flow between rental, sales, and online booking functions. The ecosystem is complemented by Véloresa for dedicated bicycle rental operations and proprietary hardware including rugged tablets and portable terminals. The suite is certified QUALIOPI and supports EDI data exchange with major French retail chains including Intersport, Sport 2000, Skiset, Skimium, Go Sport, and Netski.
Differentiator
Problem solved
Functional benefit
Brands
- Skilou Location: Rental management software for sports equipment including ski and VTT (mountain bikes), handling transactions and rental fleet management.
- Skilou Vente
- Skilou Résa
- Véloresa
Products and services
- Skilou Location
Quantifiable outcome
- 94% training satisfaction rate across 136 trainees over 12 months (updated December 31, 2025)
- +2 more outcomes
Companies that use SKILOU
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
SKILOU technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
SKILOU partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- Mountain RidersminorSkilou partnered with Mountain Riders, a mountain environmental association, to organize an environmental education day for 73 students who collected over 20 kg of waste at Les Saisies ski resort. Activities included waste identification workshops and environmental fresco creation.
- Intersport Les SaisiesminorIntersport Les Saisies funded transportation for 73 students from Saint-François d'Albertville school to participate in the Mountain Riders environmental cleanup event organized by Skilou at Les Saisies ski resort.
- Sport AchatcoreSkilou has been a longstanding exhibitor at Sport Achat, the major French sports retail trade show held twice yearly at Alpexpo Grenoble and Eurexpo Lyon. The company uses this event to showcase new software versions, provide personalized advice, and generate leads across the French sports retail community.
- SkiTECminorSkilou partnered with SkiTEC, an Alpine-based company that designs and manufactures customized objects and structures with low carbon impact. SkiTEC operates in decoration (custom furniture), sustainable mobility (bicycle and bus shelters), and energy (photovoltaic supports). The partnership reflects Skilou's commitment to sustainability and local Alpine production.
- IntersportcoreIntersport, one of Europe's largest sporting goods retail chains, has maintained a 30+ year relationship with Skilou. Multiple Intersport stores in ski resorts (Morzine, Avoriaz, Les Gets) rely on Skilou for their rental and sales management. The long-term partnership enables EDI integration and collaborative product development aligned with Intersport's operational needs.
- Sport 2000coreSport 2000 is a major French sporting goods retail cooperative. Skilou has supported Sport 2000 members (including stores in Courchevel and the broader Danisports group) for 17+ years, providing integrated management software and EDI data exchange with the central buying organization.
- SkisetcoreSkiset is a major ski rental retail banner. Groupe SKISHOP deployed Skilou across 43 Skiset stores in just 3 months, demonstrating the software's ability to scale across a multi-store franchise network with consistent processes and data standards.
- Skimium, Go Sport, NetskiminorSkilou mentions EDI integration capabilities with these additional retail banners, enabling synchronized data exchange for purchasing, sales, and commission billing workflows across their store networks.
- CG InformatiquecoreCG Informatique is the exclusive regional reseller for Skilou covering the Pyrénées and Atlantic Coast regions. Based in Nay, it provides sales, installation, training, and ongoing support to sports retailers in its territory.
- Clic On LinecoreClic On Line is the exclusive regional reseller for Skilou covering the Chablais, Jura, and Vosges regions. Based in Saint Jean d'Aulps, it provides localized sales, implementation, and support services for sports retailers in its assigned territory.
- OVHminorOVH is the web hosting provider for skilou.com, as stated in the legal notices. OVH provides the server infrastructure for the company's website.
- AlpawebminorAlpaweb is the web agency that designed and built the skilou.com website, based in Chavanod near Annecy, France. Credit noted in the footer and legal notices.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
SKILOU competitors and assessment
Company assessmentDirect peers
- Axess: Axess offers ticketing, access control, and ski resort management software for alpine resorts. Comparable to SKILOU because it serves the same ski resort operational ecosystem with integrated software, including rental and POS workflows.
- Galatea: Galatea is a Swiss provider of ski rental and depot management software used by European ski shops and resorts. Closely comparable to SKILOU as a vertical SaaS for ski rental operations in Alpine markets.
- Skidata: Skidata (Austrian-based) is a leading provider of access management and ski resort solutions, including rental and ski-school software. Directly comparable to SKILOU as a vertical software provider for ski resort and rental operations across Europe.
- JBS Resort Solutions: JBS provides ski resort and rental shop management software (rental POS, inventory, group billing). Comparable to SKILOU as a domain-specific rental/POS platform for ski resorts and stores.
Broad incumbents
- Cegid: Cegid is a leading French retail, ERP, and SaaS software provider. Comparable to SKILOU as a French retail software serving mid-market retailers, though Cegid operates across a much broader retail portfolio rather than specializing in ski rental.
- Lightspeed Commerce: Lightspeed is a publicly-traded cloud POS and retail SaaS provider with a strong footprint in sporting goods retail. Comparable to SKILOU as a POS/inventory platform for sports retailers, though it is a horizontal generalist rather than a ski-vertical specialist.
Others
- Chronoscan: Chronoscan is a French software vendor providing point-of-sale and cash register solutions (including conformité with French fiscal regulations). Comparable to SKILOU as a French software vendor serving sports retailers with compliance-aware POS functionality.
Regional players
- Sankos: Sankos provides software for ski and sports equipment rental, with a geographic focus on the German-speaking Alpine markets. Comparable to SKILOU as a vertical ski rental software provider, but operating primarily in DACH rather than France.
Emerging players
- Booxi: Booxi provides online booking and appointment management software for retailers, including sports equipment rental. Comparable to SKILOU's Skilou Réa online reservation module in addressing the digital booking needs of ski/bike retailers.
- ResortSuite: ResortSuite offers integrated property management, POS, and reservation systems for resorts and ski operations. Partially comparable to SKILOU as a software provider to ski resorts, though focused more on guest management than rental workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
SKILOU social profiles
Digital presenceSKILOU compliance and trust
Trust signalCompliance1 record
SKILOU financial estimates
Financial estimateRevenue estimate
Valuation estimate
SKILOU leadership team
Management profileNumber of profiles
Profiles1 record
SKILOU subsidiaries and ownership
Company hierarchySubsidiaries2 records
SKILOU funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SKILOU M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SKILOU
What does SKILOU do?
SKILOU develops and licenses an integrated management software suite for sports retailers covering ski and bicycle rental, point-of-sale and inventory, and online reservation workflows. The proprietary platform comprises Skilou Location (rental management), Skilou Vente (POS and stock), Skilou Réa (online booking engine), and Véloresa (bicycle rental), complemented by proprietary hardware (rugged tablets, portable terminals), the MySkilou mobile app, and QUALIOPI-certified training services. The software integrates via EDI with major French retail banners and serves ski resort stores, sports retail chains, and independent retailers across France.
Is SKILOU a public or private company?
SKILOU is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SKILOU founded?
SKILOU was founded in 1994. It employs 11 to 50 people.
Where is SKILOU based?
SKILOU is headquartered in Albertville, France, in the Europe region.
How does SKILOU make money?
Three revenue lines are on record. Software Licenses and Subscriptions (Location, Vente, Résa, Véloresa) is the primary driver. The others are hardware Sales and Maintenance (SAV) and training Services and OPCO Financing.
Who are SKILOU's main competitors?
Direct peers on record are Axess, Galatea, Skidata and JBS Resort Solutions. Broad incumbents are Cegid and Lightspeed Commerce. Chronoscan is listed as an others. Sankos is listed as a regional player. Emerging players are Booxi and ResortSuite.
Does SKILOU have an API?
No public API is recorded for SKILOU.
What industry is SKILOU in?
SKILOU's product category is Vertical Software for Sports Retail. Its primary akta.pro industry code is CRAMAJAE, Ski & Snowboard Rental & Demo Shops, with a secondary code of CRAMAJAA, Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles). Its NAICS code is 532284 and its SIC code is 7372.