Fishers Event Center
Fishers Event Center is a 7,500-seat municipal entertainment venue in Fishers, Indiana, opened in 2024 and managed by Legends Global, hosting concerts, three professional sports tenants, and private events across ticket, premium, F&B, and sponsorship revenue streams.
- Company typePrivate
- Founded2024
- HeadquartersFishers, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Fishers Event Center does
Fishers Event Center is a 7,500-seat, 202,310-square-foot multi-purpose entertainment venue located at 11000 Stockdale Street in Fishers, Indiana, 20 minutes northeast of Indianapolis. Opened in 2024, the venue is owned by the City of Fishers (a municipal government entity) and professionally managed by Legends Global. It serves as home to three anchor professional sports tenants — Indy Fuel (ECHL hockey, affiliated with the NHL's Chicago Blackhawks), Indy Ignite (Pro Volleyball Federation), and Fishers Freight (Indoor Football League) — generating a recurring baseline of approximately 58 home-event days per year across hockey, volleyball, and indoor football.
The venue's core offering is a flexible event-space product spanning 202,310 square feet of indoor space plus a 65,000-square-foot outdoor Forum Credit Union Plaza, supported by infrastructure including 76-foot structural height, 2,410 tons of steel, 85,687 feet of electrical conduit, and 220+ Wi-Fi access points. Core technology integrations include Ticketmaster SafeTix mobile ticketing with rotating barcodes, AXS as a secondary ticketing platform, and LAZ Parking's license plate recognition parking system across 2,000+ spaces. The venue also features KultureCity sensory certification, an IKEA-sponsored Mother's Room, a DAMAR-sponsored Sensory Room, and Ball Corporation/World Centric/VerTerra sustainable food-service products.
Fishers Event Center generates revenue across six streams: (1) consumer ticket sales through Ticketmaster and AXS, (2) food and beverage concessions across nine named outlets with local Indiana vendor sourcing, (3) recurring annual leases on 17 premium suites, 4 bunker suites, 2 group suites, and three branded clubs (Legacy Club, Loge Club, North Club), (4) private event rentals for corporate clients, weddings, galas, graduations, and community gatherings, (5) naming rights and sponsorship deals with Forum Credit Union, Allworth Financial, and Tom Wood Group, and (6) parking managed by LAZ Parking. Go-to-market combines direct-to-consumer digital ticketing with enterprise field sales for premium experiences and private events. Marketing reaches consumers via newsletter, SEO, social media, and sports team partnerships, and reaches enterprise clients through a dedicated sales team led by the Director of Sales.
Fishers Event Center firmographics
Firmographics- Name
- Fishers Event Center
- Legal name
- Fishers Event Center
- Website
- https://fisherseventcenter.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fishers Event Center is a 7,500-seat municipal entertainment venue in Fishers, Indiana, opened in 2024 and managed by Legends Global, hosting concerts, three professional sports tenants, and private events across ticket, premium, F&B, and sponsorship revenue streams.
- Ownership category
- akta.pro rank
Fishers Event Center industry classification
Industry- Product category
- Live Entertainment Venue and Event Hosting
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Spectator Sports (7112)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Arenas & Indoor Sports Centers (MPAKAEAB)
- akta.pro secondary industries
- Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF), Concession & Stadium / Arena Catering (THAFAIAG), Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI), Conference Centers & Dedicated Meeting Venues (THAHAAAB)
Keywords
Where Fishers Event Center is headquartered
LocationHeadquarters
- HQ city
- Fishers
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Fishers Event Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Ticket Sales: Primary revenue from ticket sales for concerts, sports events, family shows, and other entertainment. Tickets sold through Ticketmaster.com, AXS.com, and box office. All tickets digital/mobile.
- Food and Beverage: Concession sales including multiple locations: Kickin' Chicken, District Market, Specialty Carts, North Club, Nickel Plate Market, Fuel Zones, 1872 Bar, Railyard Pub, Geist Tavern. Menu includes local Indiana vendors. Cashless only.
- Premium Experiences and Suite Rentals: Revenue from annual bunker suite leases, premium suites, premium clubs (Legacy Club, Loge Club), and group suites. Includes dedicated waitstaff, in-suite catering, private entrances, and VIP amenities.
- Private Events: Rental of event spaces for corporate events, weddings, galas, graduation ceremonies, community events, and festivals. Spaces include Event Center Floor, South Concourse, North Club, Loge Club, Legacy Club, Group Suites, and Forum Credit Union Plaza.
- Naming Rights and Partnerships: Naming rights partnerships including Forum Credit Union Plaza, Allworth Financial Loge Club, Tom Wood Group Legacy Club. Sponsorship revenue from various corporate partners.
- Parking Services: Parking revenue from 2,000+ spaces managed by LAZ Parking. Prepaid and day-of payment options via mobile app. EV charging stations available with applicable fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Event Tickets - Variable pricing based on event, seat location, and demand |
| Subscription | Multi-year contract | Bunker Suites - Annual lease with access to all sporting events and entertainment |
| Subscription | Multi-year contract | Premium Suites - Annual lease with access to all sporting events and entertainment |
| One time/ perpetual license | Pay-as-you-go | Group Suites - Per event rental for concerts and select shows |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Fishers Event Center product offering
Product offeringCore offering
Fishers Event Center is a 7,500-seat, 202,310-square-foot multi-purpose entertainment arena located in the Fishers District, 20 minutes northeast of Indianapolis. It sells tickets to concerts, family shows, and home games for three professional sports teams (Indy Fuel ECHL hockey, Indy Ignite Pro Volleyball Federation, Fishers Freight Indoor Football League), leases premium suites and club spaces, hosts corporate and private events, and operates on-site food and beverage concessions and parking.
Product overview
Fishers Event Center is a physical entertainment venue offering a unified portfolio of event hosting services. The core offering is the 7,500-seat venue itself (Fishers Event Center Venue), complemented by Private Events Hosting for corporate, community, and personal gatherings, Premium Experiences featuring luxury suites and club spaces (Tom Wood Group Legacy Club, Allworth Financial Loge Club, North Club), Food and Beverage Services with diverse dining options, and Ticketing/Parking Services for operational support. The venue also hosts three professional sports teams as tenants: Indy Fuel (ECHL hockey), Fishers Freight (indoor football), and Indy Ignite (Pro Volleyball Federation). Additional offerings include the Summer Elevation Series for local Indiana music artists, and Accessibility Services ensuring inclusive experiences. Together, these services provide end-to-end event experiences from concert hosting to sports events to private celebrations.
Differentiator
Problem solved
Functional benefit
Products and services
- Fishers Event Center Venue Rental (Public Events) A 7,500-seat, 202,310-square-foot multi-purpose event center located 20 minutes northeast of Indianapolis hosting public ticket-bearing concerts, family shows, and sports games for individual ticket buyers.
- Private Events Hosting Full-service venue rental for corporate events, meetings, weddings, graduations, galas, outdoor festivals, and community gatherings across seven indoor and outdoor event spaces including Event Center Floor, South Concourse, North Club, Loge Club, Legacy Club, Group Suites, and Forum Credit Union Plaza.
- Premium Experiences (Suites and Clubs) Luxury hospitality offerings including 23 premium suites (17 Premium Suites, 4 Bunker Suites, 2 Group Suites), the Tom Wood Group Legacy Club, the Allworth Financial Loge Club, and the North Club, with annual or multi-year leases, dedicated waitstaff, in-suite catering, private entrances, and VIP parking.
- Food and Beverage Services On-site concession and catering service across multiple venues including Kickin' Chicken, District Market, Specialty Carts, North Club, Nickel Plate Market, Fuel Zones, 1872 Bar, Railyard Pub, and Geist Tavern, featuring local Indiana vendors (Fischer Farms, The Flying Cupcake, Scoop Shack, It's Those Eggrolls) and vegan, vegetarian, and gluten-free options with sustainable packaging from Ball Corporation, World Centric, and VerTerra.
- Ticketing Services Digital ticketing via Ticketmaster (primary, with SafeTix rotating barcodes) and AXS (secondary) and on-site Ticket Office sales, including ADA-accessible seating and secondary-market resale.
- Parking Services Parking management by LAZ Parking covering 2,000+ surface spots with license plate recognition, prepaid and day-of mobile app payments, and 10 EV charging stations.
- Accessibility Services ADA-compliant and sensory-inclusive accessibility services including KultureCity sensory certification, sensory room, sensory kits, assistive listening devices, closed captioning, accessible seating, and IKEA-sponsored Mother's Room.
- Indy Fuel Home Game Hosting (ECHL Hockey) Host venue services for the Indy Fuel, a minor-league ECHL hockey team affiliated with the NHL's Chicago Blackhawks and AHL's Rockford IceHogs, playing 36 regular season home games from October through April.
- Fishers Freight Home Game Hosting (IFL Indoor Football) Host venue services for the Fishers Freight, a professional indoor football team in the Indoor Football League, playing 8 regular-season home games with regional rivalries against the Green Bay Blizzards and Quad City Steamwheelers.
- Indy Ignite Home Match Hosting (Pro Volleyball Federation) Host venue services for the Indy Ignite, the 8th franchise in the Pro Volleyball Federation (women's professional volleyball league), playing 14 home matches and 14 away matches in its inaugural season.
- Summer Elevation Series Exclusive recording sessions and live performance series spotlighting Indiana artists including Alex Williams, Kara Cole, Taylor Bickett, Jerry Barker, Indy Annies, Wallow Hollows, Brothers Footman, and Wishy.
Quantifiable outcome
- Newest entertainment arena of its size in the region
- +2 more outcomes
Companies that use Fishers Event Center
Customer profileNamed customers2 records
Segments6 records
Ideal customer profiles4 records
Fishers Event Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Fishers Event Center partnerships and signals
Strategic signalPartnerships
24 partnerships are on record, tiered core and minor.
- Pro Volleyball FederationcorePremier women's professional volleyball league in North America. Indy Ignite is the 8th team to join. Began play in January 2024 with world-class players and coaches.
- Chicago BlackhawkscoreNHL affiliate for Indy Fuel hockey team. Provides player development pathway with over 740 players having graduated to the NHL through ECHL.
- ASM GlobalcoreGlobal venue management company providing operations, programming, and consulting services for Fishers Event Center. Manages venue operations, event programming, and guest services.
- Legends GlobalcoreManagement company committed to sustainability, diversity, and community through Global Acts initiative. Provides venue management and corporate responsibility programs.
- TicketmastercoreOfficial primary ticketing source for Fishers Event Center. Provides mobile ticketing via SafeTix rotating barcode technology, online sales platform, and resale market.
- AXSminorSecondary ticketing platform for select events at Fishers Event Center. Mobile ticketing through AXS app.
- LAZ ParkingcoreParking lot management with over 30 years of experience. Uses License Plate Recognition technology. Manages 2,000+ parking spots with mobile app payment and prepaid options.
- Rockford IceHogsminorAHL affiliate for Indy Fuel hockey team. Part of the player development pipeline with Chicago Blackhawks.
- Indoor Football League (IFL)coreAmerica's longest continuously running indoor football league and second-longest running professional football league in U.S. Founded in 2009, entering 18th consecutive season in 2026.
- Forum Credit UnioncoreNaming rights sponsor for Forum Credit Union Plaza at Fishers District. 65,000 square foot outdoor event space adjacent to venue.
- Allworth FinancialcoreNaming rights sponsor for Allworth Financial Loge Club. Premium club space on second level with built-in bar, buffet area, high-top tables. Seating for up to 140 people.
- Tom Wood GroupcoreNaming rights sponsor for Tom Wood Group Legacy Club. Premium club featuring built-in bar, high-top tables, dining tables, and access to TVs and projectors.
- KultureCityminorNonprofit organization dedicated to fostering inclusive environments for individuals with sensory sensitivities or invisible disabilities. Fishers Event Center is KultureCity certified.
- IKEAminorSponsor of Mother's Room presented by IKEA at Fishers Event Center. Dedicated comfortable space for nursing parents with TV, baby changing table, nursing chair, and books.
- Damar FoundationminorSponsor of Sensory Room presented by DAMAR at Fishers Event Center. Located in Guest Services Center near Section 109, available for all events.
- Fischer FarmsminorLocal Indiana vendor providing fresh, high-quality ingredients for concession offerings. Part of FEC's commitment to local sourcing.
- Old Major Market, The Flying Cupcake, Scoop Shack, It's Those Eggrolls, Ohanalulu, Do GoodiesminorLocal Indiana food vendors and artisans bringing variety to concession offerings. Part of FEC's community-focused food philosophy.
- Ball CorporationminorProvides Ball aluminum cups for sustainable beverage service, reducing waste compared to disposable cups.
- World CentricminorProvides plant fiber plates and food boats for sustainable food service operations.
- VerTerraminorProvides palm leaf plates and cutlery for eco-friendly food service operations.
- Hyatt Place/Hyatt House Indianapolis-FishersminorOfficial hotel partner with discounted rates for Fishers Event Center guests. Hyatt Place: 120 rooms with free breakfast. Hyatt House: 91 rooms.
- Courtyard Marriott Indianapolis FishersminorOfficial hotel partner with 145 rooms and discounted rates for Fishers Event Center guests.
- Hotel Nickel Plate FishersminorOfficial hotel partner with 116 rooms and discounted rates for Fishers Event Center guests. Hilton brand.
- Fairfield by Marriott Indianapolis FishersminorOfficial hotel partner with 99 rooms, free breakfast, and discounted rates for Fishers Event Center guests.
Scale indicators15 records
Recent moves6 records
Expansion highlights5 records
Fishers Event Center competitors and assessment
Company assessmentRegional players
- Allstate Arena: Mid-size arena in suburban Chicago managed by ASM Global, ~18,000 capacity. Comparable venue-management operator (parent of Legends Global) and similar role capturing touring acts in the Midwest.
- Murat Theatre at Old National Centre: Historic theater venue within the Old National Centre complex in Indianapolis. Smaller-scale complement in the regional live-entertainment ecosystem where Fishers Event Center competes.
- Wintrust Arena: 10,000-seat arena in Chicago's South Loop, operated by ASM Global. Comparable compact multi-purpose arena format used for concerts, sports, and private events in a major Midwest market.
- TCU Amphitheater at White River State Park: Indianapolis outdoor amphitheater at the White River State Park, ~6,800 capacity. Competes with Fishers for outdoor concert routing during the summer season.
Direct peers
- Ruoff Music Center: Large outdoor amphitheater also in the Indianapolis metro (Noblesville) and operated by Live Nation. Competes for the same regional concert-goer audience in summer months when artists route Indiana dates.
- Indiana Farmers Coliseum: Multi-purpose arena on the Indiana State Fairgrounds, hosts minor league hockey (Indy Fuel previously), concerts, and family shows. Most direct same-market competitor for Fishers' size class and event mix.
- Old National Centre: Mid-size downtown Indianapolis venue operated by Live Nation hosting concerts, comedy, and private events. Comparable for artists scaling down from arena to theater and for corporate/private event bookings.
- Gainbridge Fieldhouse: Home of the NBA Indiana Pacers, Gainbridge Fieldhouse is the largest arena in Indianapolis and the most direct competitor for major concerts, family shows, and premium events. Structurally similar multi-purpose arena in the same metropolitan market.
- Lucas Oil Stadium: Home of the NFL Indianapolis Colts and host of major stadium concerts and events. Comparable as a multipurpose Indianapolis venue competing for the same touring acts and large-scale event budgets, though larger capacity.
Others
- Legends Global: Parent venue-management company that operates Fishers Event Center on behalf of the City of Fishers. Relevant as the management platform/peer for sponsorship, premium, and operational excellence benchmarks.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Fishers Event Center social profiles
Digital presenceFishers Event Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fishers Event Center leadership team
Management profileNumber of profiles
Profiles10 records
Fishers Event Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fishers Event Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fishers Event Center
What does Fishers Event Center do?
Fishers Event Center is a 7,500-seat, 202,310-square-foot multi-purpose entertainment arena located in the Fishers District, 20 minutes northeast of Indianapolis. It sells tickets to concerts, family shows, and home games for three professional sports teams (Indy Fuel ECHL hockey, Indy Ignite Pro Volleyball Federation, Fishers Freight Indoor Football League), leases premium suites and club spaces, hosts corporate and private events, and operates on-site food and beverage concessions and parking.
Is Fishers Event Center a public or private company?
Fishers Event Center is a private company. It is classified as state government owned and is currently operating.
When was Fishers Event Center founded?
Fishers Event Center was founded in 2024. It employs 11 to 50 people.
Where is Fishers Event Center based?
Fishers Event Center is headquartered in Fishers, United States, in the North America region.
How does Fishers Event Center make money?
Six revenue lines are on record. Ticket Sales are the primary driver. The others are food and Beverage, premium Experiences and Suite Rentals, private Events, naming Rights and Partnerships and parking Services.
Who are Fishers Event Center's main competitors?
Regional players on record are Allstate Arena, Murat Theatre at Old National Centre, Wintrust Arena and TCU Amphitheater at White River State Park. Direct peers are Ruoff Music Center, Indiana Farmers Coliseum, Old National Centre, Gainbridge Fieldhouse and Lucas Oil Stadium. Legends Global is listed as an others.
Does Fishers Event Center have an API?
No public API is recorded for Fishers Event Center.
What industry is Fishers Event Center in?
Fishers Event Center's product category is Live Entertainment Venue and Event Hosting. Its primary akta.pro industry code is MPAKAEAB, Arenas & Indoor Sports Centers, with a secondary code of THAHAAAF, Sports & Arena Event Venues (Stadiums, Arenas). Its NAICS code is 71131 and its SIC code is 7990.