Aki

What Aki does

Aki operates a GPS-powered mobile marketplace connecting Brazil's informal street vendors with customers, tourists, and municipal partners. The platform is structured as three interconnected ecosystems: Find & Order (customer-facing patron app with live vendor maps, real-time menus, multicurrency checkout, and wait-time estimates), Earn & Grow (vendor platform with QR menus, Pix/SoftPOS mobile payments, sales analytics, and AI-powered pricing and route recommendations), and Cities & Partners (dashboard for municipalities and NGOs providing vendor density mapping, compliance tracking, and economic-impact metrics). The technology stack is mobile-first (iOS and Android apps, AWS cloud, Twilio communications) and centers on a Portuguese-language AI assistant that delivers demand forecasting, dynamic heatmaps, smart route mapping for mobile vendors, cross-cultural menu translation, pricing and deal suggestions, and business coaching in plain language for vendors with no formal business training.

Aki is pre-revenue and is currently running a live pilot in the Praia Grande and Santos beach corridors of São Paulo state, with 11 active vendors, a 4.9 average rating, and 1.2-minute average wait time as the publicly disclosed pilot metrics. The business model is take-rate based: vendors receive a 0% commission holiday on their first 50 orders or 30 days, after which transaction-based commissions apply. Planned future revenue streams include Pro Subscriptions (with R$100 referral commissions), integrated payment-processing gateway fees, and microfinance/insurance distribution. Customer acquisition is community-led, leveraging WhatsApp-based funnels designed for low-tech-literacy vendors, Portuguese-language social media (@pedeaki_br on Instagram), and exclusive local partnerships with ACEPG, Associação dos Barraqueiros, and Praia Grande Agora (428K followers). Geographic expansion to Mexico and Colombia is targeted from 2027+.

The company is legally organized as a Delaware C-Corp (Aki, Inc., DBA GoVeme, Inc.) with a Brazilian operating entity (CNPJ 53.173.421/0001-80), and operates with a bi-regional team structure — strategic operations in Los Angeles and ground execution in Brazil. The founding team is led by Victor Calfat Luzzi (CEO) and includes department heads across Marketing, People Operations & Strategy, Technology, Operations, Finance, and Sales. The target addressable market is the 138,000 street vendors in São Paulo, 37 million informal workers in Brazil, and a global informal economy exceeding 2 billion — positioning the company at the intersection of marketplace commerce, financial inclusion, and smart-city infrastructure.

Name

Aki

Legal name

Aki by GoVeme, Inc.

Website

https://getaki.app

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

11–50 employees

Short description

Aki is a pre-revenue GPS-powered mobile marketplace connecting Brazil's informal street vendors with customers, tourists, and municipal partners via AI-driven demand forecasting, dynamic pricing, and Portuguese-language business tooling across iOS and Android.

Ownership category

akta.pro rank

Product category

Mobile Marketplace Platform for Street Food and Informal Commerce

NAICS

Food and Beverage Retailers (445)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Mobile Beverage Vendors (Coffee/Juice/Tea Carts & Trucks) (THAFAHAF)

Keywords

• Street food marketplace
• Mobile vendor platform
• Informal commerce tools
• GPS vendor discovery
• Multicurrency mobile payments

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Transaction fee / take rate: Aki earns a commission on vendor orders. The pilot offers a fee holiday of 0% commission on first 50 orders or 30 days. Future plans include Pro Subscriptions with referral earnings.
2. Subscription / Pro Subscriptions: R$100 referral commission for Pro Subscriptions. The company reserves the right to implement subscription plans for customers in the future.
3. Payment processing gateway (future): Aki reserves the right to implement integrated payment processing through the platform in the future, which would enable transaction tracking and gateway fees.
4. Microfinance and insurance services: Access to micro-credit, savings, insurance, supplier deals, and benefits for informal workers — delivered through the platform as part of the financial tools layer.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Aki operates a mobile-first, GPS-powered digital marketplace that connects informal street vendors with customers/tourists and city partners in real time. Vendors receive digital menus, mobile payment processing (PIX, SoftPOS, cards, wallets), AI-powered pricing and demand forecasting tools, and access to microfinance; customers discover and order from live-mapped vendors with multicurrency checkout; municipalities and NGOs access compliance, tourism, and economic impact data.

Product overview

Aki is a digital marketplace platform with a modular architecture comprising three interconnected ecosystems: Find & Order (customer app for discovery and ordering), Earn & Grow (vendor platform with digital tools), and Cities & Partners (municipal dashboard). The core offering includes the Aki Mobile App (iOS/Android) for customers and vendors, supplemented by an AI Assistant providing demand forecasting, translation, pricing intelligence, and business coaching. The platform integrates payment processing (PIX, SoftPOS, cards, mobile wallets), GPS-based vendor discovery with live mapping, QR code ordering, and analytics dashboards. The three ecosystems work together: the Patron App connects customers with vendors, the Vendor Platform provides digital tools for sellers, and the Partner Dashboard gives cities and NGOs visibility into street commerce activity. AI capabilities span predictive analytics, natural language processing, recommendations, and process automation.

Differentiator

Problem solved

Functional benefit

Products and services

• Aki Mobile App Core mobile marketplace connecting street vendors with customers via real-time GPS discovery, mobile ordering, payment processing (PIX, card, cash), and live vendor tracking. Available on iOS and Android with Portuguese, Spanish, and English support.
• Aki Vendor Platform Digital operating system for street vendors providing QR code menus, mobile payment processing, sales analytics dashboard, customer management, GPS discovery listing, marketing features, and microfinance access.
• Aki Patron App Customer-facing mobile application for discovering street food vendors via GPS, browsing real-time menus, viewing wait times, ordering ahead, making mobile payments, earning loyalty rewards and tips, and accessing tourist mode with currency conversion and language support.
• Aki Partner Dashboard Real-time operational dashboard for municipalities, NGOs, and organizations providing vendor density mapping, compliance tracking, economic impact metrics, tourism integration data, policy insights, and financial inclusion tracking.
• Aki Deals Platform Promotional platform featuring vendor deals including percentage discounts (50% off burger, 30% off caipirinha), fixed-amount offers (R$15 off pizza), free items, referral bonuses (R$100 per Pro Subscription referral), and credit card cashback partnerships (e.g., Mastercard).

Quantifiable outcome

• Açaí sales can increase 14% by moving to higher-demand locations based on AI temperature and demand analysis
• +2 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability9 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core and minor.

• ACEPG (Associação Comercial e Empresarial de Praia Grande)coreStrategic or Co-development Partner · 1 January 2025Live partnership with ACEPG, the Commercial and Business Association of Praia Grande, supporting vendor outreach and local business community integration for the pilot program.
• Associação dos Barraqueiros (President Luiz Henrique Berro)coreStrategic or Co-development Partner · 1 January 2025Partnership with the Beach Stall Owners Association (Associação dos Barraqueiros), led by President Luiz Henrique Berro, for vendor recruitment and ground-level community engagement in Praia Grande.
• Praia Grande AgoracoreGTM or Marketing Partner · 1 January 2025Media partnership with Praia Grande Agora (428,000 followers) for community-level visibility, brand awareness, and vendor/customer acquisition in the pilot region.
• FATEC (Brazilian Technical Colleges)minorStrategic or Co-development PartnerActive outreach to FATEC technical colleges to recruit interns from underrepresented communities, building a talent pipeline that mirrors the community Aki serves.

Scale indicators6 records

Recent moves11 records

Expansion highlights6 records

Emerging players

• Konfío: Latin American fintech providing credit and financial tools to SMBs and informal businesses in Mexico and Brazil. Comparable for serving underbanked SMB segments with data-driven financial products.
• GoFood (Gojek): Southeast Asian super-app food delivery vertical serving informal merchants (warungs) and SMBs across Indonesia. Comparable emerging-market merchant digitization and informal-vendor enablement playbook.

Broad incumbents

• Meituan: Chinese super-app for local services including food delivery, merchant tools, and on-demand logistics. Comparable as a scaled, vertically-integrated marketplace with SMB vendor tooling and AI-driven merchant optimization.
• Uber Eats: Global on-demand food delivery platform operating across Latin America and serving SMB merchants. Comparable multi-country marketplace and SMB merchant acquisition playbook.
• iFood: Dominant Brazilian food delivery platform serving restaurants and increasingly SMB merchants. Comparable as a Brazil-based food ordering and payments marketplace, though focused on formal restaurants rather than informal street vendors.
• DoorDash: Leading US food delivery and merchant platform with growing logistics, retail, and SMB tooling offerings. Comparable marketplace business model with three-sided dynamics among consumers, merchants, and the platform.
• Glovo: European and emerging-market on-demand delivery platform acquired by Delivery Hero. Comparable multi-vertical marketplace operating in Latin America and serving SMB merchants with on-demand logistics.
• Mercado Pago: Mercado Libre's fintech arm providing payments, credit, and POS solutions to SMBs and informal merchants across Latin America. Comparable for its financial inclusion focus and serving underbanked informal workers.
• Nubank: Brazil's largest digital bank serving underbanked and informal-worker populations across Latin America. Comparable for financial inclusion focus and serving customers underserved by traditional banking infrastructure.
• Rappi: Latin American super app combining food delivery, payments, and fintech across Mexico, Brazil, Colombia, and Argentina. Directly comparable multi-vertical LatAm marketplace with growing informal-vendor and SMB focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/pedeaki_br

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aki