Honest Digital
- Company typePrivate
- Founded2019
- HeadquartersIndianapolis, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Honest Digital firmographics
Firmographics- Name
- Honest Digital
- Legal name
- Honest Digital & Consulting
- Website
- https://honest-digital.co
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Honest Digital industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Marketing Consulting Services (541613), Management Consulting Services (54161)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Customer, Marketing & Sales Consulting (BPAHACAG)
- akta.pro secondary industries
- Customer Experience (CX) & Digital Experience (BPAHAEAC), Consultative Selling & Discovery (EDABABAC), Technical & Digital Skills Training (BPACANAB)
Keywords
Where Honest Digital is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Honest Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Digital Marketing Retainer Services: Month-to-month digital marketing services including social media management, content creation, email campaigns, paid advertising, and campaign analytics. Services billed without long-term contracts.
- Consulting Services: Strategic consulting packages including Chief Fractional Officer services, HubSpot management, lead nurture campaign strategy, and lead scoring. Priced after initial discovery and audit; cost credited toward first retainer if client moves forward.
- Marketing Training: Training services on topics including AI in digital marketing, creating engaging reels/TikToks, building comprehensive digital marketing strategies, lead scoring/lifecycle management, marketing automation, and creating engaging social content.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Month-to-month service model |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Honest Digital product offering
Product offeringCore offering
Honest Digital & Consulting is a digital marketing agency that delivers month-to-month strategy, execution, and training services to service-based brands. Core offerings include social media management, content creation, email campaigns, paid advertising, HubSpot marketing automation setup and management, lead nurture and scoring, and Chief Fractional Officer/CMO-as-a-Service consulting, supplemented by training programs on AI, social content, and marketing automation.
Product overview
Honest Digital is a digital marketing agency and consulting firm that offers a comprehensive suite of marketing services. Their offering is structured as a service-based portfolio rather than a software product. Services include Strategy & Consulting, Execution (social media management, email campaigns, content creation, campaign analytics), and Training. They also provide specialized consulting services such as Chief Fractional Officer/CMO as a Service, HubSpot Management, Lead Nurture Campaign & Strategy, and Lead Scoring & Qualification. Additionally, they offer marketing training programs covering topics like AI in Digital Marketing, Creating Engaging Reels and TikToks, Building Digital Marketing Strategy, Lead Scoring/Lifecycle/Management, and Marketing Automation.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy & Consulting
- Digital Marketing Execution (Retainer)
- Chief Fractional Officer / CMO as a Service
- HubSpot Management
- Lead Nurture Campaign & Strategy
- Marketing Training Programs
Companies that use Honest Digital
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Honest Digital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Honest Digital partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HubSpotcoreHonest Digital is a HubSpot Certified Partner with rigorous training and certification. They leverage HubSpot for marketing automation, lead nurturing, email campaigns, social media scheduling, and dynamic reporting dashboards. Services include setup, guidance, and execution of HubSpot marketing automation and lead nurturing, with automated alerts to notify sales when leads are qualified based on scoring and behavior.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Honest Digital competitors and assessment
Company assessmentDirect peers
- Lure Agency: Boutique digital marketing agency focused on social media, content, and paid social for lifestyle and consumer brands. Comparable in size band and social/content-forward service mix.
- Cardinal Digital Marketing: Full-service digital marketing agency that, like Honest Digital, focuses heavily on healthcare and multi-location medical practices (including aesthetics), offering strategy, paid media, SEO, and content services. Comparable in vertical emphasis and retainer-based B2B service delivery.
- TheeDigital: Mid-sized digital marketing agency offering strategy, web, SEO, paid media, and content for SMB and mid-market clients. Comparable in service mix and SMB/mid-market target customer, though larger in headcount.
- SmartSites: Digital marketing agency offering website, SEO, PPC, and social media services primarily to SMBs. Comparable in service portfolio and customer segment, though with significantly larger scale.
- Simple Strat: Small digital marketing consultancy offering strategy-first marketing advisory and HubSpot implementation for SMBs. Closely mirrors Honest Digital's strategy-plus-execution, boutique, no-long-term-contracts positioning.
- BlinkJar Media: Small digital marketing agency offering social media, content creation, and paid advertising for SMB clients. Closely comparable in headcount scale and retainer-based SMB service model.
- RNO1: West Coast digital branding and marketing agency serving consumer and tech brands with strategy, content, and performance marketing. Comparable in service mix though typically larger and more brand-design-led.
- Medium Giant: Indianapolis-based digital marketing agency serving B2B and B2C clients with strategy, content, paid media, and HubSpot consulting. Directly comparable by geography, size band, and HubSpot-fluent service mix.
Others
- HubSpot: Marketing automation platform whose Certified Partner program Honest Digital participates in; HubSpot both enables Honest Digital's service delivery and serves as a referral source for SMBs seeking implementation support.
Broad incumbents
- Fueled: Large, established digital agency offering strategy, content, paid media, and product development across consumer and enterprise clients. Overlaps with Honest Digital in digital marketing execution but at much larger scale and broader portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Honest Digital social profiles
Digital presenceHonest Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Honest Digital leadership team
Management profileNumber of profiles
Profiles1 record
Honest Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Honest Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Honest Digital
What does Honest Digital do?
Honest Digital & Consulting is a digital marketing agency that delivers month-to-month strategy, execution, and training services to service-based brands. Core offerings include social media management, content creation, email campaigns, paid advertising, HubSpot marketing automation setup and management, lead nurture and scoring, and Chief Fractional Officer/CMO-as-a-Service consulting, supplemented by training programs on AI, social content, and marketing automation.
Is Honest Digital a public or private company?
Honest Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Honest Digital founded?
Honest Digital was founded in 2019. It employs 1 to 10 people.
Where is Honest Digital based?
Honest Digital is headquartered in Indianapolis, United States, in the North America region.
How does Honest Digital make money?
Three revenue lines are on record. Digital Marketing Retainer Services are the primary driver. The others are consulting Services and marketing Training.
Who are Honest Digital's main competitors?
Direct peers on record are Lure Agency, Cardinal Digital Marketing, TheeDigital, SmartSites, Simple Strat, BlinkJar Media, RNO1 and Medium Giant. HubSpot is listed as an others. Fueled is listed as a broad incumbent.
Does Honest Digital have an API?
No public API is recorded for Honest Digital.
What industry is Honest Digital in?
Honest Digital's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAHACAG, Customer, Marketing & Sales Consulting, with a secondary code of BPAHAEAC, Customer Experience (CX) & Digital Experience. Its NAICS code is 541810 and its SIC code is 7311.