Sollit
Sollit is a Netherlands-based vertical SaaS platform serving 1,000+ sustainable energy installers across Europe with modular software covering lead, design, sales, installation execution, and service workflows for solar, heat pumps, EV chargers, and battery systems.
- Company typePrivate
- Founded2013
- HeadquartersMadrid, Spain
- Headcount—
- GTM typeB2B
- OfferingSoftware
What Sollit does
Sollit is a Netherlands-headquartered vertical SaaS company providing a modular cloud-based platform for sustainable energy installation businesses across Europe. Founded in 2013 as 2Solar and rebranded to Sollit in September 2024 to reflect its broadened scope, the platform covers the full installer lifecycle through five functional modules — Lead (CRM), Design (digital inspection and layout planning), Sales (quotation and invoicing), Execution (First Time Right installation planning and material specification), and Service (maintenance contracts and solar monitoring) — backed by a single database architecture and iOS/Android mobile applications for field technicians. The company serves primarily small and mid-sized installers of solar panels, heat pumps/HVAC, EV chargers, and battery storage systems, with localized entities and sales operations in the Netherlands, Belgium, Germany, and Spain, and references more than 1,000 active customers daily.
The platform's differentiation rests on deep vertical specialization developed over 10+ years, ISO 27001:2022 certification audited by TÜV Rheinland, and an ecosystem of 20+ integrations with hardware vendors (Enphase, Van der Valk Systems, Esdec, Blubase, K2 Systems) and European geospatial and cadastral data providers (Cyclomedia, PDOK, Kadaster, Postcode.nl, PVGIS). Sollit monetizes primarily through annual SaaS subscriptions on a modular basis (customers select Lead, Design, Sales, Execution, and/or Service modules independently), with an alternative credit-based consumption model offering unlimited validity, plus one-time fees for implementation, training, and customization services. The go-to-market is sales-led with personalized demo requests, complemented by content marketing, webinars, trade-show presence (e.g., GENERA Madrid 2025), and a strategic partnership with Spanish solar association UNEF. Distribution is direct-only, with mobile apps available through iOS and Android stores and a separate zolar Marketplace product for lead generation.
Recent strategic activity includes the 2024 rebrand, the launch of the zolar Marketplace, ISO 27001 renewal in January 2026, and a series of 2025 growth recognitions (Deloitte Fast 50, Financial Times 1000 Europe's Fastest Growing Companies, FD Gazelle). No external funding rounds or acquisitions are disclosed; the company operates as an independent private entity under the legal name Seed2Lead B.V. with wholly owned subsidiaries in Germany, Belgium, and Spain. Customer references consistently cite eliminated quotation errors, faster quote generation (up to 4x), and improved First Time Right installation rates as primary outcomes, supported by a single named AI feature ("Bob," a support chatbot).
Sollit firmographics
Firmographics- Name
- Sollit
- Legal name
- Seed2Lead B.V.
- Website
- https://2solar.es
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Sollit is a Netherlands-based vertical SaaS platform serving 1,000+ sustainable energy installers across Europe with modular software covering lead, design, sales, installation execution, and service workflows for solar, heat pumps, EV chargers, and battery systems.
- Ownership category
- akta.pro rank
Sollit industry classification
Industry- Product category
- Sustainable Energy Installer Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Radiant Floor Heating Installation (HSAOAGAG)
- akta.pro secondary industry
- Distributed Storage (Behind-the-Meter Batteries) (EUAMAJAE)
Keywords
Where Sollit is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices4 records
Markets served
Sollit business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription (Main Service): Sollit generates primary revenue through SaaS subscription fees for access to its cloud-based software platform. Customers pay recurring fees for use of the software/main service, either per contract year or per month. The subscription is modular, allowing customers to select specific functional areas (Lead, Design, Sales, Execution, Service) as needed.
- Credit System: Alternative payment model where customers purchase Credits upfront. Credits are consumed as the service is used. Purchased Credits have unlimited validity, providing flexibility for customers with variable usage patterns. This model creates an unlimited-term agreement with immediate termination options for customers.
- Additional Services: Supplementary revenue from implementation services, training, consultancy, and custom software adjustments beyond the base platform. These one-time fees complement the recurring subscription revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Modular SaaS subscription with flexible module selection |
| Usage-based | Pay-as-you-go | Credit-based consumption model |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Sollit product offering
Product offeringCore offering
Sollit provides a modular cloud-based SaaS platform that helps sustainable energy installation businesses manage the entire customer lifecycle from lead capture and digital site surveys through quotation, installation execution, and post-installation service and monitoring. The platform covers solar panels, heat pumps, EV chargers, batteries, and HVAC systems, and is sold via recurring subscriptions or a credit-based usage model with optional implementation and training services.
Product overview
Sollit is a modular SaaS platform for sustainable energy installation companies, encompassing both a unified platform architecture and product-specific verticals. The core Sollit Platform consists of five functional modules — Lead (CRM), Design, Sales, Execution, and Service — that cover the full installer workflow from customer acquisition through installation execution and after-sales maintenance. These modules are sold as an integrated suite with optional activation per phase. In addition to the horizontal platform, Sollit offers two vertical product lines: Sollit for Solar (panels, batteries, EV chargers) and Sollit for HVAC (heat pumps, air conditioning, ventilation), plus a zolar Marketplace for lead purchasing. The legacy brand 2Solar persists as the named solar software component. A companion mobile app enables field access for technicians.
Differentiator
Problem solved
Functional benefit
Products and services
- Sollit Platform A modular cloud-based SaaS platform for sustainable energy installation businesses covering the full workflow from lead generation and digital design through sales, installation execution, and after-sales service and monitoring. Sold to sustainable energy installers across Europe as an integrated suite with independently activatable modules.
- Sollit for Solar Vertical-specific software package for solar installation companies covering solar panels, EV charging stations, and battery storage systems. Supports the full workflow from sales to installation and monitoring within the Sollit platform.
- Sollit for HVAC (Climatización y ventilación) Vertical-specific software package for heating, ventilation, and air conditioning installers covering heat pumps (aerotermia), air conditioners, and ventilation systems within the Sollit platform.
- zolar Marketplace A marketplace platform for lead generation connected to the Lead module, allowing sustainable energy installers to purchase and manage leads.
- Sollit Mobile App Mobile application available on iOS (App Store) and Android (Google Play Store) for field technicians and installers to access execution documents, installation data, and perform inspections on-site.
Quantifiable outcome
- Create quotations up to four times faster
- +4 more outcomes
Companies that use Sollit
Customer profileNamed customers11 records
Segments9 records
Ideal customer profiles2 records
Sollit technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability2 records
Feature9 records
Sollit partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core, supporting and strategic.
- Oxilion Enterprise B.V.corePrimary cloud hosting and infrastructure provider for Sollit's platform. Data stored within the Netherlands with GDPR-compliant Data Processing Agreement. Critical infrastructure partnership ensuring platform reliability.
- Amazon Web Services (AWS)coreCloud hosting and infrastructure provider. AWS EMEA SARL based in Luxembourg with Dutch branch in Amsterdam. Critical infrastructure partnership with Standard Contractual Clauses for data protection compliance.
- Snowflake Inc.coreCloud data platform and analytics infrastructure provider. US entity with Dutch subsidiary Snowflake Computing Netherlands B.V. in Amsterdam. Enables data analytics capabilities with Standard Contractual Clauses safeguard.
- DBT LabssupportingData transformation services provider based in Philadelphia, USA. Supports data pipeline and transformation capabilities with Standard Contractual Clauses safeguard.
- Fivetran IncsupportingData integration and ETL services provider enabling seamless data flows between Sollit and customer systems. Oakland, California based with operations supporting European data transfers.
- HubSpotsupportingCRM and sales pipeline management for Sollit's own business operations. US entity with GDPR-compliant Standard Contractual Clauses. Supports Sollit's demand generation and sales processes.
- Google AnalyticssupportingWebsite analytics provider for sollit.com. Supports traffic analysis and user behavior understanding with Standard Contractual Clauses for data protection.
- AmplitudesupportingProduct analytics and user behavior tracking for Sollit's platform. Supports product development and user experience optimization efforts.
- IntercomsupportingCustomer communications and in-app messaging platform. GDPR-compliant Data Processing Agreement supports customer support and communication capabilities.
- Nmbrs (Visma)supportingHR and payroll processing for Sollit employees. Dutch entity Visma Nmbrs B.V. processes employee data under its own terms and privacy statement.
- EnphasecoreLeading microinverter and battery storage technology provider. Integration with Sollit platform enables seamless quoting and monitoring of Enphase solar systems.
- Van der Valk SystemscoreSolar mounting and racking systems provider. Joint webinar on First Time Right Installation demonstrates close product-integration partnership.
- Esdec (Enstall)coreSolar mounting systems provider integrated with Sollit's design and quotation modules for streamlined installation planning.
- Blubase (Enstall)coreSolar mounting solutions provider integrated into Sollit's installation planning workflow for accurate material specification.
- Cyclomediasupporting3D street-level imagery provider enabling accurate site assessment and measurement for solar design without physical visits.
- PDOKsupportingDutch public geospatial data infrastructure providing mapping and location data supporting Sollit's design and planning modules.
- KadastersupportingDutch cadastral agency providing land and property registration data supporting site assessment and property information retrieval.
- Postcode.nlsupportingDutch address verification and geocoding service ensuring accurate address data for customer records and installation planning.
- PVGISsupportingEuropean Commission solar potential estimation tool providing irradiation data and energy yield calculations for quotation accuracy.
- Plan3Dsupporting3D solar layout planning tool integrated with Sollit's design module for visual installation planning and client presentations.
- WebstocksupportingSolar industry software provider with integration into Sollit's ecosystem for data exchange and workflow automation.
- SunbeamsupportingSolar monitoring and management platform integrated with Sollit for enhanced monitoring capabilities.
- K2 SystemssupportingSolar mounting systems provider with product data integrated into Sollit's material specification and quotation processes.
- NatecsupportingSolar industry technical solutions provider with integration support for Sollit's installation planning modules.
- As Built (SPOQ)supportingAs-built documentation services for solar installations integrated into Sollit's execution documentation workflow.
- AmarasupportingSolar industry partner with integration into Sollit's platform for enhanced product and service offerings.
- UNEFstrategicSpanish solar industry association representing photovoltaic companies in Spain. Partnership demonstrates Sollit's commitment to Spanish market and industry collaboration.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Sollit competitors and assessment
Company assessmentDirect peers
- Aurora Solar: Cloud-based solar design, sales, and proposal platform for installers. Directly competes with Sollit's solar vertical across the Design, Sales, and Execution modules with comparable end-to-end workflow.
- OpenSolar: Free solar design, sales, and project management platform for residential and small commercial installers. Overlaps directly with Sollit's solar installer workflow, particularly Design and Sales modules.
- Enerflo: Solar CRM, proposal, and operations platform purpose-built for solar installers. Competes head-on with Sollit's Lead and Sales modules in the U.S. residential and small commercial solar installer segment.
- FieldEdge: Field service management software focused on HVAC, plumbing, and electrical contractors. Competes directly with Sollit's HVAC vertical and Execution/Service modules for residential HVAC installers.
Broad incumbents
- ServiceTitan: Large, PE-backed field service management platform serving residential and commercial trades including HVAC, plumbing, and electrical. Overlaps with Sollit's Execution and Service modules but is broader and serves larger enterprises.
- Housecall Pro: Field service management SaaS for home service businesses (HVAC, plumbing, cleaning, electrical). Competes for HVAC installers but lacks deep multi-product sustainable energy specialization.
- Jobber: Field service management software for small home service businesses. Targets similar SMB installer customers as Sollit but is a horizontal solution without deep sustainable energy vertical features.
Regional players
- ServiceM8: Field service management app primarily for Australian and UK home service businesses. Comparable SMB focus and workflow coverage but different geography, limiting direct overlap with Sollit's European customer base.
Emerging players
- SolarNexus: Solar business management platform for residential and small commercial installers. Comparable CRM, proposal, and project management coverage but narrower solar-only focus versus Sollit's multi-product scope.
- SnapAP (Snap Suite): Solar inspection, design, and proposal tools used by residential solar installers. Competes with parts of Sollit's Design module but has narrower scope and less mature multi-product capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Sollit social profiles
Digital presenceSollit compliance and trust
Trust signalCompliance1 record
Sollit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sollit leadership team
Management profileNumber of profiles
Profiles2 records
Sollit subsidiaries and ownership
Company hierarchySubsidiaries3 records
Sollit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sollit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sollit
What does Sollit do?
Sollit provides a modular cloud-based SaaS platform that helps sustainable energy installation businesses manage the entire customer lifecycle from lead capture and digital site surveys through quotation, installation execution, and post-installation service and monitoring. The platform covers solar panels, heat pumps, EV chargers, batteries, and HVAC systems, and is sold via recurring subscriptions or a credit-based usage model with optional implementation and training services.
Is Sollit a public or private company?
Sollit is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sollit founded?
Sollit was founded in 2013.
Where is Sollit based?
Sollit is headquartered in Madrid, Spain, in the Europe region.
How does Sollit make money?
Three revenue lines are on record. SaaS Subscription (Main Service) is the primary driver. The others are credit System and additional Services.
Who are Sollit's main competitors?
Direct peers on record are Aurora Solar, OpenSolar, Enerflo and FieldEdge. Broad incumbents are ServiceTitan, Housecall Pro and Jobber. ServiceM8 is listed as a regional player. Emerging players are SolarNexus and SnapAP (Snap Suite).
Does Sollit have an API?
Yes. Sollit offers a public-facing API. The API documentation is available at api-doc.2solar.nl. The API is confirmed operational per the status page. No additional details on protocol type (REST/GraphQL), authentication method, rate limits, or versioning are stated in the source material. Developer documentation is at api-doc.2solar.nl/?url=person.json.
What industry is Sollit in?
Sollit's product category is Sustainable Energy Installer Software. Its primary akta.pro industry code is HSAOAGAG, Radiant Floor Heating Installation, with a secondary code of EUAMAJAE, Distributed Storage (Behind-the-Meter Batteries). Its NAICS code is 5182 and its SIC code is 7372.