Prokeep
Prokeep is a B2B SaaS platform that provides an AI-powered Order Engine and unified communication hub for wholesale distributors, serving 8,500+ distributor locations across HVAC, plumbing, electrical, building materials, truck parts, and industrial verticals in North America.
- Company typePrivate
- Founded2016
- HeadquartersNew Orleans, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Prokeep does
Prokeep is a B2B SaaS company that provides an AI-powered Order Engine and unified customer communication platform purpose-built for wholesale distributors across North America. Founded in 2016 in New Orleans and operating with 51-100 employees, the company serves more than 8,500 distributor locations in HVAC, plumbing, electrical, building materials, truck parts, equipment, industrial, paint, and lumber verticals, and has facilitated over $11 billion in orders and 60 million messages across its network. Named customers include Ferguson, Johnstone Supply, NAPA Auto Parts, Pool Corp, US Electrical Services, ABC Supply, Bobcat, and Wolseley Canada.
The platform centers on a Centralized Inbox that unifies text, email, fax, web chat, digital fax, and phone into a single shared queue for counter and inside-sales teams. Its AI Order Automation converts multimodal inputs (text, email, PDF, Excel, images) into client-ready quotes priced directly from the ERP, while predictive analytics surface reorder cycles, cross-sell opportunities, and seasonal timing based on customer data, and a recommendation engine powers the Growth Hub and Audience Builder for targeted SMS marketing. The offering is delivered as a four-suite product: Serve (Business Texting, Team Messaging, Shared Email, Web Chat, Digital Fax, Payments), Centralize (Order Automation, Centralized Records, Integrations & API), Drive (Audience Builder, SMS Marketing, Campaigns, Automated Follow-Ups, Feedback Surveys), and Coach (Setup, Outcome Alignment, Reporting & Analytics), with native iOS and Android apps and integrations into ERPs, FSMs, and OEM networks.
Prokeep operates a subscription-based SaaS revenue model with quote-based, location-tiered annual pricing that scales with the number of authorized distributor locations. Go-to-market combines direct enterprise field sales with OEM preferred-vendor channels (LG Air Conditioning Technologies, Allied Air Enterprises, Paccar, Schneider Electric, Johnson Controls, High Bar Brands), buying-group programs (notably VIPAR Heavy Duty, covering 115+ distributors and 690 locations in the US, Canada, Puerto Rico, and Mexico), and association partnerships. Allied Air and LG co-op reimbursement programs cover up to 50% of subscription cost or provide a 15% exclusive discount, respectively. The company has raised approximately $34 million to date, including a $25 million Series A in November 2024 led by Dahlia Equity Partners, and achieved SOC 2 Type II compliance in December 2022.
Prokeep firmographics
Firmographics- Name
- Prokeep
- Legal name
- Prokeep Inc.
- Website
- https://prokeep.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Prokeep is a B2B SaaS platform that provides an AI-powered Order Engine and unified communication hub for wholesale distributors, serving 8,500+ distributor locations across HVAC, plumbing, electrical, building materials, truck parts, and industrial verticals in North America.
- Ownership category
- akta.pro rank
Prokeep industry classification
Industry- Product category
- Wholesale Distribution Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Appointment Scheduling & Service Dispatch Support (BPAAABAO)
Keywords
Where Prokeep is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Prokeep business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Prokeep operates as a B2B SaaS platform providing customer communication and engagement software to wholesale distributors on a subscription basis. Pricing is quote-based and scales by number of authorized distributor locations. The platform generates recurring revenue from subscription fees while also offering co-op fund reimbursement programs with OEM partners covering up to 50% of subscription costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Location-based subscription pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Prokeep product offering
Product offeringCore offering
Prokeep provides an AI-powered customer engagement and order automation platform purpose-built for wholesale distributors. The platform centralizes customer communications across text, email, fax, web chat, and digital fax into a single shared inbox, and uses AI to automatically convert inbound order requests (text, email, PDF, Excel, images) into client-ready quotes with prices pulled directly from ERP systems. It serves 8,500+ distributor locations across HVAC, plumbing, electrical, building materials, truck parts, and industrial verticals in North America.
Product overview
Prokeep is a unified AI-powered Order Engine platform designed specifically for wholesale distributors. The core platform centralizes all customer communication channels (text, email, fax, web chat, digital fax, and phone) into a single shared inbox, enabling distributors to manage every inbound order request. Built around the AI-Powered Order Engine, the platform's modules span four solution areas: Serve (Business Texting, Team Messaging, Shared Email, Web Chat, Digital Fax, Payments), Centralize (Order Automation, Centralized & Automated Records, Integrations & API), Drive (Audience Builder, SMS Marketing, Campaigns, Automated Follow-Ups, Feedback Surveys), and Coach (Quick & Easy Setup, Outcome Alignment, Reporting & Analytics). The platform integrates with major ERPs, FSMs, and OEM networks, and connects to third-party tools including Dispatch, Elite EXTRA, Decisiv SRM, and FieldPulse.
Differentiator
Problem solved
Functional benefit
Products and services
- AI-Powered Order Engine Prokeep's flagship AI-Powered Order Engine platform for wholesale distributors that captures every inbound order request via text, email, fax, web chat, or phone, converts it into a client-ready quote with prices pulled from the ERP, automates stock checks and order confirmations, centralizes customer communication, and includes a Growth Hub for targeted marketing campaigns. Sold as a SaaS subscription priced per distributor location.
Quantifiable outcome
- 2X more orders processed by enabling faster response times with centralized inbox
- +6 more outcomes
Companies that use Prokeep
Customer profileNamed customers27 records
Segments10 records
Ideal customer profiles2 records
Prokeep technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature6 records
Prokeep partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, minor and strategic.
- DecisivcoreDecisiv and Prokeep integration to unify service and parts communication for dealership operations in commercial vehicle industry. Combines Prokeep's AI-powered Order Engine with Decisiv SRM platform, centralizing texts, emails, and web chats into single Decisiv SRM case. Integration expected to roll out broadly in early 2026, aiming to reduce communication delays and improve shop throughput.
- Blue HawkminorIntegration partner supporting various webinars and events focused on helping HVAC distributors automate order and delivery processes.
- Elite EXTRAstrategicTechnology partner integration supporting HVAC distributor automation of order and delivery processes.
- DispatchstrategicProkeep integrated with Dispatch to provide real-time delivery updates via familiar local branch phone numbers. Integration centralizes delivery communications inside Prokeep while teams continue working in Dispatch, helping branches reduce failed deliveries, cut support calls, and convert delivery touchpoints into revenue opportunities.
- Elite EXTRAstrategicStrategic partnership combining Elite EXTRA's delivery management platform with Prokeep's order engine. Integration enables automated SMS updates, real-time tracking, and unified workflows from dispatch to doorstep for wholesale and retail distributors.
- FieldPulsestrategicProkeep powers FieldPulse's Supplier Chat tool, allowing contractors to send orders directly to over 8,500 distributor locations from within FieldPulse platform. Orders route seamlessly into distributors' Prokeep inboxes alongside texts, emails, web chats, and digital faxes, enabling single workflow for customer communications.
- Allied Air EnterprisescoreAllied Air partnership to provide HVAC distributors with Prokeep's communication platform. Collaboration helps distributors streamline customer engagement across text, email, fax, and web chat while offering co-op fund reimbursement covering up to 50% of subscription costs. Target beneficiaries include Tropic Supply, Winsupply, Baker Distributing, and Locke Supply Company.
- VIPAR Heavy DutycoreProkeep provides its customer communication platform to VIPAR's network of over 115 independent truck parts distributors operating across 690 locations in the US, Canada, Puerto Rico, and Mexico. Partnership offers VIPAR members exclusive pricing, annual rebate program, and tools to centralize texts, emails, faxes, and web chats. Already used by NAPA Auto Parts, Action Truck Parts, and Total Truck Parts Inc.
- PaccarminorIndustry partnership supporting Prokeep's platform and demand generation capabilities.
- LG Air Conditioning TechnologiescoreProkeep named preferred vendor for LG ACT, enabling LG distributors to streamline communication with Pro dealers. Partnership includes exclusive 15% discount for LG distributors and provides centralized platform for managing texts, emails, and other communication channels to improve response times and drive sales growth.
- High Bar BrandsminorIndustry partnership supporting Prokeep's platform and demand generation capabilities.
- JCI (Johnson Controls)minorIndustry partnership supporting Prokeep's platform and demand generation capabilities.
- Schneider ElectricminorIndustry partnership supporting Prokeep's platform and demand generation capabilities.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Prokeep competitors and assessment
Company assessmentDirect peers
- Quiq: Quiq provides enterprise-grade business messaging (SMS, web chat, in-app) with AI-assisted responses. It serves enterprise customer service teams in verticals overlapping with Prokeep, including distribution and B2B services.
- Podium: Podium is a customer messaging and lead-conversion platform for local businesses including distributors, dealers, and service businesses. It directly overlaps Prokeep's business texting, web chat, and review-request capabilities for the same SMB/distributor buyer.
- Birdeye: Birdeye is a customer experience platform offering messaging, reviews, and surveys for multi-location local businesses. It competes with Prokeep's centralized inbox, SMS marketing, and feedback survey offerings for distributor and dealer customers.
- Intercom: Intercom is a customer messaging and AI agent platform combining chat, email, and automation. It competes with Prokeep's omnichannel communication and AI Order Engine for B2B customer engagement use cases.
- Kustomer: Kustomer is a CRM and customer service platform with omnichannel messaging (SMS, email, chat) and workflow automation, now part of Meta. It overlaps Prokeep's shared inbox and AI-driven automation thesis for B2B customer engagement.
Broad incumbents
- HubSpot: HubSpot is a broad CRM and marketing platform with SMS, conversations inbox, and AI features. It does not specialize in distributor workflows but competes for the same mid-market customer communication budget.
- Salesforce (Service Cloud / Industries): Salesforce offers CRM, Service Cloud, and industry clouds including wholesale distribution. While not specialized in distributor front-of-house communications like Prokeep, it serves overlapping enterprise customers with broad messaging, automation, and AI capabilities.
- SPS Commerce: SPS Commerce is a retail and supply chain network providing EDI, order automation, and integrations for distributors and suppliers. It addresses adjacent (back-office) order workflow needs that complement or could overlap Prokeep's AI Order Engine.
- Zendesk: Zendesk is a customer service and engagement platform with omnichannel messaging and AI agents. It serves many of the same enterprise B2B customer service teams that Prokeep targets, but as part of a much broader suite.
Emerging players
- OrderEase: OrderEase provides EDI-based order automation for distributors and brands, with focus on B2B order workflows. It is a smaller, more focused player addressing a similar pain point to Prokeep's order automation capabilities.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Prokeep social profiles
Digital presenceProkeep compliance and trust
Trust signalCompliance1 record
Prokeep financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prokeep leadership team
Management profileNumber of profiles
Profiles3 records
Prokeep funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prokeep M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prokeep
What does Prokeep do?
Prokeep provides an AI-powered customer engagement and order automation platform purpose-built for wholesale distributors. The platform centralizes customer communications across text, email, fax, web chat, and digital fax into a single shared inbox, and uses AI to automatically convert inbound order requests (text, email, PDF, Excel, images) into client-ready quotes with prices pulled directly from ERP systems. It serves 8,500+ distributor locations across HVAC, plumbing, electrical, building materials, truck parts, and industrial verticals in North America.
Is Prokeep a public or private company?
Prokeep is a private company. It is classified as venture growth investor backed and is currently operating.
When was Prokeep founded?
Prokeep was founded in 2016. It employs 51 to 100 people.
Where is Prokeep based?
Prokeep is headquartered in New Orleans, United States, in the North America region.
How does Prokeep make money?
One revenue line is on record: saaS Subscription.
Who are Prokeep's main competitors?
Direct peers on record are Quiq, Podium, Birdeye, Intercom and Kustomer. Broad incumbents are HubSpot, Salesforce (Service Cloud / Industries), SPS Commerce and Zendesk. OrderEase is listed as an emerging player.
Does Prokeep have an API?
Yes. Prokeep offers an API and integrations capabilities that allow connection with ERPs, FSMs (Field Service Management systems), and OEMs. The platform provides a dedicated Integrations & API section supporting connections to various distributor tools and networks. Developer documentation is at www.prokeep.com/integrations.
What industry is Prokeep in?
Prokeep's product category is Wholesale Distribution Software. Its primary akta.pro industry code is BPAAABAO, Appointment Scheduling & Service Dispatch Support. Its NAICS code is 513210 and its SIC code is 7372.