OpenLoop Health
OpenLoop Health is a U.S. white-label telehealth infrastructure provider supplying 16,000+ clinicians, technology, RCM, licensing, and compliance to digital health brands, hospitals, health plans, retailers, and diagnostic labs across all 50 states.
- Company typePrivate
- Founded2020
- HeadquartersDes Moines, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What OpenLoop Health does
OpenLoop Health is a U.S.-based white-label telehealth infrastructure provider headquartered at OpenLoop Tower in Des Moines, Iowa. The company supplies enterprise customers with the end-to-end components required to launch and operate virtual-care brands: an NCQA-accredited network of 16,000+ clinicians across 30+ specialties and 15+ languages in all 50 states; a white-label technology platform with API-driven EHR integration, scheduling, booking, and payments; 50-state licensing and credentialing; payer coverage and revenue cycle management across 600+ insurance plans covering 250 million patient lives; a diagnostic imaging portal (acquired via Imaging Panda, 2023) priced at $14.99 per order; and regulatory, legal, and practice management services delivered through a HIPAA Affiliated Covered Entity (ACE) structure comprising multiple professional corporations. The platform is delivered via three go-to-market motions: direct enterprise sales to digital health companies, hospitals and health systems, health plans, retailers, retailers/employers, and diagnostic labs; OEM/white-label embedding (clients such as MEDVi and RNK Health operate consumer brands on OpenLoop infrastructure); and partnership-enabled channels including a pharmacy-driven RPM program with RxHealing and Tenovi and an at-home sleep apnea test with Happy Sleep.
The company monetizes through managed-services contracts with multi-year enterprise pricing (white-label platform), subscription/recurring provider staffing, professional-services RCM, and unit-priced diagnostic imaging. The 2026 introduction of Launchpad packages these modules into a 24-hour-deployable turnkey platform. OpenLoop's recent strategic cadence has been aggressive: a $15M Series A in March 2023, the Imaging Panda acquisition (April 2023), the Season Health acquisition (April 2026), and a string of product launches, alongside notable operational risks including a major data breach in January 2026 affecting up to 1.6 million individuals and a class action over compounded oral GLP-1 products. The company is venture-backed (Series A), with co-founders Dr. Jon Lensing (CEO) and Christian Williams recognized on the Forbes 30 Under 30 list, and is led by a recently expanded executive team including a CFO (2025) and CCO (2026).
OpenLoop Health firmographics
Firmographics- Name
- OpenLoop Health
- Legal name
- OpenLoop Health, Inc.
- Website
- https://openloophealth.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- OpenLoop Health is a U.S. white-label telehealth infrastructure provider supplying 16,000+ clinicians, technology, RCM, licensing, and compliance to digital health brands, hospitals, health plans, retailers, and diagnostic labs across all 50 states.
- Ownership category
- akta.pro rank
OpenLoop Health industry classification
Industry- Product category
- Telehealth Infrastructure Services
- NAICS
- Offices of Physicians (6211), HMO Medical Centers (621491), Ambulatory Health Care Services (621)
- SIC
- Services-Health Services (8000), Services-Prepackaged Software (7372)
- akta.pro primary industry
- ePrescribing, Lab/Imaging Orders & Results Integration (HLALAKAJ)
- akta.pro secondary industries
- Virtual Care Team Collaboration & Provider-to-Provider Teleconsult Platforms (eConsults) (HLALABAI), Virtual Specialty Care Platforms (tele-stroke, tele-ICU, tele-derm, tele-cardiology) (HLALABAD)
Keywords
Where OpenLoop Health is headquartered
LocationHeadquarters
- HQ city
- Des Moines
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
OpenLoop Health business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- White-label telehealth infrastructure services: B2B managed services delivering end-to-end clinical staffing, technology platform, licensing/credentialing, regulatory/legal, and practice management under partner brands. Sold via custom enterprise contracts.
- Diagnostic imaging order fulfillment: Per-order pricing of $14.99 per imaging order, processed through OpenLoop's Imaging Panda-powered portal with in-network center coordination.
- End-to-end RCM and payer coverage services: Revenue cycle management and payer enrollment services provided to telehealth brands, including eligibility verification, claims processing, and payment collection on behalf of clients.
- Provider staffing and credentialing services: Staffing of licensed clinicians (primary care, specialty, mental health) into client telehealth platforms, including licensing, credentialing, scheduling, payroll, and malpractice coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Diagnostic imaging — $14.99 per order |
| Other | Multi-year contract | White-label telehealth platform — quote-based enterprise pricing |
| Other | Pay-as-you-go | Provider staffing — fastest staffing in industry (1 week labs, 3 weeks PC, 5-7 weeks specialty) |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
OpenLoop Health product offering
Product offeringCore offering
OpenLoop Health provides end-to-end white-label telehealth infrastructure for digital health companies, hospitals, health plans, retailers, and diagnostic labs. Its offering bundles clinician staffing and credentialing, a white-label technology platform with API-driven EHR integrations, payer enrollment and revenue cycle management, multi-state licensing, regulatory/compliance, diagnostic imaging, and practice management into a single backend layer that partners brand as their own.
Product overview
OpenLoop Health offers a single white-label telehealth platform built on a modular architecture: a core set of seven enablement services (Provider Staffing, Technology Platform, Payer Coverage + RCM, Licensing + Credentialing, Diagnostic Imaging, Regulatory + Legal, and Practice Management) that wrap around four specialty clinical verticals (Medical Weight Loss, Mental + Behavioral Health, Primary + Urgent Care, and Longevity). The platform is delivered to four customer verticals (Health Plans, Diagnostic Labs, Hospitals + Health Systems, and Retailers + Pharmacies), and is augmented by acquired brands Imaging Panda (diagnostic imaging, 2023) and Season Health (food-as-medicine, 2026). The 2026 Launchpad offering packages these modules into a turnkey virtual care platform that clients can brand and deploy in as little as 24 hours, while partnership-enabled offerings such as the At-Home Sleep Apnea Test (with Happy Sleep) and the Pharmacy-Driven RPM Program (with RxHealing and Tenovi) extend the platform into consumer diagnostics and chronic care management. AI-powered operations run throughout the platform, streamlining clinical workflows, patient support, and care pathway optimization.
Differentiator
Problem solved
Functional benefit
Brands
- Launchpad: Turnkey platform launched in June 2026 that enables brands to launch virtual care platforms in as little as 24 hours.
Products and services
- Provider Staffing NCQA-accredited network of 16,000+ credentialed clinicians spanning 30+ specialties across all 50 states, with recruiting, licensing, credentialing, scheduling, payroll, training, malpractice coverage, and Chief Medical Officer services delivered as a white-label staffing module to telehealth brands, hospitals, and health plans.
- Technology Platform White-label telehealth technology platform with scheduling, booking, payments, synchronous and asynchronous care, API-driven EHR integrations, and 24/7 patient support, branded for each client and integrable with partner systems.
- Payer Coverage + Revenue Cycle Management (RCM) End-to-end RCM service with 600+ nationwide insurance plans covering 250M patient lives, eligibility and prior authorization checks, co-pay collection, claims submission, denial management, and white-label Revenue Cycle APIs.
- Licensing + Credentialing Rapid clinician licensing and NCQA-certified credentialing across all 50 states, with ongoing license, CME, and credential monitoring plus financing options.
- Diagnostic Imaging (Imaging Panda) Telehealth-enabled diagnostic imaging ordering via a single portal for MRIs, CT scans, X-rays, ultrasounds, and mammograms, with end-to-end coordination, in-network referrals, and real-time result notifications at $14.99 per order.
- Regulatory + Legal Clinical compliance framework including HIPAA, FWA, and CCT coaching, 50-state PC network setup, MSO and incorporation legal filings, financial infrastructure, malpractice coverage, and 48-hour turnaround.
- Practice Management Comprehensive administrative support including insurance verification, code capture, pre-authorization and renewals, patient record management, scheduling, registration, complaints handling, and dedicated telehealth practice management experts.
- OpenLoop Launchpad Turnkey white-label platform that helps brands launch virtual care platforms in as little as 24 hours, bundling OpenLoop's clinical staffing, technology, RCM, and compliance modules into a packaged launch experience.
- At-Home Sleep Apnea Test At-home sleep apnea diagnostic offered in partnership with Happy Sleep, claiming 98% accuracy, marketed to broaden patient access to sleep apnea screening and accelerate diagnosis timelines.
- Pharmacy-Driven Remote Patient Monitoring Program Nationwide pharmacy-driven Remote Patient Monitoring program launched with RxHealing and Tenovi, initially focused on hypertension management among CMS patients using cellular-connected monitoring devices and billing Medicare Part B.
- Season Health (Food-as-Medicine) Food-as-medicine service offering acquired by OpenLoop on April 2, 2026, extending OpenLoop's virtual care offering into nutrition and dietitian-led services.
- Medical Weight Loss Program Support White-label clinical infrastructure for medical weight loss programs, including full prescriptive authority, lab request approval and ordering, affordable branded and compounded GLP-1 medications, ready-to-use clinical protocols, and a network of labs and pharmacies (excluding Mississippi for compounded GLP-1s).
- Mental + Behavioral Health Support Network of LCSWs, LISWs, PMHNPs, BCBAs, psychologists, and psychiatrists delivering on-demand virtual counseling, asynchronous and synchronous telepsychiatry, telemental/telebehavioral care, RPM programs, and medication management.
- Primary + Urgent Care Support Multi-state licensed clinicians delivering preventative medicine, diagnosis and treatment planning, and synchronous and asynchronous primary and urgent care visits.
- Longevity Program Support White-label clinical infrastructure for longevity programs offering affordable compounded sermorelin and NAD+ medications, dedicated nationally licensed longevity clinicians, network of labs and pharmacies, and ready-to-use protocols (excluding Mississippi).
Quantifiable outcome
- Reduces readmittance rates for health plan partners by as much as 30%
- +6 more outcomes
Companies that use OpenLoop Health
Customer profileSegments10 records
Ideal customer profiles5 records
OpenLoop Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability10 records
Feature6 records
OpenLoop Health partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core — flagship channel partnership, minor — white-label provider infrastructure customer, major — sleep diagnostics market entry, core — strategic acquisition, minor — third-party infrastructure reference, minor — co-defendant in litigation, core — flagship white-label customer, core — flagship acquisition and minor — compliance partner.
- RxHealingcore — flagship channel partnershipJoint launch of a nationwide pharmacy-driven Remote Patient Monitoring (RPM) program with OpenLoop and Tenovi; targets independent pharmacies supporting chronic care patients in rural and underserved areas; 138 pharmacies enrolled by early April 2026; initially bills Medicare Part B.
- Tenovicore — flagship channel partnershipProvides cellular-connected remote patient monitoring devices that transmit data directly to care teams as part of the RxHealing-OpenLoop-Tenovi pharmacy-driven RPM program for chronic conditions (initial phase: hypertension management among CMS patients).
- RNK Healthminor — white-label provider infrastructure customerRNK Health's telehealth platform for NAD+ longevity therapy uses OpenLoop Healthcare Partners (independent medical providers) and a separate licensed compounding pharmacy as part of its three-entity structure.
- Happy Sleepmajor — sleep diagnostics market entryPartnered with Happy Sleep to launch an at-home sleep apnea diagnostic test claimed to be 98% accurate; OpenLoop's entry into consumer sleep diagnostics, announced on NYSE Live by CEO Dr. Jon Lensing.
- Season Healthcore — strategic acquisitionOpenLoop Health acquired Season Health, a food-as-medicine startup, expanding its virtual care services into nutrition. Announced as part of OpenLoop's H1 2026 strategic acquisition and partnership push.
- CareValidateminor — third-party infrastructure referenceForbes reporting (April 2026) describes CareValidate alongside OpenLoop Health as outsourced infrastructure providers powering MEDVi's telehealth services (physicians, pharmacy fulfillment, regulatory compliance).
- Triad Rxminor — co-defendant in litigationCompounding pharmacy co-defendant with OpenLoop in a Delaware class action alleging sale of unapproved oral tirzepatide pills. Defendants have filed a motion to dismiss; the case remained active in early 2026.
- MEDVi LLCcore — flagship white-label customerMEDVi uses OpenLoop's network of licensed providers as part of its telehealth platform for compounded GLP-1 weight loss medications; OpenLoop functions as the provider infrastructure layer behind MEDVi's cash-pay consumer brand.
- Imaging Pandacore — flagship acquisitionOpenLoop Health acquired Imaging Panda on April 4, 2023, adding diagnostic imaging support to its telehealth services. The integration lets clinicians order imaging procedures (MRIs, CT, X-rays, ultrasounds, mammograms) through a single portal, with Imaging Panda handling coordination and automated result notifications. Now operated as OpenLoop's Diagnostic Imaging service line ($14.99 per order).
- LegitScriptminor — compliance partnerLegitScript approval badge is displayed on the OpenLoop website; LegitScript's Enterprise Certification program is part of the broader telehealth compliance ecosystem.
Scale indicators12 records
Recent moves8 records
Expansion highlights7 records
OpenLoop Health competitors and assessment
Company assessmentDirect peers
- Wheel: Wheel is a white-label telehealth infrastructure company providing clinician staffing, technology, and compliance for digital health brands—directly comparable to OpenLoop's core provider staffing and technology platform offering.
- SteadyMD: SteadyMD provides white-label telehealth clinician networks and clinical infrastructure for digital health companies, overlapping with OpenLoop's provider staffing, licensing/credentialing, and chronic care verticals.
Broad incumbents
- Amwell (American Well): Amwell is a large-scale telehealth platform serving health systems, health plans, and employers with virtual care infrastructure, including white-label and embedded offerings that overlap OpenLoop's enterprise and payer-facing services.
- Teladoc Health: Teladoc Health is the largest U.S. telehealth incumbent, offering virtual care across primary, mental health, and chronic conditions to payers, employers, and providers—competing for the same health plan and hospital infrastructure budgets as OpenLoop.
- Doctor On Demand (Included Health): Doctor On Demand, now part of Included Health, delivers virtual primary care, mental health, and urgent care to health plans and employers—operating a similar multi-specialty, multi-state telehealth model as OpenLoop's clinical network.
Emerging players
- 98point6: 98point6 provides AI-assisted virtual primary care to health plans and employers via a technology-forward platform, with overlapping technology, RCM, and payer-facing capabilities relevant to OpenLoop's enterprise offering.
- Hims & Hers Health: Hims & Hers operates consumer telehealth brands across weight loss (including GLP-1), mental health, and primary care—comparable to the consumer-facing white-label brands that OpenLoop powers as backend infrastructure.
- Ro: Ro is a direct-to-patient telehealth company operating across weight management, men's and women's health, and primary care, building infrastructure similar to what OpenLoop sells to other digital health brands.
- LifeMD: LifeMD is a telehealth company offering weight management (including compounded GLP-1 access), primary care, and diagnostic services—relevant to OpenLoop's medical weight loss and longevity verticals.
Others
- Cohere Health: Cohere Health provides intelligent prior authorization and utilization management software for health plans—adjacent infrastructure that intersects with OpenLoop's RCM and payer-facing eligibility/authorization capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
OpenLoop Health social profiles
Digital presenceOpenLoop Health compliance and trust
Trust signalCompliance4 records
OpenLoop Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
OpenLoop Health leadership team
Management profileNumber of profiles
Profiles8 records
OpenLoop Health subsidiaries and ownership
Company hierarchySubsidiaries10 records
OpenLoop Health funding detail
Funding detailFunding overview
Funding rounds5 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OpenLoop Health M&A and investment
M&A and investmentM&A3 records
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OpenLoop Health
What does OpenLoop Health do?
OpenLoop Health provides end-to-end white-label telehealth infrastructure for digital health companies, hospitals, health plans, retailers, and diagnostic labs. Its offering bundles clinician staffing and credentialing, a white-label technology platform with API-driven EHR integrations, payer enrollment and revenue cycle management, multi-state licensing, regulatory/compliance, diagnostic imaging, and practice management into a single backend layer that partners brand as their own.
Is OpenLoop Health a public or private company?
OpenLoop Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was OpenLoop Health founded?
OpenLoop Health was founded in 2020. It employs 501 to 1,000 people.
Where is OpenLoop Health based?
OpenLoop Health is headquartered in Des Moines, United States, in the North America region.
How does OpenLoop Health make money?
Four revenue lines are on record. White-label telehealth infrastructure services are the primary driver. The others are diagnostic imaging order fulfillment, end-to-end RCM and payer coverage services and provider staffing and credentialing services.
Who are OpenLoop Health's main competitors?
Direct peers on record are Wheel and SteadyMD. Broad incumbents are Amwell (American Well), Teladoc Health and Doctor On Demand (Included Health). Emerging players are 98point6, Hims & Hers Health, Ro and LifeMD. Cohere Health is listed as an others.
Does OpenLoop Health have an API?
Yes. OpenLoop offers API-driven integrations for its white-label telehealth platform, including white-label Revenue Cycle APIs, protocol-specific API integrations, and EHR integration APIs. The APIs enable digital health companies to integrate OpenLoop's clinical staffing, scheduling, booking, payments, and care pathway functionality into their own platforms. Specific API type (REST/GraphQL), authentication method, rate limits, versioning, sandbox availability, and public documentation portal URL are not specified in the source material.
What industry is OpenLoop Health in?
OpenLoop Health's product category is Telehealth Infrastructure Services. Its primary akta.pro industry code is HLALAKAJ, ePrescribing, Lab/Imaging Orders & Results Integration, with a secondary code of HLALABAI, Virtual Care Team Collaboration & Provider-to-Provider Teleconsult Platforms (eConsults). Its NAICS code is 6211 and its SIC code is 8000.