fulfilmentcrowd
fulfilmentcrowd is a UK-based 3PL and eCommerce fulfilment provider offering a proprietary cloud platform (WMS, OMS, returns, forecasting, AI reporting) across 16 warehouses in the UK, EU, US and Australia, serving 250+ omnichannel brands and enterprise retailers with bundled managed services and bespoke integrations.
- Company typePrivate
- Founded1993
- HeadquartersChorley, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
What fulfilmentcrowd does
fulfilmentcrowd is a UK-based, privately held third-party logistics (3PL) provider delivering end-to-end eCommerce fulfilment services for omnichannel brands across the UK, EU, US and Australia. The company operates a network-of-networks model spanning 16 warehouse locations and 1.5 million square feet of warehousing, dispatching 3M+ orders and 9M+ items yearly for 250+ brands, with an approximate 60/40 split between wholesale/B2B volume and DTC volume. Its named customer base spans enterprise retailers (Holland & Barrett, Zalando, ASOS, Tesco, TK Maxx, Marks & Spencer, Turtle Wax, Russell Hobbs, Carabao) and high-growth SMB and mid-market brands (WillPowders, Ed Hardy, PHIX, CALLA Shoes, Bambino Mio, Mahabis, Continental Clothing Co.).
At the core of the offering is the proprietary fulfilmentcrowd Platform, a cloud-based multi-tenant system combining Warehouse Management (WMS), Order Management (OMS), Returns Management, Task Management, Purchasing Management, Delivery Assured, Custom Reporting, Forecasting & Analysis (Beta), Inventory Planning, Carbon Accounting, Support & Knowledge Base, and an AI Reporting Assistant launched in May 2026. The platform is extended by an Open API with webhooks and a broad set of pre-built channel integrations covering Shopify, Amazon, eBay, TikTok Shop, Magento, BigCommerce, WooCommerce, Plentymarkets, PrestaShop, EKM, Squarespace, Visualsoft, ChannelAdvisor and ShipStation, plus B2B middleware (Tradebyte, Mirakl, Bluejay, Picquer, Exigo), EDI (X12) and accounting integrations (Sage, Xero, QuickBooks, NetSuite, Microsoft Dynamics). The platform is built and maintained by an in-house team of 40+ software engineers drawing on 30+ years of R&D heritage.
Commercially, fulfilmentcrowd sells primarily through a consultative, sales-led motion targeting brands processing 600+ orders monthly with bespoke, quote-based contracts that bundle platform access and fulfilment services together; pricing is not publicly disclosed and there is no free trial or freemium tier. Revenue is recurring/usage-based across 3PL service fees, wholesale/DTC transaction fulfilment, and small subscription add-ons such as the white-label Delivery Assured portal. The company achieved 20% revenue growth and 5x order volume growth since 2021, and reached 99.9% SLA across all global orders. Following a June 2025 majority investment from Palatine (the PE firm's first deployment from a £254m fund, with BGF partially exiting and reinvesting), the company has executed US network expansion via Royal Fulfillment in April 2026 and the acquisition of Dutch logistics specialist Fulfilment.nl in May 2026.
fulfilmentcrowd firmographics
Firmographics- Name
- fulfilmentcrowd
- Legal name
- fulfilmentcrowd Ltd
- Website
- https://fulfilmentcrowd.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- fulfilmentcrowd is a UK-based 3PL and eCommerce fulfilment provider offering a proprietary cloud platform (WMS, OMS, returns, forecasting, AI reporting) across 16 warehouses in the UK, EU, US and Australia, serving 250+ omnichannel brands and enterprise retailers with bundled managed services and bespoke integrations.
- Ownership category
- akta.pro rank
fulfilmentcrowd industry classification
Industry- Product category
- eCommerce Fulfilment & 3PL Services
- NAICS
- General Warehousing and Storage (49311)
- SIC
- Public Warehousing & Storage (4220)
- akta.pro primary industry
- E-commerce Fulfillment & Omnichannel Logistics (Pick/Pack/Returns) (TLAIAAAD)
- akta.pro secondary industry
- Reverse Logistics Coordination (Non-Asset-Based Returns Management) (TLAIANAJ)
Keywords
Where fulfilmentcrowd is headquartered
LocationHeadquarters
- HQ city
- Chorley
- HQ country
- United Kingdom
- HQ region
- Europe
Offices7 records
Markets served
fulfilmentcrowd business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- 3PL Fulfilment Services Fees: Recurring, usage-based revenue from B2B and DTC fulfilment contracts covering pick, pack, storage, returns and value-added services. The company shipped 9M+ items last year, achieved 20% revenue growth and supports 600+ brands.
- Wholesale & DTC Transaction Fulfilment: Wholesale activity represents around 60% of annual volume, with revenue tied to per-order and per-item transactions through EDI/B2B middleware and DTC channels.
- Delivery Assured White-Label Add-on: Branded Delivery Assured portal available for a small additional cost on top of the included tech pack, providing custom branding (logo, colour scheme, fonts) for the post-delivery experience.
- Platform Tech Pack (Bundled): Technology platform access (order, warehouse, returns, inventory, forecasting, carbon, AI reporting) is bundled into fulfilment fees, with a pricing model designed to scale with the brand's business.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bespoke / Quote-based contract pricing for end-to-end fulfilment services with bundled platform |
| Subscription | Annual | Delivery Assured branded portal add-on |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels8 records
fulfilmentcrowd product offering
Product offeringCore offering
fulfilmentcrowd provides end-to-end managed eCommerce fulfilment (3PL) services for omnichannel brands across the UK, EU, US and Australia, supported by its proprietary cloud-based 'multi-everything' platform that unifies warehouse management, order management, returns, purchasing, channel integrations, forecasting and an AI Reporting Assistant. Revenue is generated primarily through recurring fulfilment service fees tied to pick, pack, storage, returns and value-added services, with technology access bundled into these contracts.
Product overview
fulfilmentcrowd delivers its offering as a platform-plus-managed-services architecture. At the core is the fulfilmentcrowd Platform, a single unified cloud platform that combines a Warehouse Management System (WMS), Order Management System (OMS), Returns Management, Task Management (Rework), Purchasing Management, Delivery Assured, Custom Reporting, Forecasting & Analysis (Beta), Inventory Planning, Carbon Accounting and a Support & Knowledge Base. The platform is extended by Channel Integrations to dozens of eCommerce, marketplace, ERP and B2B middleware systems (including Shopify, Amazon, eBay, TikTok Shop, Magento, BigCommerce, WooCommerce, Tradebyte, Mirakl, Microsoft Dynamics, Sage, Xero and QuickBooks) and by a public Open API with webhook support. Newer additions include the AI Reporting Assistant (May 2026), which provides natural-language querying of the platform's operational data, and the recently acquired Fulfilment.nl brand (May 2026). The platform powers a portfolio of managed 3PL service offerings — UK Fulfilment, EU Fulfilment, US Fulfilment, AU Fulfilment, Shopify Fulfilment, Amazon Fulfilment and B2B & DTC Fulfilment — sold primarily to merchants in verticals such as alcohol & beverage, beauty & cosmetics, clothing & footwear, homewares, health, sports and tech.
Differentiator
Problem solved
Functional benefit
Brands
- Delivery Assured: In-house technology platform within the fulfilmentcrowd platform that transforms the eCommerce delivery experience, offering real-time order tracking and a process for managing 'bad delivery' (parcel loss, damage, delay) with automated claims.
Products and services
- fulfilmentcrowd Platform
Companies that use fulfilmentcrowd
Customer profileNamed customers43 records
Segments15 records
Ideal customer profiles3 records
fulfilmentcrowd technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration33 records
AI capability8 records
Feature10 records
fulfilmentcrowd partnerships and signals
Strategic signalPartnerships
29 partnerships are on record, tiered flagship, core and minor.
- Fulfilment.nlflagshipAcquisition of Dutch eCommerce logistics specialist Fulfilment.nl, based in Nijmegen, expanding the EU network to seven fulfilment centres and strengthening European e-commerce logistics capabilities. Highlighted by ti-insight as a strategic move in May 2026 logistics M&A.
- Royal FulfillmentflagshipPartnership that delivers coast-to-coast US fulfilment capacity through three new centres in New Jersey, Chicago and Los Angeles, replacing fulfilmentcrowd's previous US sites and supporting the US growth strategy funded by Palatine.
- ShopifycorePre-built snap-in API integration with Shopify, including dedicated Shopify Fulfilment service for DTC merchants on the platform.
- AmazoncoreDeep integration with Amazon FBA, FBM, SFP, Vendor and Vendor Direct models, with dedicated Amazon Fulfilment service and close coupling with Amazon's systems.
- eBaycorePre-built eBay integration enabling merchants to fulfil millions of buyers via the fulfilmentcrowd platform.
- TikTok ShopcoreIntegration with TikTok Shop, the social-driven eCommerce platform, supporting social commerce fulfilment via the fulfilmentcrowd platform.
- MagentocorePre-built integrations with Magento v1 and Magento v2 stores for omnichannel brands.
- WooCommercecoreQuick WooCommerce integration for eCommerce growth via the fulfilmentcrowd platform.
- PrestashopcorePre-built Prestashop integration for global order fulfilment.
- BigCommercecoreIntegration with BigCommerce for scalable multi-channel selling.
- SquarespacecoreSquarespace store integration with snap-in product sync.
- PlentymarketscoreIntegration with Plentymarkets to manage multichannel sales easily.
- TradebytecoreB2B middleware integration supporting wholesale fulfilment flows through Tradebyte, including Amazon and other major marketplaces.
- MiraklcoreIntegration with Mirakl marketplace middleware for B2B and marketplace order flows.
- X12 (EDI)coreEDI / X12 standard support for B2B document exchange with retail partners.
- SagecoreIntegration with Sage accounting software for purchasing and financial data synchronisation.
- XerocoreIntegration with Xero accounting software for purchasing and financial data synchronisation.
- QuickBookscoreIntegration with QuickBooks accounting software for purchasing and financial data synchronisation.
- NetSuite (Oracle)coreImproved FTP integration services for ERP-connected operations, specifically calling out NetSuite for line ID pass-through and dispatch confirmations.
- Microsoft DynamicscoreIntegration with Microsoft Dynamics ERP via the channel integrations ecosystem, supporting B2B and DTC order flow.
- EvricoreCarrier integration supporting last-mile delivery for fulfilmentcrowd customers.
- Royal MailcoreRoyal Mail carrier integration for UK domestic dispatch.
- DHLcoreDHL carrier integration for international and European deliveries.
- DPDcoreDPD carrier integration supporting domestic and European parcel delivery.
- UPScoreUPS carrier integration for US and international shipping.
- Deutsche PostcoreDeutsche Post carrier integration for German and European deliveries.
- Not On The High StreetminorMarketplace platform integrated into the channel integrations, supporting DTC brands selling on Not On The High Street.
- Inspire Youth ZoneminorNew charity partnership announced with Inspire Youth Zone, featured as part of fulfilmentcrowd's community and ESG activities.
- Rosemere Cancer FoundationminorCharity partner supported through fundraising activities (charity walks, pancake-flipping) and six-month round-up reporting on the blog.
Scale indicators20 records
Recent moves6 records
Expansion highlights6 records
fulfilmentcrowd competitors and assessment
Company assessmentDirect peers
- ShipBob: US-founded, venture-backed tech-enabled 3PL serving SMB and mid-market eCommerce brands through a proprietary WMS/OMS platform and distributed warehouse network. Most directly comparable to fulfilmentcrowd on the combination of proprietary software, multi-channel integrations and mid-market brand customer base.
- Huboo: UK-based tech-enabled 3PL offering eCommerce fulfilment for DTC brands via proprietary software and a multi-site UK/EU network. Direct competitor for UK and European mid-market brands with a similar tech-led, multi-warehouse positioning.
- ShipMonk: US-headquartered tech-enabled 3PL with proprietary OMS/WMS software serving SMB and mid-market eCommerce merchants across multiple US sites. Comparable in product model (software + managed fulfilment) and target customer segment.
- Bigblue: Paris-based eCommerce fulfilment 3PL focused on DTC and B2B brands across Europe, operating a tech-enabled distributed warehouse model. Direct European competitor to fulfilmentcrowd's EU Fulfilment service.
- Radial: Omnichannel fulfilment provider serving enterprise and mid-market brands with combined B2B and DTC capabilities. Highly comparable on the B2B+DTC dual model and enterprise customer profile (retailers, brands).
- Cubyn: France-based eCommerce fulfilment 3PL with proprietary technology for DTC brands and a pan-European warehouse footprint. Comparable on tech-enabled European eCommerce fulfilment, though smaller in scale and footprint.
- Whiplash: US tech-enabled 3PL providing eCommerce fulfilment, returns and parcel services to mid-market brands via proprietary software. Comparable on tech-led fulfilment model and mid-market positioning.
Broad incumbents
- Shopify (Deliverr): Shopify operates a fulfilment network (built around Deliverr) that competes for Shopify-merchant fulfilment spend. A broader incumbent that owns the merchant relationship upstream of any 3PL, including fulfilmentcrowd's Shopify Fulfilment service.
- Amazon Multi-Channel Fulfillment: Amazon's MCF service offers pick-pack-ship for non-Amazon orders using FBA logistics. A massive incumbent that competes for the same DTC fulfilment wallet share as fulfilmentcrowd, particularly for Amazon-integrated brands.
- DHL eCommerce: Global logistics incumbent offering contract logistics, fulfilment and cross-border services to enterprise brands. Overlaps with fulfilmentcrowd on cross-border eCommerce fulfilment but at much larger scale and broader portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
fulfilmentcrowd social profiles
Digital presencefulfilmentcrowd compliance and trust
Trust signalCompliance1 record
fulfilmentcrowd financial estimates
Financial estimateRevenue estimate
Valuation estimate
fulfilmentcrowd leadership team
Management profileNumber of profiles
Profiles7 records
fulfilmentcrowd subsidiaries and ownership
Company hierarchySubsidiaries1 record
fulfilmentcrowd funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
fulfilmentcrowd M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about fulfilmentcrowd
What does fulfilmentcrowd do?
fulfilmentcrowd provides end-to-end managed eCommerce fulfilment (3PL) services for omnichannel brands across the UK, EU, US and Australia, supported by its proprietary cloud-based 'multi-everything' platform that unifies warehouse management, order management, returns, purchasing, channel integrations, forecasting and an AI Reporting Assistant. Revenue is generated primarily through recurring fulfilment service fees tied to pick, pack, storage, returns and value-added services, with technology access bundled into these contracts.
Is fulfilmentcrowd a public or private company?
fulfilmentcrowd is a private company. It is classified as private equity controlled and is currently operating.
When was fulfilmentcrowd founded?
fulfilmentcrowd was founded in 1993. It employs 101 to 250 people.
Where is fulfilmentcrowd based?
fulfilmentcrowd is headquartered in Chorley, United Kingdom, in the Europe region.
How does fulfilmentcrowd make money?
Four revenue lines are on record. 3PL Fulfilment Services Fees are the primary driver. The others are wholesale & DTC Transaction Fulfilment, delivery Assured White-Label Add-on and platform Tech Pack (Bundled).
Who are fulfilmentcrowd's main competitors?
Direct peers on record are ShipBob, Huboo, ShipMonk, Bigblue, Radial, Cubyn and Whiplash. Broad incumbents are Shopify (Deliverr), Amazon Multi-Channel Fulfillment and DHL eCommerce.
Does fulfilmentcrowd have an API?
Yes. fulfilmentcrowd offers a flexible Open API with webhook support that enables seamless connections with niche channels, EDI, ERP systems, and custom integrations. The API supports B2B and B2C workflows, allows automated data exchange with purchasing, accounting, and carrier systems, and provides access to developer documentation at fulfilmentcrowd.dev. Developer documentation is at www.fulfilmentcrowd.dev/api/getting-started/overview.
What industry is fulfilmentcrowd in?
fulfilmentcrowd's product category is eCommerce Fulfilment & 3PL Services. Its primary akta.pro industry code is TLAIAAAD, E-commerce Fulfillment & Omnichannel Logistics (Pick/Pack/Returns), with a secondary code of TLAIANAJ, Reverse Logistics Coordination (Non-Asset-Based Returns Management). Its NAICS code is 49311 and its SIC code is 4220.