Default
Default provides an AI infrastructure platform for B2B revenue teams, consolidating CRM, enrichment, routing, scheduling, and workflows on a unified data layer operated by both humans and AI agents. The company serves RevOps and GTM operations functions at venture-backed SaaS and AI companies.
- Company typePrivate
- Founded2023
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Default does
Default, legally Tomo HQ, Inc. and headquartered in New York, is a venture-backed B2B SaaS company that provides an AI infrastructure platform for revenue teams. The platform is anchored by a unified, identity-resolved data layer that consolidates CRM, website, enrichment, conversation, ad-platform, and sales-engagement data into a single real-time model. On top of this data layer, Default offers a native AI agent called Dot, which converts natural-language requests into revenue workflows, along with modular sub-products for live data tables, lead and meeting routing, scheduling, visual workflow automation, and agent governance with human approval and one-click rollback. The company supports 40+ native integrations across the GTM stack and is SOC 2 Type II certified.
Default serves primarily revenue operations, GTM operations, and sales operations teams at B2B SaaS companies, with a strong customer concentration in venture-backed AI and developer-tooling companies such as Hex, OpenPhone, Bland, StackBlitz, Cortex, Hebbia, Decagon, WorkOS, Profound, and Perplexity. The platform addresses tool proliferation in the revenue stack by collapsing multiple point solutions (enrichment, routing, scheduling, workflow automation) into one auditable system designed to be operated by both humans and AI agents. Go-to-market combines an enterprise field-sales motion and inside sales, with a "Request a Demo" conversion path rather than self-serve onboarding.
The company generates revenue through tiered SaaS subscriptions: a Startup tier priced at $750 per month plus $45 per user with annual billing, and a fully custom Enterprise tier typically sold under multi-year contracts with dedicated support and no credit caps on enrichment. Default has raised approximately $20 million in total funding across disclosed seed and subsequent rounds, with 8VC as a repeat lead investor and Craft Ventures having led the initial seed. The company was founded around 2023, launched publicly in late 2024, and released Default 2.0 in December 2025 alongside additional funding.
Default firmographics
Firmographics- Name
- Default
- Legal name
- Tomo HQ, Inc.
- Website
- https://default.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Default provides an AI infrastructure platform for B2B revenue teams, consolidating CRM, enrichment, routing, scheduling, and workflows on a unified data layer operated by both humans and AI agents. The company serves RevOps and GTM operations functions at venture-backed SaaS and AI companies.
- Ownership category
- akta.pro rank
Default industry classification
Industry- Product category
- Revenue Operations / AI Sales Orchestration Platform
- NAICS
- Software Publishers (51321), Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
- akta.pro secondary industries
- Appointment Setting & Sales Development (SDR/BDR) Services (BPAFAKAD), B2B/EDI & Partner Integration (BPAMAOAJ), B2B/EDI & Supply Chain Process Automation Platforms (HDAEAHAK)
Keywords
Where Default is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Default business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: Subscription-based SaaS model with tiered pricing. The Startup tier is priced at $750/month plus $45 per user. Enterprise pricing is fully custom. All purchases are non-refundable according to terms of service.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Startup tier - $750/month plus $45 per user |
| Subscription | Multi-year contract | Enterprise tier - Fully custom pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Default product offering
Product offeringCore offering
Default provides an AI infrastructure platform for B2B revenue teams that unifies CRM, website forms, enrichment, conversation, and ad-platform data into a single identity-resolved model. On top of this shared data layer, it deploys a native AI agent ("Dot") and composable sub-products (Tables, Routing, Scheduling, Workflows) to automate go-to-market actions such as lead routing, enrichment, scheduling, and orchestration. The platform is sold to revenue operations, sales, and marketing teams at venture-backed B2B companies as a single replacement for fragmented GTM point tools.
Product overview
Default is an AI infrastructure platform for revenue teams, comprising a unified data layer (Data), a native AI agent (Dot), and four integrated tools (Tables, Routing, Scheduling, and Workflows). The Data module unifies information from CRM, marketing automation, product analytics, conversation intelligence, sales engagement, and enrichment tools. The Agent (Dot) enables natural language interactions across all functions. Tables provide live enrichment views, Routing handles lead/meeting distribution with audit trails, Scheduling enables cross-team booking, and Workflows automate processes with human review. Governance controls ensure agent actions are traceable and reversible.
Differentiator
Problem solved
Functional benefit
Products and services
- Default Platform
Quantifiable outcome
- Growth from a handful of early customers to hundreds of customers in approximately 14 months
- +1 more outcomes
Companies that use Default
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles2 records
Default technology and API
TechnologyAPI detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration42 records
AI capability4 records
Feature9 records
Default partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- SalesforcecoreNative integration with Salesforce CRM allowing bi-directional sync. Users can create, match, and update any Salesforce record directly from the Default platform.
- HubSpotcoreNative integration with HubSpot CRM enabling bi-directional sync. Users can create, match, and update HubSpot records from Default.
- AttiocoreNative integration with Attio CRM allowing users to create, match, and update any Attio record.
- Apollo.iocoreNative integration with Apollo.io for lead enrichment. Apollo serves as a provider in the per-field waterfall for data enrichment.
- ClearbitcoreClearbit is a provider in the per-field waterfall for data enrichment, filling in missing person and company attributes on demand.
- OpenAIcoreOpenAI provides artificial intelligence services to power Default's agent capabilities. OpenAI OpCo, LLC is listed as a subprocessor.
- Amazon Web Services (AWS)coreAWS provides cloud computing and services to power Default's infrastructure. Listed as a subprocessor with data hosted in SOC 2 audited environments.
- SlackcoreNative integration with Slack for productivity. Enables users to notify, approve, and trigger agent actions from any Slack channel.
- Google CalendarcoreNative integration with Google Calendar for scheduling and rep availability sync.
- OutreachcoreNative integration with Outreach sales engagement platform. Pushes enriched routed contacts into sequenced outreach campaigns.
- Outlook CalendarcoreNative integration with Outlook Calendar for Microsoft-stack teams, enabling scheduling and availability sync.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Default competitors and assessment
Company assessmentEmerging players
- 11x.ai: 11x.ai develops autonomous AI sales agents (e.g., Alice for outbound, Julian for inbound) that prospect, qualify, and route leads, overlapping directly with Default's inbound lead qualification, scheduling, and AI agent positioning.
- Regie.ai: Regie.ai builds AI agents for prospecting, outreach personalization, and sequence generation, targeting the same revenue-ops and sales teams as Default. It is an emerging AI-native competitor to Default's Dot agent in the outbound motion.
Broad incumbents
- HubSpot Sales Hub: HubSpot's Sales Hub bundles CRM, scheduling, lead routing, workflows, and now Breeze AI agents, covering most of Default's surface area as part of a broader marketing-sales-service platform. HubSpot is both a partner (native integration) and a broad incumbent Default must out-execute.
- Salesforce Sales Cloud: Salesforce Sales Cloud owns the system-of-record CRM position that Default's unified data layer sits on top of, and now bundles Einstein and Agentforce AI agents. Default is positioned as a complementary or competitive orchestration layer for Salesforce customers.
Direct peers
- Outreach: Outreach is a leading sales engagement platform with sequencing, workflow automation, and increasingly AI-driven deal assistance. Default integrates with Outreach natively and competes for the same RevOps budget on workflow and agent capabilities.
- Calendly: Calendly is the dominant scheduling tool for sales and revenue teams and competes head-on with Default's Scheduling product. Both integrate with CRMs and calendars and increasingly bundle routing and routing-rule capabilities that Default also ships.
- Apollo.io: Apollo.io combines a B2B contact database, enrichment, and sales engagement in one platform and is one of Default's enrichment waterfall providers and a competitor in prospecting, enrichment, and outbound workflows.
- Chili Piper: Chili Piper offers inbound lead routing, scheduling, and distribution for B2B sales teams, directly overlapping Default's core inbound orchestration use cases. Both compete for RevOps budgets consolidating routing and booking into a single platform.
- Salesloft: Salesloft (formerly Drift) offers sales engagement, conversation intelligence, and AI buyer agents, overlapping Default's workflows, agent, and integration story. Both target revenue operations teams at B2B SaaS companies.
- Clay: Clay provides AI-powered data enrichment, lead research, and outbound workflows for GTM teams and competes with Default's Tables, Waterfall Enrichment, and Workflow products. Both target RevOps teams consolidating enrichment and automation into one workspace.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Default social profiles
Digital presenceDefault compliance and trust
Trust signalCompliance3 records
Default financial estimates
Financial estimateRevenue estimate
Valuation estimate
Default leadership team
Management profileNumber of profiles
Profiles2 records
Default funding detail
Funding detailFunding overview
Funding rounds5 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Default M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Default
What does Default do?
Default provides an AI infrastructure platform for B2B revenue teams that unifies CRM, website forms, enrichment, conversation, and ad-platform data into a single identity-resolved model. On top of this shared data layer, it deploys a native AI agent ("Dot") and composable sub-products (Tables, Routing, Scheduling, Workflows) to automate go-to-market actions such as lead routing, enrichment, scheduling, and orchestration. The platform is sold to revenue operations, sales, and marketing teams at venture-backed B2B companies as a single replacement for fragmented GTM point tools.
Is Default a public or private company?
Default is a private company. It is classified as venture growth investor backed and is currently operating.
When was Default founded?
Default was founded in 2023. It employs 51 to 100 people.
Where is Default based?
Default is headquartered in San Francisco, United States, in the North America region.
How does Default make money?
One revenue line is on record: saaS Platform Subscription.
Who are Default's main competitors?
Emerging players on record are 11x.ai and Regie.ai. Broad incumbents are HubSpot Sales Hub and Salesforce Sales Cloud. Direct peers are Outreach, Calendly, Apollo.io, Chili Piper, Salesloft and Clay.
Does Default have an API?
Yes. Default offers MCP (Model Context Protocol) access to the data layer and every tool for any agent, including Default native agents, Claude, and ChatGPT. The platform provides bi-directional sync capabilities, webhooks for event-driven triggers, and API access for automation. MCP is listed as Coming Soon in the integrations page. Developer documentation is at www.default.com/integrations.
What industry is Default in?
Default's product category is Revenue Operations / AI Sales Orchestration Platform. Its primary akta.pro industry code is HDAAAGAJ, B2B SaaS & Enterprise Personalization (CRM, Sales, Support), with a secondary code of BPAFAKAD, Appointment Setting & Sales Development (SDR/BDR) Services. Its NAICS code is 51321 and its SIC code is 7372.