SellerApp - E-Commerce Data Analysis
SellerApp is an AI-powered e-commerce intelligence platform that provides Amazon and multi-marketplace sellers with PPC automation, product research, listing optimization, and profit analytics across 18+ global marketplaces. It serves 35,000+ brands ranging from SMBs to enterprises like Coca-Cola, Samsung, and P&G.
- Company typePrivate
- Founded2017
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What SellerApp - E-Commerce Data Analysis does
SellerApp is an AI-powered e-commerce intelligence platform that provides Amazon and multi-marketplace sellers with tools for PPC automation, product research, keyword discovery, listing optimization, profit tracking, and competitor intelligence. The platform is built on a proprietary database of 35+ million products and integrates directly with Amazon Marketing Stream for real-time bid optimization and Amazon Marketing Cloud for multi-touch attribution, processing thousands of automated PPC bid adjustments daily. Core products include the DIY Self-Serve platform, an Agency Platform with multi-account management and white-label reporting, an Enterprise Solution for centralized multi-brand operations, full-service Amazon PPC and DSP managed services, listing optimization services, and RESTful APIs that power third-party tools such as Keplo.
The company operates a hybrid go-to-market combining product-led growth (free tools and self-serve onboarding) with sales-assisted enterprise motion. Revenue is generated across seven streams: subscription for the DIY platform, subscription for the Agency Platform, subscription for the Enterprise Solution, managed services for Amazon PPC, professional services for listing optimization, managed services for Amazon DSP, and API access. The platform supports 18+ international marketplaces including Amazon, Walmart, Flipkart, ONDC, and Quick Commerce platforms, and serves 35,000+ brands globally, including enterprise customers such as Coca-Cola, Samsung, P&G, HP, Philips, and Duracell.
SellerApp is headquartered in Singapore (legally Cloudails Pte Ltd.), holds Amazon Ads Advanced Partner status since 2021, was awarded Tech Innovator of the Year at Amazon Smbhav 2022, and was selected for Google for Startups in 2024. The company raised $2M in 2022 from Flipkart Ventures, Callapina Capital, and Konglo Ventures, reports as profitable, and operates with 50–100 employees across Singapore and a US office in Spring, Texas.
SellerApp - E-Commerce Data Analysis firmographics
Firmographics- Name
- SellerApp - E-Commerce Data Analysis
- Legal name
- Cloudails Pte Ltd.
- Website
- https://sellerapp.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SellerApp is an AI-powered e-commerce intelligence platform that provides Amazon and multi-marketplace sellers with PPC automation, product research, listing optimization, and profit analytics across 18+ global marketplaces. It serves 35,000+ brands ranging from SMBs to enterprises like Coca-Cola, Samsung, and P&G.
- Ownership category
- akta.pro rank
SellerApp - E-Commerce Data Analysis industry classification
Industry- Product category
- E-commerce Analytics Software
- NAICS
- Media Buying Agencies (54183), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Price Comparison, Deals, Cashback & Loyalty Shopping Platforms (BPAMAGAH)
- akta.pro secondary industry
- Channel/Partner Sales Support (Reseller Enablement, Deal Reg) (BPAAADAH)
Keywords
Where SellerApp - E-Commerce Data Analysis is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
SellerApp - E-Commerce Data Analysis business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription - DIY Self-Serve Platform: Self-serve platform subscription providing access to product research, keyword tools, PPC automation, listing optimization, and profit dashboards. Tiered access to features based on subscription level.
- Agency Platform Subscription: Multi-account control, optimization, alerts, and white-labeled reporting for agencies managing 10 to 100+ clients. Revenue from subscription tiers with client capacity-based pricing.
- Enterprise Platform Subscription: Centralized management for organizations with hundreds of brands and thousands of SKUs across multiple marketplace accounts. Includes multi-account management, role-based permissions, custom reporting, white-label capabilities, and dedicated account management.
- Amazon PPC Agency Managed Services: Full-service PPC management combining proprietary bid technology with expert strategists. Services include Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP management. Clients see 35-50% ACoS reductions and 35-55% revenue growth. Generated $1.8+ billion in revenue for 11,000+ brands.
- Amazon Listing Optimization Services: Professional listing optimization transforming pages into conversion machines. Optimizes titles, bullets, images, A+ content, and backend keywords. Conversion improvements typically cover service costs within 30-60 days.
- Amazon DSP Managed Services: Managed DSP advertising targeting shoppers across IMDb, Twitch, Fire TV, and third-party sites based on shopping behaviors. Targets competitor viewers, high-value customers, and lookalike audiences. Delivers 3-5x ROAS for brands spending $50,000+ monthly.
- API Access (Seller APIs & Ecommerce Data API): Programmatic access to product data, sales analytics, advertising performance, keyword intelligence, and competitive insights. B2B API access for custom application development and workflow automation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | DIY - Self Serve Platform for individual sellers and SMBs |
| Subscription | Monthly | Amazon PPC Agency Platform for agencies managing multiple client accounts |
| Subscription | Annual | Enterprise Solution for large brands and organizations |
| Outcome Based/ Performance | Monthly | Managed Services - Full-service PPC and listing optimization |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels12 records
SellerApp - E-Commerce Data Analysis product offering
Product offeringCore offering
SellerApp is an AI-powered e-commerce intelligence SaaS platform for Amazon sellers, brands, and agencies. It combines PPC bid automation, product research across a 35+ million product database, keyword discovery, listing optimization, profit tracking, competitor intelligence, and multi-marketplace analytics across 18+ global marketplaces. The offering is extended through managed services (Amazon PPC Agency, Listing Optimization Services, Amazon DSP Managed Services) and RESTful APIs (Amazon Seller API and Ecommerce Data API) for programmatic data access.
Product overview
SellerApp is a comprehensive AI-powered e-Commerce Intelligence platform offering an all-in-one suite of tools for Amazon sellers, vendors, agencies, and enterprises. The platform operates as a unified ecosystem combining multiple integrated modules: the core PPC Analyzer for ad automation, Product Research database (35M+ products), Keyword Explorer for keyword discovery, Listing Optimization for content quality scoring, Profit Dashboard for financial tracking, and Keyword Ranking Tracker for position monitoring. Additional platform capabilities include Product Intelligence for ASIN tracking, Business Alerts for real-time notifications, AI Automation for bid optimization, and a Competitor Intelligence module. The offering extends through managed services including Amazon PPC Agency (generating $1.8B+ revenue for clients), Listing Optimization Services, and Amazon DSP Managed Services. Enterprise-grade access is provided via dedicated Agency Platform (multi-account control) and Enterprise Solution (centralized management for hundreds of brands). The platform also offers RESTful APIs (Amazon Seller APIs, Ecommerce Data API) for programmatic access and custom development. Supporting tools include a Chrome Extension and a suite of Free Tools. SellerApp supports operations across 18+ global marketplaces including Amazon, Walmart, Flipkart, ONDC, and Quick Commerce platforms.
Differentiator
Problem solved
Functional benefit
Brands
- SellMetrics: eCommerce platform powered by SellMetrics, part of SellerApp's ecosystem.
Products and services
- Amazon PPC Tool (PPC Analyzer) Next-generation ad automation tool combining AI-powered bid optimization with rule-based automation for Amazon PPC campaign management across Sponsored Products, Sponsored Brands, and Sponsored Display. Built for sellers, agencies, and brands managing Amazon advertising.
- Product Research Database of 35+ million products providing real-time sales estimates, BSR rankings, FBA fees, and profit margin analysis to identify best-selling products and market opportunities. Used by Amazon sellers and brands to find profitable product opportunities.
- Keyword Explorer High-converting keyword discovery tool showing search volume, conversion probability, competitive difficulty, and cost per click data for ranking terms that drive sales across global Amazon marketplaces. Supports multilingual keyword research in English, French, German, Italian, Japanese, Spanish, Portuguese, Dutch, Polish, Turkish, Arabic, Hindi, and Swedish.
- Listing Optimization AI-powered tool analyzing Amazon listings across 6-7 critical areas (titles, bullets, images, backend keywords, descriptions, A+ content) and providing weighted Listing Quality Index scores with specific improvement recommendations to boost conversions.
- Profit Dashboard Comprehensive financial analysis platform tracking every cost including FBA fees, PPC spend, storage, shipping, and COGS to show real profit margins by product with gross margin, net profit, ROI, TACoS, and refund tracking across ASINs, campaigns, and marketplaces.
- Keyword Ranking Tracker Intuitive keyword position monitoring with daily and weekly performance tracking and alerts when positions drop or competitors surge across Amazon marketplaces.
- Business Alerts Real-time monitoring and alerts for sales velocity, inventory levels, keyword rankings, review changes, competitor activity, hijacker detection, Buy Box losses, and ranking crashes with configurable thresholds.
- Product Intelligence ASIN tracking capability that monitors historical pricing trends, sales estimates, revenue patterns, search visibility, and listing quality scores over time to identify what's actually selling versus what just looks popular.
- AI Automation AI-driven automation engine handling thousands of daily PPC bid adjustments based on real-time conversion data processed from Amazon Marketing Stream, with automatic campaign optimization and dynamic dayparting.
- Amazon PPC Agency Full-service PPC management combining proprietary bid technology with expert strategists across Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP. Generated $1.8+ billion in revenue for 11,000+ brands, with typical results of 35-50% ACoS reduction and 35-55% revenue growth.
- Listing Optimization Services Professional listing optimization transforming Amazon pages into conversion machines using data from millions of successful listings. Optimizes titles, bullets, images, A+ content, and backend keywords with conversion improvements typically covering service costs within 30-60 days.
- Amazon DSP Managed Services Managed Amazon DSP advertising targeting shoppers across IMDb, Twitch, Fire TV, and third-party sites based on shopping behaviors. Targets competitor viewers, high-value customers, and lookalike audiences; delivers 3-5x ROAS for brands spending $50,000+ monthly.
- Agency Platform Multi-account control, optimization, alerts, and white-labeled reporting platform enabling agencies managing 10 to 100+ client accounts to run PPC, listings, and analytics for all clients from a single dashboard with client permission management and bulk operations.
- Amazon Seller APIs RESTful APIs providing programmatic access to Amazon product data, sales analytics, advertising performance, keyword intelligence, and competitive insights for custom application development, dashboard integration, automated reporting, and workflow automation.
- Ecommerce Data API Access to product data, pricing intelligence, availability tracking, and market insights across multiple marketplaces for competitive intelligence systems, dynamic pricing tools, and market research platforms.
- Chrome Extension Browser extension overlaying real-time data directly on Amazon product pages, providing sales estimates, profitability projections, keyword opportunities, competitive analysis, market opportunity scores, and listing quality assessments without leaving Amazon.
- Free Tools Suite Collection of free tools including FBA Calculator, Amazon Keyword Tool, Listing Quality Checker, Amazon PPC Audit, Product Description Editor, Duplicate Keyword Remover, Amazon ACoS Calculator, Amazon Sales Estimator, Amazon Price Calculator, and Ecommerce Sales Tax Calculator, used for lead generation and top-of-funnel engagement.
Quantifiable outcome
- 35-50% ACoS reduction for Amazon PPC agency clients through systematic profit-focused optimization
- +13 more outcomes
Companies that use SellerApp - E-Commerce Data Analysis
Customer profileNamed customers18 records
Ideal customer profiles4 records
SellerApp - E-Commerce Data Analysis technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability9 records
Feature10 records
SellerApp - E-Commerce Data Analysis partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Amazon AdscoreSellerApp is an Amazon Ads Advanced Partner, part of the Advertising Partner Network since 2021. The partnership enables co-marketing, referral opportunities, and deep integration with Amazon advertising products including Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP. SellerApp is listed in the Amazon Ads partner directory and leverages Amazon Marketing Cloud (AMC) and Amazon Marketing Stream data.
Scale indicators16 records
Recent moves6 records
Expansion highlights6 records
SellerApp - E-Commerce Data Analysis competitors and assessment
Company assessmentDirect peers
- Pacvue: Enterprise-grade Amazon and Walmart advertising automation platform with AMC integration. Direct competitor in the upper-end Amazon PPC automation and DSP management space where SellerApp also plays.
- Jungle Scout: Leading Amazon product research and seller analytics platform with proprietary sales estimates. Overlaps with SellerApp's product research, keyword, and profit-tracking modules for SMB sellers.
- Perpetua: Amazon advertising optimization and intelligence platform serving brands and agencies. Comparable focus on Sponsored Products, Brands, Display, and DSP automation with managed-service overlays.
- Quartile: Amazon and Walmart advertising platform combining PPC automation with cross-channel ecommerce intelligence. Comparable target market of mid-market and enterprise brands plus agencies.
- Teikametrics: AI-powered advertising optimization for Amazon and Walmart marketplaces. Competes with SellerApp's PPC automation and managed-services offerings for mid-market and enterprise sellers.
- Sellozo: AI-driven Amazon PPC management and advertising automation platform serving brands and agencies. Overlaps with SellerApp's rule-based and AI-driven PPC optimization capabilities.
- Helium 10: All-in-one Amazon seller suite covering product research, keyword tools, listing optimization, and PPC. Closest direct competitor to SellerApp's DIY platform with significant brand recognition and venture funding.
- AMZScout: Amazon product research and seller analytics tool with sales estimator and keyword features. Direct overlap with SellerApp's product research database and SMB-focused DIY tools.
- DataHawk: Amazon analytics, SEO, and advertising intelligence platform serving brands, agencies, and sellers. Comparable product intelligence, keyword tracking, and PPC optimization offerings.
Emerging players
- Adzooma: Cross-channel PPC management and automation platform with marketplace ad support. Adjacent competitor in managed PPC and AI automation for sellers expanding beyond Amazon.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SellerApp - E-Commerce Data Analysis social profiles
Digital presenceSellerApp - E-Commerce Data Analysis compliance and trust
Trust signalCompliance1 record
SellerApp - E-Commerce Data Analysis financial estimates
Financial estimateRevenue estimate
Valuation estimate
SellerApp - E-Commerce Data Analysis leadership team
Management profileNumber of profiles
Profiles6 records
SellerApp - E-Commerce Data Analysis funding detail
Funding detailFunding overview
Funding rounds4 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SellerApp - E-Commerce Data Analysis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SellerApp - E-Commerce Data Analysis
What does SellerApp - E-Commerce Data Analysis do?
SellerApp is an AI-powered e-commerce intelligence SaaS platform for Amazon sellers, brands, and agencies. It combines PPC bid automation, product research across a 35+ million product database, keyword discovery, listing optimization, profit tracking, competitor intelligence, and multi-marketplace analytics across 18+ global marketplaces. The offering is extended through managed services (Amazon PPC Agency, Listing Optimization Services, Amazon DSP Managed Services) and RESTful APIs (Amazon Seller API and Ecommerce Data API) for programmatic data access.
Is SellerApp - E-Commerce Data Analysis a public or private company?
SellerApp - E-Commerce Data Analysis is a private company. It is classified as venture growth investor backed and is currently operating.
When was SellerApp - E-Commerce Data Analysis founded?
SellerApp - E-Commerce Data Analysis was founded in 2017. It employs 51 to 100 people.
Where is SellerApp - E-Commerce Data Analysis based?
SellerApp - E-Commerce Data Analysis is headquartered in Singapore, Singapore, in the Asia region.
How does SellerApp - E-Commerce Data Analysis make money?
Seven revenue lines are on record. SaaS Subscription - DIY Self-Serve Platform is the primary driver. The others are agency Platform Subscription, enterprise Platform Subscription, amazon PPC Agency Managed Services, amazon Listing Optimization Services, amazon DSP Managed Services and API Access (Seller APIs & Ecommerce Data API).
Who are SellerApp - E-Commerce Data Analysis's main competitors?
Direct peers on record are Pacvue, Jungle Scout, Perpetua, Quartile, Teikametrics, Sellozo, Helium 10, AMZScout and DataHawk. Adzooma is listed as an emerging player.
Does SellerApp - E-Commerce Data Analysis have an API?
Yes. SellerApp provides programmatic access to product data, sales analytics, advertising performance, keyword intelligence, and competitive insights through its Amazon Seller API and Amazon ASIN API. The platform also offers an Ecommerce Data API providing access to product data, pricing intelligence, availability tracking, and market insights across multiple marketplaces. APIs support custom application development, dashboard integration, automated reporting, and workflow automation. Features RESTful architecture with comprehensive documentation and dedicated technical support for development teams building custom solutions. Developer documentation is at www.sellerapp.com/amazon-seller-api.html.
What industry is SellerApp - E-Commerce Data Analysis in?
SellerApp - E-Commerce Data Analysis's product category is E-commerce Analytics Software. Its primary akta.pro industry code is BPAMAGAH, Price Comparison, Deals, Cashback & Loyalty Shopping Platforms, with a secondary code of BPAAADAH, Channel/Partner Sales Support (Reseller Enablement, Deal Reg). Its NAICS code is 54183 and its SIC code is 7311.