Winningtemp
Winningtemp is a Swedish AI-powered employee experience platform providing continuous employee listening, people analytics, and manager enablement tools to mid-market and enterprise organizations via per-user subscription with 12-month contracts, headquartered in Gothenburg with offices in Stockholm and Oslo.
- Company typePrivate
- Founded2014
- HeadquartersGothenburg, Sweden
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Winningtemp does
Winningtemp is a Swedish software company that operates an AI-powered employee experience platform, founded in 2014 and headquartered in Gothenburg with additional offices in Stockholm and Oslo. The product is structured around three functional pillars: Flexible Listening (continuous, configurable employee surveys), People Analytics (segmentation, benchmarking, and predictive signals drawn from engagement data), and Manager Enablement (coaching, action recommendations, and AI Conversation, a generative-AI dialogue tool for managers). The platform is grounded in a proprietary "9 keys to engaged workforce" framework, supported by a question library informed by 600+ scientific studies, and holds ISO 27001 and ISO 27701 certifications.
The business model is B2B SaaS, sold on a per-user subscription basis with 12-month auto-renewing contracts. Customers are predominantly mid-market and enterprise organizations across logistics, manufacturing, automotive, and IT services; named customers include Geodis, Alfa Laval, Orkla IT, Volvo Car Retail, Nexans, Scania, Essity, and Autoliv. Distribution combines direct sales with a four-tier reseller program (Bronze through Platinum), integrations with Microsoft Teams (free add-on), SAP Store, Personio, and Flex Applications, and a partner network that includes PwC. Reported operational scale is 300,000 weekly users on the platform, 43 million surveys sent, and 140 million responses collected cumulatively, with a 99% customer renewal rate.
The company has raised approximately $21.8M in total funding, the bulk of it a $17.8M Series A in October 2020 backed by 25+ investors, many of which (Scania, Autoliv, Essity, Schindler, Bonnier, Norrsken) overlap with the customer base. Recent strategic activity has focused on product breadth (AI Conversation, Whistleblowing, Winningtemp Learning), geographic expansion into the Netherlands, Spain, and Norway, and regulatory readiness for the EU Data Act with EU/EEA data residency on Azure Netherlands.
Winningtemp firmographics
Firmographics- Name
- Winningtemp
- Legal name
- Winningtemp AB
- Website
- https://winningtemp.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Winningtemp is a Swedish AI-powered employee experience platform providing continuous employee listening, people analytics, and manager enablement tools to mid-market and enterprise organizations via per-user subscription with 12-month contracts, headquartered in Gothenburg with offices in Stockholm and Oslo.
- Ownership category
- akta.pro rank
Winningtemp industry classification
Industry- Product category
- Employee Engagement Software
- NAICS
- Marketing Research and Public Opinion Polling (541910), Marketing Consulting Services (541613)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Customer Success (Adoption, Retention & Expansion) (EDABABAG)
Keywords
Where Winningtemp is headquartered
LocationHeadquarters
- HQ city
- Gothenburg
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
Winningtemp business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Annual License Subscription (Per User): Core revenue stream. Customers purchase a non-exclusive, non-transferable, time-limited License per User. The Service is sold in different Plans with varying features and functionalities. Default billing is one year (12 months) in advance, with the option to switch to semi-annual billing in advance for a 7% surcharge. Agreements auto-renew for successive 12-month terms unless terminated with 90 days' notice. Annual price increases capped at 5%.
- Add-ons: Additional features and functions (e.g., Winningtemp Advisory, Winningtemp Learning, lifecycle surveys, whistleblowing) purchased on top of the base Plan and integrated into the Service. Priced per the prevailing price list or per quote, and renewed alongside the main Agreement.
- Consulting Services: Strategic and implementation services delivered by Winningtemp (e.g., Winningtemp Advisory). Performed on a running account and invoiced monthly in arrears as work is carried out, at rates from the prevailing price list or per a separate quote. Customer cancellations of scheduled trainings or underutilization of allocated resources may be charged.
- Data Switching / Migration Fees (Data Act): When a customer initiates a Data-Act switching process, Winningtemp may charge standard fees for consulting support, tools required to import data into a new environment, and data egress charges (portability fees) corresponding to Winningtemp's costs. Early-termination and additional switching support may also incur fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual subscription, per-User license, billed 12 months in advance |
| Subscription | Multi-year contract | Semi-annual subscription option with 7% surcharge on the base price |
| Per seat | Annual | Per-User license model across all Plans |
| Other | Pay-as-you-go | Free trial (self-serve) |
Go-to-market motion4 records
Distribution channels8 records
Marketing channels14 records
Winningtemp product offering
Product offeringCore offering
Winningtemp sells a cloud-based employee engagement and people analytics platform that captures continuous employee feedback through pulse and onboarding surveys, analyzes results via real-time heatmaps, peer benchmarking, and AI-driven insights, and guides managers through a conversational AI assistant. Customers subscribe per user per month, with annual contracts, a capped annual price-increase clause, a migration/switching service, optional advisory/consulting, and add-ons such as a whistleblowing function and a Microsoft Teams integration.
Product overview
Winningtemp is a single, unified next-generation employee listening platform delivered as a cloud-based web and mobile application, organised around three tightly integrated pillars: Flexible Listening (comprising Engagement Surveys, Pulse Surveys, Lifecycle Surveys, Focus Surveys, and AI Conversation), People Analytics (Heatmap, Benchmark, and Actionable Insights), and Manager Enablement (Deep Dives for Managers, Temperature Meetings, Follow up & Milestones, and Learning). The core Winningtemp Platform is complemented by Winningtemp Advisory, a hands-on strategic consulting service, and by add-on modules including Winningtemp for Teams (a Microsoft Teams app) and a built-in Whistleblowing function. AI in Winningtemp, a Science-Based Question Library, ISO-certified data security, and HR-system integrations form the underlying foundation that ties the named products together.
Differentiator
Problem solved
Functional benefit
Brands
- Winningtemp for Teams: Microsoft Teams-hosted version of the Winningtemp employee listening service, provided as a free add-on subject to a separate addendum.
- Winningtemp Advisory
- Winningtemp Learning
Products and services
- Winningtemp Employee Engagement Platform Core SaaS platform for continuous employee listening (pulse surveys, onboarding surveys, eNPS), real-time engagement heatmaps, peer benchmarking, an AI conversational assistant for managers, and science-based engagement analytics for HR, people, and business leaders.
- Winningtemp Advisory Paid consulting/advisory service through Winningtemp's in-house experts to help customers analyze engagement data and translate insights into manager and organizational action.
- Winningtemp Migration / Switching Service
- Whistleblowing Function (Add-on)
- Winningtemp for Teams (Microsoft Teams Add-on)
Quantifiable outcome
- +23% profitability for engaged teams vs disengaged (cited from Gallup research)
- +11 more outcomes
Companies that use Winningtemp
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles2 records
Winningtemp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability7 records
Feature7 records
Winningtemp partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered critical infrastructure, core integration and flagship.
- AWS (Amazon Web Services), Irelandcritical infrastructureListed as a sub-processor in the Data Processing Agreement, located in Ireland, providing storage services for the Service. Personal data is processed within the EU/EEA through this sub-processor.
- UpCloud Germanycritical infrastructureListed as a sub-processor in the Data Processing Agreement, located in Germany, providing storage services for the Service. Part of Winningtemp's EU/EEA-only processing footprint.
- Microsoft Azure Netherlandscritical infrastructureListed as a sub-processor in the Data Processing Agreement, located in the Netherlands, providing analysis services for the Service. Underpins the platform's analytics and AI workloads.
- Microsoft (Microsoft Teams)core integrationWinningtemp for Teams is delivered as a free add-on application inside Microsoft Teams. The Microsoft–Customer relationship is governed by a separate agreement; Winningtemp acts as processor for any personal data processed through the Teams app under its own DPA.
- SAP SuccessFactors (SAP Store)core integrationWinningtemp "Team Success Platform" is listed on the SAP Store, available alongside 2,300+ SAP and partner solutions for discovery, trial, purchase, and renewal. Enterprise partner in Winningtemp's partner program.
- Personiocore integrationPersonio is an all-in-one HR software solution for companies from 10 to 2,000 employees; listed as an integration partner in Winningtemp's partner program.
- Flex Applicationscore integrationCloud-based personnel system for time reporting, travel invoices, staffing, salary, and HR processes; listed as an integration partner in Winningtemp's partner program.
- PwCflagshipPwC is described as a "community of solvers combining human ingenuity, experience, technology and products to help organisations build trust and deliver sustained outcomes." Listed as a Winningtemp partner (Enterprise/business partner).
- Wndycore integrationWndy is an HR consultancy platform providing assistance in the Nordics, Germany, and the UK. Listed in Winningtemp's partner program.
- Lorensbergcore integrationLorensberg develops organizations through training and leadership, facilitates teams and strategy for impact, and coaches individuals to thrive. Listed as a Winningtemp partner.
- Snacka Snyggt (with Winningtemp Learning)core integrationCo-marketing partnership: Winningtemp Learning + Snacka Snyggt offers video training that turns insights into action, starting with "Communicative Leadership" by expert Elaine Eksvärd. Designed to boost leadership skills and drive results with data-powered learning.
- Wisorycore integrationWisory provides business and leadership coaching and mentoring through video. Listed as a Winningtemp partner.
- Braivecore integrationBraive offers an AI-driven treatment platform designed to set a new standard in mental health care, ensuring every therapy session is optimised for impact and precision. Listed as a Winningtemp partner.
- Physactcore integrationPhysact is a digital service dedicated to combating poor stress-related health through the power of physical activity. Listed as a Winningtemp partner.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Winningtemp competitors and assessment
Company assessmentDirect peers
- Culture Amp: Culture Amp is a leading employee engagement and performance management platform used by mid-market and enterprise customers globally. It is the closest direct competitor to Winningtemp, offering engagement surveys, people analytics, and manager enablement with overlapping science-based frameworks and AI-powered insights.
- Workday Peakon Employee Voice: Workday Peakon is an enterprise employee listening platform owned by Workday, offering continuous engagement surveys, benchmarks, and manager dashboards. It is a direct competitor in the same product category, especially for enterprise customers already on the Workday HCM platform.
- Microsoft Viva Glint: Microsoft Viva Glint is Microsoft's enterprise engagement survey and people analytics product, deeply integrated into the Microsoft 365 ecosystem. It is a direct peer to Winningtemp in employee listening, and Microsoft's bundling into Teams and the Office productivity stack represents a meaningful competitive threat.
- Lattice: Lattice is a people management platform combining performance reviews, engagement surveys, goal tracking, and people analytics. It overlaps directly with Winningtemp in the engagement and analytics pillars and competes for the same HR leader buyer.
- 15Five: 15Five is an employee engagement and performance platform featuring pulse surveys, manager check-ins, and recognition. It directly competes with Winningtemp in the continuous listening and manager enablement categories for mid-market customers.
- Officevibe (SurveyMonkey): Officevibe is a pulse survey and employee feedback tool owned by SurveyMonkey, focused on lightweight engagement measurement for SMB and mid-market. It is a direct peer in the pulse survey category, though typically serving smaller organizations than Winningtemp's enterprise focus.
- Leapsome: Leapsome is a European (Germany-headquartered) people enablement platform combining engagement surveys, performance reviews, learning, and goals. It is a direct competitor in European mid-market and offers comparable science-backed engagement surveys with people analytics.
- Eletive: Eletive is a Swedish-headquartered employee engagement and performance platform that competes directly with Winningtemp in the Nordic and broader European markets. Its science-based survey framework, analytics, and manager dashboards are highly comparable offerings for the same buyer profile.
- TinyPulse (by Limeade): TinyPulse is an employee engagement and pulse survey tool offering anonymous feedback, peer recognition, and manager dashboards. It is a direct peer in the continuous listening category, typically serving mid-market organizations with overlapping use cases.
Broad incumbents
- SurveyMonkey Enterprise: SurveyMonkey's enterprise platform offers employee feedback, market research, and survey tooling to large organizations. It is a broad incumbent in the survey technology space that Winningtemp competes with for HR leader mindshare, though typically focused on flexible form-building rather than engagement-specific science.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Winningtemp social profiles
Digital presenceWinningtemp compliance and trust
Trust signalCompliance2 records
Winningtemp financial estimates
Financial estimateRevenue estimate
Valuation estimate
Winningtemp leadership team
Management profileNumber of profiles
Profiles8 records
Winningtemp funding detail
Funding detailFunding overview
Funding rounds5 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Winningtemp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Winningtemp
What does Winningtemp do?
Winningtemp sells a cloud-based employee engagement and people analytics platform that captures continuous employee feedback through pulse and onboarding surveys, analyzes results via real-time heatmaps, peer benchmarking, and AI-driven insights, and guides managers through a conversational AI assistant. Customers subscribe per user per month, with annual contracts, a capped annual price-increase clause, a migration/switching service, optional advisory/consulting, and add-ons such as a whistleblowing function and a Microsoft Teams integration.
Is Winningtemp a public or private company?
Winningtemp is a private company. It is classified as venture growth investor backed and is currently operating.
When was Winningtemp founded?
Winningtemp was founded in 2014. It employs 101 to 250 people.
Where is Winningtemp based?
Winningtemp is headquartered in Gothenburg, Sweden, in the Europe region.
How does Winningtemp make money?
Four revenue lines are on record. Annual License Subscription (Per User) is the primary driver. The others are add-ons, consulting Services and data Switching / Migration Fees (Data Act).
Who are Winningtemp's main competitors?
Direct peers on record are Culture Amp, Workday Peakon Employee Voice, Microsoft Viva Glint, Lattice, 15Five, Officevibe (SurveyMonkey), Leapsome, Eletive and TinyPulse (by Limeade). SurveyMonkey Enterprise is listed as a broad incumbent.
Does Winningtemp have an API?
No public API is recorded for Winningtemp.
What industry is Winningtemp in?
Winningtemp's product category is Employee Engagement Software. Its primary akta.pro industry code is EDABABAG, Customer Success (Adoption, Retention & Expansion). Its NAICS code is 541910 and its SIC code is 7373.