CheckMarket
AI-powered customer experience platform for ecommerce and retail brands. Collects NPS, CSAT, and CES surveys across email, SMS, and in-app channels, then delivers AI-driven insights, automated workflows, and MCP-enabled integrations to 1,000+ brands.
- Company typePrivate
- Founded2013
- HeadquartersSan Antonio, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What CheckMarket does
The firmographic record identifies the entity as CheckMarket (founded 2013, San Antonio, 1-10 employees, website promoter.io, "Actionable Customer Feedback & Predictive Experience Management Software"). However, the substantive product, customer, integration, office location, and legal-name data in this record consistently describe Retently (Austin, TX, retently.com). This analysis treats the data as presented and describes the product footprint actually evidenced.
The product footprint evidenced is an AI-powered Customer Experience Platform marketed under the Retently brand, targeting ecommerce and retail brands as the primary segment and Software/SaaS, Financial Services, Healthcare, Technology & Services, and Digital Agencies as secondary segments. The platform collects NPS, CSAT, and CES surveys via email, SMS, and in-app channels timed to key customer journey moments. An AI CX Agent processes survey responses, reviews, and support tickets to identify breaking points, root causes, and recommended next actions, with automated routing and team task creation triggered by sentiment and urgency signals. Native integrations span Shopify, Klaviyo, Gorgias, Salesforce, HubSpot, Pipedrive, Intercom, Slack, Segment, Zapier, Richpanel, and Zendesk, and an MCP Server pipes live feedback into Claude, ChatGPT, and other MCP clients. The platform maintains GDPR and CCPA compliance postures.
The business model is subscription SaaS with three pricing tiers: an Ecommerce tier (monthly billing), an Enterprise tier (custom pricing, annual contracts, demo-led sales), and a Developer tier (API access, monthly billing). Go-to-market combines a self-serve product-led free trial with an enterprise field-sales motion. Named customers total 1,000+ brands including Jones Road, PSD, Epic Gardening, SpearmintLOVE, Bouclair, Chargify, Zyte, Splitit, PensionBee, and Webpros. Funding history shows five rounds totaling approximately $1.637M between 2014 and 2018, with no disclosed rounds thereafter.
CheckMarket firmographics
Firmographics- Name
- CheckMarket
- Legal name
- Retently
- Website
- https://promoter.io
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AI-powered customer experience platform for ecommerce and retail brands. Collects NPS, CSAT, and CES surveys across email, SMS, and in-app channels, then delivers AI-driven insights, automated workflows, and MCP-enabled integrations to 1,000+ brands.
- Ownership category
- akta.pro rank
CheckMarket industry classification
Industry- Product category
- Customer Experience & Feedback Software
- NAICS
- Advertising Agencies (541810)
- akta.pro primary industry
- Travel, Hospitality & Local Discovery Recommendations (HDAAAGAG)
- akta.pro secondary industry
- Price Comparison, Deals, Cashback & Loyalty Shopping Platforms (BPAMAGAH)
Keywords
Where CheckMarket is headquartered
LocationHeadquarters
- HQ city
- San Antonio
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
CheckMarket business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription SaaS: Subscription-based SaaS model with tiered pricing for different customer segments including ecommerce, enterprise, and developer plans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Ecommerce pricing tier |
| Subscription | Annual | Enterprise pricing tier |
| Subscription | Monthly | Developer pricing tier |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
CheckMarket product offering
Product offeringCore offering
CheckMarket operates an AI-powered Customer Experience Platform that collects NPS, CSAT, and CES surveys across email, SMS, and in-app channels, then applies an AI CX agent to analyze responses, surface insights, and trigger automated follow-up workflows. The platform is sold via tiered subscriptions for ecommerce, enterprise, and developer segments, with native integrations to 20+ ecommerce and B2B tools and an MCP Server for AI assistant connectivity.
Product overview
Retently is an AI-powered Customer Experience Platform designed for ecommerce and retail brands. The unified platform combines omnichannel survey collection (NPS, CSAT, CES) via email, SMS, and in-app channels with AI-powered analytics that transform thousands of responses into actionable insights. The core platform includes NPS Software and CSAT Software modules, supplemented by Voice of Customer, Product Experience, and Feedback Analytics add-on modules. Developer access is provided through a REST API and MCP Server integration for connecting to AI assistants. The platform targets both B2C ecommerce and B2B SaaS companies with industry-specific solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- NPS Software
Quantifiable outcome
- In-app surveys outperform email by 10x in response rate
- +6 more outcomes
Companies that use CheckMarket
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles3 records
CheckMarket technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability7 records
Feature5 records
CheckMarket partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- ShopifycoreNative integration with Shopify for post-purchase surveys. Enables ecommerce brands on Shopify to collect NPS, CSAT, and CES feedback at key moments in the customer journey.
- KlaviyocoreKlaviyo NPS Survey integration allowing email-based survey delivery to Klaviyo customer lists.
- GorgiascoreGorgias CSAT Survey integration for collecting customer satisfaction feedback within support workflows.
- SalesforcecoreSurveys for Salesforce integration enabling B2B companies to track customer feedback within their CRM.
- HubSpotcoreSurveys for HubSpot integration for embedding customer feedback collection within HubSpot workflows.
- MCP (Model Context Protocol)coreMCP Server integration allowing connection to AI systems including Claude, ChatGPT, and other MCP clients for advanced feedback analysis.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
CheckMarket competitors and assessment
Company assessmentBroad incumbents
- Qualtrics: Qualtrics is the dominant enterprise experience management platform covering CX, EX, and product research. It competes with Retently on NPS/CSAT measurement but at a much larger enterprise scale and price point.
- Medallia: Medallia is an enterprise CX platform offering omnichannel feedback, text/speech analytics, and journey orchestration. It competes with Retently at the high end of the CX platform stack across B2C and B2B customers.
Direct peers
- GetFeedback: GetFeedback (by SurveyMonkey) delivers CX surveys integrated with Salesforce. Retently lists GetFeedback as a competitor, reflecting overlap in B2B NPS/CSAT use cases and Salesforce-native integration strategy.
- AskNicely: AskNicely offers NPS surveys, customer feedback collection, and CX analytics aimed at frontline and SMB teams. It is named as a direct comparison page by Retently, indicating overlapping customer base and feature set.
- Okendo: Okendo is a customer marketing platform with reviews, NPS, and surveys built specifically for Shopify ecommerce brands. Retently explicitly names Okendo as a competitor, confirming direct overlap in ecommerce post-purchase feedback collection.
- Simplesat: Simplesat offers lightweight CSAT and NPS surveys with support tool integrations (Zendesk, Intercom, Help Scout). It targets a similar SMB support-focused feedback use case and is explicitly named as a Retently competitor.
- Delighted: Delighted is a direct NPS/CSAT/CES survey competitor with a similar lightweight SaaS approach targeting ecommerce and SMB. Retently explicitly lists Delighted as a comparison page, confirming head-to-head positioning in the NPS/CSAT space.
- KnoCommerce: KnoCommerce provides post-purchase surveys (NPS, attribution, zero-party data) for Shopify and ecommerce brands. Retently names KnoCommerce as a direct comparison, reflecting strong overlap in ecommerce post-purchase survey use cases.
- Wootric: Wootric provides in-app NPS, CSAT, and CES surveys with analytics dashboards. Now part of InMoment, it competes in the same SMB/mid-market customer feedback space as Retently with comparable feature parity.
- Satismeter: Satismeter is an in-product NPS and micro-survey tool focused on SaaS and digital products. It overlaps with Retently's in-app survey delivery and SMB PLG motion, and is listed as a competitor comparison page.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CheckMarket social profiles
Digital presenceCheckMarket compliance and trust
Trust signalCompliance2 records
CheckMarket financial estimates
Financial estimateRevenue estimate
Valuation estimate
CheckMarket leadership team
Management profileNumber of profiles
Profiles2 records
CheckMarket funding detail
Funding detailFunding overview
Funding rounds5 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CheckMarket M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CheckMarket
What does CheckMarket do?
CheckMarket operates an AI-powered Customer Experience Platform that collects NPS, CSAT, and CES surveys across email, SMS, and in-app channels, then applies an AI CX agent to analyze responses, surface insights, and trigger automated follow-up workflows. The platform is sold via tiered subscriptions for ecommerce, enterprise, and developer segments, with native integrations to 20+ ecommerce and B2B tools and an MCP Server for AI assistant connectivity.
Is CheckMarket a public or private company?
CheckMarket is a private company. It is classified as venture growth investor backed and is currently operating.
When was CheckMarket founded?
CheckMarket was founded in 2013. It employs 1 to 10 people.
Where is CheckMarket based?
CheckMarket is headquartered in San Antonio, United States, in the North America region.
How does CheckMarket make money?
One revenue line is on record: subscription SaaS.
Who are CheckMarket's main competitors?
Broad incumbents on record are Qualtrics and Medallia. Direct peers are GetFeedback, AskNicely, Okendo, Simplesat, Delighted, KnoCommerce, Wootric and Satismeter.
Does CheckMarket have an API?
Yes. Retently offers an API for developer access and an MCP Server for connecting to AI systems. The MCP integration allows piping live feedback into Claude, ChatGPT, agents, or any MCP client so insight reaches the tools teams already use. Developer documentation is at www.retently.com/docs/api.
What industry is CheckMarket in?
CheckMarket's product category is Customer Experience & Feedback Software. Its primary akta.pro industry code is HDAAAGAG, Travel, Hospitality & Local Discovery Recommendations, with a secondary code of BPAMAGAH, Price Comparison, Deals, Cashback & Loyalty Shopping Platforms. Its NAICS code is 541810.