Slingshot
Slingshot is a US-based 24/7 call-center and lead-response BPO serving home-services businesses (pest control, lawn care, plumbing, HVAC), combining AI-assisted automation with 400+ industry-trained agents and native integrations to leading home-services CRMs.
- Company typePrivate
- Founded2014
- HeadquartersOrem, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Slingshot does
Slingshot (legal name: Slingshot by ProntoBPO) is a US-based business process outsourcing (BPO) company founded in 2014 and headquartered in Orem, Utah. It provides 24/7 call center, lead response, and customer engagement services exclusively to the home-services industry, with primary verticals in pest control and lawn care and secondary verticals in plumbing, HVAC, and broader general home services (roofing, contractors, painting, solar). The company operates a cloud-based contact-center platform that combines AI-assisted automation (skills-based IVR routing, automated on-call escalation, transcription, QA scoring) with a workforce of 400+ industry-trained human agents who qualify leads, close sales, schedule appointments, dispatch emergencies, and manage AR across phone, SMS, webchat, email, and social channels.
The platform is built around a central Slingshot Platform with five integrated service modules: Sales and Lead Response, Customer Support, Outbound Sales, AR Management, and Central Inbox. It integrates natively and bidirectionally with the dominant home-services software stack, including ServiceTitan, Housecall Pro, Jobber, FieldEdge, HubSpot, QuickBooks, and vertical-specific CRMs such as PestPac/WorkWave, PestRoutes, Briostack, ServSuite, FieldRoutes, Voice for Pest, and RealGreen. Customers access the service primarily through tiered usage-based pricing (Starter 150 min/month through Accelerate 1,200 min/month) plus custom Enterprise arrangements with dedicated agent teams of 2–100 agents.
Slingshot's go-to-market is direct sales with inside-sales-led consultative selling anchored by a 'Request a Demo' CTA and a revenue-calculator tool. It reports serving 2,000+ customer locations and facilitating over $150M in client revenue in 2021, with 1M+ customer interactions managed annually. Its parent company is ProntoBPO, and it is privately held with disclosed funding from RET Ventures ($2.4M, 2019) and Y Combinator (2022). It has been recognized on the Inc. 500 (#146, 2018) and Deloitte Technology Fast 500 (#294 overall, #7 Utah, 2020), and has won multiple Comparably workplace awards.
Slingshot firmographics
Firmographics- Name
- Slingshot
- Legal name
- Slingshot by ProntoBPO
- Website
- https://getslingshot.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Slingshot is a US-based 24/7 call-center and lead-response BPO serving home-services businesses (pest control, lawn care, plumbing, HVAC), combining AI-assisted automation with 400+ industry-trained agents and native integrations to leading home-services CRMs.
- Ownership category
- akta.pro rank
Where Slingshot is headquartered
LocationHeadquarters
- HQ city
- Orem
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Slingshot business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Per-Minute Answering Service: Plans are sold on a per-minute basis with tiered packages (Starter 2.0 at 150 min/month, Grow at 353 min, Boost at 750 min, Accelerate at 1200 min, Enterprise custom). Clients can increase or decrease minutes monthly to adjust for seasonal fluctuations.
- Specialized Agent Teams: Dedicated teams of 2-100 agents available for larger clients, with custom pricing based on volume and service requirements
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Starter 2.0: 150 min/month - Basic coverage with essential features |
| Usage-based | Monthly | Grow: 353 min/month - Enhanced features for growing businesses |
| Usage-based | Monthly | Boost: 750 min/month - Expanded coverage with specialized support |
| Usage-based | Monthly | Accelerate: 1200 min/month - High-volume coverage |
| Usage-based | Monthly | Enterprise: Custom - Tailored solutions for large organizations |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Slingshot product offering
Product offeringCore offering
Slingshot delivers a 24/7 tech-enabled call center and lead response platform for home services businesses, combining AI-powered automation with human agents to provide sales, lead qualification, customer support, outbound sales, AR management, and unified inbox services. The offering is delivered through per-minute usage-based plans (Starter 2.0 through Enterprise) with deep native integrations into leading home services CRMs such as ServiceTitan, Housecall Pro, PestPac, and PestRoutes.
Product overview
Slingshot is a 24/7 call center and lead response platform delivering end-to-end CX solutions for home services providers, powered by a combination of AI and human expertise. The platform operates as a unified system built around the Slingshot Platform as the core technology layer, supported by five integrated service modules: Sales and Lead Response for inbound qualification and conversion, Customer Support for omnichannel service delivery, Outbound Sales for proactive campaign execution, AR Management for invoice and collections automation, and Central Inbox for unified multi-channel communication management. All services are integrated with leading home services CRMs including ServiceTitan, Housecall Pro, Jobber, and industry-specific platforms like PestPac and PestRoutes.
Differentiator
Problem solved
Functional benefit
Products and services
- Slingshot Platform
Quantifiable outcome
- 30-second average response time
- +7 more outcomes
Companies that use Slingshot
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles2 records
Slingshot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability5 records
Feature8 records
Slingshot partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core.
- ServiceTitancoreCRM integration partner enabling Slingshot agents to work directly in ServiceTitan for scheduling, dispatch, and billing operations
- Housecall ProcoreCRM integration partner for home service businesses using Housecall Pro platform
- JobbercoreIntegration partner for Jobber CRM platform users
- FieldEdgecoreCRM integration partner for FieldEdge users
- PestRoutescorePest management CRM integration partner
- PestPac (WorkWave)coreIntegration with WorkWave's PestPac pest management software platform
- ServSuitecorePest management software integration partner
- BriostackcorePest management software integration partner
- RealGreencoreIntegration with RealGreen's Service Assistant platform for lawn care businesses
- FieldRoutescoreFieldRoutes pest management software integration
- VoiceforPestcoreVoice for Pest phone system integration with abandoned call return capability
- QuickBookscoreAccounting software integration for AR management services
- HubSpotcoreCRM integration partner for HubSpot users
Scale indicators6 records
Recent moves5 records
Expansion highlights6 records
Slingshot competitors and assessment
Company assessmentDirect peers
- AnswerConnect: General-market 24/7 live answering service offering inbound call answering, lead capture, and scheduling across SMB verticals — most directly comparable to Slingshot's answering service core, though without Slingshot's vertical specialization in home services.
- MAP Communications: US-based live answering and call center BPO serving SMB and mid-market clients across multiple verticals, including home services; directly comparable in delivery model (24/7 human agents, per-minute pricing) to Slingshot.
- Specialty Answering Service: Live answering service focused on small and mid-sized US businesses with 24/7 call coverage, lead qualification, and appointment setting — overlapping directly with Slingshot's service modules across verticals.
- Smith.ai: AI-augmented 24/7 live answering and outreach service targeting SMBs including law, home services, and consulting; the closest direct peer in combining AI + human agents for SMB lead capture, comparable to Slingshot's hybrid model.
- Ruby Receptionists: Live virtual receptionist and answering service for SMBs across professional services verticals; comparable in subscription-based human answering, though with less vertical specialization in home services than Slingshot.
- Liveops: Cloud-based contact center operating a flexible, distributed agent model for inbound sales and customer support; directly comparable in delivery architecture and home-services-adjacent verticals.
- Arise: Virtual contact-center platform connecting enterprise clients with a distributed agent workforce for customer support and sales; comparable in BPO-style agent delivery model, though more platform/marketplace than vertical specialist.
Emerging players
- Goodcall: AI voice-agent platform targeting SMBs with automated inbound answering and lead capture; emerging competitor that pressures the per-minute human-agent economics underpinning Slingshot's pricing.
Broad incumbents
- Concentrix: Large global CX/BPO with contact-center services across verticals including home services; broad incumbent competing for the same enterprise RFPs Slingshot wins with Terminix/Anticimex-class customers.
- TTEC: Global customer experience and BPO operator with sales, support, and digital CX services; comparable as a broad incumbent offering enterprise-grade call center services across verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Slingshot social profiles
Digital presenceSlingshot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Slingshot leadership team
Management profileNumber of profiles
Profiles2 records
Slingshot funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Slingshot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Slingshot
What does Slingshot do?
Slingshot delivers a 24/7 tech-enabled call center and lead response platform for home services businesses, combining AI-powered automation with human agents to provide sales, lead qualification, customer support, outbound sales, AR management, and unified inbox services. The offering is delivered through per-minute usage-based plans (Starter 2.0 through Enterprise) with deep native integrations into leading home services CRMs such as ServiceTitan, Housecall Pro, PestPac, and PestRoutes.
Is Slingshot a public or private company?
Slingshot is a private company. It is classified as venture growth investor backed and is currently operating.
When was Slingshot founded?
Slingshot was founded in 2014. It employs 51 to 100 people.
Where is Slingshot based?
Slingshot is headquartered in Orem, United States, in the North America region.
How does Slingshot make money?
Two revenue lines are on record. Per-Minute Answering Service is the primary driver. The others are specialized Agent Teams.
Who are Slingshot's main competitors?
Direct peers on record are AnswerConnect, MAP Communications, Specialty Answering Service, Smith.ai, Ruby Receptionists, Liveops and Arise. Goodcall is listed as an emerging player. Broad incumbents are Concentrix and TTEC.
Does Slingshot have an API?
No public API is recorded for Slingshot.