Smith.ai
- Company typePrivate
- Founded2015
- HeadquartersPalo Alto, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
Smith.ai firmographics
Firmographics- Name
- Smith.ai
- Legal name
- Smith.ai, Inc.
- Website
- https://smith.ai
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Smith.ai industry classification
Industry- Product category
- Virtual Receptionist Services
- NAICS
- Telephone Answering Services (561421), Telephone Call Centers (56142)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)
- akta.pro secondary industries
- Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL), Order Management & Customer Fulfillment Support (BPAAAAAE), Workplace Automation & Self-Service (RPA for IT, Chatbots, Virtual Agents) (BPAEAIAI), Appointment Scheduling & Service Dispatch Support (BPAAABAO)
Keywords
Where Smith.ai is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Smith.ai business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Virtual Receptionist Plans: Monthly subscription plans (Starter, Basic, Pro, Enterprise) with included call quotas. Additional per-call pricing for overages. Month-to-month with no long-term contracts.
- AI Receptionist Plans: AI-powered call handling with monthly subscription. Starting at $95/month for AI-only plans with additional per-call or flat-rate pricing.
- Add-on Services: Additional charges for: appointment booking ($1.50/call), SMS/Slack notifications ($0.50), payment collection ($1.00), call recording ($0.25), bilingual Spanish line ($1.00), conflict checks ($0.50), extended intake ($1.50), custom calendaring ($1.00), and CRM integrations beyond first free ($0.50/call per additional CRM).
- Outbound Calling: Outbound call campaigns for sales outreach and follow-ups, billed separately from inbound reception services.
- Referral Program: $1,000 per referred Virtual Receptionist client, $200 per referred Voice Assistant client. Cash payments made in the 3rd month following referred client's first payment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter: $300/month for 30 calls |
| Subscription | Monthly | Basic: $810/month for 90 calls |
| Subscription | Monthly | Pro: $2,100/month for 300 calls |
| Subscription | Monthly | Enterprise: Custom pricing |
| Subscription | Monthly | AI Receptionist: Starting at $95/month |
| Subscription | Annual | Annual Subscription: 10% discount |
Distribution channels6 records
Marketing channels8 records
Smith.ai product offering
Product offeringCore offering
Smith.ai provides 24/7 inbound call answering, lead qualification, client intake, and appointment scheduling for small and mid-sized businesses, delivered through a hybrid platform that combines an AI Receptionist (autonomous multi-agent voice system) with a 500+ person Live Agent Network of North American receptionists. The service is sold as monthly subscription plans with usage-based overages and is purpose-built for verticals such as law firms, home services, IT/MSPs, and marketing agencies.
Product overview
Smith.ai offers a unified AI-powered front office platform combining AI Receptionist (autonomous AI agent system) with Virtual Receptionists (live human agent network), plus Live Chat and Outreach Campaigns for outbound engagement. The platform provides complete call handling: AI answers calls 24/7 with intelligent intake, qualification, scheduling, and routing; live agents handle escalations seamlessly. Core products (AI Receptionist, Virtual Receptionists, Live Chat) work as an integrated system where AI handles routine calls and humans manage complex interactions. Add-on features include Outreach Campaigns, payment collection, call recording, and advanced integrations. The portfolio spans inbound call answering, outbound sales outreach, web chat engagement, and enterprise integrations via 7,000+ tools.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Receptionist
Quantifiable outcome
- 87.5% reduction in reception costs ($42,000 annual savings vs $48,000+ traditional receptionist)
- +4 more outcomes
Companies that use Smith.ai
Customer profileNamed customers17 records
Segments10 records
Ideal customer profiles3 records
Smith.ai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration121 records
AI capability9 records
Feature10 records
Smith.ai partnerships and signals
Strategic signalPartnerships
34 partnerships are on record, tiered core.
- CalendlycoreFirst AI receptionist provider to offer native Calendly integration via Calendly's new Scheduling API. Enables real-time appointment booking directly from AI Receptionist calls without Zapier or third-party workflows.
- Law RulercoreSmith.ai announced new integration with Law Ruler, a legal intake and CRM platform. Enables seamless intake processing and CRM updates for law firms.
- FilevinecoreLegal platform Filevine selected Smith.ai as preferred partner for 24/7 call answering and intake services. Deep integration for lead capture, client intake, and appointment scheduling within Filevine's legal practice management platform.
- MyCasecoreSmith.ai announced integration with MyCase, a case management platform. Enables appointment scheduling and intake form integration for law firms using MyCase.
- CliocoreIntegration with Clio, a leading legal practice management platform. Call data automatically syncs to Clio for case management and calendar integration.
- HubSpotcoreIntegration with HubSpot CRM. AI Receptionist syncs with HubSpot to automatically look up contacts by email, add new contacts from calls, and log call activities in real time.
- SalesforcecoreIntegration with Salesforce CRM for contact management, lead tracking, and call activity logging.
- ServiceTitancoreIntegration with ServiceTitan for home services field service management. Connects call handling with scheduling, dispatch, and customer management.
- LawmaticscoreIntegration with Lawmatics legal marketing and intake platform. Enables automated intake processing and lead management.
- PracticePanthercoreIntegration with PracticePanther CRM for legal practices. Connects call intake and scheduling with case management.
- ZapiercoreIntegration with Zapier for workflow automation. Connects Smith.ai call data with 7,000+ business tools including CRMs, calendars, and productivity software.
- Google CalendarcoreIntegration with Google Calendar for appointment scheduling and calendar management.
- SlackcoreIntegration with Slack for receiving call transfer requests, call summaries, and team notifications.
- Microsoft TeamscoreIntegration with Microsoft Teams for call transfer requests and notifications in enterprise environments.
- HighLevelcoreIntegration with HighLevel CRM/marketing platform for lead capture and outreach campaigns.
- KeapcoreIntegration with Keap (formerly Infusionsoft) CRM for business automation.
- Housecall ProcoreIntegration with Housecall Pro for home services scheduling and dispatch.
- JobbercoreIntegration with Jobber for home services business management.
- ActiveCampaigncoreIntegration with ActiveCampaign for email marketing automation.
- Acuity SchedulingcoreIntegration with Acuity Scheduling for appointment booking.
- Jane AppcoreIntegration with Jane for wellness and healthcare scheduling.
- MindbodycoreIntegration with Mindbody for wellness and fitness business management.
- Square AppointmentscoreIntegration with Square Appointments for scheduling.
- PipedrivecoreIntegration with Pipedrive CRM.
- Close CRMcoreIntegration with Close CRM for sales automation.
- Capsule CRMcoreIntegration with Capsule CRM.
- ActionstepcoreIntegration with Actionstep practice management for law firms.
- CASEpeercoreIntegration with CASEpeer case management using Zapier.
- FreshsalescoreIntegration with Freshsales CRM using Make.
- SmokeballcoreIntegration with Smokeball legal practice management.
- LeadConnectorcoreIntegration with LeadConnector for outreach campaigns.
- MarketocoreIntegration with Marketo for marketing automation in outreach campaigns.
- ShopifycoreIntegration with Shopify for e-commerce chat widget installation.
- Monday.comcoreIntegration with Monday.com CRM (feature request in candidate status on Smith.ai feedback board).
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Smith.ai competitors and assessment
Company assessmentDirect peers
- Ruby Receptionists: Ruby Receptionists is a long-established virtual receptionist service for SMBs and law firms, directly competing with Smith.ai's Virtual Receptionists offering. Both provide live agent call answering, intake, and message-taking for small businesses, with Ruby explicitly named in Smith.ai's data as a port-over competitor.
- AnswerConnect: AnswerConnect is a 24/7 live answering service serving SMBs across legal, home services, healthcare and similar verticals — directly overlapping with Smith.ai's virtual receptionist offering, target customer base, and pricing model.
- Abby Connect: Abby Connect provides virtual receptionist and live answering services for SMBs including law firms, offering lead capture, intake, and appointment booking — a close functional match to Smith.ai's Virtual Receptionist plans.
Emerging players
- Goodcall: Goodcall is an AI-powered phone agent for SMBs that handles calls, books appointments, and answers FAQs — directly competing with Smith.ai's AI Receptionist product from a pure-AI, lower-cost position.
- PolyAI: PolyAI builds enterprise conversational voice agents for customer service and call deflection, overlapping with Smith.ai's AI Receptionist capabilities but targeting larger enterprise customers and use cases.
- Replicant: Replicant is a conversational AI platform for contact centers that autonomously resolves customer service calls — comparable technology stack (LLM-driven voice agents) to Smith.ai's AI Receptionist, focused on mid-market and enterprise contact center automation.
- Balto: Balto provides real-time AI agent assist and conversational intelligence for contact center agents — a more focused overlap with Smith.ai's AI-driven call handling, though Balto targets live human agent augmentation rather than full call automation.
Broad incumbents
- Dialpad: Dialpad is a UCaaS and contact center platform with AI-powered voice intelligence (AiSA) and virtual agents that overlap with Smith.ai's capabilities. As an established incumbent with its own telephony stack, it competes in inbound call handling, AI transcription, and agent assist.
- Talkdesk: Talkdesk is a cloud contact center platform with AI agent capabilities (Talkdesk Autopilot) that competes with Smith.ai's AI Receptionist, particularly for larger enterprises needing full contact center functionality beyond SMB answering services.
- Five9: Five9 is an enterprise cloud contact center provider with GenAI-powered virtual agents and workforce engagement tools. Overlaps with Smith.ai at the higher end of the market for inbound call automation and AI-driven customer engagement.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Smith.ai social profiles
Digital presenceSmith.ai compliance and trust
Trust signalCompliance7 records
Smith.ai financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smith.ai leadership team
Management profileNumber of profiles
Profiles1 record
Smith.ai funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smith.ai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smith.ai
What does Smith.ai do?
Smith.ai provides 24/7 inbound call answering, lead qualification, client intake, and appointment scheduling for small and mid-sized businesses, delivered through a hybrid platform that combines an AI Receptionist (autonomous multi-agent voice system) with a 500+ person Live Agent Network of North American receptionists. The service is sold as monthly subscription plans with usage-based overages and is purpose-built for verticals such as law firms, home services, IT/MSPs, and marketing agencies.
Is Smith.ai a public or private company?
Smith.ai is a private company. It is classified as venture growth investor backed and is currently operating.
When was Smith.ai founded?
Smith.ai was founded in 2015. It employs 101 to 250 people.
Where is Smith.ai based?
Smith.ai is headquartered in Palo Alto, United States, in the North America region.
How does Smith.ai make money?
Five revenue lines are on record. Virtual Receptionist Plans are the primary driver. The others are AI Receptionist Plans, add-on Services, outbound Calling and referral Program.
Who are Smith.ai's main competitors?
Direct peers on record are Ruby Receptionists, AnswerConnect and Abby Connect. Emerging players are Goodcall, PolyAI, Replicant and Balto. Broad incumbents are Dialpad, Talkdesk and Five9.
Does Smith.ai have an API?
Yes. Smith.ai offers a public API for Virtual Receptionists and Outbound Calling. The API enables programmatic initiation of outbound calls, outreach campaign calls, and chat widget customization. Key capabilities include: Outbound Call Request API for on-demand call creation, Outreach Campaigns Call Request API for managing outreach call campaigns, Chat API for customizing chat widget functionality and metadata collection, and API key generation for authentication. Developers can integrate via REST endpoints with webhook support. Developer documentation is at docs.smith.ai/category/ydtshfm8im-api.
What industry is Smith.ai in?
Smith.ai's product category is Virtual Receptionist Services. Its primary akta.pro industry code is HDAAAFAC, Conversational AI Platforms (chat/voice bots, orchestration), with a secondary code of HDAAAFAL, Contact Center Speech AI (agent assist, IVR automation). Its NAICS code is 561421 and its SIC code is 7370.