ShoppingGives
ShoppingGives is a Chicago-based social impact commerce platform providing a modular Social Impact Stack that enables 2,400+ retailers to integrate charitable giving, cause marketing, and impact analytics into eCommerce, POS, and omnichannel operations.
- Company typePrivate
- Founded2015
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What ShoppingGives does
ShoppingGives is a Chicago-based social impact commerce platform founded in 2015 that enables retailers of all sizes to integrate charitable giving and cause marketing into eCommerce, POS, and omnichannel operations. The company's core product is the Social Impact Stack, a modular platform comprising Store Donation on Purchase, Round-Up, Add-on Donation, Action-based Impact, Post-purchase Donation, Targeting Segment, Impact Data analytics, and a Turn-key Cause Marketing Compliance module. The platform connects 2,400+ merchant partners with 24,000+ vetted nonprofits and exposes a Custom API for bespoke enterprise integrations. Native integrations span Shopify/Shopify Plus, Salesforce (AppExchange), BigCommerce, Yotpo, Klaviyo, and Justuno, with developer documentation hosted at developers.shoppinggives.com.
The business operates as a B2B SaaS company with a quote-based enterprise pricing model (annual billing cadence, no publicly disclosed pricing). Go-to-market is hybrid: direct enterprise field sales anchored by a 'Request a Demo' CTA, channel distribution through major eCommerce app marketplaces enabling self-serve SMB adoption, and product-led growth via a public demo store and marketing automation integrations. Named enterprise customers include Kenneth Cole, Coach, Steve Madden, Olaplex, and Charlotte's Web, with mid-market customers spanning KraveBeauty, Highline Wellness, BeautyBio, Away, QALO, Sundays, BestSelf Co, and White + Warren; Breast Cancer Alliance is a featured nonprofit partner. Reported customer outcomes include a 6.5X increase in customer lifetime value, a 51% increase in retention rate, $100k+ raised per partnered nonprofit, and a 355% ROI for Breast Cancer Alliance within 90 days.
The company has raised $5.5 million in total disclosed venture funding, with a Series Seed round led by Caffeinated Capital in October 2023 to expand The Giving Economy. As of 2025, ShoppingGives operates as part of CPGIO's platform, extending distribution to consumer packaged goods brands. Leadership consists of founders Ronny Sage (CEO) and Ryan Jonker (CFO), with Jay An as VP of Growth and Nick Lucero as SVP of Product; the company maintains a small team in the 11-50 employee range.
ShoppingGives firmographics
Firmographics- Name
- ShoppingGives
- Legal name
- ShoppingGives
- Website
- https://ShoppingGives.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ShoppingGives is a Chicago-based social impact commerce platform providing a modular Social Impact Stack that enables 2,400+ retailers to integrate charitable giving, cause marketing, and impact analytics into eCommerce, POS, and omnichannel operations.
- Ownership category
- akta.pro rank
ShoppingGives industry classification
Industry- Product category
- Cause Marketing Software
- akta.pro primary industry
- Social Commerce Enablement (Shops, Catalog, Checkout, Link-in-bio) (CRAFANAJ)
- akta.pro secondary industry
- Price Comparison, Deals, Cashback & Loyalty Shopping Platforms (BPAMAGAH)
Keywords
Where ShoppingGives is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Markets served
ShoppingGives business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform SaaS/Subscription: ShoppingGives provides its Social Impact Stack as a platform solution to merchants, likely through subscription or platform fees based on transaction volume or program scale. The platform enables retailers to participate in cause marketing, supporting nonprofits through their commerce operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise and DTC retailers of all sizes |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
ShoppingGives product offering
Product offeringCore offering
ShoppingGives provides a Social Impact Stack platform that enables retailers and eCommerce brands to integrate charitable giving and cause marketing into their commerce operations. The platform supports multiple donation mechanisms (store donation on purchase, round-up, add-on donation, action-based impact, post-purchase donation) at checkout, in-store via POS, and across omnichannel experiences. It connects merchants with 24,000+ nonprofits and includes impact analytics, compliance tools, and integrations with Shopify, Salesforce, BigCommerce, and major marketing automation platforms.
Product overview
ShoppingGives is a social impact commerce platform offering a unified product architecture centered on the Social Impact Stack platform. The platform operates as a suite of modular products that enable retailers of any size to participate in cause marketing, support nonprofits, and measure impact. The core Social Impact Stack encompasses multiple integrated modules including Store Donation on Purchase, Round-Up, Add-on Donation, Action-based Impact, Post-purchase Donation, Targeting Segment, Impact Data, Full Funnel Impact, and Cause Marketing Compliance. Additional products include Custom API for enterprise integrations and Omnichannel Donations for multi-channel deployments. The platform connects over 2,400 merchant partners with 24,000+ unique nonprofits and reports measurable business outcomes including 6.5X increase in customer lifetime value and 51% increase in retention rate.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Impact Stack
- Custom API
Quantifiable outcome
- 6.5X increase in customer lifetime value (CLTV) for brands using ShoppingGives cause marketing
- +3 more outcomes
Companies that use ShoppingGives
Customer profileNamed customers15 records
Segments3 records
Ideal customer profiles2 records
ShoppingGives technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature8 records
ShoppingGives partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered key, core and secondary.
- Women's Earth AlliancekeyWomen's Earth Alliance is partnered with ShoppingGives customer KraveBeauty through the platform. ShoppingGives helps brands establish meaningful nonprofit partnerships, enhancing credibility with customers through verified cause partnerships.
- Breast Cancer AlliancekeyBreast Cancer Alliance partnered with ShoppingGives to optimize corporate partnerships and enhance fundraising. The partnership achieved 355% ROI within 90 days, demonstrating the platform's effectiveness in connecting nonprofits with corporate donors.
- ShopifycoreNative integration with Shopify and Shopify Plus enables merchants to easily deploy cause marketing tools through the Shopify App Store. This is a primary distribution channel for SMB and mid-market merchants.
- SalesforcecoreIntegration with Salesforce ecosystem via AppExchange allows enterprise customers with Salesforce CRM to connect cause marketing data with customer records and commerce operations.
- BigCommercesecondaryBigCommerce app integration enables mid-market merchants on the BigCommerce platform to access ShoppingGives cause marketing tools through the app marketplace.
- KlaviyosecondaryKlaviyo integration connects cause marketing impact data with email marketing automation, enabling personalized campaigns based on customer engagement with charitable initiatives.
- YotposecondaryYotpo integration enables loyalty and reviews platforms to incorporate cause marketing data, enhancing customer engagement with brand social impact stories.
- JustunosecondaryJustuno integration connects cause marketing with popup and conversion optimization tools, enabling brands to promote charitable initiatives during customer engagement moments.
- CPGIOcoreShoppingGives is now part of CPGIO's platform, which provides eCommerce customer loyalty solutions for consumer packaged goods brands. This acquisition extends ShoppingGives' distribution to CPGIO's customer base.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
ShoppingGives competitors and assessment
Company assessmentEmerging players
- DoJunkie (Kindsight): Kindsight (formerly DoJunkie) provides cause-marketing and charitable-giving functionality for fundraisers, with partial overlap in donation-mechanic features for nonprofits and brands.
- Charm.io: Charm.io is a Shopify-focused analytics and marketing platform that includes cause-marketing and impact-tracking features, addressing the same merchant side of the market that ShoppingGives serves on Shopify.
Direct peers
- Givebutter: Givebutter is a fundraising and donation platform for nonprofits with modern checkout and donor-engagement features that compete for the same donation-mechanic category ShoppingGives serves for retailers.
- Funraise: Funraise is a nonprofit fundraising platform with donation-form, checkout, and CRM features that competes for the same merchant-to-nonprofit donation flow that ShoppingGives orchestrates.
- Percent Pledge: Percent Pledge is a corporate-giving platform that helps businesses automate donations (often a percentage of revenue or transactions) to nonprofits, directly competing in the cause-marketing space served by ShoppingGives.
- Pledge: Pledge is a cause-marketing and donation platform that enables brands to embed charitable giving at checkout, very similar to ShoppingGives' Social Impact Stack with overlapping donation-mechanism features.
- GoFundMe Pro (formerly Classy): GoFundMe Pro (formerly Classy) provides online fundraising tools for nonprofits, including donation flows that increasingly integrate with commerce/checkout — directly comparable to ShoppingGives' eCommerce donation modules.
Broad incumbents
- Bonterra (formerly Network for Good): Bonterra is a broad social-good software suite covering fundraising, grants, and cause marketing across nonprofit and corporate customers, with meaningful overlap in the cause-marketing and donation-mechanic category.
- Benevity: Benevity is a large, established corporate-purpose and employee-engagement platform with cause-marketing, donation-matching, and volunteering products that overlap with ShoppingGives' social-impact stack.
- CyberGrants (CyberSaint): CyberGrants is an established corporate-giving and grants-management vendor with donation-disbursement and matching-gift capabilities that overlap ShoppingGives' nonprofit-partner side of the marketplace.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ShoppingGives social profiles
Digital presenceShoppingGives financial estimates
Financial estimateRevenue estimate
Valuation estimate
ShoppingGives leadership team
Management profileNumber of profiles
Profiles4 records
ShoppingGives funding detail
Funding detailFunding overview
Funding rounds3 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ShoppingGives M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ShoppingGives
What does ShoppingGives do?
ShoppingGives provides a Social Impact Stack platform that enables retailers and eCommerce brands to integrate charitable giving and cause marketing into their commerce operations. The platform supports multiple donation mechanisms (store donation on purchase, round-up, add-on donation, action-based impact, post-purchase donation) at checkout, in-store via POS, and across omnichannel experiences. It connects merchants with 24,000+ nonprofits and includes impact analytics, compliance tools, and integrations with Shopify, Salesforce, BigCommerce, and major marketing automation platforms.
Is ShoppingGives a public or private company?
ShoppingGives is a private company. It is classified as venture growth investor backed and is currently operating.
When was ShoppingGives founded?
ShoppingGives was founded in 2015. It employs 11 to 50 people.
Where is ShoppingGives based?
ShoppingGives is headquartered in Chicago, United States, in the North America region.
How does ShoppingGives make money?
One revenue line is on record: platform SaaS/Subscription.
Who are ShoppingGives's main competitors?
Emerging players on record are DoJunkie (Kindsight) and Charm.io. Direct peers are Givebutter, Funraise, Percent Pledge, Pledge and GoFundMe Pro (formerly Classy). Broad incumbents are Bonterra (formerly Network for Good), Benevity and CyberGrants (CyberSaint).
Does ShoppingGives have an API?
Yes. Custom API integration option available for enterprise and custom implementations. Developer documentation available at https://developers.shoppinggives.com/ with dedicated developer docs section referenced on the website. Developer documentation is at developers.shoppinggives.com.
What industry is ShoppingGives in?
ShoppingGives's product category is Cause Marketing Software. Its primary akta.pro industry code is CRAFANAJ, Social Commerce Enablement (Shops, Catalog, Checkout, Link-in-bio), with a secondary code of BPAMAGAH, Price Comparison, Deals, Cashback & Loyalty Shopping Platforms.