Linqia
Linqia is a US-based influencer marketing agency founded in 2012 that delivers end-to-end creator-led campaigns for enterprise brands through its AI-powered Resonate platform, serving 650+ clients including Fortune 500 names in CPG, QSR, retail, and consumer goods.
- Company typePrivate
- Founded2012
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Linqia does
Linqia is a US-based influencer marketing agency founded in 2012 in San Francisco, operating a platform-plus-services model for enterprise brands. The company delivers end-to-end creator-led campaign strategy, execution, and measurement through a dedicated account management model with three client touch points per campaign (creator list review, brief review, content review). Its service portfolio spans always-on influencer programs, tentpole moments, in-person activations (IRL), creator-led retail media, and cross-channel creator content distribution (Creator Ads). The core technology asset is Resonate, a proprietary AI-powered platform combining creator discovery across an 18MM+ creator database and 10B+ data points, content approval workflows, performance analytics, and an in-platform editor (Resonate Studio). Embedded AI features include Marco AI (a conversational copilot using multiple LLMs), Brief AI (generative AI for campaign briefs), and Conversation Analytics (sentiment and intent monitoring on social conversations). Linqia reports 650+ brand partnerships with named Fortune 500 logos including McDonald's, Albertsons, Danone, Bayer, Instacart, GM, Clorox, and Anheuser-Busch, and an NPS of 9.20. The company employs 51-100 people across San Francisco and New York offices, and has been recognized through Shorty Awards, Digiday, Partnership Awards, and PR Daily Content Marketing Awards.
Linqia firmographics
Firmographics- Name
- Linqia
- Legal name
- Linqia, Inc.
- Website
- https://linqia.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Linqia is a US-based influencer marketing agency founded in 2012 that delivers end-to-end creator-led campaigns for enterprise brands through its AI-powered Resonate platform, serving 650+ clients including Fortune 500 names in CPG, QSR, retail, and consumer goods.
- Ownership category
- akta.pro rank
Linqia industry classification
Industry- Product category
- Influencer Marketing Services
- NAICS
- Other Services Related to Advertising (54189), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Marketing Automation Platforms & Services (BPAFAFAC)
- akta.pro secondary industry
- Advertising, Marketing & Customer Personalization (HDAAAGAC)
Keywords
Where Linqia is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Linqia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Influencer Marketing Agency Services: Full-service influencer marketing agency providing end-to-end managed services including strategy, creator sourcing and management, campaign execution, content creation oversight, paid amplification, and detailed reporting. Revenue generated through service fees for campaign management and execution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise Custom Pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
Linqia product offering
Product offeringCore offering
Linqia is an enterprise influencer marketing agency that plans, executes, and measures creator-led campaigns for brands. Service delivery is powered by Resonate, an AI-driven proprietary technology platform that combines creator discovery, brief and content approval workflows, paid amplification, performance analytics, and conversational AI (Marco AI, Brief AI, Conversation Analytics). Linqia also operates specialized service offerings including IRL activations, Creator Ads distribution, Creator Council research, Creator-Led Retail Media, VFX Creator Network, Diverse Beauty Creators Network, and a Collegiate program for college-aged audiences.
Product overview
Linqia is the leading independent influencer marketing agency in the US, founded in 2012, offering a platform-plus-services model. The core of the offering is Resonate, an AI-powered proprietary technology platform that combines creator discovery, campaign management, content approval, performance analytics, and team collaboration. This platform is enhanced by AI features including Marco AI (conversational AI copilot), Brief AI (automated brief creation), Conversation Analytics (sentiment analysis), and Resonate Studio (in-platform content editing). Linqia also offers specialized service offerings including IRL (in-person creator activations), Creator Ads (cross-channel content distribution), Creator Council (creator research), Creator-Led Retail Media, and Collegiate programs. The company manages campaigns across major social platforms and works with over 650 brand clients including Fortune 500 companies.
Differentiator
Problem solved
Functional benefit
Products and services
- Resonate Platform AI-powered proprietary technology platform for influencer marketing that enables creator discovery, campaign management, content approval, performance analytics, and team collaboration for enterprise brand marketers.
- Creator Ads All-in-one service enabling brands to distribute creator content across various screens and channels including TV, digital out-of-home, YouTube ads, and train station digital spots.
- IRL (In-Real-Life Activations) In-person creator activations at cultural events, custom brand experiences, and on-the-street engagements, combining creator partnerships with full-scale production services including on-site management, content capture, and post-production editing.
- Creator Council Service enabling brands to deepen partnerships with creators via interview and survey research to generate consumer insights and inform marketing strategy.
- Diverse Beauty Creators Network (DBCN) Pre-vetted, curated roster of rising star beauty creators who exemplify under-represented audiences, providing beauty brands with turnkey access to diverse creator talent.
- VFX Creator Network Network of creators with professional visual effects capabilities that brands can engage to produce elevated sponsored creator content.
- Collegiate Offering First-of-its-kind solution for brands to reach college-aged audiences through creator partnerships, delivered in partnership with REACH and Home From College.
- Creator-Led Retail Media Creator-led social media strategy offering for retail brands, including private label brands, providing social commerce and creator content for retail media networks.
Quantifiable outcome
- 20% faster campaign launches using AI-powered brief creation
- +9 more outcomes
Companies that use Linqia
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles3 records
Linqia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
AI capability14 records
Feature7 records
Linqia partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- AirOpscoreStrategic partnership to deliver the industry's first influencer content solution for AI search visibility. The partnership enables brands to leverage creator content to improve visibility and rankings in AI-powered search results, filling the social content gap for AI search.
- The Female QuotientminorJoint initiative with The Female Quotient to release a report honoring over 30 women executives advancing influencer marketing. The initiative was celebrated at the FQ Lounge at Cannes Lions with panel discussions and interviews.
- REACH and Home From CollegecoreFirst-of-its-kind collegiate offering partnership enabling brands to reach the college-aged market. Linqia partnered with REACH and Home From College to create a solution for brands seeking to connect with students who spend increasing amounts of time on social media and engage with influencers.
- ClinchcoreFirst-to-market omnichannel creator content experience partnership. Clinch, leader in dynamic ad serving and personalization, partnered with Linqia to automatically convert creator-generated content into dynamic digital ad assets that can be served across all digital media channels.
- Google AIcoreTechnology integration partner with Google AI powering creator discovery and audience analysis within the Resonate platform.
- MetacorePlatform integration partner (Facebook, Instagram) for creator discovery, content distribution, and advertising capabilities.
Scale indicators14 records
Recent moves6 records
Expansion highlights6 records
Linqia competitors and assessment
Company assessmentDirect peers
- Upfluence: All-in-one influencer marketing platform with creator database, campaign management, gifting, and affiliate tools serving ecommerce and enterprise brands. Direct peer in influencer marketing software with comparable feature breadth.
- CreatorIQ: Enterprise influencer marketing platform combining SaaS workflow tools with managed services. Closest direct competitor to Linqia's Resonate + agency model, serving similar Fortune 500 brand customers with creator discovery, campaign management, and analytics.
- Aspire (formerly AspireIQ): Influencer marketing platform offering creator discovery, relationship management, and campaign analytics for enterprise and mid-market brands. Overlaps directly with Linqia's Resonate platform positioning and full-service campaign execution.
- Grin: Creator marketing platform built for ecommerce and DTC brands, with creator discovery, gifting, and affiliate capabilities. Direct competitor in the influencer marketing software space with overlapping enterprise brand customer base.
- Traackr: Influencer marketing platform focused on creator discovery, performance measurement, and brand-affinity scoring for global enterprise brands. Direct peer competing for the same Fortune 500 influencer marketing budgets as Linqia.
- IZEA Worldwide: Influencer marketing technology and services company offering managed campaign execution plus software tools. Public competitor (NASDAQ: IZEA) operating in the same enterprise influencer marketing space as Linqia.
- LTK (formerly rewardStyle): Creator-driven shopping platform connecting influencers with brands for performance-based marketing and content amplification. Direct competitor with overlapping CPG, retail, and beauty brand customers using creator marketing at scale.
- Captiv8: Influencer marketing platform with creator discovery, content workflow, and performance analytics, with particular strength in API integrations and global creator reach. Direct competitor targeting enterprise brands for influencer campaigns.
- Influencer (formerly Vamp): Enterprise influencer marketing platform combining SaaS technology with managed services for global brands. Direct competitor offering creator discovery, campaign management, and analytics for similar enterprise customer profile.
- Tagger by Sprout Social: Influencer marketing platform acquired by Sprout Social, offering creator discovery, campaign management, and competitive intelligence analytics. Direct peer in the enterprise influencer marketing technology space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Linqia social profiles
Digital presenceLinqia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Linqia leadership team
Management profileNumber of profiles
Profiles10 records
Linqia funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Linqia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Linqia
What does Linqia do?
Linqia is an enterprise influencer marketing agency that plans, executes, and measures creator-led campaigns for brands. Service delivery is powered by Resonate, an AI-driven proprietary technology platform that combines creator discovery, brief and content approval workflows, paid amplification, performance analytics, and conversational AI (Marco AI, Brief AI, Conversation Analytics). Linqia also operates specialized service offerings including IRL activations, Creator Ads distribution, Creator Council research, Creator-Led Retail Media, VFX Creator Network, Diverse Beauty Creators Network, and a Collegiate program for college-aged audiences.
Is Linqia a public or private company?
Linqia is a private company. It is classified as venture growth investor backed and is currently operating.
When was Linqia founded?
Linqia was founded in 2012. It employs 51 to 100 people.
Where is Linqia based?
Linqia is headquartered in San Francisco, United States, in the North America region.
How does Linqia make money?
One revenue line is on record: influencer Marketing Agency Services.
Who are Linqia's main competitors?
Direct peers on record are Upfluence, CreatorIQ, Aspire (formerly AspireIQ), Grin, Traackr, IZEA Worldwide, LTK (formerly rewardStyle), Captiv8, Influencer (formerly Vamp) and Tagger by Sprout Social.
Does Linqia have an API?
No public API is recorded for Linqia.
What industry is Linqia in?
Linqia's product category is Influencer Marketing Services. Its primary akta.pro industry code is BPAFAFAC, Marketing Automation Platforms & Services, with a secondary code of HDAAAGAC, Advertising, Marketing & Customer Personalization. Its NAICS code is 54189 and its SIC code is 7311.