MyMeta
- Company typePrivate
- Founded2019
- HeadquartersMiami, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
MyMeta firmographics
Firmographics- Name
- MyMeta
- Legal name
- myMeta S.r.l.
- Website
- https://mymetasoftware.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
MyMeta industry classification
Industry- Product category
- Digital Adoption Platform
- NAICS
- Software Publishers (5132), Computer Systems Design Services (541512), Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms (HDAEALAL)
- akta.pro secondary industries
- Digital Process Automation (DPA) & Orchestration Suites (HDAEAHAF), LLMOps & Generative AI Platforms (Prompt/Agent Orchestration, RAG) (HDAEANAD)
Keywords
Where MyMeta is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
MyMeta business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Subscription (Platform Licenses): Subscription-based pricing based on edition selected (Standard, Pro, Enterprise) and scope of deployment. All editions include unlimited users. Individual platform components are available as standalone subscriptions. Pricing provided as personalized proposal following discovery conversation.
- Implementation Services: myMeta works with a network of implementation and technology partners including systems integrators who deliver implementation services and managed services to enterprise customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Standard Edition - For organizations beginning with a single application |
| Subscription | Multi-year contract | Pro Edition - For organizations where one application needs to become a connected command centre |
| Subscription | Multi-year contract | Enterprise Edition - For organizations orchestrating experience across a complex, multi-platform environment |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
MyMeta product offering
Product offeringCore offering
MyMeta sells a software platform branded as a Digital Experience Orchestration Platform (DXOP) — an intelligent, non-intrusive overlay that sits on top of existing enterprise applications (SAP, Salesforce, Oracle, Workday, ServiceNow, Microsoft Dynamics 365, Coupa, etc.) and unifies digital adoption, experience orchestration, and governed generative AI capabilities without modifying underlying systems. The platform delivers in-app guidance, role-tailored UI/UX, cross-system workflow automation, analytics, and governance, sold via tiered subscriptions (Standard, Pro, Enterprise) with implementation delivered through a network of systems-integrator partners.
Product overview
MyMeta offers a unified Digital Experience Orchestration Platform (DXOP) that combines multiple integrated capabilities: the core myMeta Platform provides the foundational overlay architecture, which delivers Intelligent Guidance for in-app walkthroughs, Experience Orchestration for tailored UI/UX, AI-Powered Automation for cross-system workflows, Cross-Platform Integration, Analytics & Insights, and Governance & Compliance. The portfolio also includes myMeta Orchestra for business orchestration with node-based programming, specialized SAP SuccessFactors apps (Address Checker, Mini CV, Talent Card, IBAN Checker), and professional training through myMeta Academy with certifications for Guidance, Build, Methodology, and Orchestra. The platform operates as a non-intrusive overlay without modifying underlying enterprise systems.
Differentiator
Problem solved
Functional benefit
Brands
- myMeta Platform: Digital Experience Orchestration Platform - The company's core platform that unifies digital adoption, experience orchestration, and governed AI across enterprise application landscapes.
- myMeta Academy
Products and services
- myMeta Platform AI-Driven Digital Experience Orchestration Platform (DXOP) that unifies digital adoption, experience orchestration, and governed generative AI across the entire enterprise application landscape as a non-intrusive overlay, without changing or replatforming underlying systems such as SAP, Salesforce, Oracle, Workday, ServiceNow, Microsoft Dynamics 365, and Coupa. Sold in Standard, Pro, and Enterprise editions with unlimited users. For enterprise customers.
- myMeta Academy
- myMeta Orchestra
Quantifiable outcome
- Reduces manual data entry by up to 90%
- +7 more outcomes
Companies that use MyMeta
Customer profileNamed customers8 records
Segments7 records
Ideal customer profiles1 record
MyMeta technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability5 records
Feature9 records
MyMeta partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered flagship, core and minor.
- Deloitte ItalyflagshipStrategic partnership announced to redefine enterprise digital experiences. Deloitte Italy brings deep consulting expertise to deliver myMeta's Digital Experience Orchestration Platform to enterprise customers, combining strategic advisory with technology deployment capabilities.
- HRIZONScoreStrategic partnership to revolutionize HR Tech in the United States. HRIZONS brings HR technology consulting expertise to help US enterprises adopt myMeta's digital adoption and experience orchestration solutions.
- Bel Group (Act-On Group)coreCustomer success partnership where Bel Group (operating as Act-On Group) implemented myMeta to transform their HR experience across enterprise systems, achieving significant process improvements.
- WorkdaycoreWorkday Innovation Partner. myMeta integrates with Workday to provide intelligent guidance, tailored user experience, and cross-platform workflow automation for Workday customers.
- Quantum MetriccoreIntegration partnership enabling combined digital adoption and user experience analytics. The integration allows myMeta to capture in-app user issues and transfer them directly to Quantum Metric for session replay and root cause analysis, transforming support ticketing workflows.
- CapgeminicoreGlobal systems integrator partner delivering myMeta implementation services to enterprise customers worldwide.
- PwCcoreGlobal consulting firm partner providing implementation and consulting services for myMeta deployments.
- NTT DatacoreGlobal IT services provider partner delivering myMeta implementation services.
- Arago ConsultingminorSpecialist consultancy partner for myMeta implementations.
- NoesisminorTechnology consulting partner delivering myMeta solutions.
- ConsultDayminorRegional consulting partner for myMeta implementations.
- Strada GlobalminorGlobal consulting partner delivering myMeta solutions.
- Innovature TechnologiesminorTechnology consulting partner for myMeta implementations.
- RandstadminorHR services company partner for myMeta HR solutions.
- ComtureminorRegional technology reseller and implementation partner.
- TreebellminorRegional technology reseller and implementation partner.
- OblicsminorRegional technology partner for myMeta solutions.
- AOG/AllosminorRegional technology reseller and implementation partner.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
MyMeta competitors and assessment
Company assessmentDirect peers
- WalkMe: WalkMe is the largest pure-play Digital Adoption Platform, providing in-app guidance, analytics, and AI-driven workflow automation across enterprise applications. It is myMeta's most direct competitor in the DAP category, serving the same enterprise buyer with similar overlay-based deployment model.
- Whatfix: Whatfix is a leading Digital Adoption Platform that delivers in-app guidance, training, and performance support across enterprise software. It competes head-to-head with myMeta for global enterprise deals with a similar overlay architecture and AI-driven automation roadmap.
- Pendo: Pendo provides product analytics, in-app guidance, and user feedback primarily for SaaS vendors, with growing enterprise software adoption capabilities. It overlaps with myMeta on digital adoption, experience orchestration, and usage analytics across enterprise applications.
- Apty: Apty is a Digital Adoption Platform focused on enterprise software guidance, process compliance, and workflow automation. It is a close peer to myMeta with a similar overlay model and emphasis on SAP, Workday, and Salesforce environments.
- Newired: Newired is a Digital Adoption Platform offering in-app guidance and user onboarding for enterprise applications. It is a smaller European-headquartered DAP vendor that competes in similar SAP, Workday and Salesforce customer segments as myMeta.
- Userpilot: Userpilot provides in-app guidance, product adoption analytics, and onboarding flows, with growing enterprise application coverage. It competes with myMeta for the digital adoption and employee experience orchestration use case, particularly in HR-tech-adjacent workflows.
Broad incumbents
- ServiceNow: ServiceNow is a broad enterprise platform incumbent whose Now Assist AI and native workflow capabilities compete with myMeta's overlay orchestration, particularly in IT support, HR, and cross-application process automation.
- Microsoft (Dynamics 365 / Power Platform / Viva): Microsoft embeds digital adoption, low-code workflow automation, and Copilot AI across Dynamics 365, Power Platform, and Viva — offering native alternatives to myMeta's overlay model for organizations already standardized on the Microsoft enterprise stack.
- SAP: SAP is the dominant ERP vendor whose SuccessFactors, S/4HANA, and Joule native AI capabilities represent both a key integration surface and a competitive threat to myMeta's overlay value proposition in SAP-centric enterprises.
- Workday: Workday is a major HR and finance enterprise platform whose Illuminate AI and native employee experience capabilities compete with myMeta's HR-focused overlays. myMeta holds Workday Innovation Partner status, illustrating the dual partner/competitor dynamic.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MyMeta social profiles
Digital presenceMyMeta compliance and trust
Trust signalCompliance5 records
MyMeta financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyMeta leadership team
Management profileNumber of profiles
Profiles2 records
MyMeta funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyMeta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyMeta
What does MyMeta do?
MyMeta sells a software platform branded as a Digital Experience Orchestration Platform (DXOP) — an intelligent, non-intrusive overlay that sits on top of existing enterprise applications (SAP, Salesforce, Oracle, Workday, ServiceNow, Microsoft Dynamics 365, Coupa, etc.) and unifies digital adoption, experience orchestration, and governed generative AI capabilities without modifying underlying systems. The platform delivers in-app guidance, role-tailored UI/UX, cross-system workflow automation, analytics, and governance, sold via tiered subscriptions (Standard, Pro, Enterprise) with implementation delivered through a network of systems-integrator partners.
Is MyMeta a public or private company?
MyMeta is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyMeta founded?
MyMeta was founded in 2019. It employs 11 to 50 people.
Where is MyMeta based?
MyMeta is headquartered in Miami, United States, in the North America region.
How does MyMeta make money?
Two revenue lines are on record. Software Subscription (Platform Licenses) is the primary driver. The others are implementation Services.
Who are MyMeta's main competitors?
Direct peers on record are WalkMe, Whatfix, Pendo, Apty, Newired and Userpilot. Broad incumbents are ServiceNow, Microsoft (Dynamics 365 / Power Platform / Viva), SAP and Workday.
Does MyMeta have an API?
No public API is recorded for MyMeta.
What industry is MyMeta in?
MyMeta's product category is Digital Adoption Platform. Its primary akta.pro industry code is HDAEALAL, Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms, with a secondary code of HDAEAHAF, Digital Process Automation (DPA) & Orchestration Suites. Its NAICS code is 5132 and its SIC code is 7372.