Datananas
Datananas is a France-based B2B sales engagement SaaS platform that automates multichannel outbound prospection (email, LinkedIn, phone) for commercial teams, with direct-mailbox sending, LinkedIn/SalesNavigator sourcing, CRM sync, AI-assisted email copywriting, and operation as part of the Sarbacane Group.
- Company typePrivate
- Founded2014
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Datananas does
Datananas is a B2B sales engagement and prospection SaaS platform founded in 2014 and headquartered in Hem, in the Lille metropolitan area of northern France. The platform enables commercial teams to design and automate multichannel outbound prospection sequences combining email, LinkedIn and phone touchpoints, with a differentiated architecture that dispatches emails from the user's own mailbox (Gmail, Outlook or IMAP/SMTP) rather than mass-mailing servers, an approach positioned around deliverability and inbox placement. Core modules include Datananas Connect (LinkedIn and SalesNavigator contact sourcing), Datananas Connect Bulk (a Chrome extension for bulk LinkedIn list imports, launched April 2022) and Redactor, an AI-assisted email copywriting tool that analyzes subject lines and body copy and recommends structural and personalization improvements.
The company operates a hybrid product-led growth and inside-sales go-to-market motion. The primary acquisition lever is a 14-day free trial on the website, supported by an Academy training platform, an active educational blog, SEO, LinkedIn organic presence, and Zapier marketplace distribution. Pricing is quote-based rather than publicly tiered, and mid-market and enterprise prospects are routed through calendly-driven demo booking. Datananas is integrated within the Groupe Positive (Sarbacane Group) ecosystem alongside Sarbacane, Sarbacane Chat, Layout, Tipimail, Jackmail and Marketing 1by1, sharing signup infrastructure and cross-product GTM. Disclosed funding totals approximately $1.3M across three rounds between 2016 and 2018 (WILCO, Angelsquare, Xerys), and the company is privately held with headcount reported at 11-50 employees.
The customer base spans SMB, mid-market and enterprise across verticals including beverages (Castalie), events/trade shows (Reed Midem), technology/software (Bonjour.io) and marketing services (Netinteractive, Corporama, Affluences, MyES, Gift For Change). Self-reported customer outcomes include an 8x reduction in prospection time, 40% more appointments on average, and individual case-study metrics such as 3 hours/week per rep saved at Castalie and 2-3 qualified appointment requests per rep per day at Reed Midem.
Datananas firmographics
Firmographics- Name
- Datananas
- Legal name
- Datananas
- Website
- https://datananas.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Datananas is a France-based B2B sales engagement SaaS platform that automates multichannel outbound prospection (email, LinkedIn, phone) for commercial teams, with direct-mailbox sending, LinkedIn/SalesNavigator sourcing, CRM sync, AI-assisted email copywriting, and operation as part of the Sarbacane Group.
- Ownership category
- akta.pro rank
Datananas industry classification
Industry- Product category
- Sales Engagement / B2B Sales Automation SaaS
- NAICS
- Direct Mail Advertising (54186), Directory and Mailing List Publishers (513140)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Marketing Database & Contact Data Providers (B2B/B2C Lists) (BPAFAKAF)
Keywords
Where Datananas is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Datananas business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Cloud-based software subscription model providing access to the prospection platform, contact sourcing, email automation, and follow-up capabilities on a per-seat or account basis with annual and monthly billing options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free 14-day trial available |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Datananas product offering
Product offeringCore offering
Datananas is a cloud-based B2B sales automation SaaS platform that structures and automates email prospecting campaigns for sales teams. It enables users to create personalized multichannel outreach sequences (email, LinkedIn, phone), automate follow-ups with reply detection, source contacts directly from LinkedIn and SalesNavigator, and synchronize qualified leads with CRM systems. Emails are sent from the user's own mailbox (Gmail, Outlook, IMAP/SMTP) rather than from a mass-mailing server, prioritizing inbox placement and deliverability.
Product overview
Datananas is a unified B2B sales automation platform that structures and automates email prospecting campaigns for commercial teams. The core Datananas platform provides multi-channel outreach automation (email, LinkedIn, phone), contact management, and CRM synchronization capabilities. Key modules include Datananas Connect for LinkedIn contact sourcing, Datananas Connect Bulk for bulk LinkedIn exports, and Redactor for AI-assisted email copywriting optimization. The platform is part of the Sarbacane Group (Groupe Positive) ecosystem and integrates with Gmail, Outlook, Zapier, and CRM systems to enable end-to-end sales prospecting workflow automation.
Differentiator
Problem solved
Functional benefit
Products and services
- Datananas Core B2B sales automation platform that structures and automates email prospecting campaigns. Enables users to create personalized multichannel outreach sequences (email, LinkedIn, phone), automate follow-ups with reply detection, manage prospect contacts, and synchronize qualified leads with CRM systems. Emails are sent from the user's real mailbox (Gmail, Outlook, IMAP/SMTP) for higher deliverability.
- Datananas Connect Bulk Chrome browser extension that enables bulk export and import of contacts from LinkedIn directly into Datananas. Allows sales teams to import entire prospect lists from LinkedIn Sales Navigator in one click to scale prospecting efforts.
Quantifiable outcome
- Reduces prospection time by 8x for sales representatives
- +2 more outcomes
Companies that use Datananas
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
Datananas technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability3 records
Feature6 records
Datananas partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered parent_company and core.
- Groupe Positive (Sarbacane Group)parent_companyGroupe Positive is the parent company of Datananas. Datananas operates as part of the Sarbacane Group ecosystem of sales and marketing automation tools including Sarbacane (email/SMS marketing), Sarbacane Chat, Layout, Tipimail, Jackmail, and Marketing 1by1.
- ZapiercoreNative Zapier integration enables connecting Datananas with 1000+ other software applications, allowing users to automate workflows between the prospection platform and their broader sales and marketing technology stack.
- CRM SystemscoreCRM synchronization capabilities allow bidirectional data flow between Datananas and customer relationship management systems, automatically syncing qualified leads and prospect data.
- LinkedIn / SalesNavigatorcoreDatananas Connect enables contact sourcing directly from LinkedIn and SalesNavigator, allowing users to import prospect lists into the platform for automated outreach campaigns.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Datananas competitors and assessment
Company assessmentDirect peers
- Apollo.io: Apollo combines a B2B contact database with sales engagement sequences, similar to Datananas' contact sourcing plus multichannel prospection. Targets similar B2B sales personas and competes directly on data-driven outbound workflows.
- Reply.io: Reply.io offers multichannel sales engagement (email, LinkedIn, calls, SMS) with AI-assisted sequences, directly competing with Datananas on automated prospection for SMB and mid-market B2B sales teams.
- Klenty: Klenty is a sales engagement platform with multi-channel cadences (email, LinkedIn, calls) and CRM sync, targeting B2B sales teams. Directly comparable to Datananas on automation and personalization for outbound prospection.
- Yesware: Yesware offers email tracking, templates, and multichannel sequences for B2B sales reps, with CRM integrations. Comparable to Datananas on prospect-facing engagement workflows for individual sales users.
- Lemlist: Lemlist is a direct competitor offering multichannel cold outreach (email, LinkedIn, calls) with personalization features and warm-up tools. Comparable PLG motion, target customer (SMB/mid-market B2B sales teams), and core functionality of automated sequences from the user's mailbox.
- Mailshake: Mailshake is a cold email automation platform for B2B sales teams with multi-channel sequences and deliverability features. Directly overlaps with Datananas on automated prospection, reply detection, and CRM integration.
- Woodpecker: Woodpecker is a cold email automation tool with follow-ups and reply detection, primarily serving B2B sales teams. Closely comparable to Datananas on email-first prospection with deliverability safeguards.
Emerging players
- Hunter.io: Hunter.io focuses on email finding and verification, with adjacent outreach features (Campaigns). Overlaps with Datananas on B2B contact sourcing and email prospection but lighter on full sales engagement workflows.
Broad incumbents
- Salesloft: Salesloft is a leading sales engagement platform with multichannel cadences, conversation intelligence, and broad enterprise footprint. Competes with Datananas in the same category but at a larger scale and broader product portfolio.
- Outreach: Outreach is a major sales engagement platform offering sequenced outreach, deal management, and AI-driven insights. Operates in the same category as Datananas but addresses larger enterprise buyers with a broader feature set.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Datananas social profiles
Digital presenceDatananas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Datananas leadership team
Management profileNumber of profiles
Profiles3 records
Datananas funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Datananas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Datananas
What does Datananas do?
Datananas is a cloud-based B2B sales automation SaaS platform that structures and automates email prospecting campaigns for sales teams. It enables users to create personalized multichannel outreach sequences (email, LinkedIn, phone), automate follow-ups with reply detection, source contacts directly from LinkedIn and SalesNavigator, and synchronize qualified leads with CRM systems. Emails are sent from the user's own mailbox (Gmail, Outlook, IMAP/SMTP) rather than from a mass-mailing server, prioritizing inbox placement and deliverability.
Is Datananas a public or private company?
Datananas is a private company. It is classified as corporate owned and is currently operating.
When was Datananas founded?
Datananas was founded in 2014. It employs 11 to 50 people.
Where is Datananas based?
Datananas is headquartered in Paris, France, in the Europe region.
How does Datananas make money?
One revenue line is on record: saaS Subscription.
Who are Datananas's main competitors?
Direct peers on record are Apollo.io, Reply.io, Klenty, Yesware, Lemlist, Mailshake and Woodpecker. Hunter.io is listed as an emerging player. Broad incumbents are Salesloft and Outreach.
Does Datananas have an API?
Yes. Datananas provides an API for developers to integrate with their sales prospecting platform. The API enables importing contact lists from external sources, synchronizing data with CRM systems, and automating outreach workflows. Documentation is available at https://docs.datananas.com/reference/introduction. Developer documentation is at docs.datananas.com/reference/introduction.
What industry is Datananas in?
Datananas's product category is Sales Engagement / B2B Sales Automation SaaS. Its primary akta.pro industry code is BPAFAKAF, Marketing Database & Contact Data Providers (B2B/B2C Lists). Its NAICS code is 54186 and its SIC code is 7372.