Name

Pure Spectrum CBD

Legal name

Pure Spectrum CBD, LLC

Website

https://purespectrumcbd.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

CBD Wellness Products

NAICS

Food (Health) Supplement Retailers (456191), Health and Personal Care Retailers (456), Drugs and Druggists' Sundries Merchant Wholesalers (42421)

SIC

Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

CBD/Hemp Wellness & Supplements Retail (CRANAHAC)

akta.pro secondary industries

CBD/Hemp Topicals & Beauty Retail (CRANAHAB), CBD/Hemp Pet Products Retail (CRANAHAF), Hemp & CBD Product Wholesale Distribution (CRAOAIAG)

Keywords

• CBD wellness products
• Hemp-derived supplements
• THC-free CBD oils
• Broad-spectrum cannabinoids
• Pet CBD formulations

Headquarters

HQ city

Evergreen

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct E-Commerce Product Sales: Primary revenue stream through direct-to-consumer online sales of CBD oils, gummies, softgels, mints, topicals, isolates, and pet products. Customers purchase individually at listed prices or take advantage of bundle discounts. One-time purchase and subscription options available.
2. Subscription/Recurring Orders: Subscribe & Save program offering 15% discount plus free shipping on auto-shipped recurring orders. This generates predictable recurring revenue from subscription customers.
3. Wholesale: The company mentions a wholesale program for bulk/business purchases, indicating B2B revenue stream.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels6 records

Core offering

Pure Spectrum CBD manufactures and sells THC-free, third-party tested, broad-spectrum hemp-derived wellness products—including CBD oils, gummies, softgels, mints, topical salves and creams, and crystalline cannabinoid isolates—through its own Shopify-powered direct-to-consumer e-commerce storefront, with a parallel wholesale program and an EndoPet line of pet-specific formulations. The company positions itself on transparency (publicly posted Certificates of Analysis), organic USA-grown hemp, and credible athletic partnerships while generating recurring revenue via Subscribe & Save auto-ship orders.

Product overview

Pure Spectrum CBD offers a comprehensive portfolio of THC-free hemp-derived wellness products organized into three main sub-brands: Pure Spectrum (everyday wellness), Black Label (high-potency for athletes), and EndoPet (pet-specific formulations). The product line includes CBD oils in multiple strengths (500mg-5000mg), gummies, softgels, mints, topical salves and creams, isolates (CBD, CBDa, CBG), and specialized formulas combining multiple cannabinoids (CBD+CBG for Vibrance, CBD+CBN for Tranquil). The company also offers value bundles combining multiple product formats and a Build Your Own Bundle option. All products undergo third-party testing with results publicly posted. Founded in 2015 in Evergreen, Colorado, the company has established sports partnerships with CrossFit Games, USA Triathlon, USA Weightlifting, and Kansas City Royals.

Differentiator

Problem solved

Functional benefit

Brands

• Pure Spectrum: Core collection designed for everyday balance, crafted with organic whole-plant hemp extract, THC-free, supporting calm, recovery, and overall wellness.
• Black Label
• Endopet

Products and services

• CBD Oil (Pure Spectrum) Broad-spectrum hemp CBD oil tincture available in 500mg, 1250mg, and 2500mg strengths, formulated with organic MCT oil or Hemp Seed oil for fast absorption. THC-free, third-party tested, intended for adult consumers seeking daily relaxation, recovery, and sleep support.
• CBD Gummies Vegan CBD gummies with 25mg CBD per gummy, available in 30ct and 60ct bottles with natural fruit flavors (Green Apple, Mango, Watermelon, Lemon). Made with CBD isolate, THC-free, intended for adult consumers preferring an edible format.
• CBD Softgels Pre-measured CBD softgels for consistent daily dosing. THC-free, easy to take on the go, designed for adult consumers who prefer capsules over drops or gummies.
• Pure Chill CBD Mints Fast-acting CBD mints with 15mg CBD isolate per mint in peppermint flavor. Gluten-free, vegan, and discreet for on-the-go stress management, intended for adult consumers.
• Recover: High Concentration CBD Salve (Black Label) Black Label extra-strength oil-based topical salve with 1000mg CBD and 500mg CBG per 1.8oz jar. Formulated with organic shea butter, jojoba wax, beeswax, menthol, and arnica for deep, targeted muscle and joint relief.
• Recover ICE: High Concentration CBD Cream (Black Label) Black Label water-based topical cream with fast-absorbing formula providing an intense cooling sensation for quick-acting relief from daily aches, post-workout recovery, and sore muscles.
• Relax Lavender CBD Salve Topical salve infused with lavender essential oil and arnica. THC-free formula for general joint pain relief, bruise recovery, and everyday aches.
• Restore: Hydrating CBD Face Cream Facial moisturizer infused with CBD and CBG, providing a hydrating formula supporting skin health and overall wellness.
• Vibrance CBD+CBG Oil Broad-spectrum tincture combining 34mg CBD and 34mg CBG per serving with an organic MCT oil base. Formulated to support mental clarity, balanced mood, and anti-inflammatory support.
• Tranquil CBD+CBN Oil Sleep-focused tincture combining CBD and CBN cannabinoids in an MCT oil carrier, designed to support deep, restorative rest.
• Pure CBD Isolate 99% pure CBD isolate powder in THC-free crystalline form for customizable dosing. Can be used sublingually, mixed into food, or blended with carrier oils.
• Pure CBDa Isolate Pure CBDa (cannabidolic acid) isolate powder providing the acidic form of CBD for consumers seeking alternative cannabinoid support.
• Pure CBG Isolate Pure crystalline CBG (cannabigerol) powder with no THC, available in 1g (1000mg) and 5g (5000mg) sizes for sublingual use or mixing into food and drinks.
• Black Label CBD Oil High-potency CBD tincture line for deeper relief and faster recovery in THC-free formulas with 2500mg and 5000mg extra-strength options in MCT oil, targeted at athletes and performance-focused consumers.
• EndoPet CBD Oil for Dogs Pet-specific CBD tincture formulated for dogs, with THC-free hemp extract and adjustable dosing based on dog size, supporting daily wellness, calm, and mobility.
• EndoPet CBD Oil for Cats Gentle CBD tincture specifically formulated for cats with a THC-free formula supporting relaxation and comfort for sensitive feline systems.
• EndoPet CBD Softgels for Dogs (Extra Strength) Extra-strength CBD softgels for dogs providing consistent dosing without measuring, serving as an easy daily supplement for ongoing canine wellness support.
• EndoPet CBD Hip & Joint Soft Chews for Dogs Soft chews for dogs with 10mg broad-spectrum CBD plus glucosamine HCl, MSM, green lipped mussel, and vitamin C for joint support, in peanut butter and banana flavor.
• CBD Wellness Bundles (multi-product) Pre-curated product bundles combining multiple CBD formats at discounts of up to 51% off retail, including sampler, beginner, full-routine, relaxation, day/night, and sleep-focused configurations. A Build Your Own Bundle configurator lets customers assemble custom assortments with tiered volume discounts.
• Subscribe & Save Auto-Ship Program Recurring subscription service for any product in the catalog, offering 15% off plus free shipping on auto-shipped orders to drive predictable repeat revenue.
• Wholesale Program Wholesale program offering Pure Spectrum products in bulk quantities to retailers, gyms, wellness professionals, and other resellers.

Quantifiable outcome

• 95% of customers would recommend Pure Spectrum products based on review data
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• Kansas City RoyalscoreGTM or Marketing Partner · 1 January 2023In 2023, Pure Spectrum was named the Trusted Wellness Partner of the Kansas City Royals MLB team, expanding partnerships into professional team sports and bringing CBD wellness products to a broader professional athletics audience.
• USA WeightliftingcoreGTM or Marketing Partner · 1 January 2021Partnership with USA Weightlifting started in 2021, further strengthening Pure Spectrum's presence in Olympic and competitive weightlifting communities.
• USA TriathloncoreGTM or Marketing Partner · 1 January 2020Partnership established with USA Triathlon in 2020, continuing the company's strategy of aligning with respected athletic organizations to build brand credibility and reach performance-focused consumers.
• CrossFit GamescoreGTM or Marketing Partner · 1 January 2018In 2018, Pure Spectrum became the first cannabis company to partner with the CrossFit Games, establishing credibility in the athletic community. This pioneering partnership marked a significant milestone in mainstream acceptance of CBD products within competitive fitness.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Charlotte's Web: Largest US CBD wellness brand with a broad-spectrum/full-spectrum product portfolio across oils, gummies, topicals, and pet. Directly comparable product formats, similar DTC-plus-retail distribution, and similar positioning around hemp-derived cannabinoid wellness.
• cbdMD: Public, vertically integrated CBD brand selling broad-spectrum THC-free oils, gummies, softgels, topicals, and pet products directly to consumers. Same category, similar product SKU architecture, and similar athlete/lifestyle branding.
• Medterra: CBD wellness brand with isolate/broad-spectrum oils, topicals, gummies, and pet products, also serving sleep/recovery use cases. Competes head-to-head with Pure Spectrum in the same mass-market DTC channel.
• Lazarus Naturals: Vertically integrated hemp CBD brand with strong wholesale plus DTC presence, broad-spectrum formulations, and a value-tier positioning that overlaps Pure Spectrum's bundle-driven promo strategy.
• Joy Organics: Premium CBD brand emphasizing broad-spectrum THC-free products, third-party testing transparency, and white-glove DTC service—same differentiation pillar (transparency + THC-free) and similar premium price architecture.
• Green Roads: Pharmacist-formulated CBD wellness brand offering oils, gummies, topicals, capsules, and pet—comparable product breadth, similar regulator-friendly positioning (third-party tested, broad-spectrum), with broader retail pharmacy distribution.
• Cornbread Hemp: Premium full-spectrum CBD brand (oils, gummies, topicals, pet) with comparable focus on organic USA hemp, third-party testing, and DTC-plus-wholesale distribution. Direct head-to-head in the natural-channel segment.
• Koi CBD: CBD wellness brand spanning vapes, gummies, oils, topicals, and pet care with broad DTC and vape/smoke-shop distribution. Comparable SKU architecture and pricing tier, with an even larger retail footprint as a competitive threat.
• Bluebird Botanicals: Veteran CBD brand (since 2013) selling CBD oils, capsules, topicals, isolates, and pet products via DTC and wholesale. Closely comparable transparency testing, broad-spectrum positioning, and veteran/affinity programs.

Broad incumbents

• PlusCBD Oil: Established hemp-derived CBD brand under a larger nutraceutical platform (CV Sciences), with full-spectrum and CBD-only SKUs across oils, gummies, topicals. Direct product overlap with broader distribution and brand-portfolio resources behind it.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/purespectrumcbd

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pure Spectrum CBD