Hyly.AI
Hyly.AI provides enterprise SaaS for the US multifamily industry, unifying PMS, CRM, advertising, and ILS data through an Intelligence Fabric platform that delivers multi-touch attribution, portfolio reporting, and AI-driven conversational leasing automation to property owners and operators.
- Company typePrivate
- Founded2010
- HeadquartersMclean, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Hyly.AI does
Hyly.AI Inc. is a US-based, privately held multifamily property technology company founded in 2010 that sells an enterprise SaaS platform branded the 'Intelligence Fabric.' The platform combines Artificial Intelligence, Business Intelligence, and Human Intelligence to unify fragmented marketing, advertising, CRM, and property management system data for multifamily owners, operators, and property managers, and to automate prospect engagement and attribution across the leasing lifecycle. Core products are organized into two suites: Halo (Data Fabric, Owner360, AdMax, CrSTAL Attribution, Journey Stitching, OneGTM), focused on data integration, portfolio reporting, and multi-touch attribution; and Hayley (Experience Fabric, Agentic AI, Marketing Automation), focused on AI-driven conversational leasing and automated marketing workflows. Hyly.AI connects to more than 200 pre-built integrations including all major PMS platforms (Yardi, RealPage, Entrata, ResMan, RentCafe), CRMs (Knock, Funnel, Lead2Lease), ILSs (Apartments.com, Zumper, Zillow, Apartment List), advertising platforms (Google Ads, Meta Ads), touring technologies (Tour24, Realync, Matterport), and identity/SSO providers (Okta, Azure). Scale signals reported by the company include 1M+ units powered, 8.7M+ autonomous renter engagements, and 8.2M+ hours returned to onsite teams.
Hyly.AI firmographics
Firmographics- Name
- Hyly.AI
- Legal name
- Hyly.AI Inc.
- Website
- https://hyly.ai
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hyly.AI provides enterprise SaaS for the US multifamily industry, unifying PMS, CRM, advertising, and ILS data through an Intelligence Fabric platform that delivers multi-touch attribution, portfolio reporting, and AI-driven conversational leasing automation to property owners and operators.
- Ownership category
- akta.pro rank
Hyly.AI industry classification
Industry- Product category
- Multifamily Property Management Software
- NAICS
- Software Publishers (5132), Software Publishers (51321), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)
- akta.pro secondary industries
- Enterprise Foundation Model Integration & APIs (Connectors, Governance, Deployment) (HDAAACAO), Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC), End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
Keywords
Where Hyly.AI is headquartered
LocationHeadquarters
- HQ city
- Mclean
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hyly.AI business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Services Subscription: Multi-tenant software applications and platforms made available to subscribing customers via the internet on a pay-per-use basis for aiding multifamily residential properties to market to and engage prospects and residents throughout the customer lifecycle. Platform Services may be customized for use by customers who manage and run the services from a subdomain within the company's sites.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Quote-based enterprise pricing |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
Hyly.AI product offering
Product offeringCore offering
Hyly.AI provides a multifamily-focused Intelligence Fabric platform that combines Artificial Intelligence, Business Intelligence, and Human Intelligence to unify data, automate workflows, and deliver marketing attribution across the renter lifecycle. The platform is delivered through two named product suites — Halo Data Fabric for marketing data unification, attribution, and portfolio reporting, and Hayley Experience Fabric for AI-driven prospect engagement and marketing automation. The product connects to 200+ existing systems (PMS, CRM, ILS, ad platforms) via pre-built integrations so that customers do not need to replace their current technology stack.
Product overview
Hyly.AI is multifamily's Intelligence Fabric — a platform-plus-modules architecture combining Artificial Intelligence, Business Intelligence, and Human Intelligence. The platform consists of two main suites: the Halo suite (Halo Data Fabric, Halo Owner360, Halo AdMax) focused on data intelligence and attribution, and the Hayley suite (Hayley Agentic AI, Hayley Marketing Automation) focused on AI-driven prospect engagement and marketing automation. Supporting modules include CrSTAL Attribution, Journey Stitching, AMP (automation measurement metric), and OneGTM (campaign auto-tagging). Hyly.AI connects to existing systems through 200+ pre-built integrations and was founded in 2010.
Differentiator
Problem solved
Functional benefit
Brands
- Halo: Data Fabric suite that maps the journey from first click to final lease, proving ROI and guiding smarter spend. Includes Halo Owner360, Halo AdMax, and Journey Stitching capabilities.
- Hayley
- AMP (Automations Per Month Per Property)
- CrSTAL Attribution
Products and services
- Intelligence Fabric The foundational operating layer that connects every system, dataset, and workflow across a multifamily organization into a unified intelligent data layer, combining Artificial Intelligence, Business Intelligence, and Human Intelligence. It is the umbrella platform that powers the Halo and Hayley suites.
- Halo Data Fabric The data intelligence suite within the Intelligence Fabric that gathers every feed from PMS, CRM, ad platforms, and ILS into one structured layer, providing a single trusted source of truth and turning marketing data into business decisions.
- Hayley Experience Fabric The experience intelligence suite within the Intelligence Fabric that weaves unified data into AI-driven workflows and insights to deliver personalized prospect experiences across every property, powering engagement and marketing automation.
Quantifiable outcome
- 1M+ units powered by Hyly.AI across customer portfolio
- +3 more outcomes
Companies that use Hyly.AI
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
Hyly.AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration45 records
AI capability6 records
Feature7 records
Hyly.AI partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and standard.
- Yardi VoyagercorePMS integration partner. Hyly.AI's Intelligence Fabric connects to Yardi Voyager to pull and standardize property data, enabling unified reporting and analytics across the customer portfolio.
- RealPagecorePMS integration partner. RealPage users can connect their property management data to Hyly.AI's data fabric for consolidated insights and automation capabilities.
- EntratacorePMS integration partner. Entrata platform connectivity enables Hyly.AI to unify marketing and operations data for Entrata-managed properties.
- ResMancorePMS integration partner. ResMan property management users can leverage Hyly.AI's intelligence layer for enhanced reporting and automation.
- RentCafecorePMS integration partner. RentCafe connectivity allows Hyly.AI to pull property data and enable unified cross-platform analytics.
- KnockcoreCRM integration partner. Knock's customer relationship management data syncs with Hyly.AI's data fabric for complete prospect journey tracking from first touch to lease.
- Google AdscoreAdvertising platform integration. Auto-tagging of campaigns synced to visitor journeys via OneGTM enables accurate multi-touch attribution across paid search.
- Meta Ads (Facebook & Instagram)coreSocial advertising integration. Meta ad performance data integrated into CrSTAL attribution model for complete paid social attribution.
- Apartments.comcoreMajor ILS (Internet Listing Service) integration partner. Property listing leads and performance tracked through Hyly.AI's attribution layer.
- ZumperstandardILS integration for lead sourcing and listing performance tracking within the Hyly.AI platform.
- EngrainstandardProperty marketing technology integration. Engrain's visual marketing and mapping tools connect to Hyly.AI's data fabric.
- Tour24standardSelf-guided touring technology partner. Tour24 scheduling data integrated for complete prospect journey tracking.
- RealyncstandardVideo touring and communication platform integration. Realync video tour data feeds into Hyly.AI's prospect timeline.
- Matterportstandard3D virtual tour technology integration. Matterport virtual tour engagement tracked as part of the prospect journey.
- OktastandardSingle sign-on integration partner. Okta SSO enables enterprise customers to manage Hyly.AI access through their existing identity infrastructure.
- FunnelstandardCRM integration partner. Funnel CRM data unified with property operations data in Hyly.AI's intelligence fabric.
- Lead2LeasestandardLead management technology integration. Lead2Lease prospect data feeds into the complete journey tracking.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Hyly.AI competitors and assessment
Company assessmentBroad incumbents
- Yardi: Yardi (Yardi Voyager) is a dominant multifamily PMS suite and integration partner for Hyly.AI. As a broad incumbent with extensive R&D resources, Yardi has the scale and customer reach to bundle competing intelligence/analytics functionality that could disintermediate Hyly.AI.
- AppFolio: AppFolio is a property management software platform with growing AI capabilities (AppFolio Realm) targeting both multifamily and single-family operators. It represents a broader-platform incumbent that could add vertical intelligence features competitive with Hyly.AI.
- Entrata: Entrata is a multifamily PMS platform that competes across the operating stack, including resident engagement and AI features. As both an integration partner and a broader incumbent, Entrata represents a horizontal threat to Hyly.AI's intelligence layer.
- RealPage: RealPage is one of the largest multifamily PMS vendors and has been investing heavily in AI-driven analytics, revenue management, and AI leasing features. It is both Hyly.AI's core integration partner and a structural competitor, as it could absorb intelligence-layer functionality natively.
Direct peers
- Elise AI: Elise AI builds AI leasing assistants and resident communication agents for multifamily operators, directly competing with Hyly.AI's Hayley Agentic AI and Marketing Automation. Both target the same enterprise multifamily buyer and overlap on conversational voice/SMS/email capabilities.
- Knock: Knock is a multifamily CRM and resident engagement platform that competes with Hyly.AI's Hayley Experience Fabric on lead nurturing, prospect engagement, and CRM workflows. Knock is also listed as an integration partner, reflecting deep product overlap.
- BetterBot: BetterBot provides AI-powered leasing bots and resident engagement for multifamily, competing head-to-head with Hyly.AI's Hayley suite. It is even listed as an integration partner, highlighting direct product overlap in conversational AI for property leasing.
- Anyone Home: Anyone Home is a multifamily CRM, lead management, and AI leasing assistant vendor. Like Knock and BetterBot, it overlaps with Hyly.AI's prospect engagement and automation capabilities and appears in Hyly.AI's integrations list, signaling direct competitive overlap.
- Funnel (LeasingFunnel): Funnel is a multifamily CRM and lead management platform listed as a Hyly.AI integration partner, indicating direct overlap on prospect tracking, CRM workflows, and marketing automation capabilities within the multifamily leasing funnel.
Emerging players
- Leasehawk: Leasehawk provides AI-driven call-center and lead-conversion analytics for multifamily operators, overlapping with Hyly.AI's Halo AdMax and CrSTAL attribution capabilities. It is a focused emerging player competing on a narrower analytics wedge.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hyly.AI social profiles
Digital presenceHyly.AI compliance and trust
Trust signalCompliance1 record
Hyly.AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hyly.AI leadership team
Management profileNumber of profiles
Profiles8 records
Hyly.AI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hyly.AI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hyly.AI
What does Hyly.AI do?
Hyly.AI provides a multifamily-focused Intelligence Fabric platform that combines Artificial Intelligence, Business Intelligence, and Human Intelligence to unify data, automate workflows, and deliver marketing attribution across the renter lifecycle. The platform is delivered through two named product suites — Halo Data Fabric for marketing data unification, attribution, and portfolio reporting, and Hayley Experience Fabric for AI-driven prospect engagement and marketing automation. The product connects to 200+ existing systems (PMS, CRM, ILS, ad platforms) via pre-built integrations so that customers do not need to replace their current technology stack.
Is Hyly.AI a public or private company?
Hyly.AI is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hyly.AI founded?
Hyly.AI was founded in 2010. It employs 1 to 10 people.
Where is Hyly.AI based?
Hyly.AI is headquartered in Mclean, United States, in the North America region.
How does Hyly.AI make money?
One revenue line is on record: platform Services Subscription.
Who are Hyly.AI's main competitors?
Broad incumbents on record are Yardi, AppFolio, Entrata and RealPage. Direct peers are Elise AI, Knock, BetterBot, Anyone Home and Funnel (LeasingFunnel). Leasehawk is listed as an emerging player.
Does Hyly.AI have an API?
No public API is recorded for Hyly.AI.
What industry is Hyly.AI in?
Hyly.AI's product category is Multifamily Property Management Software. Its primary akta.pro industry code is HDAAACAF, Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent), with a secondary code of HDAAACAO, Enterprise Foundation Model Integration & APIs (Connectors, Governance, Deployment). Its NAICS code is 5132 and its SIC code is 7372.