Ring.io
Ring.io is a sales engagement platform that unifies VoIP calls, email, SMS, and video with native two-way CRM integrations for SMB and mid-market sales teams and enterprise customers.
- Company typePrivate
- Founded2009
- HeadquartersFairfax, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Ring.io does
Ring.io, operated by Ringobon, LLC, is a private sales engagement platform founded in 2009 and headquartered in Herndon, Virginia. The company unifies outbound and inbound communication channels - VoIP phone calls, email, SMS/MMS, and video - into a single workflow that plugs natively into Salesforce, HubSpot, Zoho CRM, Pipedrive, and Zendesk with two-way data synchronization. Its core technology stack centers on cloud telephony (with Voxeo as a Voice infrastructure partner) layered with proprietary caller-ID reputation management (Bulletproof Caller ID, Ring Local), automated dialing (Power Dialer supporting up to 150 contacts per session), real-time analytics (RingInsights), and multi-channel cadence automation (Sequences, AutoEmail). The company sells primarily to sales teams, VPs of Sales, and founders/CEOs at SMB and mid-market organizations, with select enterprise customers including Hologic, Townsquare Interactive, Western Michigan University, Brazen, Credibly, and Motionsoft across medical technology, interactive media, higher education, technology, and financial services verticals.
Ring.io monetizes through a subscription SaaS model with usage-based minute overages, structured as a pay-as-you-scale plan with no minimum user requirements and unlimited inbound/outbound calling included in standard tiers. Distribution is hybrid: a free-trial self-serve web signup at app.ring.io and an iOS app for SMB/individual buyers, paired with a direct enterprise demo motion and CRM marketplace listings for mid-market and enterprise deals. The company has received multiple G2 Winter 2024 awards (High Performer, Highest User Adoption, Easiest Setup, Easiest Admin, Best Estimated ROI, Easiest to Do Business With) and is led by co-founder and CEO Sam Aparicio, with co-founder Ashish Soni as President & CTO. Ring.io has disclosed only ~$1.1M in early funding (2010-2013) and no subsequent venture rounds, indicating a bootstrapped or self-funded operating model.
Ring.io firmographics
Firmographics- Name
- Ring.io
- Legal name
- Ringobon, LLC
- Website
- https://ring.io
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ring.io is a sales engagement platform that unifies VoIP calls, email, SMS, and video with native two-way CRM integrations for SMB and mid-market sales teams and enterprise customers.
- Ownership category
- akta.pro rank
Ring.io industry classification
Industry- Product category
- Sales Engagement Platform
- NAICS
- Agents for Wireless Telecommunications Services (517122), Telecommunications Resellers and Agents for Wireless Telecommunication Services (51712)
- SIC
- Telephone Communications (No Radiotelephone) (4813), Services-Telephone Interconnect Systems (7385)
- akta.pro primary industry
- Contact Center (CCaaS) & Customer Engagement Voice (HDAIAHAF)
- akta.pro secondary industry
- B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
Keywords
Where Ring.io is headquartered
LocationHeadquarters
- HQ city
- Fairfax
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ring.io business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription SaaS: Monthly subscription model for sales engagement platform access. Pricing scales with team size and features used. No per-minute charges for calling (unlimited calling). Free trial available before purchase.
- Usage-based Services: Additional minute packages available beyond included quotas in service plans. Service plans charged monthly or upon usage of additional 1000 minutes, whichever comes first.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flexible subscription tiers based on team size and features |
| Usage-based | Pay-as-you-go | Usage-based minute packages |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Ring.io product offering
Product offeringCore offering
Ring.io is a sales engagement and cloud telephony platform that helps B2B sales teams run multi-touch outbound cadences across phone, email, SMS/MMS, and video inside a single workspace. Its Power Dialer, Sequences, and Ring Local/Bulletproof Caller ID tooling automate high-volume cold outreach while native two-way sync with Salesforce, HubSpot, and Zoho keeps CRM data accurate. The product is sold on a subscription basis primarily to sales reps, sales managers, and founders at small-to-midsize B2B organizations.
Product overview
Ring.io is a sales engagement platform designed to help businesses reach people, not inboxes. The platform operates as a unified system combining multiple communication channels and automation tools. The core product portfolio includes the main Sales Engagement Platform with integrated Sequences, Power Dialer, and Sales Analytics modules. Additional solutions include the Outbound Sales Solution and Sales Cadence Tool for managing automated outreach workflows. The platform supports multiple engagement channels including Phone Calls (VoIP), Email, SMS & MMS, and Video. Key features include Call Recording, Custom Call Routing with intelligent distribution algorithms, Shared Team Templates, Bulletproof Caller ID, RingInsights analytics, Ring Local caller ID, Live Monitor for sales coaching, and AutoEmail for automated follow-ups. The platform offers native CRM integrations with Salesforce, HubSpot, Zoho CRM, Pipedrive, and Zendesk, enabling seamless two-way data synchronization.
Differentiator
Problem solved
Functional benefit
Products and services
- Ring.io Sales Engagement Platform
Quantifiable outcome
- Sales conversations happen 4 times more often when using local area codes for caller ID
- +3 more outcomes
Companies that use Ring.io
Customer profileNamed customers6 records
Segments7 records
Ideal customer profiles3 records
Ring.io technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability7 records
Feature11 records
Ring.io partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- ZendeskcoreRing.io Dialer for Zendesk announced August 2021. Integration extends Zendesk's capabilities to full-fledged call center with unlimited calling, call recording, dynamic IVR, advanced reporting, and live monitoring. Automatically identifies customer and case context when calls come in.
- SalesforcecoreNative CRM integration with Salesforce Sales Cloud and Service Cloud. Two-way bi-directional sync ensures all calls, emails, and interactions are automatically recorded. Ring.io is positioned as 'the market's most adaptable sales engagement platform' for Salesforce users.
- HubSpotcoreNative integration with HubSpot CRM providing seamless sales engagement within HubSpot workflow. Ring.io positions itself as dynamic duo for sales success with HubSpot.
- Zoho CRMcoreNative Zoho CRM integration with two-way sync for seamless data flow between Ring.io and Zoho CRM platform.
- PipedrivecoreNative Pipedrive CRM integration with two-way sync. Users can create dial lists directly from Pipedrive interface and manage sales engagement within their existing workflow.
- Voxeo CorporationcoreTechnology partnership for toll-free services. Voxeo provides the Voice Centre infrastructure for Ring.io's virtual telecommunication services. Partnership includes network security, lawful purpose compliance, and critical applications disclaimer terms.
Scale indicators3 records
Recent moves3 records
Expansion highlights5 records
Ring.io competitors and assessment
Company assessmentDirect peers
- Aircall: Aircall is a cloud-based phone system and sales engagement platform with deep CRM integrations and power dialer capabilities, targeting SMB and mid-market sales teams — directly competing with Ring.io across core VoIP, CRM sync, and outbound sales use cases.
- JustCall: JustCall is a SaaS communication platform offering cloud calling, SMS, power dialer, and sales engagement features with native CRM integrations to Salesforce, HubSpot, and Pipedrive — directly mirroring Ring.io's positioning as an all-in-one sales communication layer for SMB sales teams.
- Koncert: Koncert is a parallel/sales dialer platform focused on outbound SDR teams with multi-channel sequences and CRM integrations — a direct competitor to Ring.io's Power Dialer and Sequences products for outbound sales motion.
- Orum: Orum is a parallel dialer focused on live conversations and sales engagement with CRM integrations, targeting outbound SDR/BDR teams — a direct functional competitor in the sales dialer category where Ring.io competes.
- PhoneBurner: PhoneBurner is a cloud-based power dialer with CRM integrations designed for outbound sales teams and small businesses — a direct competitor to Ring.io's Power Dialer offering with overlapping SMB outbound sales use case.
Broad incumbents
- Talkdesk: Talkdesk is a leading enterprise cloud contact center (CCaaS) provider offering voice, IVR, analytics, and AI-powered routing — a broader incumbent that has expanded into sales engagement use cases adjacent to Ring.io's product surface area.
- Five9: Five9 is a major CCaaS and cloud voice platform serving enterprise customer service and sales; its voice, IVR, and analytics stack overlaps with Ring.io's Contact Center-capable features, though Five9 targets larger customers.
- RingCentral: RingCentral is a large UCaaS/communications platform offering voice, video, SMS, and contact center functionality — it shares the VoIP and unified communications DNA with Ring.io, though RingCentral's center of gravity is broader telephony rather than sales engagement.
- Outreach: Outreach is a category-leading sales execution platform offering sequences, dialer, and engagement tools for sales teams — it overlaps with Ring.io in sequences and sales dialer, but operates at greater scale and broader feature depth.
- Salesloft: Salesloft is a leading sales engagement platform with cadence, dialer, and conversation intelligence — broadly competing with Ring.io in sales engagement and shared CRM-native positioning, with significantly greater resources and enterprise reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key highlights6 records
Customer concentration
Ring.io social profiles
Digital presenceRing.io financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ring.io leadership team
Management profileNumber of profiles
Profiles2 records
Ring.io funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ring.io M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ring.io
What does Ring.io do?
Ring.io is a sales engagement and cloud telephony platform that helps B2B sales teams run multi-touch outbound cadences across phone, email, SMS/MMS, and video inside a single workspace. Its Power Dialer, Sequences, and Ring Local/Bulletproof Caller ID tooling automate high-volume cold outreach while native two-way sync with Salesforce, HubSpot, and Zoho keeps CRM data accurate. The product is sold on a subscription basis primarily to sales reps, sales managers, and founders at small-to-midsize B2B organizations.
Is Ring.io a public or private company?
Ring.io is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ring.io founded?
Ring.io was founded in 2009. It employs 11 to 50 people.
Where is Ring.io based?
Ring.io is headquartered in Fairfax, United States, in the North America region.
How does Ring.io make money?
Two revenue lines are on record. Subscription SaaS are the primary driver. The others are usage-based Services.
Who are Ring.io's main competitors?
Direct peers on record are Aircall, JustCall, Koncert, Orum and PhoneBurner. Broad incumbents are Talkdesk, Five9, RingCentral, Outreach and Salesloft.
Does Ring.io have an API?
No public API is recorded for Ring.io.
What industry is Ring.io in?
Ring.io's product category is Sales Engagement Platform. Its primary akta.pro industry code is HDAIAHAF, Contact Center (CCaaS) & Customer Engagement Voice, with a secondary code of HDAAAGAJ, B2B SaaS & Enterprise Personalization (CRM, Sales, Support). Its NAICS code is 517122 and its SIC code is 4813.