Joyages
Holmes Murphy & Associates is an independent commercial insurance brokerage and risk management firm founded in 1932, operating 17 offices across 11 states with 1,400+ employees. It serves mid-market and enterprise clients across 12+ industry verticals via direct sales and eight subsidiary brands.
- Company typePrivate
- Founded1932
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Joyages does
Holmes Murphy & Associates is an independent commercial insurance brokerage and risk management firm founded in 1932 and headquartered in Waukee, Iowa. The firm operates through 17 offices across 11 U.S. states with over 1,400 employees, serving mid-market and enterprise clients through a direct, relationship-driven sales force. Its service portfolio is organized around three stated pillars — promoting health, protecting wealth, and delivering peace of mind — and spans 24+ specialized solutions including Property Casualty, Employee Benefits, Workers' Compensation, Captive Insurance, Cyber Insurance, Claims Management, Risk & Safety, Pharmacy Benefits, Complex Property, Executive Risk, and Global Risk Management.
Revenue is generated primarily through commissions from insurance carriers on placed premiums, supplemented by fees for specialized risk management, consulting, and captive insurance services. Pricing is quote-based and varies by client risk profile, coverage requirements, and industry. Holmes Murphy serves 12+ industry verticals — Construction, Manufacturing, Agriculture, Technology, Real Estate, Transportation, Hospitality, Mining, Architects & Engineers, Public Entity/Education, Healthcare, Financial Services, and Petroleum — and extends its capabilities through the PLUS Family of Brands, eight wholly-owned subsidiaries covering captive insurance (Innovative Captive Strategies, Global Captive Management), specialty benefits (Avant Specialty Benefits, ACAP HealthWorks), risk solutions (Creative Risk Solutions, Charlesworth Consulting), insurance technology (BrokerTech Ventures), and program solutions (Innovative Program Solutions). The firm is privately held, independent of Wall Street and carrier ownership, and markets its independence and 90+ year heritage as core differentiators.
The named management team surfaced in source materials includes Jason Wilsey (VP, Construction Team Lead, Property Casualty), Stephanie Marvelli (SVP, Client Service, Brokerage Services), and Travis Dent (SVP, Employee Benefits). No public revenue, funding history, or ownership details are disclosed in source materials.
Joyages firmographics
Firmographics- Name
- Joyages
- Legal name
- Holmes Murphy & Associates
- Website
- https://joyages.com
- Company type
- Private
- Founded year
- 1932
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Holmes Murphy & Associates is an independent commercial insurance brokerage and risk management firm founded in 1932, operating 17 offices across 11 states with 1,400+ employees. It serves mid-market and enterprise clients across 12+ industry verticals via direct sales and eight subsidiary brands.
- Ownership category
- akta.pro rank
Joyages industry classification
Industry- Product category
- Mental Health Services
- NAICS
- Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Mental Health Counseling & Psychotherapy Services (EDALAFAB)
- akta.pro secondary industries
- Mental Health & Crisis Support Services (BPAGAEAH), Behavioral Health for Children & Adolescents (Youth Services) (HLAFACAL), Crisis Stabilization Units & Psychiatric Emergency Services (HLAFACAH)
Keywords
Where Joyages is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices17 records
Markets served
Joyages business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Commercial Insurance Brokerage: Holmes Murphy serves as an independent insurance broker, placing commercial insurance policies on behalf of clients with insurance carriers. Revenue is generated through commissions from insurance carriers based on premiums placed, as well as fees for specialized risk management and consulting services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Custom risk management and insurance solutions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Joyages product offering
Product offeringCore offering
Joyages provides clinical solutions for mental health, delivering professional mental health clinical services and therapy programs. Founded in 2018, the company operates as a private mental health services provider based in Dallas, Texas, serving individuals with clinical mental health interventions and care programs.
Product overview
Holmes Murphy operates as a commercial insurance and risk management brokerage offering a comprehensive suite of services organized around three core pillars: promoting health, protecting wealth, and delivering peace of mind. The portfolio includes core insurance services (Property Casualty, Employee Benefits, Workers' Compensation, Cyber Insurance, Captive Insurance) complemented by specialized risk management offerings (Complex Property, Complex Risk, Executive Risk, Global Risk Management, Risk & Safety). Supporting services include Claims Management, Compliance, Data Analytics, Pharmacy, ESOP, Placement, Private Risk, Programs, Small Business, Specialty Benefits, Surety Bonds, and Third-Party Claims. The company also extends its reach through the PLUS Family of Brands, which includes eight sub-brands: Creative Risk Solutions, BrokerTech Ventures, Avant Specialty Benefits, Innovative Captive Strategies, ACAP HealthWorks, Charlesworth Consulting, Global Captive Management, and Innovative Program Solutions. The company serves industries including Agriculture, Construction, Education, Financial Services, Healthcare, Hospitality, Manufacturing, Mining, Real Estate, Technology, Transportation, and Public Entity sectors.
Differentiator
Problem solved
Functional benefit
Brands
- PLUS Family of Brands: Family of subsidiary companies delivering specialized insurance and risk management solutions including captive insurance, specialty benefits, risk solutions, and program services.
Products and services
- Clinical Mental Health Solutions Clinical mental health services and therapy programs designed to address mental health needs, delivered by professional clinicians for individuals seeking mental health support.
Quantifiable outcome
- Seven figures saved for client through captive insurance solution
Companies that use Joyages
Customer profileNamed customers1 record
Segments12 records
Ideal customer profiles1 record
Joyages technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Joyages partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and supporting.
- Creative Risk SolutionscoreSubsidiary company within the PLUS Family of Brands delivering creative and specialized risk solutions to Holmes Murphy clients. Part of the independent approach allowing innovative product development.
- BrokerTech VenturescoreSubsidiary company focused on insurance technology innovation within the PLUS Family of Brands, bringing technology-driven solutions to the Holmes Murphy platform.
- Avant Specialty BenefitscoreSubsidiary company within PLUS Family specializing in specialty benefits solutions, extending Holmes Murphy's employee benefits capabilities.
- Innovative Captive StrategiescoreSubsidiary focused on captive insurance strategies, enabling Holmes Murphy to offer clients alternative risk financing options through custom-built insurance companies.
- ACAP HealthWorkscoreSubsidiary company within the PLUS Family providing health and wellbeing solutions, complementing Holmes Murphy's employee benefits offerings.
- Charlesworth ConsultingsupportingConsulting partner within the PLUS Family providing specialized consulting services supporting Holmes Murphy's risk management and insurance solutions.
- Global Captive ManagementcoreSubsidiary company managing captive insurance programs globally, enabling Holmes Murphy to offer sophisticated alternative risk solutions to larger clients.
- Innovative Program SolutionscoreSubsidiary within PLUS Family developing and managing specialized insurance programs, expanding Holmes Murphy's ability to serve niche markets and specific industry needs.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Joyages competitors and assessment
Company assessmentDirect peers
- Spring Health: Employer-sponsored mental health benefits provider offering therapy, coaching, and medication management. Comparable to Joyages as a clinical mental health solutions vendor selling into employer benefits and HR channels.
- Lyra Health: Mental health benefits platform for employers and health plans, combining in-person and virtual care with a curated provider network. Comparable to Joyages in delivering clinically-rigorous mental health solutions to employer and payer customers.
- Cerebral: Subscription-based mental health and telehealth provider combining therapy with medication management. Closely comparable to Joyages' clinical mental health positioning, with overlapping employer and direct-pay channels.
- Talkspace: Public, venture-backed online therapy and mental health platform serving individuals, employers, and health plans. Directly comparable to Joyages as a clinical mental health solutions provider targeting similar end markets through digital delivery.
- SonderMind: Mental health services company connecting patients to a national network of therapists with in-person and virtual options. Comparable to Joyages in clinical mental health service delivery and provider-network model.
Emerging players
- Charlie Health: Virtual and hybrid mental health provider specializing in adolescents, young adults, and families with higher-acuity needs. Comparable to Joyages in clinical mental health service delivery, with a more defined youth/family segment focus.
- Two Chairs: Therapy practice operating hybrid in-person and virtual clinics with outcome-measurement-led clinical models. Comparable to Joyages' clinical mental health focus with an emphasis on measurement-based care delivery.
- Octave: Outpatient mental health practice offering in-person and virtual therapy, psychiatry, and couples services. Comparable to Joyages as a multi-modality clinical mental health provider operating in a similar ambulatory-care model.
Broad incumbents
- BetterHelp: Largest direct-to-consumer online therapy network, operated by Teladoc Health. Comparable to Joyages in core mental health counseling delivery, but at significantly greater scale and consumer brand recognition.
- Headspace Health: Combined entity of Headspace and Ginger, offering mental wellness, therapy, and coaching through employer and consumer channels. Adjacent comparable to Joyages, with broader wellness positioning alongside clinical mental health offerings.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat4 records
Key risks4 records
Key highlights4 records
Customer concentration
Joyages social profiles
Digital presenceJoyages financial estimates
Financial estimateRevenue estimate
Valuation estimate
Joyages leadership team
Management profileNumber of profiles
Joyages subsidiaries and ownership
Company hierarchySubsidiaries8 records
Joyages funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Joyages M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Joyages
What does Joyages do?
Joyages provides clinical solutions for mental health, delivering professional mental health clinical services and therapy programs. Founded in 2018, the company operates as a private mental health services provider based in Dallas, Texas, serving individuals with clinical mental health interventions and care programs.
Is Joyages a public or private company?
Joyages is a private company. It is classified as unknown and is currently operating.
When was Joyages founded?
Joyages was founded in 1932. It employs 11 to 50 people.
Where is Joyages based?
Joyages is headquartered in Dallas, United States, in the North America region.
How does Joyages make money?
One revenue line is on record: commercial Insurance Brokerage.
Who are Joyages's main competitors?
Direct peers on record are Spring Health, Lyra Health, Cerebral, Talkspace and SonderMind. Emerging players are Charlie Health, Two Chairs and Octave. Broad incumbents are BetterHelp and Headspace Health.
Does Joyages have an API?
No public API is recorded for Joyages.
What industry is Joyages in?
Joyages's product category is Mental Health Services. Its primary akta.pro industry code is EDALAFAB, Mental Health Counseling & Psychotherapy Services, with a secondary code of BPAGAEAH, Mental Health & Crisis Support Services. Its NAICS code is 621330 and its SIC code is 8000.