Hypergen
- Company typePrivate
- Founded2019
- HeadquartersSofia, Bulgaria
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Hypergen does
Hypergen is a private B2B services company founded in 2019 and headquartered in Sofia, Bulgaria, with a Delaware-registered LLC entity (Hypergen LLC) and a North American sales presence. The firm operates as an outbound lead generation and revenue operations agency, delivering cold email infrastructure and deliverability management, intent-based B2B lead generation, and HubSpot RevOps services to mid-market and enterprise clients. As of the available data, Hypergen reports 120+ clients, a stated 98.2% inbox delivery rate, and claimed engagement with 25,000+ brands including logos such as Netflix, Bose, BlackRock, Amazon, Disney, Coca-Cola, and Nike. Core customers span SaaS, real estate, insurance, investment banking/M&A advisory, digital marketing, financial services, healthcare, and logistics.
Hypergen firmographics
Firmographics- Name
- Hypergen
- Legal name
- Hypergen LLC
- Website
- https://hypergen.io
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Hypergen industry classification
Industry- Product category
- B2B Lead Generation Services
- NAICS
- Advertising Material Distribution Services (541870)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Lead Generation & List Building Services (Prospecting, Data Sourcing) (BPAFAKAE)
- akta.pro secondary industries
- Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB), B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
Keywords
Where Hypergen is headquartered
LocationHeadquarters
- HQ city
- Sofia
- HQ country
- Bulgaria
- HQ region
- Europe
Offices1 record
Markets served
Hypergen business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription-based B2B Services: Recurring subscription services for lead generation, cold email infrastructure, and RevOps consulting. The terms indicate quarterly billing cycles. Services are sold exclusively to legal/business entities, not individuals.
- Professional Services: Consulting and implementation services including CRM consulting, sales automation setup, and ongoing campaign management. Payments accepted via Visa, Mastercard, American Express, Discover, PayPal, ACH, Wire, and Stripe.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom subscription based on scope and volume |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Hypergen product offering
Product offeringCore offering
Hypergen is a B2B lead generation and revenue operations agency that builds and manages cold email sending infrastructure (domains, inboxes, SPF/DKIM/DMARC authentication, warmup) and runs intent-based outbound sales outreach campaigns on behalf of mid-market and enterprise clients. Its services include cold email deliverability management, B2B lead generation using 100+ intent data signals enriched through Clay, HubSpot revenue operations consulting, CRM optimization, and sales funnel improvement, delivered through recurring subscription engagements with quarterly billing.
Product overview
Hypergen is a B2B lead generation company offering cold email and revenue operations services for companies that need pipeline growth. The core offering consists of cold email infrastructure and deliverability management combined with intent-based outbound lead generation. The product portfolio centers on three main service categories: (1) Cold Email Deliverability Services — building and managing sending infrastructure with SPF/DKIM/DMARC authentication, warm-up, and monitoring; (2) B2B Lead Generation & Sales Outreach — intent-based prospecting using Clay and multiple data enrichment tools including Apollo, Prospeo, BuiltWith, Crunchbase, and ocean.io; and (3) Revenue Operations Agency — HubSpot optimization, CRM consulting, and sales automation. Additional modules include Clay-powered lead generation, CRM consulting, and sales funnel optimization. The company integrates with CRM platforms HubSpot and Salesforce, automation tools Zapier and Make, and operates across industries including SaaS, financial services, insurance, consulting, investment banking/M&A, real estate, manufacturing, healthcare, logistics, and digital marketing agencies.
Differentiator
Problem solved
Functional benefit
Products and services
- Cold Email Deliverability Services Builds and manages dedicated cold email sending infrastructure for B2B clients, including domains, inboxes, warm-up, SPF/DKIM/DMARC authentication, and ongoing monitoring to ensure emails land in inbox at stable deliverability rates during campaigns.
- B2B Lead Generation & Sales Outreach Outbound B2B lead generation service using intent-based cold email outreach, tracking signals such as tech stack migrations, executive changes, competitor reviews, and budget cycle timing to reach prospects mid-evaluation with relevant messaging.
- Revenue Operations (RevOps) Agency HubSpot revenue operations service offering free CRM audits, data cleaning, duplicate contact removal, workflow simplification, and automated systems to re-engage closed-lost deals and churned customers.
- Clay-Powered Lead Generation Lead generation service leveraging the Clay data enrichment platform to identify high-intent prospects by monitoring over 100 real-time B2B signals including website visits, funding events, hiring signals, and competitor engagement, then enabling personalized outreach at scale.
- CRM Consulting & Sales Automation CRM consulting service focusing on data quality, workflow automation, and system optimization, primarily for HubSpot but also supporting Salesforce and other platforms.
- Sales Funnel Optimization & Conversion Strategy Service to identify funnel bottlenecks, improve conversion rates, and maximize pipeline efficiency through strategy refinement and tactical adjustments for B2B sales teams.
- Cold Email Lead Gen Agency Cold email lead generation agency service combining infrastructure setup, copywriting, and intent-based targeting for outbound prospecting campaigns on behalf of B2B clients.
Quantifiable outcome
- 98.2% inbox delivery rate
- +4 more outcomes
Companies that use Hypergen
Customer profileNamed customers12 records
Segments8 records
Ideal customer profiles5 records
Hypergen technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability3 records
Feature5 records
Hypergen partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and supporting.
- HubSpotcoreCertified HubSpot partner specializing in revenue operations implementation. Services include HubSpot audits, data cleaning, workflow automation, and CRM optimization. The partnership enables Hypergen to offer integrated RevOps services alongside cold email outreach.
- ClaycoreClay-powered lead generation using data enrichment tools to track real-time buying signals and deliver personalized outreach at scale across 5,000+ contacts. Core technology for intent-based targeting.
- ZapiersupportingAutomation partner for workflow integration and connecting various business tools.
- Make (Integromat)supportingWorkflow automation and integration platform partner.
- SalesforcesupportingCRM integration partner alongside HubSpot for customers requiring Salesforce functionality.
- Set 2 ClosesupportingSales enablement partner for insurance industry clients, specifically mentioned in the 1706 Advisors case study as a collaborative partner in the sales process.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Hypergen competitors and assessment
Company assessmentBroad incumbents
- HubSpot Solutions Partners (e.g., Lynton, SmartBug): Certified HubSpot partner agencies offering RevOps, CRM, and inbound marketing services — competitive in the RevOps arm of Hypergen's offering while operating at significantly larger scale.
- Apollo.io: Sales intelligence and engagement platform combining a 200M+ contact database with sequencing and AI — broader incumbent that overlaps in data enrichment and outreach automation underlying Hypergen's stack.
Emerging players
- Lemlist: Multi-channel outreach platform (email, LinkedIn, calls) with personalization and deliverability features — adjacent platform used by sales teams that might otherwise hire an agency like Hypergen.
- Instantly.ai: Cold email outreach platform with deliverability tooling, warmup, and AI personalization — adjacent/competing tool that enables in-house teams to replicate Hypergen's core capability.
- Smartlead: Cold email automation platform focused on inbox rotation, deliverability, and multi-channel sequences — competing tooling that threatens in-housing of Hypergen-style services.
Direct peers
- CIENCE: Outbound B2B sales and lead generation agency offering SDR-as-a-service and appointment setting using intent data and multi-channel outreach — direct peer in agency-model outbound services.
- SalesHive: B2B lead generation and cold calling/cold email agency serving SaaS and tech companies with SDR outsourcing — directly comparable in service mix and customer profile.
- Belkins: B2B lead generation agency specializing in appointment setting through cold email and LinkedIn outreach for SaaS and enterprise clients — direct competitor with overlapping delivery model and target buyer.
- Martal Group: B2B lead generation, outbound sales, and appointment setting agency targeting SaaS and technology vendors across North America and EMEA — comparable agency model and ICP overlap.
Others
- Clay: Data enrichment and outbound platform that Hypergen explicitly uses and resells — enabling/dependency relationship that could disintermediate the agency layer if customers adopt Clay directly.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Hypergen social profiles
Digital presenceHypergen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hypergen leadership team
Management profileNumber of profiles
Profiles1 record
Hypergen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hypergen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hypergen
What does Hypergen do?
Hypergen is a B2B lead generation and revenue operations agency that builds and manages cold email sending infrastructure (domains, inboxes, SPF/DKIM/DMARC authentication, warmup) and runs intent-based outbound sales outreach campaigns on behalf of mid-market and enterprise clients. Its services include cold email deliverability management, B2B lead generation using 100+ intent data signals enriched through Clay, HubSpot revenue operations consulting, CRM optimization, and sales funnel improvement, delivered through recurring subscription engagements with quarterly billing.
Is Hypergen a public or private company?
Hypergen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hypergen founded?
Hypergen was founded in 2019. It employs 11 to 50 people.
Where is Hypergen based?
Hypergen is headquartered in Sofia, Bulgaria, in the Europe region.
How does Hypergen make money?
Two revenue lines are on record. Subscription-based B2B Services are the primary driver. The others are professional Services.
Who are Hypergen's main competitors?
Broad incumbents on record are HubSpot Solutions Partners (e.g., Lynton, SmartBug) and Apollo.io. Emerging players are Lemlist, Instantly.ai and Smartlead. Direct peers are CIENCE, SalesHive, Belkins and Martal Group. Clay is listed as an others.
Does Hypergen have an API?
No public API is recorded for Hypergen.
What industry is Hypergen in?
Hypergen's product category is B2B Lead Generation Services. Its primary akta.pro industry code is BPAFAKAE, Lead Generation & List Building Services (Prospecting, Data Sourcing), with a secondary code of BPAFAKAB, Email Marketing Services (Campaigns, Deliverability, Lifecycle). Its NAICS code is 541870 and its SIC code is 7311.