Entel Perú
Entel Perú S.A., the Peruvian subsidiary of Chile's Grupo Entel, provides 4G/5G mobile telecommunications services to consumers, families, and enterprises across Peru via postpaid plans, devices, content bundles, and a pioneering Starlink Direct-to-Cell satellite connectivity service.
- Company typePrivate
- Founded1998
- HeadquartersSan Isidro, Argentina
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Entel Perú does
Entel Perú S.A. is the Peruvian operating subsidiary of Chilean telecommunications group Entel (Grupo Entel), providing mobile telecommunications services across the country from its headquarters in San Isidro, Lima. Founded in 1998 and operating with 501–1,000 employees, the company sells postpaid and prepaid mobile plans, devices, and value-added content subscriptions through a hybrid distribution model spanning an entel.pe e-commerce portal, the Mi Entel mobile app, owned flagship retail stores in Lima, third-party chains such as Tottus and Metro, contact-center sales, and a portfolio of dedicated enterprise plan tiers (Empresa PRO, Empresa CORP, Empresario+, Empresa Plus, Empresa Power, Plan Colaborador) for SMB and corporate accounts.
Its underlying technology centers on a 4G LTE and 5G mobile network of 42,000 antennas, with an active 5G spectrum footprint in the 3.5 GHz band expanded from 20 MHz to between 80 and 100 MHz of contiguous spectrum. Differentiated capabilities include the PowerStar AI-powered network energy management solution (managing antenna configurations based on traffic and environmental conditions and the first TM Forum energy efficiency certification in Latin America) and, launched in December 2025, Direct-to-Cell (D2C) satellite connectivity via a partnership with Starlink Peru (SpaceX) — the first such offering in Peru and Latin America and the seventh globally — enabling SMS, WhatsApp and data for compatible apps in areas without terrestrial mobile coverage, including up to 200 nautical miles offshore under a 24-month MTC-approved Controlled Experiment Space.
Entel generates revenue through recurring monthly postpaid subscription plans ranging from S/29.90 to over S/300 per month, hardware sales of smartphones and accessories via installment financing, marketplace commissions on approximately 200 third-party value-added content services (including Disney+ and YouTube Premium bundles), and embedded satellite D2C benefits tied to qualifying postpaid tiers. Go-to-market emphasizes direct-to-consumer acquisition via number portability (portabilidad) promotions, seasonal campaigns tied to Peruvian holidays and shopping events, and co-branded device launches with Apple, Samsung, Xiaomi, Honor, Motorola and Huawei.
Entel Perú firmographics
Firmographics- Name
- Entel Perú
- Legal name
- Entel Perú S.A.
- Website
- https://entel.pe
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Entel Perú S.A., the Peruvian subsidiary of Chile's Grupo Entel, provides 4G/5G mobile telecommunications services to consumers, families, and enterprises across Peru via postpaid plans, devices, content bundles, and a pioneering Starlink Direct-to-Cell satellite connectivity service.
- Ownership category
- akta.pro rank
Where Entel Perú is headquartered
LocationHeadquarters
- HQ city
- San Isidro
- HQ country
- Argentina
- HQ region
- Latin America
Offices1 record
Markets served
Entel Perú business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Personnel, Others
Revenue model
- Mobile Postpaid Plans: Recurring monthly subscription revenue from postpaid mobile plans. Plans range from S/29.90 to over S/300 per month, including consumer plans (Power, Entel Power, Entel Chip, Retail), family plans (Entel Power Familiar+), and business plans (Empresa PRO, Empresa CORP, Empresario+, Empresa Plus, Empresa Power, Plan Colaborador). Revenue is recurring on a monthly billing cycle.
- Satellite D2C Value-Added Services: Bundled satellite connectivity benefits (SMS, WhatsApp, data) provided at no additional cost on qualifying postpaid plans with compatible devices, as part of promotional initiatives tied to Starlink D2C partnership. Revenue is embedded within existing plan subscriptions rather than charged separately.
- Premium Content and Entertainment Subscriptions: Third-party content service billing on behalf of commercial partners including Disney+, YouTube Premium, and approximately 200+ VAS content services (games, videos, ringtones, adult content) billed through carrier billing. Entel takes a revenue share or commission on these third-party services.
- Device Hardware Sales: Revenue from sale of mobile devices (smartphones, tablets, wearables) and accessories, sold bundled with postpaid plans via installment payments (cuotas sin intereses) or outright purchases through online portal and physical stores. Brands include Apple, Samsung, Xiaomi, Honor, Motorola, Huawei.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level postpaid plan for individual consumers |
| Subscription | Monthly | Mid-range postpaid plans with higher data allocations |
| Subscription | Monthly | Premium postpaid plans with highest data allocations |
| Subscription | Monthly | Family-oriented postpaid shared plans |
| Subscription | Monthly | Business and enterprise postpaid plans |
| Subscription | Monthly | Satellite D2C benefit bundle (Starlink) |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Entel Perú product offering
Product offeringCore offering
Entel Perú S.A. is a mobile telecommunications carrier in Peru that provides postpaid and prepaid voice, SMS, and data services over its 4G LTE and 5G networks for individual, family, and enterprise customers. The company differentiates through Direct-to-Cell (D2C) satellite connectivity delivered in partnership with SpaceX's Starlink, enabling SMS, WhatsApp, and selected app usage in areas without terrestrial coverage. It also sells mobile devices (smartphones, tablets, wearables) bundled with its postpaid plans and offers bundled premium content subscriptions such as Disney+ and YouTube Premium.
Product overview
Entel Perú is a telecommunications company offering a comprehensive mobile services portfolio centered on postpaid and prepaid mobile plans (Power, Entel Power, Entel Chip, Empresa, Empresario+, etc.) across 4G and 5G networks. The company differentiates through its innovative Direct-to-Cell (D2C) satellite connectivity service in partnership with Starlink, enabling SMS, WhatsApp, and compatible apps (Google Maps, X, AccuWeather, AllTrails) in areas without terrestrial coverage. Additional offerings include the PowerStar AI-powered network energy management system, device sales (Samsung, Apple, Xiaomi, Honor, Motorola), and subscription services (YouTube Premium, Disney+).
Differentiator
Problem solved
Functional benefit
Brands
- Entel SpaceX: Satellite D2C network branding used on compatible mobile devices, indicating connection to SpaceX's Starlink satellite network.
- Conectividad Direct-to-Cell (D2C)
- PowerStar
Products and services
- Consumer Postpaid Mobile Plans
- Family Mobile Plans
- Enterprise and Business Mobile Plans
- Conectividad Direct-to-Cell (D2C) Satellite Service
- Mobile Device Sales
Quantifiable outcome
- 3.2 tonnes of CO2 saved in 2024 through PowerStar AI energy optimization across 42,000 antennas
- +2 more outcomes
Companies that use Entel Perú
Customer profileSegments2 records
Ideal customer profiles2 records
Entel Perú technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Entel Perú partnerships and signals
Strategic signalPartnerships
39 partnerships are on record, tiered core, minor and major.
- Starlink Peru S.R.L. (SpaceX)coreEntel Perú S.A. partnered with Starlink Peru S.R.L. to offer Direct-to-Cell (D2C) satellite connectivity, the first such service in Peru and Latin America (seventh globally). The partnership enables Entel customers with compatible devices to send SMS and use data for compatible apps (WhatsApp, Google Maps, X, AccuWeather, AllTrails) in areas without terrestrial mobile coverage, including up to 200 nautical miles offshore and 50 km from land borders. The project operates as a government-authorized Controlled Experiment Space (ECE) approved by Peru's Ministry of Transportation and Communications for 24 months. Compatible devices include select models from Apple (iPhone 14 and newer) and Samsung (Galaxy S24 and newer).
- 3DM – Entretenimiento Móvil del Perú SACminorContent/VAS partner providing mobile entertainment services including Club Sensual, FunBox, Golazos Historicos, Happy Club, Juegos BAKNO, Leyendas del deporte, MyClassFlix, Pasa la Pagina, and XafraChat.
- 3G MOTION PERU S.A.C.minorContent/VAS partner providing mobile entertainment services including Club Susazon, Diosas del Placer, Entel Webing, Mundo Games, and Webing MT2.
- AIRG INCminorContent/VAS partner providing mobile entertainment services including Juega Ya, Minime.
- Bennu de Peru S.A.C.minorContent/VAS partner providing mobile entertainment services including ABACO, ABACO Kids, PINKCRUSH, Soy Mujer.
- BESIDE S.A.C.minorContent/VAS partner providing mobile entertainment services including BAM BAM, BSIDE LIVE, CLUB KIDS, CLUB SEXY, DESAFIO, EDUCATEST, HOTBOX, TU LUGAR.
- SYSMOBILE PERU S.A.C. (BINBIT)minorContent/VAS partner providing mobile entertainment services including Club Yeeha Fun, E Factory, Maxim, UPLUS.
- CLAXSON MEDIA LLCminorContent/VAS partner providing HOT GO mobile entertainment service.
- COCO MOBILE – MOBIRU SACminorContent/VAS partner providing mobile entertainment services including Play on Dance, Play on Games, Play on Kids, Play on Music, Play on Tech, Sexy Latinas.
- DIGIBLE CONTEUDO DIGITAL SAminorContent/VAS partner providing Playkids mobile entertainment service.
- DESARROLLOS Y SOLUCIONES DIGITALES DV S. DE R.L. DE C.V. (DOCOMO)minorContent/VAS partner providing branded mobile entertainment services including Bandai Namco, Cartoon Network, ClubCiencias, Hello Kitty educational content.
- EXITO PLAY S.A.C.minorContent/VAS partner providing Aprende Line and Portal Mistico mobile services.
- GAMELOFT S DE R.L. DE C.V.minorContent/VAS partner providing Gameloft mobile games services.
- WAZZUP S.A.C. (GLOBAL NET)minorContent/VAS partner providing mobile entertainment services including Beathey, Club ABC, Game Zone, Hall of Fame, Liburu, Linguoo, Sex Play, Yupi.
- GOMOVIL S.A.C.minorContent/VAS partner providing mobile services including Aumented Games, Discovery Language, GOSPORTS, Revistas Ya.
- ITBAF S.A. DE C.V.minorContent/VAS partner providing Planeta Guru Juegos mobile service.
- AWG BH PERU S.A.minorContent/VAS partner providing mobile services including AWG Libros, Babbel, Carnal, GAME STATION, HABIA UNA VEZ, In concert.
- MEDIA MOOB PERU SACminorContent/VAS partner providing mobile entertainment services including Cruce de Campeones, Entel Media Fest, Que Guay, Team Gamers.
- MZZO PERU S.A.C.minorContent/VAS partner providing mobile entertainment services including Ijuegos, Planeta Modelos, Sexy Tube.
- VAS SERVICES CHILE LIMITADA (OPRATEL PERU)minorContent/VAS partner providing Autenticas and Entel Legends mobile entertainment services.
- PLAYTOWN PERU SACminorContent/VAS partner providing Altissia language learning, FPD, LVI, PINKED mobile services.
- PMOVIL PERU S.A.C.minorContent/VAS partner providing Sexy Hot and Toing mobile entertainment services.
- QUXPI INCminorContent/VAS partner providing Flixtie mobile entertainment service.
- RENXO PERU S.A.C.minorContent/VAS partner providing mobile entertainment and educational services including BeCheff, Boop Kids, Club de Juegos, JUEGA Y APRENDE, Reino Infantil, Safe Kids, TV Toonz, Xone Juegos.
- SAM MEDIA LATAM S.A.C.minorContent/VAS partner providing BEYOND VR and GAME LORDS mobile entertainment services.
- SERVICIOS INFORMATICOS SMART APP S.A.C.minorContent/VAS partner providing Gana Gana, Hot Zone, LadoB Famosos, Latin Strip Club mobile entertainment services.
- TERRA NETWORKS MEXICO SA DE CVminorContent/VAS partner providing Busuu language learning and Terra Gol mobile services.
- TOTAL TIM WE PERU S.A.C.minorContent/VAS partner providing FluentWorlds language learning mobile service.
- CLICKMOB S.A.C. (T-MOBS)minorContent/VAS partner providing Comics App, House of Comics, Sexy at Home, Tasty Foods, TMB eSports mobile entertainment services.
- U2OPIA MOBILE PTE LTDminorContent/VAS partner providing BidNWin and Reycreo mobile entertainment services.
- VRAINZ S.A.C.minorContent/VAS partner providing Liburu and Yupi mobile entertainment services.
- MOVIL 360 S.A.C. (Wassaby)minorContent/VAS partner providing Academia Musica, GoPodcast, Goseries, Lingo Docu, URBANOS mobile services.
- Disney+ (The Walt Disney Company)coreDisney+ Plan Premium subscription offered as a bundled benefit on qualifying Entel postpaid plans at S/39.90/month (regular price S/26.90/month), with promotional offers for new subscribers. The partnership drives customer acquisition and retention by bundling premium streaming content with mobile plans.
- YouTube Premium (Google)coreYouTube Premium subscription offered as a promotional benefit (3 months free for new subscribers, 50% discount for 12 months) on qualifying Entel postpaid plans, including YouTube Music. The partnership enhances plan value proposition for video and music streaming consumers.
- Apple Inc.coreMajor device brand partner with frequent co-branded promotional campaigns (Apple Week, Apple Days) featuring iPhone acquisitions, accessory bundles, and installment payment options. Apple device purchases are a primary driver of postpaid plan activations and renewals.
- Samsung ElectronicscoreMajor device brand partner with frequent co-branded promotional campaigns (Samsung Days, Galaxy Days, Samsung Week, Galaxy S26 launch campaigns) featuring Galaxy smartphone acquisitions, accessory bundles, and sweepstakes prizes (Vision AI Smart TV).
- XiaomimajorDevice brand partner with regular promotional campaigns (Xiaomi Days, Xiaomi 17T Serie, Xiaomi 17 Ultra launch) featuring Redmi and Xiaomi smartphone acquisitions at competitive price points with installment options.
- Honor Device Co.majorDevice brand partner with regular promotional campaigns (Honor Week, Honor Days, Honor Magic8 Lite launch, Honor 400) featuring Honor smartphone and tablet acquisitions with accessory bundles and sweepstakes prizes (Royal Caribbean Cruise).
- Motorola Mobility (Lenovo)majorDevice brand partner with promotional campaigns tied to FIFA World Cup 2026 (Motorola Sorteo) and regular device launch promotions featuring Motorola smartphones.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Entel Perú competitors and assessment
Company assessmentDirect peers
- Claro Perú: Peruvian mobile and fixed telecommunications subsidiary of América Móvil, directly competing with Entel in postpaid, prepaid, and 4G/5G services in the same Peruvian market.
- Movistar Perú: Peruvian mobile operator owned by Telefónica HispAm, directly competing with Entel across postpaid and prepaid consumer and business segments in Peru.
- Bitel (Viettel Peru): Vietnamese-backed mobile operator in Peru offering competing 4G/5G postpaid and prepaid plans, directly contesting Entel in the value-tier segment of the Peruvian market.
Broad incumbents
- Entel Chile: Sister company under the same parent Entel Group, operating mobile and enterprise services in Chile. Comparable business model, technology stack, and strategic playbook, but serving a different geographic market.
- América Móvil: Parent of Claro Perú and the largest mobile carrier group in Latin America. Comparable as a wireless carrier operator with overlapping portfolio capabilities, but operating at a much larger multi-country scale.
- Telefónica HispAm: Parent of Movistar Perú and a major multi-country LatAm mobile operator. Comparable in mobile carrier operations and technology, but operating across a much broader regional footprint.
- Liberty Latin America: Multi-country telecommunications operator with mobile and fixed services across the Caribbean and Latin America. Comparable as a regional mobile carrier group, though not directly present in Peru.
Regional players
- WOM Chile: Chilean mobile carrier that grew quickly using portabilidad promotions and aggressive pricing—a comparable go-to-market pattern to Entel's Peruvian acquisition strategy, though operating in Chile rather than Peru.
- Tigo (Millicom): Multi-country LatAm mobile operator offering postpaid and prepaid services across multiple Latin American markets, comparable to Entel in business model and mobile-first positioning though not directly present in Peru.
- Personal Argentina (Telecom Argentina): Major Argentine mobile carrier offering postpaid, prepaid, and value-added services. Comparable in mobile-first go-to-market and postpaid plan architecture, though operating in Argentina rather than Peru.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Entel Perú social profiles
Digital presenceEntel Perú compliance and trust
Trust signalCompliance2 records
Entel Perú financial estimates
Financial estimateRevenue estimate
Valuation estimate
Entel Perú leadership team
Management profileNumber of profiles
Entel Perú subsidiaries and ownership
Company hierarchySubsidiaries1 record
Entel Perú funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Entel Perú M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Entel Perú
What does Entel Perú do?
Entel Perú S.A. is a mobile telecommunications carrier in Peru that provides postpaid and prepaid voice, SMS, and data services over its 4G LTE and 5G networks for individual, family, and enterprise customers. The company differentiates through Direct-to-Cell (D2C) satellite connectivity delivered in partnership with SpaceX's Starlink, enabling SMS, WhatsApp, and selected app usage in areas without terrestrial coverage. It also sells mobile devices (smartphones, tablets, wearables) bundled with its postpaid plans and offers bundled premium content subscriptions such as Disney+ and YouTube Premium.
Is Entel Perú a public or private company?
Entel Perú is a private company. It is classified as corporate owned and is currently operating.
When was Entel Perú founded?
Entel Perú was founded in 1998. It employs 501 to 1,000 people.
Where is Entel Perú based?
Entel Perú is headquartered in San Isidro, Argentina, in the Latin America region.
How does Entel Perú make money?
Four revenue lines are on record. Mobile Postpaid Plans are the primary driver. The others are satellite D2C Value-Added Services, premium Content and Entertainment Subscriptions and device Hardware Sales.
Who are Entel Perú's main competitors?
Direct peers on record are Claro Perú, Movistar Perú and Bitel (Viettel Peru). Broad incumbents are Entel Chile, América Móvil, Telefónica HispAm and Liberty Latin America. Regional players are WOM Chile, Tigo (Millicom) and Personal Argentina (Telecom Argentina).
Does Entel Perú have an API?
No public API is recorded for Entel Perú.