RingBoost
RingBoost is the largest US marketplace for custom vanity, toll-free, and local phone numbers, serving 8,000+ businesses across legal, home services, healthcare, real estate, cannabis, and other verticals via self-serve ecommerce, inside sales, and channel/white-label API partnerships.
- Company typePrivate
- Founded2003
- HeadquartersPleasantville, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What RingBoost does
RingBoost, founded in 2003 and operated by Primary Wave Media, LLC (Delaware), is a phone number marketplace and marketing platform that sells and licenses custom vanity, toll-free, and local phone numbers to businesses across the United States and Canada. Its inventory of more than 500,000 numbers — sourced through direct relationships with AT&T, Verizon, T-Mobile, and Sprint — is the largest documented in the US market and serves as the foundation for both direct sales and a white-label API distributed through Twilio, Plivo, 8x8, and other communications platforms. The company has served 8,000+ businesses and been recognized six times on the Inc 5000 list of fastest-growing American companies.
The business operates four revenue streams: one-time purchases of local vanity numbers (customers own the number outright and may port it to any carrier), licensing of toll-free numbers (which under FCC regulation cannot be sold, with RingBoost remaining subscriber of record), recurring monthly subscriptions for call forwarding services across Parking ($4.99/month), Starter ($12.99/month), Preferred ($24.99/month), and Premium ($49.99/month) tiers, and a 15% affiliate commission program with an average referred sale of approximately $600. Go-to-market is multi-channel: self-serve ecommerce (primary), inside sales for enterprise and bulk orders, agency and carrier partner programs, and white-label API distribution. Customer segments are organized vertically — Legal, Home Services, Health and Wellness, Cannabis, Real Estate, Non-Profits, and Financial Services — with both SMB and enterprise buyers.
Technology centers on a proprietary number marketplace and management portal providing call forwarding, real-time call analytics, call recording (with 30-day storage), call blocking, conference calling (up to 25 participants), voicemail and fax-to-email, whisper-tone call announcement, and a partner API. The company operates three offices (Pleasantville HQ, New York, Fort Lauderdale) with an 11–50 person headcount, holds an A+ BBB rating, and counts Jim McCann (founder of 1-800-FLOWERS) and Alan Frankel (Chairman & CEO of Primary Wave Media) among its board. No external funding rounds, ownership percentages, or revenue figures are publicly disclosed.
RingBoost firmographics
Firmographics- Name
- RingBoost
- Legal name
- Primary Wave Media, LLC
- Website
- https://ringboost.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RingBoost is the largest US marketplace for custom vanity, toll-free, and local phone numbers, serving 8,000+ businesses across legal, home services, healthcare, real estate, cannabis, and other verticals via self-serve ecommerce, inside sales, and channel/white-label API partnerships.
- Ownership category
- akta.pro rank
Where RingBoost is headquartered
LocationHeadquarters
- HQ city
- Pleasantville
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
RingBoost business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Marketing or Sales, Personnel, Supply Chain, Infrastructure
Revenue model
- Local Number Sales: One-time purchase of local vanity phone numbers. Customers own the number outright after purchase. Porting to any carrier is available.
- Toll-Free Number Licensing: Toll-free numbers are licensed (not sold) due to FCC regulation. RingBoost remains subscriber of record. Licensees get exclusive use within their territory for the contract term. Monthly plans required.
- Call Forwarding Service Plans: Monthly subscription plans for call forwarding services with varying minute packages (100 to 1000+ minutes). Additional usage charged at $0.029/min. Plans include management portal, analytics, blocking, and other features.
- Number Parking: Low-cost monthly parking service ($4.99/month) for inactive numbers. Keeps ownership while number is not in active service.
- Affiliate Referrals: Partners earn 15% commission on referred sales. Average sale amount approximately $600.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Parking Plan - Low-cost inactive number storage |
| Subscription | Monthly | Starter Plan - Basic call forwarding with usage-based billing |
| Subscription | Monthly | Preferred Plan - Mid-tier with 500 minutes |
| Subscription | Monthly | Premium Plan - High-volume plan with 1000 minutes |
| Subscription | Monthly | Toll-Free Monthly Plans |
| Transaction based/ take rate | Pay-as-you-go | Affiliate Commission Program |
| Other | Monthly | Non-Profit Discount |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
RingBoost product offering
Product offeringCore offering
RingBoost is a marketplace that sells, licenses, and provisions vanity, easy-dial, and local phone numbers to businesses for use in advertising and customer outreach. Customers purchase or license memorable phone numbers, then subscribe to monthly call forwarding plans that route inbound calls to VoIP, mobile, or landline destinations with analytics, recording, blocking, and conferencing features.
Product overview
RingBoost operates as a phone number marketplace and marketing platform, offering businesses access to vanity, toll-free, and local phone numbers along with associated call management services. The core product portfolio includes Toll-Free Phone Numbers (vanity, easy-dial, and basic 800 prefixes available for licensing) and Local Phone Numbers (purchasable across all US states and Canadian provinces). These are complemented by call forwarding services for routing, number parking for inactive holding, and porting support for carrier transfers. The company also provides a White Label API for e-commerce and carrier partners to integrate phone number access into their own platforms. RingBoost has developed industry-specific offerings for legal, home services, health and wellness, cannabis, real estate, non-profit, and financial services sectors. Partnership programs include affiliate, agency, and carrier partner tracks. The platform has been in operation since 2003 and positions itself as America's largest provider of custom phone numbers.
Differentiator
Problem solved
Functional benefit
Products and services
- Toll-Free Phone Numbers Toll-free phone numbers including vanity numbers that spell meaningful words or phrases, easy-dial numbers with memorable numerical patterns, and basic 800-prefix numbers. Numbers are licensed for exclusive regional or nationwide use and require a monthly service plan.
- Local Phone Numbers Local vanity phone numbers available across all US states and Canadian provinces and territories, including rare and original area codes for major metropolitan regions. Numbers are sold outright with porting available to any carrier.
- Call Forwarding Service Subscription call routing service that forwards incoming calls from a custom phone number to a designated VoIP, mobile, or landline destination. Includes custom call forwarding, blocking, call reporting and analytics, voicemail-to-email, and conference calling.
- Number Parking Low-cost monthly holding service ($4.99/month) for inactive numbers that allows customers to retain ownership while the number is not in active service.
- Number Porting Service that transfers phone numbers between carriers, including support for porting to mobile carriers, VoIP lines, or traditional POTS/TDM landlines. Typically completes within 7-10 business days.
- Shared-Use Premium Numbers Licensing model that allows super-premium vanity numbers to be licensed exclusively by region. Calls are automatically routed based on caller location, enabling access to high-end numbers at an affordable rate.
- White-Label Partner API Partner API that gives e-commerce retailers, carriers, and other businesses white-label access to RingBoost's database of tens of millions of vanity and easy-dial phone numbers, allowing partners to integrate the inventory into their own platforms with no inventory cost.
Quantifiable outcome
- Inbound calls convert to revenue 10-15x greater than web leads
- +5 more outcomes
Companies that use RingBoost
Customer profileNamed customers16 records
Segments7 records
Ideal customer profiles3 records
RingBoost technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
RingBoost partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- AT&TcoreMajor carrier partner. RingBoost works with AT&T for number provisioning and carrier services.
- VerizoncoreMajor carrier partner. RingBoost works with Verizon for number provisioning and carrier services.
- T-MobilecoreMajor carrier partner. RingBoost works with T-Mobile for number provisioning and carrier services.
- SprintcoreMajor carrier partner. RingBoost works with Sprint for number provisioning and carrier services.
- TwiliocoreAPI integration partner. RingBoost's database accessible through Twilio platform for developers and enterprises.
- PlivocoreAPI integration partner. RingBoost's database accessible through Plivo platform for developers.
- FitSmallBusinessminorMarketing partner for small business audience reach.
- Boost MobileminorMobile carrier partner for number services.
- RubyminorPartner marketplace listing for referral traffic.
- Phonespell.orgminorPhone number lookup and directory partner.
- RingFusionminorTelecom marketing and integration partner.
- Blitz TelecomminorEVP Jason Ritter testimonial: monetizing unused phone assets through RingBoost partnership, generating recurring monthly revenue at no cost.
- Anderson Marketing GroupminorAccount Executive Dennis Ayotte testimonial: secured vanity numbers for national/local market campaigns in multiple markets with fast turnaround and agency pricing.
- Crisp VideominorAccount Executive Katherine Brown testimonial: seamless process, excellent customer service from Paul Faust, recommends to anyone needing vanity numbers.
- TPC CommunicationsminorPartner case study: telecom solutions provider offering vanity numbers as part of complete service offering.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
RingBoost competitors and assessment
Company assessmentBroad incumbents
- Twilio: Twilio is a major cloud communications platform that also sells phone numbers and toll-free inventory programmatically. As a partner of RingBoost (API integration), it is also a potential competitive incumbent if it expands self-service vanity search for SMBs.
- Phone.com: Phone.com is a cloud communications provider offering local/toll-free numbers, PBX, and VoIP for SMBs. Overlaps with RingBoost on number provisioning and call management but as part of a broader unified communications portfolio.
- Marchex: Marchex sells call analytics and tracking numbers for enterprises and agencies. Comparable to RingBoost's call forwarding/analytics suite but positioned upmarket with a focus on conversation intelligence rather than vanity inventory.
- Vonage: Vonage is a cloud communications provider offering local and toll-free numbers bundled with UCaaS and APIs. Listed as a RingBoost integration partner but also a broad incumbent that could provide direct competition in number provisioning.
- CallRail: CallRail provides call tracking, analytics, and local/toll-free numbers for marketing attribution. It competes with RingBoost's call analytics and tracking number offerings, especially for agencies and SMBs measuring marketing ROI.
Direct peers
- Grasshopper: Grasshopper provides virtual phone numbers and toll-free/local number services targeted at SMBs. Directly comparable to RingBoost's core number marketplace, though Grasshopper bundles numbers inside a broader cloud PBX/VoIP platform rather than selling standalone vanity inventory.
- Kall8: Kall8 is a vanity and toll-free phone number provider that licenses premium numbers with call routing features. Listed as an integration partner of RingBoost, it competes for the same SMB and agency buyers seeking memorable numbers.
- 800response: 800response supplies vanity toll-free and local phone numbers with call tracking and analytics for marketing-driven businesses. Directly comparable offering to RingBoost's toll-free and call-forwarding products.
- Telephonic Communications (Telco.US / Phone Number Providers): Telco.us brokers local and toll-free vanity numbers for businesses and resellers. Directly comparable marketplace model focused on memorable number inventory.
Others
- 1-800-FLOWERS: 1-800-FLOWERS is the iconic brand built on a vanity toll-free number and exemplifies the end-customer use case RingBoost enables. Its founder Jim McCann sits on RingBoost's board, making it both a flagship success story and a strategic ecosystem partner.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
RingBoost social profiles
Digital presenceRingBoost financial estimates
Financial estimateRevenue estimate
Valuation estimate
RingBoost leadership team
Management profileNumber of profiles
Profiles15 records
RingBoost funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RingBoost M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RingBoost
What does RingBoost do?
RingBoost is a marketplace that sells, licenses, and provisions vanity, easy-dial, and local phone numbers to businesses for use in advertising and customer outreach. Customers purchase or license memorable phone numbers, then subscribe to monthly call forwarding plans that route inbound calls to VoIP, mobile, or landline destinations with analytics, recording, blocking, and conferencing features.
Is RingBoost a public or private company?
RingBoost is a private company. It is classified as management employee owned and is currently operating.
When was RingBoost founded?
RingBoost was founded in 2003. It employs 11 to 50 people.
Where is RingBoost based?
RingBoost is headquartered in Pleasantville, United States, in the North America region.
How does RingBoost make money?
Five revenue lines are on record. Local Number Sales are the primary driver. The others are toll-Free Number Licensing, call Forwarding Service Plans, number Parking and affiliate Referrals.
Who are RingBoost's main competitors?
Broad incumbents on record are Twilio, Phone.com, Marchex, Vonage and CallRail. Direct peers are Grasshopper, Kall8, 800response and Telephonic Communications (Telco.US / Phone Number Providers). 1-800-FLOWERS is listed as an others.
Does RingBoost have an API?
Yes. RingBoost offers a white-label API that provides partners and e-commerce retailers access to their database of tens of millions of vanity and easy-dial phone numbers. The API enables partners to integrate RingBoost's phone number inventory into their own e-commerce platforms, allowing businesses to offer custom phone numbers to their customers. Partners can white-label the service to seamlessly incorporate it into their existing retail offerings. To get started with the API, partners are directed to contact RingBoost via their contact form or by calling Rick Dionisio at 914-200-0002.