Russ Davis Wholesale
- Company typePrivate
- Founded1955
- HeadquartersWadena, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
Russ Davis Wholesale firmographics
Firmographics- Name
- Russ Davis Wholesale
- Legal name
- Russ Davis Wholesale
- Website
- https://russdaviswholesale.com
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Russ Davis Wholesale industry classification
Industry- Product category
- Fresh Produce Wholesale Distribution
- NAICS
- Fresh Fruit and Vegetable Merchant Wholesalers (424480)
- SIC
- Wholesale-Groceries & Related Products (5140), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)
- akta.pro primary industry
- Fresh Produce Wholesale (Fruit & Vegetables) (AFAIABAE)
- akta.pro secondary industry
- Foodservice / HORECA Produce Wholesale (AFAIACAI)
Keywords
Where Russ Davis Wholesale is headquartered
LocationHeadquarters
- HQ city
- Wadena
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Russ Davis Wholesale business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Fresh Produce Wholesale Distribution: Wholesale distribution of fresh fruits and vegetables to independent grocers, family-owned grocery stores, and retail partners across the Midwest. Revenue generated through product sales with flexible ordering options including one item, split cases, full cases, or pallet buys.
- Fresh-Cut Produce Processing: Processing and sale of Crazy Fresh brand farm-fresh, hand-cut produce and specialty items including freshly cut produce and seasonal salsas. Vertical integration through their own processing facility.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Russ Davis Wholesale product offering
Product offeringCore offering
Russ Davis Wholesale is a wholesale distributor and processor of fresh fruits and vegetables, supplying over 2,000 SKUs of conventional and organic produce to independent grocers and foodservice partners across the Midwest from five distribution centers. Its Crazy Fresh sub-brand extends the offering into farm-fresh, hand-cut produce and specialty items such as seasonal salsas produced at an in-house SQF-certified processing facility. Orders can be placed by single item, split case, full case, or pallet, with next-day delivery available.
Product overview
Russ Davis Wholesale operates as a unified wholesale produce distribution and processing company with a single integrated platform. The core offering is Russ Davis Wholesale (RDW), a full-service produce distributor providing over 2,000 SKUs of fresh produce, fresh-cut products, and specialty items through five Midwest distribution centers. Supporting the core distribution business is the Crazy Fresh sub-brand, which offers hand-cut, farm-fresh convenience items including fresh-cut produce and seasonal salsas. Together, RDW provides sourcing, warehousing, distribution, merchandising support, and product development services, while Crazy Fresh extends the portfolio into value-added processed produce under a distinct consumer-facing brand.
Differentiator
Problem solved
Functional benefit
Brands
- Crazy Fresh: A line of farm-fresh, hand-cut produce and specialty items including freshly cut produce and seasonal salsas, offering fresh, convenient grab-and-go items for retailers and food-service partners.
Products and services
- Russ Davis Wholesale (RDW) Fresh Produce Distribution
Companies that use Russ Davis Wholesale
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Russ Davis Wholesale technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Russ Davis Wholesale partnerships and signals
Strategic signalPartnerships
25 partnerships are on record, tiered core and key customer.
- EmpowerFreshcoreRuss Davis Wholesale collaborates with EmpowerFresh as a fresh produce supplier supporting EmpowerFresh's AI-powered produce inventory and ordering platform deployments. This partnership serves independent grocers like Kowalski's Markets, providing AI-driven forecasting, inventory visibility, and smart ordering tools to reduce shrink and optimize ordering decisions.
- Kowalski's Marketskey customerKowalski's Markets is a family-owned Minnesota grocery chain that deployed EmpowerFresh's AI produce platform. Russ Davis Wholesale serves as the fresh produce supplier in this deployment, supporting the AI-driven forecasting and inventory management system.
- Fresh ExpresscoreFresh Express is a grower partner listed on Russ Davis Wholesale's website, representing a strategic produce supply partnership for conventional produce items.
- Wawona PackingcoreWawona Packing is a grower partner providing conventional produce to Russ Davis Wholesale's distribution network.
- Gumz FarmscoreWisconsin-based Gumz Farms is a grower partner supplying fresh produce through Russ Davis Wholesale.
- Giorgio FreshcoreGiorgio Fresh is a grower partner providing conventional produce to Russ Davis Wholesale's distribution network.
- Mucci FarmscoreMucci Farms is a grower partner supplying produce through Russ Davis Wholesale's distribution network.
- NatureSweetcoreNatureSweet is a grower partner providing produce to Russ Davis Wholesale's distribution network.
- RPEcoreRPE (RPEspud.com) is a grower partner supplying produce to Russ Davis Wholesale.
- Sunlight DulichcoreSunlight Dulich is a grower partner in Russ Davis Wholesale's network.
- Superior FreshcoreSuperior Fresh is a grower partner supplying produce through Russ Davis Wholesale.
- Driscoll'scoreDriscoll's is a major berry grower partner providing conventional berries to Russ Davis Wholesale.
- Domex SuperfreshcoreDomex Superfresh Growers is a grower partner supplying conventional produce to Russ Davis Wholesale.
- Wonderful CitruscoreWonderful Citrus is a grower partner providing citrus products to Russ Davis Wholesale.
- DolecoreDole Food Company is a grower partner supplying conventional produce to Russ Davis Wholesale.
- Taylor FarmscoreTaylor Farms is a grower partner providing produce to Russ Davis Wholesale.
- Del MontecoreDel Monte is a grower partner supplying conventional produce to Russ Davis Wholesale.
- GiumarracoreGiumarra Companies is a grower partner providing produce to Russ Davis Wholesale.
- SunkistcoreSunkist is a grower partner supplying citrus and other produce to Russ Davis Wholesale.
- Earthbound FarmcoreEarthbound Farm is an organic grower partner providing certified organic produce to Russ Davis Wholesale.
- Jacobs Farm Del CabocoreJacobs Farm Del Cabo is an organic grower partner supplying organic produce to Russ Davis Wholesale.
- CalOrganic FarmscoreCalOrganic Farms is an organic grower partner providing organic produce to Russ Davis Wholesale.
- Dole OrganiccoreDole Organic is an organic produce partner supplying certified organic items to Russ Davis Wholesale.
- FoxycoreFoxy is an organic grower partner providing organic produce to Russ Davis Wholesale.
- Urban OrganicscoreUrban Organics is an organic grower partner supplying produce to Russ Davis Wholesale.
Scale indicators6 records
Recent moves8 records
Expansion highlights6 records
Russ Davis Wholesale competitors and assessment
Company assessmentDirect peers
- Shamrock Foods Company: Shamrock Foods is a privately held broadline distributor serving foodservice and independent grocery customers in the Western/Midwestern U.S. with fresh produce, dairy, and specialty items. Like RDW, it operates as a regional, family/employee-aligned distributor focused on independent retailers and foodservice operators.
- FreshPoint (Sysco subsidiary): FreshPoint is Sysco's specialty fresh produce distributor serving restaurants and retailers across the U.S. with fresh and fresh-cut produce. It is highly comparable to RDW's core fresh produce distribution plus Crazy Fresh fresh-cut processing model, though at national scale.
- Coosemans Worldwide: Coosemans is a specialty fresh produce wholesaler serving foodservice operators and retailers with broad produce assortments including organic and exotic items. It is comparable to RDW through the fresh-produce-only, foodservice/retail focus, but operates across multiple U.S. regions.
- Progressive Produce: Progressive Produce is a vertically integrated grower-shipper-distributor of fresh potatoes, onions, and vegetables supplying retail and foodservice customers. Comparable to RDW via grower partnerships, fresh-cut capability, and wholesale distribution to grocery retailers.
Broad incumbents
- KeHE Distributors: KeHE is a national specialty and fresh distributor supplying natural, organic, and fresh products to grocery retailers and foodservice operators across North America. It is comparable to RDW through its fresh produce, organic assortment, and independent-grocer focus, though at much greater national scale.
- C&S Wholesale Grocers: C&S is one of the largest U.S. wholesale grocery distributors, supplying grocery chains, independent retailers, and foodservice operators with broad-line grocery and fresh products. It overlaps with RDW on fresh produce supply to independent grocers, but operates nationally at far larger scale.
- United Natural Foods (UNFI): UNFI is the largest U.S. natural and conventional grocery distributor, supplying retailers across the country with fresh produce, organic, and specialty items. It competes with RDW for Midwest independent grocers and shares the organic-produce assortment angle via Earthbound Farm–type supply chains.
- Sysco Corporation: Sysco is the largest U.S. broadline foodservice distributor with extensive produce, fresh-cut, and specialty offerings to restaurants and institutions. It overlaps with RDW's Crazy Fresh foodservice channel and competes for Midwest foodservice accounts, but at national scale.
- SpartanNash: SpartanNash operates as a Midwest-based food distributor serving independent grocers, convenience stores, and military/retail formats with grocery and fresh produce. It is a direct Midwest counterpart to RDW, serving overlapping independent grocery customers in the same region.
Emerging players
- Taylor Farms: Taylor Farms is a major fresh-cut produce and salad manufacturer serving retail and foodservice channels across North America. It is comparable to RDW's Crazy Fresh fresh-cut line and is also listed as a grower partner, representing both a supplier and a competitor at the value-added layer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Russ Davis Wholesale social profiles
Digital presenceRuss Davis Wholesale financial estimates
Financial estimateRevenue estimate
Valuation estimate
Russ Davis Wholesale leadership team
Management profileNumber of profiles
Profiles3 records
Russ Davis Wholesale subsidiaries and ownership
Company hierarchySubsidiaries1 record
Russ Davis Wholesale funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Russ Davis Wholesale M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Russ Davis Wholesale
What does Russ Davis Wholesale do?
Russ Davis Wholesale is a wholesale distributor and processor of fresh fruits and vegetables, supplying over 2,000 SKUs of conventional and organic produce to independent grocers and foodservice partners across the Midwest from five distribution centers. Its Crazy Fresh sub-brand extends the offering into farm-fresh, hand-cut produce and specialty items such as seasonal salsas produced at an in-house SQF-certified processing facility. Orders can be placed by single item, split case, full case, or pallet, with next-day delivery available.
Is Russ Davis Wholesale a public or private company?
Russ Davis Wholesale is a private company. It is classified as management employee owned and is currently operating.
When was Russ Davis Wholesale founded?
Russ Davis Wholesale was founded in 1955. It employs 501 to 1,000 people.
Where is Russ Davis Wholesale based?
Russ Davis Wholesale is headquartered in Wadena, United States, in the North America region.
How does Russ Davis Wholesale make money?
Two revenue lines are on record. Fresh Produce Wholesale Distribution is the primary driver. The others are fresh-Cut Produce Processing.
Who are Russ Davis Wholesale's main competitors?
Direct peers on record are Shamrock Foods Company, FreshPoint (Sysco subsidiary), Coosemans Worldwide and Progressive Produce. Broad incumbents are KeHE Distributors, C&S Wholesale Grocers, United Natural Foods (UNFI), Sysco Corporation and SpartanNash. Taylor Farms is listed as an emerging player.
Does Russ Davis Wholesale have an API?
No public API is recorded for Russ Davis Wholesale.
What industry is Russ Davis Wholesale in?
Russ Davis Wholesale's product category is Fresh Produce Wholesale Distribution. Its primary akta.pro industry code is AFAIABAE, Fresh Produce Wholesale (Fruit & Vegetables), with a secondary code of AFAIACAI, Foodservice / HORECA Produce Wholesale. Its NAICS code is 424480 and its SIC code is 5140.