Select Rehabilitation

What Select Rehabilitation does

Select Rehabilitation, Inc. is the largest U.S. provider of contract rehabilitation services, founded in 1998 and headquartered in Glenview, Illinois. The company delivers physical, occupational, and speech-language pathology therapy services on a contract basis across more than 3,000 senior living, skilled nursing facility (SNF), continuing care retirement community (CCRC), assisted living, school, and home health sites in 46 states, employing approximately 21,000 clinicians. Beyond core contract therapy staffing, Select operates three operating sub-brands — LIFE (outpatient therapy and wellness), STARS (school-based therapy), and NPORT (Joint Commission-certified healthcare staffing) — and runs Select University, an in-house continuing-education platform with 125+ courses and multi-accreditation credentials (ANCC, NAB, AOTA, ASHA).

The company's technology stack layers proprietary and partner-built tools on top of its clinical workforce. MDS Assist™ is a proprietary optical scanning and PDPM coding solution that processes over 37,000 ICD-10 codes and 1.4 million medical terms to optimize Medicare reimbursement for SNFs. Select integrates partner technologies including VirtuSense's VSTBalance (AI/machine vision fall-risk assessment, with reported 73% post-acute fall reduction), Mynd Immersive's VR therapeutic platform (deployed across 500+ communities serving 150,000+ residents), and Spiro100 streaming wellness content. The company participates in the Great American Elderverse — a multi-stakeholder program with AT&T (5G), HTC VIVE, NETGEAR, and philanthropic partners to deliver immersive VR to underserved seniors.

Select's business model is B2B contract therapy services to healthcare facilities, with revenue generated through Medicare/Medicaid PDPM reimbursement and direct facility contracts. Pricing is not publicly disclosed. The company is founder-operated and private, led by co-founder and CEO Anna Gardina Wolfe, co-founder and President Michael Capstick, and co-founder and Executive Chairman Neal Deutsch, with no disclosed institutional investor backing. Distribution is exclusively direct enterprise sales via consultative 'Schedule An Analysis' engagements, supported by regional and national management infrastructure.

Name

Select Rehabilitation

Legal name

Select Rehabilitation, Inc.

Website

https://selectrehab.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Select Rehabilitation is the largest U.S. provider of contract rehabilitation services, delivering physical, occupational, and speech therapy through approximately 21,000 clinicians across 3,000+ senior living, skilled nursing, school, and home health sites in 46 states, with proprietary MDS coding technology and integrated AI, VR, and wellness platforms.

Ownership category

akta.pro rank

Product category

Contract Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Specialty Outpatient Facilities, Nec (8093), Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Services-Health Services (8000)

akta.pro primary industry

Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers (HLAFABAB)

akta.pro secondary industries

Multidisciplinary Outpatient Rehab Centers (PT/OT/SLP) (HLADAJAG), Post-Acute / Post-Surgical In-Home Rehab (HSABADAD), Balance, Fall Prevention & Gait Training In-Home (HSABADAH), Orthopedic & Musculoskeletal Rehab In-Home (HSABADAF), Neurological Rehabilitation Therapy In-Home (e.g., Stroke, Parkinson’s) (HSABADAE), Geriatric Physical Therapy & Fall Prevention (HSADAIAD), Digital Rehabilitation & Physical Therapy Therapeutics (HLACANAJ)

Keywords

• Contract therapy services
• Rehabilitation staffing
• Skilled nursing therapy
• Senior living therapy
• Occupational therapy services

Headquarters

HQ city

Glenview

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Contract Therapy Services: Select Rehabilitation provides physical, occupational, and speech-language pathology therapy services to senior living communities, skilled nursing facilities, CCRCs, schools, and home health locations on a contract basis. Services are delivered by employed therapists at client facilities. Revenue is generated through healthcare reimbursement (Medicare, Medicaid) and direct contracts with facility operators.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Select Rehabilitation provides contract physical, occupational, and speech-language pathology therapy services delivered by employed clinicians to senior living communities, skilled nursing facilities, CCRCs, schools, and home health locations across 46 states. The company supplements its clinical services with proprietary technology including MDS Assist optical scanning for PDPM coding, partnered AI fall-risk assessment (VSTBalance), and immersive VR therapeutics (Mynd Immersive). Select also operates specialty divisions for outpatient wellness (LIFE), healthcare staffing (NPORT), and school-based therapy (STARS).

Product overview

Select Rehabilitation is a contract therapy solutions provider offering a comprehensive portfolio of clinical services and proprietary technology. The core offering consists of physical, occupational, and speech-language pathology therapy services delivered across 3,000+ sites in 46 states by 21,000 clinicians. This core is complemented by proprietary technology solutions including MDS Assist™ for PDPM coding and optical scanning, and partnered technology including VSTBalance (AI fall-risk assessment), Mynd Immersive VR (immersive therapeutics), and Spiro100 (wellness video streaming). The company also offers specialized sub-brands: LIFE for outpatient wellness, NPORT for healthcare staffing, and STARS for school-based therapy, along with consulting services and Select University for staff education and training.

Differentiator

Problem solved

Functional benefit

Brands

• LIFE (Living Life to the Fullest): Outpatient therapy and wellness program designed to help patients and staff live life to the fullest through physical, occupational and speech therapy with a holistic approach supporting successful aging.
• STARS (Student Therapy And Related Solutions)
• MDS Assist
• NPORT
• Select University

Products and services

• Contract Therapy Services Comprehensive physical, occupational, and speech-language pathology therapy services delivered by employed, experienced clinicians at client senior living communities, skilled nursing facilities, CCRCs, schools, and home health locations.
• MDS Assist

Quantifiable outcome

• 73% reduction in post-acute care falls using VSTBalance AI fall-risk assessment
• +5 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, flagship and supporting.

• Mynd ImmersivecoreStrategic or Co-development Partner · 31 July 2024Mynd Immersive is Select Rehabilitation's primary technology partner for VR-powered therapeutic experiences. The partnership deploys the MyndXR™ therapeutic platform across 500+ senior care communities involving 150,000+ residents. Select provides clinical leadership (OT/PT/ST) for the deployment of VR content including reminiscence, music, art, nature-immersion, meditation, and cognitive programs. The partnership has expanded into the Great American Elderverse initiative, a national spatial computing network for older adults. This partnership is creating the largest immersive healthcare dataset in senior rehabilitation.
• CTA FoundationflagshipGTM or Marketing Partner · 31 July 2024The CTA Foundation (non-profit arm of the Consumer Technology Association) partnered with Mynd Immersive and Select Rehabilitation to launch the Great American Elderverse, a national initiative bringing immersive VR technology to underserved and lower-income seniors across the United States. Select provides clinical leadership for therapeutic applications.
• AT&TsupportingTechnology or Integration · 31 July 2024AT&T provides fast and secure 5G service for seamless IoT connectivity supporting the Great American Elderverse initiative. The 5G connectivity enables real-time delivery of immersive VR content to senior living communities across Texas and nationwide.
• HTC VIVEsupportingTechnology or Integration · 31 July 2024HTC VIVE provides lightweight, immersive VR glasses for the Great American Elderverse program, delivering stunning visual and spatial audio experiences to senior residents in care homes.
• NETGEARsupportingTechnology or Integration · 31 July 2024NETGEAR provides best-in-class WiFi to each Elderverse location with Nighthawk M6 Pro 5G mobile hotspots, ensuring reliable connectivity for VR content delivery in senior living communities.
• Spiro100supportingStrategic or Co-development Partner · 20 May 2021Select partnered with Spiro100 to offer on-demand and live streaming senior-friendly wellness programming (130+ exercise and meditation sessions) to senior living communities. Content is delivered in common areas and in resident rooms via a web and app platform, providing group engagement and individual home-based wellness classes as part of Select's wellness offerings.
• VirtuSense TechnologiescoreTechnology or Integration · 21 April 2021Select Rehabilitation partnered with VirtuSense to deploy VSTBalance — an AI-powered fall-risk assessment tool using machine vision — in thousands of senior living communities. The technology proactively identifies balance, gait, and functional deficits to forecast fall risk over 12 months, supporting Select's commitment to technology-enhanced clinical care and data-driven client results.

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Aegis Therapies: Aegis Therapies is one of the largest US contract rehabilitation providers serving skilled nursing, assisted living, and home health settings with PT, OT, and speech therapy. It is the most directly comparable competitor to Select Rehabilitation in scale and service mix.
• HealthPRO Heritage: HealthPRO Heritage provides contract therapy, wellness, and clinical consulting services across senior living, SNF, CCRC, and pediatric settings nationally. It competes directly with Select for SNF and senior living therapy contracts.
• Genesis Rehab Services: Genesis Rehab Services is the in-house and contract rehabilitation arm of Genesis HealthCare, providing PT, OT, and speech therapy to SNFs and senior living communities. It is a direct competitor with comparable patient populations and service offerings.
• Symbria: Symbria provides wellness, therapy, and pharmacy consulting services for senior living and post-acute providers, including contract rehabilitation programs. It competes with Select in the wellness and therapy outsourcing segment.
• Reliant Rehabilitation: Reliant Rehabilitation is a contract therapy provider offering physical, occupational, and speech therapy to skilled nursing facilities, assisted living, and home health agencies. It is a close competitor in scale and contract structure.
• Functional Pathways: Functional Pathways provides contract rehabilitation and wellness services to skilled nursing facilities and senior living communities. It is a direct competitor in the SNF/senior living therapy outsourcing space.

Broad incumbents

• Encompass Health: Encompass Health operates inpatient rehabilitation hospitals and home health services, providing PT/OT/SLP at a much larger scale and broader clinical depth. It is a broad incumbent in post-acute rehabilitation rather than a direct SNF contract therapy competitor.
• Select Medical: Select Medical operates critical illness recovery hospitals, inpatient rehab hospitals, and outpatient rehab clinics through Concentra. It is a broader rehabilitation and post-acute services incumbent with overlapping but non-identical service lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SelectRehabilitation
• LinkedInlinkedin.com/company/select-rehab-inc

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Select Rehabilitation