Empire Imports
Empire Imports (DBA Empire Wholesale) is a Phoenix-based B2B wholesale distributor founded in 2009 that sells vaping hardware, e-liquids, disposables, and accessories exclusively to registered vape retailers and smoke shops across the United States.
- Company typePrivate
- Founded2009
- HeadquartersOntario, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Empire Imports does
Empire Imports LLC, doing business as Empire Wholesale, is a privately held B2B wholesale distributor of vaping products headquartered in Phoenix, Arizona (2115 S. 11th Ave, Ste. 170), founded in 2009 and operating with 11–50 employees. The company sells exclusively to registered wholesale business accounts — vape retailers, smoke shops, and convenience stores — and does not transact direct-to-consumer. Its catalog spans e-liquids (freebase and salt nicotine in 30mL and 100mL formats from brands such as Loaded Series, Pachamama, Juice Head, Bad Drip, Voodoo Joos, Juice Roll-Upz), high-puff-count disposable devices (Foger Bit, Geek Bar Pulse X2, Lyco Mini Box), and hardware including pod system kits, box mod kits, replacement coils and pods, tanks, and accessories from major manufacturers (Geekvape, SMOK, Uwell, Vaporesso, Voopoo, Lost Vape, Suorin, FreeMax, Lookah, Yocan, HorizonTech). The company has also expanded into alternative nicotine products and a specialty synthetic urine SKU to broaden shelf offerings for its retail customers.
The underlying technology is a straightforward e-commerce wholesale storefront with account-gated pricing and ordering; product discovery, restock alerts, and promotional updates are delivered through the website, a WhatsApp customer group, and an email newsletter, with brand presence on LinkedIn and Instagram. The business model is transactional wholesale (pay-as-you-go) on commodity vape SKUs at unit prices ranging from approximately $2.95 to $40.79, with minimum order quantities on select items. Empire Imports positions itself as a one-stop multi-brand sourcing partner for independent vape retailers, differentiated primarily by brand breadth, MOQ flexibility on select products, and active co-marketing campaigns with key suppliers such as Geekvape summer promotions and BOGO deals.
The company operates as a single-country, single-warehouse domestic US distributor with no disclosed parent, institutional investors, or acquisition history. Strategic activity centers on deepening relationships with existing brand partners, expanding adjacent categories (Alt Nic, synthetic urine), and strengthening direct customer engagement channels rather than on geographic or vertical expansion.
Empire Imports firmographics
Firmographics- Name
- Empire Imports
- Legal name
- Empire Imports LLC
- Website
- https://eivape.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Empire Imports (DBA Empire Wholesale) is a Phoenix-based B2B wholesale distributor founded in 2009 that sells vaping hardware, e-liquids, disposables, and accessories exclusively to registered vape retailers and smoke shops across the United States.
- Ownership category
- akta.pro rank
Empire Imports industry classification
Industry- Product category
- Vape Wholesale Distribution
- NAICS
- Tobacco Product and Electronic Cigarette Merchant Wholesalers (424940)
- SIC
- Wholesale-Durable Goods, Nec (5099)
- akta.pro primary industry
- Vape, E-cigarette & Nicotine Alternative Wholesale Distribution (CRAOAIAE)
- akta.pro secondary industry
- Travel Hub Tobacco & Nicotine Specialty Retail (Cigars/Heated Tobacco in Airports/Stations) (CRANAIAI)
Keywords
Where Empire Imports is headquartered
LocationHeadquarters
- HQ city
- Ontario
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Empire Imports business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Wholesale Product Sales: Revenue generated through direct sales of vape products including e-liquids, disposable devices, hardware, coils, and pods to registered B2B wholesale customers. Products sourced from multiple brand manufacturers and distributed to vape retailers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Wholesale pricing for registered B2B accounts |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Empire Imports product offering
Product offeringCore offering
Empire Imports, doing business as Empire Wholesale, is a B2B wholesale distributor of vaping and nicotine-related products serving the US market. It supplies registered vape retailers and smoke shops with e-liquids, disposable devices, pod system kits, box mod kits, mods, replacement coils and pods, tanks and atomizers, accessories, and alternative nicotine products from multiple brand manufacturers, plus the specialty item Quick Fix Plus synthetic urine, with account-gated pricing and MOQ rules on select SKUs.
Product overview
Empire Imports (operating as Empire Wholesale) is a B2B wholesale and distribution company specializing in vaping products, e-liquids, and alternative nicotine products. The company operates as a multi-brand distribution platform offering a comprehensive portfolio organized across major categories: Vape Juice/E-Liquids (including brands like Loaded Series, Pachamama, Bad Drip, Juice Roll-Upz, Juice Head), Disposables (featuring brands such as Foger Bit, Lyco Mini Box, Geek Bar, MIA), Hardware including Coils/Pods, Devices, Box Mod Kits, Mods, and Pod System Kits (notably Vaporesso XROS series, Uwell Caliburn series, Geekvape Aegis series), along with Accessories and Tanks/Atomizers. The company also distributes a specialty synthetic urine product (Quick Fix Plus). Empire Imports carries popular brands including SMOK, GeekVape, Uwell, Vaporesso, Voopoo, Lookah, Lost Vape, Suorin, FreeMax, and Yocan. The business model focuses on wholesale distribution to retail vape shops and businesses, with no direct-to-consumer sales.
Differentiator
Problem solved
Functional benefit
Products and services
- Vape Juice / E-Liquids Bottled e-liquid product line sold wholesale in 30mL and 100mL sizes, freebase and salt nic formulations, sourced from multiple e-liquid brands and distributed to vape retailers for resale.
- Disposable Vape Devices Pre-filled, single-use vaping devices in multiple puff counts and capacities, offered wholesale to vape retailers for direct consumer resale, including a sub-line of clear-design disposable devices.
- Pod System Kits Compact pod-based vaping starter kits from brands such as Vaporesso, Uwell, Geekvape, and PLY, sold wholesale to vape retailers.
- Box Mod Kits Advanced variable-wattage vaping devices packaged in kit format with customizable settings, distributed wholesale to vape retailers.
- Mods Standalone vaping mod devices for advanced users seeking customizable power delivery, sold wholesale to vape retailers.
- Replacement Coils and Pods Replacement coils and pods for popular pod systems, including Uwell Caliburn GPP and Voopoo Argus V2, sold wholesale alongside hardware compatibility charts to vape retailers.
- Tanks and Atomizers Replacement tanks and atomizers for rebuildable and pre-built coil systems, distributed wholesale to vape retailers.
- Alternative Nicotine Products Alternative nicotine product line carried alongside traditional vape offerings, distributed wholesale to nicotine retailers.
- Vape Accessories Supporting vaping accessories and peripherals distributed wholesale to vape retailers.
- Quick Fix Plus Synthetic Urine Quick Fix Plus synthetic urine product supplied in 3oz bottles, marketed for calibration and testing purposes and distributed through the wholesale channel.
Companies that use Empire Imports
Customer profileSegments1 record
Ideal customer profiles1 record
Empire Imports technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Empire Imports partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core.
- GeekvapecoreFeatured brand partner. Empire Wholesale distributes Geekvape products including Aegis series devices, summer sale promotions, and BOGO deals on Aegis Nano 3.
- SMOKcoreMajor brand partner featured on website. Products include mods, pod systems, and disposables sold through wholesale distribution.
- UwellcoreBrand partner distributing Caliburn series products including pods, coils, and pod system kits.
- VaporessocoreFeatured brand partner for XROS series pod systems and related products.
- VoopoocoreBrand partner distributing Argus series devices and related products.
- Lost VapecoreBrand partner offering premium pod systems andbox mods through wholesale distribution.
- VooPoocoreBrand partner distributing Argus series devices and related products.
- LookahcoreFeatured brand partner with dedicated brand page and promotional pricing on website.
- Juice HeadcoreFeatured e-liquid brand partner with dedicated brand page and promotional placement.
- Pod JuicecoreFeatured brand partner with promotional banner placement on homepage.
- Coastal CloudscoreFeatured e-liquid brand partner with homepage promotional zone placement.
- YocancoreBrand partner for vaporizer hardware products distributed through wholesale.
- FreeMaxcoreBrand partner distributing coils and hardware products through wholesale channels.
- SuorincoreBrand partner for pod system devices distributed through wholesale.
- HorizonTechcoreFeatured brand partner with homepage zone placement.
Recent moves5 records
Expansion highlights4 records
Empire Imports competitors and assessment
Company assessmentDirect peers
- Mi-Pod: Mi-Pod is a multi-brand US vape distributor and retailer with a wholesale arm that supplies the same categories of disposables, pod systems, e-liquids, and accessories to vape shops, mirroring Empire's product taxonomy and channel structure.
- KMG Imports: KMG Imports is one of the largest US vape wholesale distributors, carrying many of the same brand partners (SMOK, Uwell, Geekvape, Vaporesso) and serving the same B2B smoke shop and vape retailer customer base with account-gated wholesale pricing. Most directly comparable peer in footprint and category.
- Giant Vapes: Giant Vapes operates a US vape wholesale operation serving retailers with pod systems, disposables, mods, and e-liquid SKUs across a comparable brand set, functioning as a direct competitor to Empire Imports for retail vape shop accounts.
- Vape Escapes: Vape Escapes is a US-based vape wholesaler distributing hardware, disposables, and e-liquids from major brands to retail accounts, closely overlapping with Empire in assortment and B2B go-to-market.
- Midwest Vape Supply: Midwest Vape Supply is a US vape wholesale distributor selling disposables, mods, pod systems, and e-liquids to smoke shops; functionally a direct peer with overlapping brand mix and SMB customer base.
- Vapewholesale.com: Vapewholesale.com is a US online vape wholesale distributor offering multi-brand hardware, e-liquids, and disposables to retail accounts, very similar business model to Empire Wholesale.
- Vape Royalty Distribution: Vape Royalty operates a B2B vape wholesale platform in the US targeting smoke shops and convenience retailers, overlapping with Empire Wholesale on e-liquids, disposables, pod systems, and hardware across a similar multi-brand portfolio.
Broad incumbents
- Element Vape: Element Vape is a much larger US vape retailer and distributor carrying an overlapping multi-brand assortment; broader footprint and deeper SKU coverage make it a broader incumbent that Empire Wholesale competes against for both retail customers and authorized wholesale relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Empire Imports social profiles
Digital presenceEmpire Imports financial estimates
Financial estimateRevenue estimate
Valuation estimate
Empire Imports leadership team
Management profileNumber of profiles
Empire Imports funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Empire Imports M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Empire Imports
What does Empire Imports do?
Empire Imports, doing business as Empire Wholesale, is a B2B wholesale distributor of vaping and nicotine-related products serving the US market. It supplies registered vape retailers and smoke shops with e-liquids, disposable devices, pod system kits, box mod kits, mods, replacement coils and pods, tanks and atomizers, accessories, and alternative nicotine products from multiple brand manufacturers, plus the specialty item Quick Fix Plus synthetic urine, with account-gated pricing and MOQ rules on select SKUs.
Is Empire Imports a public or private company?
Empire Imports is a private company. It is classified as unknown and is currently operating.
When was Empire Imports founded?
Empire Imports was founded in 2009. It employs 11 to 50 people.
Where is Empire Imports based?
Empire Imports is headquartered in Ontario, United States, in the North America region.
How does Empire Imports make money?
One revenue line is on record: wholesale Product Sales.
Who are Empire Imports's main competitors?
Direct peers on record are Mi-Pod, KMG Imports, Giant Vapes, Vape Escapes, Midwest Vape Supply, Vapewholesale.com and Vape Royalty Distribution. Element Vape is listed as a broad incumbent.
Does Empire Imports have an API?
No public API is recorded for Empire Imports.
What industry is Empire Imports in?
Empire Imports's product category is Vape Wholesale Distribution. Its primary akta.pro industry code is CRAOAIAE, Vape, E-cigarette & Nicotine Alternative Wholesale Distribution, with a secondary code of CRANAIAI, Travel Hub Tobacco & Nicotine Specialty Retail (Cigars/Heated Tobacco in Airports/Stations). Its NAICS code is 424940 and its SIC code is 5099.