Caddy Splash
Caddy Splash designs and sells patented portable golf club cleaning equipment, including its flagship water-reservoir brush, through DTC e-commerce, Amazon, and 10+ specialty golf retailers, serving golfers and corporate golf events across 50+ countries.
- Company typePrivate
- Founded2020
- HeadquartersEncino, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Caddy Splash does
Caddy Splash is a privately held, bootstrapped, founder-owned golf equipment care company founded in summer 2020 in Encino (Los Angeles), California, by three co-founders (Jake, Jason, and Drew), with its first sale on December 1, 2020. The company designs, patents, and sells portable golf club cleaning products, anchored by a patented water-activated cleaning brush with a built-in leakproof water reservoir and push-button water release mechanism, plus a premium Pro Brush tier. Its portfolio spans magnetic microfiber towels with ball-cleaning pockets, groove sharpeners, a patented no-water Golf Shoe Foaming Cleanser, replacement brush heads, a 2-in-1 Divot Tee, bundles, and bulk packs — sold individually starting at $4.99 for replacement heads and up to $99.99 for a 12-pack.
Caddy Splash firmographics
Firmographics- Name
- Caddy Splash
- Legal name
- Caddy Splash LLC
- Website
- https://caddysplash.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Caddy Splash designs and sells patented portable golf club cleaning equipment, including its flagship water-reservoir brush, through DTC e-commerce, Amazon, and 10+ specialty golf retailers, serving golfers and corporate golf events across 50+ countries.
- Ownership category
- akta.pro rank
Caddy Splash industry classification
Industry- Product category
- Golf Accessories
- NAICS
- Sporting Goods Retailers (45911), Sporting and Recreational Goods and Supplies Merchant Wholesalers (423910)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Golf Gloves, Headwear & Accessories Retail (CRAMAGAF)
- akta.pro secondary industry
- Golf Equipment & Accessories Distribution (CRAOAJAK)
Keywords
Where Caddy Splash is headquartered
LocationHeadquarters
- HQ city
- Encino
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Caddy Splash business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D
Revenue model
- Direct E-commerce Sales: Online sales through caddysplash.com Shopify store, featuring individual products, bundles, and gift sets sold directly to consumers
- Retail/Distribution Sales: Sales through retail partners including Amazon, PGA Tour Super Store, Worldwide Golf Shops, Scheels, 2nd Swing Golf, Carls Golfland, Austads, Maple Hill Golf, NY Golf Center, Haggin Oaks, and Golf Discount
- Bulk/Corporate Custom Orders: Custom-branded products for tournaments, corporate events, and large golf outings; minimum 25 brushes for standard logo orders and 72 for custom orders; 1-4 week lead time; served 1,000+ tournaments
- Affiliate Program: Referral-based affiliate program for marketing partners driving traffic and sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Original Golf Club Water Brush Cleaner |
| Unit Pricing | Pay-as-you-go | Golf Club Water Brush Pro Cleaner |
| Unit Pricing | Pay-as-you-go | Deluxe Club Cleaning Kit (Pro Brush + Magnetic Towel + Groove Sharpener) |
| Unit Pricing | Pay-as-you-go | Golf Club Care Kit (Water Brush + Groove Sharpener + Magnetic Towel with Ball Pocket) |
| Unit Pricing | Pay-as-you-go | Pocket Mag Towel & Water Brush Pro Bundle |
| Unit Pricing | Pay-as-you-go | Groomsmen Gifts & Golf Trip Set (12 Pack) |
| Unit Pricing | Pay-as-you-go | Ultimate Golf Shoe Cleaner Kit |
| Unit Pricing | Pay-as-you-go | 3'' Divot Tee (White, 4-pack) |
| Unit Pricing | Pay-as-you-go | 3'' USA Divot Tee (4-pack) |
| Unit Pricing | Pay-as-you-go | ORIGINAL Golf Club Water Brush Replacement Head |
| Unit Pricing | Multi-year contract | Bulk/Custom Orders |
Go-to-market motion2 records
Distribution channels14 records
Marketing channels12 records
Caddy Splash product offering
Product offeringCore offering
Caddy Splash designs, manufactures, and sells proprietary portable golf club cleaning brushes with built-in water reservoirs, along with complementary golf care accessories including magnetic microfiber towels, groove sharpeners, shoe cleaning kits, and step-up tees. Products are sold directly to golfers via a Shopify storefront and through an extensive network of specialty golf and sporting goods retailers, with a separate custom-branded bulk order channel serving tournaments and corporate events.
Product overview
Caddy Splash is a direct-to-consumer golf equipment care company offering a focused portfolio of proprietary golf club and shoe cleaning products. The core offering consists of two golf club water brush cleaner lines: the Original (entry-level, squeeze-release) and Pro (premium, push-button release with pistol grip). These are complemented by accessory products including magnetic golf towels with ball pockets, groove sharpeners, replacement brush heads, and shoe cleaning kits. Products are sold individually, as themed bundles (Club Care Kit, Deluxe Kit), or in bulk/gift sets. The company sells direct-to-consumer via its Shopify storefront and through major retail partners including PGA Tour Superstore, Scheels, and Worldwide Golf Shops. Founded in 2020 during COVID-19 when golf courses removed on-course club washers, the company has sold over 400,000 brushes across 30+ countries.
Differentiator
Problem solved
Functional benefit
Products and services
- Original Golf Club Water Brush Cleaner Entry-level golf club cleaning brush with a built-in 4 oz leakproof water reservoir, heavy-duty nylon bristles, and a retractable clip-on design for on-course use. Targeted at recreational and serious amateur golfers who want a portable cleaning solution.
- Golf Club Water Brush Pro Cleaner Premium golf club cleaner with one-press water dispensing, ergonomic pistol grip, built-in refill indicator, and leakproof 4 oz reservoir. Available in Black and Ice White. For golfers seeking an easier-to-use upgrade over the Original.
- http://caddysplash.com/cdn/shop/files/douseehowthecaddysplashandtheheadlogoisgreyneedittobewhite.canufix_11_1.png?v=1778095622 Complete club maintenance set bundling the Pro Water Brush, magnetic golf towel, and groove sharpener. Targeted at golfers seeking full-swing and short-game cleaning/spin restoration.
- http://caddysplash.com/cdn/shop/files/BUNDLE.png?v=1777924154 Discounted bundle pairing the Original Golf Club Water Brush, Groove Sharpener, and Magnetic Golf Towel with ball-cleaning pocket. Aimed at value-oriented individual golfers and gift buyers.
- http://caddysplash.com/cdn/shop/files/4_539ecc9d-840f-4b7f-a058-352896b57398.png?v=1767805709 Bundled offering pairing the Water Brush Pro with the magnetic Pocket Mag Towel for on-course club drying and ball cleaning.
- http://caddysplash.com/cdn/shop/files/8_fbff25fb-49d6-46e1-ae53-8804ce661612.png?v=1770839311 Premium microfiber golf towel with built-in magnet for bag/club attachment and a separate ball-cleaning pocket. Sold in Black and White.
- http://caddysplash.com/cdn/shop/files/caddysplash-groovesharp-2048-2.webp?v=1773874163 Tool to rejuvenate iron grooves and restore clubs to manufacturer condition, increasing spin and control around the greens.
- http://caddysplash.com/cdn/shop/files/Untitleddesign-2025-06-03T102751.996_1_1.png?v=1762969913 On-the-go golf shoe cleaning kit including a patented 4 oz no-water foaming cleanser, dual-bristle shoe brush, microfiber cloth, and travel wipes, with a free water brush included.
- http://caddysplash.com/cdn/shop/files/R6__3481.jpg?v=1743543903 Replacement brush head with strong nylon bristles compatible only with the Original Golf Club Water Brush for scratch-free club, shoe, and ball cleaning.
- http://caddysplash.com/cdn/shop/files/douseehowthecaddysplashandtheheadlogoisgreyneedittobewhite.canufix_7_1_1_1_1.png?v=1771522898 Reusable 2-in-1 plastic golf tee with built-in step for consistent tee height and an integrated ball-mark repair tool, sold in 4-packs.
- http://caddysplash.com/cdn/shop/files/BUY2GET2_9_1.png?v=1760113565 12-pack bulk gift set of golf club water brush cleaners sold at discounted per-unit pricing for groomsmen gifts, group outings, and golf trips.
Quantifiable outcome
- Over 400,000 brushes sold across 30+ countries
- +4 more outcomes
Companies that use Caddy Splash
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
Caddy Splash technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
Caddy Splash partnerships and signals
Strategic signalPartnerships
24 partnerships are on record, tiered minor and core.
- DraftKingsminorCorporate buyer for custom-branded bulk orders at golf events; appears in the 'Trusted By Top Brands' section on the bulk orders page
- DellminorCorporate buyer for custom-branded bulk orders; appears in the 'Trusted By Top Brands' section on the bulk orders page
- PGAminorCorporate buyer for custom bulk orders; appears in the 'Trusted By Top Brands' section on the bulk orders page
- TeleominorCompany that ordered custom brushes; CEO Davide P. quoted on bulk orders page: 'The brushes arrived and I'm happy, they work perfectly.'
- McDowell Mountain ChurchminorChurch that ordered custom brushes for golf events; contact Heather McDowell quoted on bulk orders page
- CAWGC (Chicago Area Women's Golf Club)minorGolf club organization that ordered custom brushes for events; contact Kristie C. quoted on bulk orders page
- CorebridgeminorCompany that ordered custom brushes for corporate golf event; contact Jaclyn G. quoted on bulk orders page
- Cadence InsuranceminorInsurance company that ordered custom brushes; contact Katie quoted on bulk orders page
- Phoenix Children's HospitalminorAppears in 'Trusted By Top Brands' section on bulk orders page
- Levy RestaurantsminorAppears in 'Trusted By Top Brands' section on bulk orders page; Levy operates food and beverage at golf venues
- Embrace PutterscoreCollaborative putter giveaway partner for major golf tournaments (Ryder Cup, Masters, US Open); co-designs limited-edition custom putters featured in Caddy Splash giveaways
- Experience Ireland Golf & TravelminorGolf travel company that hosted the Caddy Splash team in Ireland in 2023; facilitated the Ireland trip mentioned in company history
- AmazonminorMarketplace retailer listing Caddy Splash products; official Amazon Store page maintained by the company
- PGA Tour Super StoreminorSpecialty golf retailer stocking Caddy Splash products in physical stores
- Worldwide Golf ShopsminorSpecialty golf retailer; expanded retail presence announced in February 2026 blog post
- SCHEELSminorSporting goods retailer with golf department; stocks Caddy Splash products
- 2nd Swing GolfminorFirst retail partner that Caddy Splash expanded into; specialty golf retailer
- Golf GalaxyminorMajor specialty golf retailer chain; stocks Caddy Splash products
- Carls GolflandminorSpecialty golf retailer; stocks Caddy Splash products
- AustadsminorOnline golf retailer; stocks Caddy Splash products
- Maple Hill GolfminorSpecialty golf retailer; stocks Caddy Splash products
- NY Golf CenterminorNew York area golf retailer; stocks Caddy Splash products
- Haggin OaksminorGolf facility and retailer; stocks Caddy Splash products
- Golf DiscountminorOnline golf equipment retailer; stocks Caddy Splash products
Scale indicators8 records
Recent moves8 records
Expansion highlights5 records
Caddy Splash competitors and assessment
Company assessmentDirect peers
- Frogger Golf: Specialty brand selling golf accessories including brushes, towels, divot tools, and other on-course care items that overlap directly with Caddy Splash's core product lines. Small/mid-size DTC golf accessory company targeting the same recurring golfer customer.
Broad incumbents
- Callaway Golf: Large golf OEM with broad accessory lines sold through the same major retailers (PGA Tour Super Store, Worldwide Golf Shops, Scheels). Has scale advantages in R&D, brand, and shelf placement to enter the club-care accessory category.
- Titleist (Acushnet Holdings): Major golf equipment brand with accessories for clubs and gear distributed through the same specialty and pro-shop channels. Brand authority and tour presence allow rapid launches of competing accessory products.
- TaylorMade Golf: Major golf OEM with broad accessory portfolio and tour visibility. Competes for similar retailer shelf space and consumer mind-share among golfers buying care and maintenance products.
- Cleveland Golf: Golf equipment brand especially known for wedges and groove-related products. Directly adjacent to Caddy Splash's groove sharpener category and has established distribution through major golf retailers.
- FootJoy: Leading golf footwear brand with shoe-care accessories and cleansers. Closest major competitor in the golf shoe-cleaning category where Caddy Splash has launched its patented foaming cleanser.
- Scotty Cameron: Premium putter brand under Titleist/Acushnet known for accessories and limited-edition drops. Comparable premium-brand positioning and uses collector/tournament-driven marketing that overlaps with Caddy Splash's tournament giveaway strategy.
- Sun Mountain Sports: Established golf accessories and bags brand distributed through major golf retailers. Represents the 'specialty accessory incumbent' archetype with broader product depth than Caddy Splash.
- Odyssey Golf: Putters and accessories brand under Callaway. Sells across the same specialty retail channels and competes for premium positioning and tournament brand visibility.
- Puma Golf: Golf apparel, footwear and accessories brand carried by major sporting-goods retailers including Scheels. Wide product breadth and brand awareness create scale advantages as it expands into adjacent accessory lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Caddy Splash social profiles
Digital presenceCaddy Splash financial estimates
Financial estimateRevenue estimate
Valuation estimate
Caddy Splash leadership team
Management profileNumber of profiles
Profiles3 records
Caddy Splash funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Caddy Splash M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Caddy Splash
What does Caddy Splash do?
Caddy Splash designs, manufactures, and sells proprietary portable golf club cleaning brushes with built-in water reservoirs, along with complementary golf care accessories including magnetic microfiber towels, groove sharpeners, shoe cleaning kits, and step-up tees. Products are sold directly to golfers via a Shopify storefront and through an extensive network of specialty golf and sporting goods retailers, with a separate custom-branded bulk order channel serving tournaments and corporate events.
Is Caddy Splash a public or private company?
Caddy Splash is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Caddy Splash founded?
Caddy Splash was founded in 2020. It employs 1 to 10 people.
Where is Caddy Splash based?
Caddy Splash is headquartered in Encino, United States, in the North America region.
How does Caddy Splash make money?
Four revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are retail/Distribution Sales, bulk/Corporate Custom Orders and affiliate Program.
Who are Caddy Splash's main competitors?
Frogger Golf is listed as a direct peer. Broad incumbents are Callaway Golf, Titleist (Acushnet Holdings), TaylorMade Golf, Cleveland Golf, FootJoy, Scotty Cameron, Sun Mountain Sports, Odyssey Golf and Puma Golf.
Does Caddy Splash have an API?
No public API is recorded for Caddy Splash.
What industry is Caddy Splash in?
Caddy Splash's product category is Golf Accessories. Its primary akta.pro industry code is CRAMAGAF, Golf Gloves, Headwear & Accessories Retail, with a secondary code of CRAOAJAK, Golf Equipment & Accessories Distribution. Its NAICS code is 45911 and its SIC code is 3949.