TourismTiger
TourismTiger is a privately held, Chile-based web design agency founded in 2014 that builds and maintains sales-focused WordPress websites exclusively for small tour and activity operators worldwide, bundling hosting, support (TigerCare), and 18+ booking-software integrations into its offering.
- Company typePrivate
- Founded2014
- HeadquartersSantiago, Chile
- Headcount11–50
- GTM typeB2B
- OfferingServices
What TourismTiger does
TourismTiger is a privately held, Santiago, Chile-based web design agency founded in 2014 that specializes exclusively in building websites for tour and activity operators. The company operates a tiered product portfolio of three website packages — Essentials, Enhanced, and Premium — built on an in-house developed custom system layered on WordPress, with deep pre-built integrations to 18+ third-party booking software platforms including Peek Pro, Xola, Rezdy, FareHarbor, Bokun, WeTravel, Checkfront, Regiondo, Trytn, and TrekkSoft, enabling clients to take direct bookings on their own sites. All clients are enrolled post-launch in TigerCare, a recurring subscription covering hosting, security, daily backups, SSL, monthly page additions, theme/plugin updates, and design support, which functions as the company's primary ongoing-revenue layer alongside optional digital marketing services (PPC, organic social media management, email marketing, SEO, backlinking, and blog writing).
The company generates revenue through three streams: one-time website build fees (Essentials, Enhanced, Premium tiers priced per project based on tour count and complexity), recurring TigerCare subscriptions (no long-term contracts, billed monthly), and project-based digital marketing professional services. Its go-to-market is direct, consultative sales: a free consultation is booked via HubSpot, followed by onboarding calls, market research, content writing, design collaboration, and booking-software integration setup. TourismTiger is founder-operated and appears bootstrapped, with no disclosed institutional funding, parent company, subsidiaries, or acquisitions. Over twelve years, it has delivered 300+ websites to clients in 65+ countries spanning every major region, and it sustains demand primarily through content marketing (a 649+ post blog targeting tourism-operator search keywords), SEO, organic social media (Instagram, Facebook, LinkedIn, Google Business Profile), PPC, email newsletters, and referral relationships with booking-software partners.
Customer base is composed entirely of small and micro tour/activity operators across sub-verticals including safari, eBike, eco-tourism, adventure, cultural, city, birding, water sports, and nature tours. The firm has no disclosed enterprise customers, no public revenue figures, and no app products; its service is delivered as customized websites plus managed maintenance rather than as a SaaS platform.
TourismTiger firmographics
Firmographics- Name
- TourismTiger
- Legal name
- TourismTiger
- Website
- https://tourismtiger.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TourismTiger is a privately held, Chile-based web design agency founded in 2014 that builds and maintains sales-focused WordPress websites exclusively for small tour and activity operators worldwide, bundling hosting, support (TigerCare), and 18+ booking-software integrations into its offering.
- Ownership category
- akta.pro rank
Where TourismTiger is headquartered
LocationHeadquarters
- HQ city
- Santiago
- HQ country
- Chile
- HQ region
- Latin America
Markets served
TourismTiger business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Website Design Packages: One-time website build fees across three tiers (Essentials, Enhanced, Premium) with varying levels of design customization, features, and integrations. Prices vary based on number of tours/activities and complexity.
- TigerCare Support Services: Monthly recurring support service including hosting, maintenance, updates, security, and content changes. No long-term contracts required.
- Digital Marketing Services: Additional services including PPC advertising, organic social media management, email marketing, SEO services, backlinking, and blog writing
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Essentials - Standard features with sleek design for tour promotion |
| One time/ perpetual license | Pay-as-you-go | Enhanced - Next level design with visual identity collaboration |
| One time/ perpetual license | Pay-as-you-go | Premium - Maximum flexibility with truly memorable bespoke design |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
TourismTiger product offering
Product offeringCore offering
TourismTiger designs and manages sales-focused websites for tour and activity operators using an in-house custom system built on WordPress. It sells three website design packages (Essentials, Enhanced, Premium), bundled with the recurring TigerCare support service for hosting, security, backups, and updates, plus optional digital marketing services (PPC, SEO, social, email, backlinking, blog writing). All packages integrate with 18+ third-party booking platforms so visitors can book tours directly on the client site.
Product overview
TourismTiger operates as a specialist tourism website design company offering a tiered product portfolio centered on three website design packages — Essentials, Enhanced, and Premium — ranging from entry-level sales-focused standard-feature sites to bespoke premium builds. These core website products are complemented by TigerCare, a mandatory post-launch support and maintenance subscription covering hosting, security, backups, and ongoing content and theme updates, and a Digital Marketing Services suite covering PPC advertising, social media management, email marketing, SEO, backlinking, and blog writing. The architecture is a platform-plus-services model where all websites are built on TourismTiger's proprietary in-house system, and every client is enrolled in TigerCare for ongoing maintenance. All tiers integrate with a wide range of third-party booking software providers to enable seamless tour booking directly on the client website.
Differentiator
Problem solved
Functional benefit
Brands
- TigerCare: An extensive website support and maintenance service for tourism website clients, including hosting, daily backups, security, monthly updates, and new page additions.
Products and services
- Essentials Website Package Entry-tier website design service for SMB tour operators providing a sales-focused WordPress site built on TourismTiger's in-house system, with sleek design, essential components, latest standard features, SEO keyword research, booking software integration, content writing, and image editing.
- Enhanced Website Package Mid-tier website design service for tour and activity operators that includes everything in Essentials plus a bespoke visual identity, design collaboration with TourismTiger's design team, enhanced features, and a custom homepage design tailored to the operator's brand values.
- Premium Website Package Top-tier bespoke website design service for tour operators requiring maximum flexibility, including everything in Enhanced plus map design, digital illustrations, video editing, multi-language sites, smart search integration, GIF design, custom admin pages, additional styling, bespoke development, and customized booking platform integration.
- TigerCare Support Service Recurring monthly website support and maintenance service for TourismTiger clients, covering hosting, daily backups, security/SSL certificates, 24-hour change turnaround, monthly page additions, theme upgrades, design support, and WordPress/plugin updates to keep tourism websites current and performing.
- Digital Marketing Services Suite of digital marketing services for tour operator clients, including PPC advertising, organic social media management, email marketing, SEO services, backlinking, and blog writing services, sold as a complement to the core website design and TigerCare offerings.
Quantifiable outcome
- Over 40% lift in sales through new website (Secret Paradise Maldives)
Companies that use TourismTiger
Customer profileNamed customers16 records
Segments2 records
Ideal customer profiles2 records
TourismTiger technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration19 records
Feature3 records
TourismTiger partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core.
- Peek ProcoreBooking software integration partner. TourismTiger integrates Peek Pro booking functionality directly into client websites for seamless tour booking experiences.
- XolacoreBooking software integration partner. Provides seamless booking integration for tourism websites.
- RezdycoreBooking software integration partner. Enables direct booking from TourismTiger websites.
- FareHarborcoreBooking software integration partner. Allows TourismTiger clients to accept bookings directly on their websites.
- BokuncoreBooking software integration partner. TourismTiger integrates Bokun booking capabilities.
- WeTravelcoreBooking software integration partner. Enables multi-day tour booking functionality.
- CheckfrontcoreBooking software integration partner. Provides booking management integration.
- RegiondocoreBooking software integration partner. Allows seamless booking integration for activity operators.
- TrytncoreBooking software integration partner. TourismTiger integrates Trytn booking functionality.
- Trekk SoftcoreBooking software integration partner. Enables adventure tour booking capabilities.
- The FlybookcoreBooking software integration partner. Provides booking solutions for tourism operators.
- RezgocoreBooking software integration partner. Enables direct booking functionality.
- BookeocoreBooking software integration partner. Allows online booking capabilities.
- Booking LivecoreBooking software integration partner. TourismTiger integrates Booking Live platform.
- Booking BosscoreBooking software integration partner. Provides booking management integration.
- TripadmitcoreBooking software integration partner. Allows tour booking integration.
- TripworkscoreBooking software integration partner. Provides booking software solutions.
- AnyGuidecoreBooking software integration partner. Enables guided tour booking functionality.
- GisocoreBooking software integration partner. TourismTiger integrates Giso booking system.
Scale indicators4 records
Recent moves4 records
Expansion highlights4 records
TourismTiger competitors and assessment
Company assessmentDirect peers
- TravelBoom: Digital marketing and website design agency focused on the travel and tourism industry, directly comparable to TourismTiger's tour-operator-focused web design services.
- Travel Tractions: Digital marketing agency specializing in tour operators and activity providers, with overlapping services in website design, SEO, and lead generation for the same SMB tourism customer base.
Emerging players
- Tourism Tiger Alternatives — Web Design for Tour Operators (e.g., Digital Relativity / tourism-focused agencies): Smaller niche agencies offering tourism-specific web design services to tour and activity operators; compete for the same SMB customer base as TourismTiger, often with similar scope of services.
Broad incumbents
- FareHarbor: Major booking and reservation platform for tours and activities; both a TourismTiger integration partner and a partial substitute, since FareHarbor offers its own website/booking pages that compete with TourismTiger's Essentials tier.
- Peek Pro: Software platform for tour and activity operators offering booking, marketing, and basic website tools; competes with TourismTiger at the lower end while serving as a referral partner at the higher end.
- Rezdy: Booking software for tour operators with marketplace distribution; an integration partner that also competes for the same customer's web presence budget.
- Bokun: Booking and distribution platform (owned by Tripadvisor) for tours and attractions; integration partner that increasingly bundles website functionality, raising competitive overlap with TourismTiger.
- Wix: DIY website builder platform widely used by SMBs including tour operators; competes primarily with TourismTiger's Essentials tier as a low-cost self-service alternative.
- Squarespace: Premium DIY website builder popular with creative and experience-based SMBs; competes with TourismTiger for budget-conscious tour operators willing to build their own sites.
- Viator: Large online marketplace for tours and activities (owned by Tripadvisor); competes for tour operators' direct-booking traffic and partner-channel attention, indirectly pressuring TourismTiger's value proposition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
TourismTiger social profiles
Digital presenceTourismTiger financial estimates
Financial estimateRevenue estimate
Valuation estimate
TourismTiger leadership team
Management profileNumber of profiles
TourismTiger funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TourismTiger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TourismTiger
What does TourismTiger do?
TourismTiger designs and manages sales-focused websites for tour and activity operators using an in-house custom system built on WordPress. It sells three website design packages (Essentials, Enhanced, Premium), bundled with the recurring TigerCare support service for hosting, security, backups, and updates, plus optional digital marketing services (PPC, SEO, social, email, backlinking, blog writing). All packages integrate with 18+ third-party booking platforms so visitors can book tours directly on the client site.
Is TourismTiger a public or private company?
TourismTiger is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TourismTiger founded?
TourismTiger was founded in 2014. It employs 11 to 50 people.
Where is TourismTiger based?
TourismTiger is headquartered in Santiago, Chile, in the Latin America region.
How does TourismTiger make money?
Three revenue lines are on record. Website Design Packages are the primary driver. The others are tigerCare Support Services and digital Marketing Services.
Who are TourismTiger's main competitors?
Direct peers on record are TravelBoom and Travel Tractions. Tourism Tiger Alternatives — Web Design for Tour Operators (e.g., Digital Relativity / tourism-focused agencies) is listed as an emerging player. Broad incumbents are FareHarbor, Peek Pro, Rezdy, Bokun, Wix, Squarespace and Viator.
Does TourismTiger have an API?
No public API is recorded for TourismTiger.