BookingLive
- Company typePrivate
- Founded2014
- HeadquartersBristol, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What BookingLive does
BookingLive, trading as Booking Live Software Limited (incorporated 2014, England and Wales, company number 09012100), is an enterprise online booking and appointment-scheduling SaaS provider headquartered in Cardiff with operations in Bristol. The platform is API-driven and modular, comprising six core booking modules (Appointments, Meeting Rooms, Events, Classes, Courses, Activities & Experiences) and a GovTech layer of twelve public-sector-specific modules covering Family Hubs, Adult Social Care, Libraries & Culture, Revenues & Benefits, Parking & Enforcement, Civic Venues & Rooms, Registrars & Ceremonies, Housing & Homelessness, Planning & Building Control, Household Recycling Centre, Permitting & Civic Inspections, and Customer Service & Public Enquiries. The technology stack is centred on a REST API with sha256 hashstring authentication, white-label configurability (300+ settings), 30+ payment gateway integrations (Stripe, PayPal, Worldpay, SagePay/Opayo, Civica), calendar sync (Google, iCal, Outlook), CRM (HubSpot), and iPaaS connectors (Zapier, webhooks, JSON feeds), and is hosted on secure cloud infrastructure with ISO 27001, Cyber Essentials Plus and PCI DSS certifications.
BookingLive's go-to-market is primarily UK public-sector-led, with procurement via Crown Commercial Service GCloud and DOS6 frameworks and a channel network of ten trusted government partners including Capita, Reed in Partnership, Boxxe and Probrand. Revenue is generated through tiered software subscriptions, transaction-based fees (e.g., £0.50 per Shared Payment booking, 3.4% on PayPal), payment-gateway integration subscriptions (£20–£30 per month), and professional services billed at £1,000 per person per day. Named customers span UK Local Authorities (Hampshire, Cambridgeshire, Charnwood, East Lothian, Guildford, Wokingham, Barnet, Nottinghamshire, Stockton-on-Tees), education providers (Clifton College, E-Act Academy, First Intuition, Sports for Schools), enterprise and hospitality clients (Microsoft, Rick Stein, Stone Events, Wild Wood & Craggy Island, Cycling Gems, Scuba Duba Dive), with cumulative platform usage cited as 60M+ bookings and £1B+ in transaction sales across 70 countries.
The company is privately held, founder-led and self-funded, with three disclosed funding rounds totalling approximately $2.36M — a 2017 round from Creative England and Summit Group, 2019 participation in Upscale, and a 2020 round led by Blackfinch Ventures and Development Bank of Wales.
BookingLive firmographics
Firmographics- Name
- BookingLive
- Legal name
- Booking Live Software Limited
- Website
- https://bookinglive.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
BookingLive industry classification
Industry- Product category
- Appointment Scheduling Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Appointment Scheduling & Reservation Management (HSACAIAG)
- akta.pro secondary industries
- Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA), Appointment Scheduling & Online Booking (HLACADAA)
Keywords
Where BookingLive is headquartered
LocationHeadquarters
- HQ city
- Bristol
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
BookingLive business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Subscription: Subscription-based pricing model with tiered plans based on modules, widgets, disk space and services required. Minimum engagement levels exist with flexibility for specific budgets.
- Transaction Fees: Transaction-based fees including Shared Payments at £0.50 per booking and PayPal with 3.4% fee per transaction plus £20 monthly fee
- Professional Services: Additional Fees charged at £1000 per person per day for additional work beyond scope, bespoke development, and customization services
- Payment Gateway Integration: Revenue from payment gateway integrations including Direct Payments (SSL) at £30 per month with no booking fee
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | PayPal Integration |
| Transaction based/ take rate | Pay-as-you-go | Shared Payments |
| Subscription | Monthly | Direct Payments (SSL) |
| Other | Pay-as-you-go | Additional Development Services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
BookingLive product offering
Product offeringCore offering
BookingLive provides an online appointment, booking and scheduling SaaS platform that enables organisations to manage appointments, meeting rooms, events, classes, courses, activities and experiences through a configurable cloud solution. The platform supports EPOS and payment integrations and offers a dedicated GovTech product line with modules for public-sector services such as Adult Social Care, Driving Tests, Family Hubs, Household Booking, Library Services, Roadshows, School Admissions and Taxi Licensing.
Product overview
BookingLive is a unified online booking and scheduling platform with a modular architecture. The core platform provides enterprise appointment scheduling software that powers appointment booking, meeting room reservations, event ticketing, class management, course enrollment, and activity/tour bookings. For the public sector, BookingLive offers the GovTech platform with specialized modules including Family Hubs, Adult Social Care, Libraries & Culture, Revenues & Benefits, Parking & Enforcement, Civic Venues & Rooms, Registrars & Ceremonies, Housing & Homelessness, Planning & Building Control, Household Recycling Centre, Permitting & Civic Inspections, and Customer Service & Public Enquiries. The platform includes add-on modules such as EPOS for point-of-sale transactions, with native integrations to payment gateways (Stripe, PayPal, Worldpay, SagePay), calendar systems (Google, iCal, Outlook), CRM platforms (HubSpot), and iPaaS connectors (Zapier).
Differentiator
Problem solved
Functional benefit
Products and services
- Enterprise Appointment Scheduling Software
- GovTech Booking Platform
- EPOS
Quantifiable outcome
- 60% average increase in online appointment bookings for clients
- +6 more outcomes
Companies that use BookingLive
Customer profileNamed customers21 records
Segments7 records
Ideal customer profiles2 records
BookingLive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration27 records
Feature10 records
BookingLive partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- CapitacoreTrusted government partner reselling BookingLive solutions through government procurement frameworks
- Reed in PartnershipcoreTrusted government partner for reselling BookingLive booking and scheduling solutions
- BoxxecoreTrusted government partner providing BookingLive solutions to public sector organizations
- ProbrandcoreTrusted partner offering BookingLive through their marketplace and government frameworks
- ZapiercoreNative integration enabling BookingLive to connect with thousands of third-party applications and automate workflows
- SagePay (Opayo)coreRecommended payment gateway integration partner for secure online payments
- StripecoreRecommended payment gateway integration for online payment processing
- WorldpaycoreRecommended payment gateway integration for secure transactions
- PayPalcorePayment gateway integration for online payments with £20/month plus 3.4% transaction fee
- Crown Commercial ServicecoreGovernment framework provider enabling public sector procurement of BookingLive solutions
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
BookingLive competitors and assessment
Company assessmentDirect peers
- Calendly: Calendly is a leading cloud-based appointment scheduling platform serving SMBs and enterprises. Directly comparable to BookingLive's core appointment-scheduling product, though it is a horizontal, US-centric player without BookingLive's verticalized public-sector focus.
- Acuity Scheduling: Acuity Scheduling (owned by Squarespace) provides online appointment scheduling with payment processing and integrations. Competes head-on with BookingLive in the SMB and prosumer scheduling market, though Acuity has weaker public-sector/government positioning.
- SimplyBook.me: SimplyBook.me is a cloud-based booking system targeting service businesses across multiple verticals including healthcare, education, and personal services. Closely comparable feature set to BookingLive's Appointments, Classes, and Courses modules.
- 10to8: 10to8 is an appointment scheduling and booking management platform serving businesses in healthcare, education, professional services, and government — a strong direct competitor to BookingLive with a similar vertical breadth.
- Bookwhen: Bookwhen is a UK-based online booking system popular with activity providers, education, and community organizations. Direct competitor in BookingLive's Classes, Courses, and Activities & Experiences modules, with comparable UK SMB focus.
- Skedda: Skedda specializes in venue, meeting-room, and resource booking with white-label and API capabilities. Comparable to BookingLive's Meeting Rooms, Civic Venues & Rooms, and Facilities modules in the public-sector and enterprise market.
- Setmore: Setmore is a free/paid online appointment scheduling platform serving small service businesses globally. Direct scheduling competitor to BookingLive's Appointments product, though without BookingLive's enterprise public-sector depth.
- SuperSaaS: SuperSaaS is a cloud-based online scheduling/booking system used across education, sports, and personal services — directly comparable to BookingLive's Classes, Courses, and Activities & Experiences product modules.
Broad incumbents
- Square Appointments: Square Appointments is Block's integrated scheduling-plus-POS offering for service businesses. Broad incumbent with deep payment infrastructure and a much larger engineering footprint — competes with BookingLive's appointment booking and EPOS add-on.
Emerging players
- JRNI: JRNI (formerly BookingBug) provides enterprise booking and appointment solutions for retail, banking, and public sector — a UK-rooted competitor with significant overlap to BookingLive's enterprise and government scheduling capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
BookingLive social profiles
Digital presenceBookingLive compliance and trust
Trust signalCompliance3 records
BookingLive financial estimates
Financial estimateRevenue estimate
Valuation estimate
BookingLive leadership team
Management profileNumber of profiles
Profiles4 records
BookingLive funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BookingLive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BookingLive
What does BookingLive do?
BookingLive provides an online appointment, booking and scheduling SaaS platform that enables organisations to manage appointments, meeting rooms, events, classes, courses, activities and experiences through a configurable cloud solution. The platform supports EPOS and payment integrations and offers a dedicated GovTech product line with modules for public-sector services such as Adult Social Care, Driving Tests, Family Hubs, Household Booking, Library Services, Roadshows, School Admissions and Taxi Licensing.
Is BookingLive a public or private company?
BookingLive is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BookingLive founded?
BookingLive was founded in 2014. It employs 11 to 50 people.
Where is BookingLive based?
BookingLive is headquartered in Bristol, United Kingdom, in the Europe region.
How does BookingLive make money?
Four revenue lines are on record. Software Subscription is the primary driver. The others are transaction Fees, professional Services and payment Gateway Integration.
Who are BookingLive's main competitors?
Direct peers on record are Calendly, Acuity Scheduling, SimplyBook.me, 10to8, Bookwhen, Skedda, Setmore and SuperSaaS. Square Appointments is listed as a broad incumbent. JRNI is listed as an emerging player.
Does BookingLive have an API?
Yes. BookingLive provides a REST API that uses custom hashstring authentication (sha256 encoded). The API enables developers to manage orders (start, get, add items, complete, cancel, abort), retrieve events and products, send email/SMS notifications to customers, and update order parameters. All API calls return JSON results and are prefixed with 'get' methods. Documentation is available through the Freshdesk helpdesk portal. Developer documentation is at support.bookinglive.com/support/solutions/folders/11000010763.
What industry is BookingLive in?
BookingLive's product category is Appointment Scheduling Software. Its primary akta.pro industry code is HSACAIAG, Appointment Scheduling & Reservation Management, with a secondary code of THALAMAA, Online Booking & Reservation Platforms (B2B/B2C). Its NAICS code is 518 and its SIC code is 7372.