Movinghub
- Company typePrivate
- Founded2015
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Movinghub firmographics
Firmographics- Name
- Movinghub
- Legal name
- Movinghub USA LLC
- Website
- https://movinghub.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Movinghub is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Movinghub business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Service Provider Commissions: Movinghub receives commissions from service providers (utilities, removals, insurance, etc.) when customers connect through the platform. These commissions are shared with property professionals and software integrators who refer customers. Service providers benefit from reduced marketing costs and offer competitive deals to movers.
- Premium Platform Functionality: Property professionals can use the basic platform for free. Additional functionality is developed for power users who can upgrade or downgrade at any time, providing a subscription revenue stream from professional users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free for movers - core utility connection and home services platform |
| Freemium | Others | Free for property professionals - basic platform access |
| Subscription | Monthly | Premium functionality for power users |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Movinghub product offering
Product offeringCore offering
Movinghub operates a global proptech platform that helps people moving home connect utilities, change their address, and compare home services in one place for free. The company runs a marketplace of 20,000+ service providers (utilities, removals, broadband, insurance, cleaning, security) accessible to movers directly, via 10,000+ property professionals (estate agents, mortgage brokers, property managers), or via 3,000+ software integrations.
Product overview
Movinghub operates as a unified proptech platform with a modular architecture. At its core is the Movinghub Platform, which serves individual movers through a free concierge service that helps connect utilities, change addresses, and find home service deals. The company offers Homehub as a companion home management product for ongoing property management. For enterprise customers, Movinghub provides the Utilihub platform (an all-encompassing technology solution powering the consumer business) with modular components including Sales CRM, Campaign Manager, and Customer CRM. The Marketplace as a Service (MaaS) API enables partners to resell services, while the white-label 'Powered by Movinghub' solution allows customization for property professionals and software companies. The ecosystem includes a marketplace with 20,000+ service providers and Movinghub Shop for e-commerce.
Differentiator
Problem solved
Functional benefit
Brands
- Utilihub: Enterprise technology platform that empowers businesses to generate and manage customers. Includes Sales CRM, Campaign Manager, Customer CRM, and Marketplace as a Service (MaaS) API.
- Homehub
Products and services
- Movinghub Platform The core global proptech platform that helps home movers connect utilities, change addresses, and find home service deals. Used by 10,000+ property professionals directly or via 3,000+ software integrations.
- Homehub Free home management tool providing a digital thumbprint for properties, with move management, address notifications, document storage, task management, and community features.
- Utilihub Enterprise Platform Enterprise solution and all-encompassing technology platform that empowers businesses to generate and manage customers. Powers Movinghub's consumer platform and serves as the underlying technology for the Enterprise offering.
- Powered by Movinghub (White-Label Solution) White-label technology solution allowing property professionals and software companies to offer Movinghub's services under their own brand, with customizable logo, colors, and copy.
- Marketplace as a Service (MaaS) API API that allows approved partners to become digital resellers and grant customers access to thousands of products and services via the MaaS API.
- Movinghub Marketplace Global marketplace containing more than 20,000 service providers across categories including removals, gas, pay TV, electricity, broadband, cleaning, insurance, and security. Enables service providers to reach people actively moving.
- Movinghub Shop E-commerce platform for shopping new items for new homes, from furniture to appliances.
- Movinghub Partner App Mobile application for property professionals to manage connections and commissions on-the-go, available on iOS and Android.
Quantifiable outcome
- Over 1.9 million people moved successfully across US, UK, Australia, and New Zealand since 2010
- +3 more outcomes
Companies that use Movinghub
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles3 records
Movinghub technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
Feature6 records
Movinghub partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- AnyVancoreMovinghub and AnyVan partnership provides AnyVan customers with a five-star moving home concierge experience. AnyVan gains access to Movinghub's full suite of technology products including utility connections and home services, enabling business growth and customer satisfaction. Benefits include full automation of clients' home services and a fully white-labelled concierge solution.
- Realtime ConveyancercoreIntegration partnership where Realtime Conveyancer's end-to-end transaction management system streams the conveyancing process while Movinghub provides utility connections and home services. Clients can seamlessly arrange connections in one place. Conveyancing firms can white-label the concierge services and receive automated fees for each connection initiated.
- MRI SoftwarecoreIntegration with MRI Property Tree property management software. Property professionals can eliminate the need to leave Property Tree to refer customers and earn additional revenue through automated commissions.
- Inspection ExpresscoreIntegration embeds utility connection offering as part of the digital lease signing process on Inspection Express's platform. Allows instant access to Movinghub's marketplace, generating new revenue and enhancing tenant experience.
- Tenancy.co.nzcoreIntegration with eBundlePRO allows property managers to offer utility connections and home services as part of their platform. The API-driven solution delivers greater value and convenience, streamlining what was traditionally a manual and time-consuming task.
- ZapiercoreZapier integration enables workflow automation connecting Movinghub with thousands of other applications, allowing seamless data flow and process automation for partners.
- SalesforcecoreIntegration with Salesforce CRM allows property professionals to manage customer relationships and Movinghub data within their existing CRM environment.
- HubSpotcoreHubSpot integration enables marketing automation and customer management capabilities for partners using HubSpot's platform.
Scale indicators7 records
Recent moves6 records
Movinghub competitors and assessment
Company assessmentEmerging players
- Oneflare: Australian home services marketplace connecting consumers with local service providers. Comparable two-sided marketplace mechanics, though Oneflare focuses on home services jobs rather than utility connections triggered by moving.
Broad incumbents
- Uswitch: Major UK utility and home services comparison platform with strong consumer brand recognition. Overlaps with Movinghub's UK utility-switching and broadband services, though Uswitch operates as a broad comparison destination rather than a property-embedded concierge.
- Compare the Market: Large multi-product comparison platform operating across Australia and the UK, covering utilities, insurance, and home services. Comparable freemium model monetized through provider commissions, with a much larger consumer marketing footprint than Movinghub.
- Hipages: Australia's largest marketplace connecting homeowners with tradies and home services providers. Comparable marketplace model and commission-based revenue, though Hipages focuses on home maintenance rather than moving-triggered connections.
Others
- MRI Software: Global property management software provider with which Movinghub has an integration partnership via MRI Property Tree. Serves a comparable property professional customer base and represents a potential route for embedded utility-connection features to scale or be displaced.
- AnyVan: UK and European online marketplace for removals, delivery, and home services. Strategic partner of Movinghub via white-labelled concierge integration; provides comparable moving-services aggregation though without utility-connection overlay.
Direct peers
- iSelect: Australia's leading comparison platform for utilities, insurance, and home services, with a freemium model monetizing via provider commissions. Comparable to Movinghub on the Australian utility-connection side but lacks the property professional and software integration distribution moat.
- SmartMove: Australian utility connection service specifically designed for tenants and movers. Directly competes with Movinghub's mover-utility-connection offering in the Australian property management and real estate channel.
- ConnectNow: Australian utility connection service for movers and tenants, offering a comparable concierge experience across Australia and New Zealand. New Zealand Director Jess Henderson previously worked at ConnectNow NZ, indicating direct overlap in product and customer base.
Regional players
- PropertyMe: Australian cloud-based property management software widely used by real estate agencies. Comparable property professional customer base; integration or competitive displacement by PropertyMe could materially shift Movinghub's Australian distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Movinghub compliance and trust
Trust signalCompliance1 record
Movinghub financial estimates
Financial estimateRevenue estimate
Valuation estimate
Movinghub leadership team
Management profileNumber of profiles
Profiles6 records
Movinghub funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Movinghub M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Movinghub
What does Movinghub do?
Movinghub operates a global proptech platform that helps people moving home connect utilities, change their address, and compare home services in one place for free. The company runs a marketplace of 20,000+ service providers (utilities, removals, broadband, insurance, cleaning, security) accessible to movers directly, via 10,000+ property professionals (estate agents, mortgage brokers, property managers), or via 3,000+ software integrations.
Is Movinghub a public or private company?
Movinghub is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Movinghub founded?
Movinghub was founded in 2015. It employs 11 to 50 people.
Where is Movinghub based?
Movinghub is headquartered in Melbourne, Australia, in the Oceania region.
How does Movinghub make money?
Two revenue lines are on record. Service Provider Commissions are the primary driver. The others are premium Platform Functionality.
Who are Movinghub's main competitors?
Oneflare is listed as an emerging player. Broad incumbents are Uswitch, Compare the Market and Hipages. Others are MRI Software and AnyVan. Direct peers are iSelect, SmartMove and ConnectNow. PropertyMe is listed as a regional player.
Does Movinghub have an API?
Yes. Movinghub offers a public API (Utilihub API v2) that allows software integrators to integrate and customize the Movinghub service within their own software. The API provides access to the global marketplace of 20,000+ service providers, enabling partners to embed utility connection and home service offerings. Integrators can sync with major software providers, track moves, and receive automated commissions via the affiliate platform. Developer documentation is at us-api.utilihub.io/docs/v2.