Gradiweb
Gradiweb is a privately held, Shopify-specialized e-commerce agency (founded ~2014) with offices in Paris and Bogotá that delivers custom Shopify store builds, B2B e-commerce solutions, Shopify POS implementations, and custom Shopify App Store applications for DTC, B2B, and omnichannel retail brands across Europe and the Americas.
- Company typePrivate
- Founded2014
- HeadquartersBogotá, Colombia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Gradiweb does
Gradiweb is a privately held, Shopify-specialized e-commerce agency founded circa 2014 and headquartered in Boulogne-Billancourt (Paris metropolitan area), with a second office in Bogotá, Colombia, that enables multi-time-zone coverage across Europe, North America, and Latin America. The firm operates exclusively within the Shopify ecosystem, holding Shopify Partner status and offering four core service lines: (1) custom Shopify store creation and redesign (UX/UI, bespoke theme development, API integrations, CRO, SEO), (2) Shopify B2B e-commerce solutions (personalized pricing, restricted access, ERP/CRM/WMS integration, multi-warehouse logistics, SEPA payments), (3) Shopify POS implementations and custom POS application development for omnichannel retailers, and (4) custom Shopify application development with publication to the Shopify App Store. Underlying technology spans Shopify's GraphQL API, REST API, Webhooks, Polaris design system, and App Bridge, combined with validated integrations to Recharge (subscriptions), Yotpo/Stamped (reviews/loyalty), Klaviyo (email), Gorgias (support), Payplug (payments), Wisepops (on-site marketing), Join (push), and Looyoly (loyalty). Notable published applications include Axeptio (cookie consent), Booxi (appointment booking), Trustarc (privacy), and Céramicafé (restaurant POS).
Gradiweb's commercial model is professional services delivered as fixed-scope, project-based engagements with typical budgets ranging from €8,000–€15,000 for boutique/optimized-theme builds to €30,000–€80,000+ for full-custom projects with ERP integrations, and additional discrete pricing tiers for simple (6–8 weeks) versus advanced (2–3 months) custom Shopify applications and POS deployments. Every project bundles client training, and post-launch TMA (Tierce Maintenance Applicative) contracts convert one-off projects into ongoing maintenance and evolution engagements. Customer acquisition is hybrid: a direct sales motion anchored on a "Request a Quote" (Demandez un devis) CTA, supplemented by inbound from Shopify's Partner marketplace, SEO/content marketing through an extensive Shopify-tutorials and migration-guides blog, LinkedIn/YouTube presence, and a French-language newsletter. The named customer portfolio spans 20+ brands across diverse verticals, including enterprise clients (Ricoh, Aqualung, Centrale Fillers) alongside mid-market and startup DTC/DNVB brands (Bonsoir, Baïja, Merci Handy, 900.care, MoEa, En Cavale, Spring, Peaudouce, Densmore), plus B2B engagements (Generik) and migration/launch work for emerging brands.
The agency has cumulatively delivered over 200 projects across 11 years and publishes a 4.9/5 client rating, with international footprint across France, Spain, North America, and Latin America. No external funding rounds, parent company, or institutional investors are disclosed; the company appears bootstrapped and founder-owned. There is no evidence of AI/ML capability, proprietary data assets, or platform productization beyond the Shopify App Store applications mentioned above. Public material emphasizes certifications in the Shopify stack, multi-year client engagements, and integration complexity as the principal evidence of expertise.
Gradiweb firmographics
Firmographics- Name
- Gradiweb
- Legal name
- Gradiweb
- Website
- https://gradiweb.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gradiweb is a privately held, Shopify-specialized e-commerce agency (founded ~2014) with offices in Paris and Bogotá that delivers custom Shopify store builds, B2B e-commerce solutions, Shopify POS implementations, and custom Shopify App Store applications for DTC, B2B, and omnichannel retail brands across Europe and the Americas.
- Ownership category
- akta.pro rank
Gradiweb industry classification
Industry- Product category
- E-commerce Development Services
- akta.pro primary industry
- GraphQL, gRPC & Modern API Protocols (BPAMAOAK)
- akta.pro secondary industries
- POS-to-Online Unified Payments (Omnichannel Payments) (CRAFALAL), General Merchandise/Department Store Omnichannel (CRAFAEAF), Shopper/Commerce Creative Agencies (Retail & Marketplace Creative) (MPAAAAAH)
Keywords
Where Gradiweb is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices2 records
Markets served
Gradiweb business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- E-commerce Creation and Redesign Services: Full-service design and development of custom Shopify e-commerce stores, including UX/UI design, custom theme development, API integrations, and CRO optimization. Project-based professional services with typical timelines of 2 months (template-based), 4-5 months (full custom), and pricing ranging from €8,000 to €80,000+ depending on complexity.
- B2B E-commerce Solutions: Specialized Shopify B2B e-commerce development including custom pricing logic, ERP integrations, multi-warehouse management, and B2B-specific payment solutions. Delivered as part of full e-commerce projects or standalone B2B transformation engagements.
- Custom Shopify Application Development: Development and publishing of custom applications to the Shopify App Store, serving either Gradiweb's own clients' internal needs or third-party Shopify merchants. Timelines range from 6-8 weeks (simple apps) to 2-3 months (advanced apps with ERP connections or B2B logic). Apps include Axeptio (cookie consent), Booxi (appointment booking), Trustarc (cookie management), and Céramicafé (restaurant POS).
- Shopify POS Solutions: Implementation and customization of Shopify POS for omnichannel retail, including hardware audits, POS setup, custom POS application development, and staff training. Project timelines of 2-3 weeks (single store) to 1-2 months (multi-store with complex integrations).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Boutique on optimized theme — design customization on a pre-existing optimized Shopify theme |
| One time/ perpetual license | Multi-year contract | Semi-custom project — partial custom design with simple integrations |
| One time/ perpetual license | Multi-year contract | Full custom project — bespoke theme with ERP/logistics integrations and advanced business logic |
| One time/ perpetual license | Multi-year contract | Simple custom Shopify application (e.g., internal automation) |
| One time/ perpetual license | Multi-year contract | Advanced custom Shopify application (ERP connection, subscriptions, marketplace, B2B) |
| One time/ perpetual license | Multi-year contract | Simple POS installation — single store, standard Shopify POS setup |
| One time/ perpetual license | Multi-year contract | Multi-store POS with complex integrations |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
Gradiweb product offering
Product offeringCore offering
Gradiweb is a Shopify-specialized digital agency that designs, builds, and redesigns custom e-commerce stores on Shopify for brands and B2B companies. Core offerings include custom Shopify theme development, B2B e-commerce platform builds with ERP/CRM/WMS integration, Shopify POS omnichannel implementations, and end-to-end custom Shopify application development published to the Shopify App Store. Each engagement is delivered as a quote-based professional services project with dedicated teams and optional post-launch TMA support.
Product overview
Gradiweb is a Shopify-specialized e-commerce agency offering a unified portfolio of services organized around four core pillars: (1) Création/Refonte Site E-commerce — custom Shopify store creation and redesign covering design, development, SEO, and CRO; (2) E-commerce B2B — Shopify-based B2B solutions with advanced pricing, user access controls, and ERP integrations; (3) Solutions Retail / Point de Vente (Shopify POS) — omnichannel retail solutions unifying physical and digital commerce; and (4) Applications Shopify Sur-Mesure — custom Shopify application development from concept to App Store deployment. These are supplemented by Training & Accompagnement (client onboarding and ongoing TMA support) and Migration E-commerce (platform-to-Shopify migrations). Gradiweb operates exclusively on the Shopify platform and its ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- Création / Refonte Site E-commerce (Shopify Store Creation & Redesign) Full-service creation and redesign of Shopify e-commerce stores including custom design, bespoke theme development, SEO optimization, conversion rate optimization, and user experience design; delivered as fixed-scope projects.
- E-commerce B2B Shopify-based B2B e-commerce solutions featuring custom account management, role-based access, customer-specific pricing, B2B payment methods (credit lines, SEPA, wire transfer), quote requests, bulk ordering, multi-warehouse logistics, and ERP/CRM/WMS system integrations.
- Solutions Retail / Point de Vente (Shopify POS) Omnichannel retail implementation that unifies physical stores and e-commerce via Shopify POS, including employee management, centralized inventory, multi-store and multi-warehouse support, unified customer purchase experience, cross-channel reporting, and custom POS application development for industry-specific workflows.
- Applications Shopify Sur-Mesure (Custom Shopify App Development) End-to-end custom Shopify application development covering concept, design, development on Shopify GraphQL/REST APIs with App Bridge and Polaris, App Store compliance, and publication or private deployment. Supports ERP/CRM/WMS integrations, subscription logic, marketplace functionality, and POS-facing apps.
- Migration E-commerce (Platform Migration to Shopify) Migration service that moves merchants from competing platforms (Magento, PrestaShop, WooCommerce, Wix) to Shopify, handling data extraction and import (products, customers, orders), front-end rebuild, 301 redirect mapping for SEO preservation, payment and shipping reconfiguration, and integration rebuilding.
- Formation & Accompagnement (Training & TMA Ongoing Support) Client team training delivered with every project covering site administration and management, plus optional ongoing TMA (application maintenance) contracts for maintenance, bug fixes, updates, and feature evolution after go-live.
Quantifiable outcome
- 200 projects delivered across 11 years
- +3 more outcomes
Companies that use Gradiweb
Customer profileNamed customers20 records
Segments5 records
Ideal customer profiles5 records
Gradiweb technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature6 records
Gradiweb partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and supporting.
- ShopifycoreGradiweb is a Shopify Partner (certified Shopify agency) with deep expertise across the Shopify ecosystem. Shopify is the core platform on which Gradiweb builds all client projects, including Shopify standard, Shopify Plus, Shopify POS, and Shopify App Store applications. This is the foundational technology partnership underpinning all of Gradiweb's service offerings.
- RechargecoreRecharge is a subscription management platform integrated with Shopify that Gradiweb uses to build subscription-based e-commerce models for its clients. Gradiweb has demonstrated expertise with Recharge Pro, including deep customization at the code level for client accounts. Used in projects like Spring, Gallia Paris, En Cavale, and 900.care.
- YotposupportingYotpo is a reviews and loyalty platform integrated with Shopify. Gradiweb includes Yotpo among its validated ecosystem tools for its client e-commerce builds, particularly for brands focused on customer loyalty and review-driven conversion optimization.
- KlaviyosupportingKlaviyo is an email marketing platform with native Shopify integration. Gradiweb lists Klaviyo among its validated ecosystem tools for client e-commerce builds, recommending it for email automation, customer segmentation, and marketing workflows.
- GorgiassupportingGorgias is a customer support platform integrated with Shopify. Gradiweb includes Gorgias among its recommended ecosystem tools for managing post-sale customer service and support workflows.
- PayplugsupportingPayplug is a French payment gateway integrated with Shopify. Gradiweb includes Payplug among its validated ecosystem tools, particularly suited for French e-commerce clients requiring local payment methods.
- StampedsupportingStamped is a reviews and loyalty platform for Shopify. Gradiweb lists Stamped among its ecosystem tools for client builds, serving as an alternative to Yotpo for review management and customer loyalty programs.
- WisepopssupportingWisepops is a pop-up and onsite marketing platform integrated with Shopify. Gradiweb lists Wisepops among its ecosystem tools for capturing leads, promoting offers, and improving conversion rates on client Shopify stores.
- Join (PushOwl)supportingJoin (formerly PushOwl) is a web push notifications platform integrated with Shopify. Gradiweb lists Join among its ecosystem tools for re-engagement and cart abandonment recovery on client stores.
- LooyolysupportingLooyoly is a loyalty program platform for Shopify. Gradiweb lists Looyoly among its ecosystem tools for building customer loyalty and rewards programs on client e-commerce stores.
- AxeptiocoreAxeptio is a cookie consent management platform that Gradiweb developed as a custom Shopify application. The app is published on the Shopify App Store and makes GDPR/compliance cookie management accessible to Shopify merchants with quick setup and legal compliance.
- BooxicoreBooxi is an appointment scheduling platform that Gradiweb developed as a custom Shopify application and launched on the Shopify App Store. The app enables Shopify merchants to offer appointment booking functionality directly within their stores.
- TrustarcsupportingTrustarc is a privacy and data management platform. Gradiweb developed a custom Shopify application integrated via Shopify's Privacy API for cookie management, designed for easy installation and use by Shopify merchants.
Scale indicators4 records
Recent moves2 records
Expansion highlights6 records
Gradiweb competitors and assessment
Company assessmentDirect peers
- OuterBox: US-based digital agency focused on Shopify and Shopify Plus store design, development and digital marketing. Directly comparable to Gradiweb as a Shopify-specialist agency serving mid-market and enterprise brands with full-service e-commerce builds.
- Corra: Shopify Plus Partner agency delivering custom e-commerce experiences, migrations and enterprise integrations. Closely comparable to Gradiweb in targeting complex Shopify Plus builds with custom development and integrations.
- Trellis: Shopify Plus agency offering custom store development, app development, and e-commerce strategy. Direct peer in the Shopify-specialist agency tier with similar project-based services for growth-stage brands.
- Praella: Shopify Plus agency focused on custom e-commerce builds, migrations, and Shopify app development. Highly comparable to Gradiweb in terms of service mix, Shopify-only positioning and subscription/B2B project experience.
- Velstar: UK-based Shopify Plus agency providing design, development, digital marketing and CRO services. Comparable peer serving DTC and B2B brands with custom Shopify builds, including subscription and international projects.
- Absolute Web: Full-service e-commerce agency with strong Shopify and Shopify Plus practice covering design, development, integrations and digital marketing. Similar service breadth to Gradiweb across D2C and B2B Shopify work.
- SwiftOtter: Shopify Plus agency specialising in custom theme and app development, migrations and complex integrations. Direct peer in the technical Shopify development space with comparable custom-app and migration capabilities.
- Anatta: Shopify Plus agency focused on sustainable and mission-driven e-commerce brands, offering custom design, development and CRO. Comparable to Gradiweb as a Shopify-only agency targeting growth and mid-market brands.
Broad incumbents
- Accenture Song: Global digital agency within Accenture delivering large-scale commerce transformations across multiple platforms. Competes with Gradiweb on enterprise Shopify Plus deals but operates as a broad incumbent with a much larger portfolio beyond Shopify.
- Deloitte Digital: Global consulting-led digital agency with significant e-commerce and Shopify Plus capabilities for enterprise clients. Overlaps with Gradiweb on complex enterprise commerce builds but as part of a much broader services portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Gradiweb social profiles
Digital presenceGradiweb financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gradiweb leadership team
Management profileNumber of profiles
Profiles1 record
Gradiweb funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gradiweb M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gradiweb
What does Gradiweb do?
Gradiweb is a Shopify-specialized digital agency that designs, builds, and redesigns custom e-commerce stores on Shopify for brands and B2B companies. Core offerings include custom Shopify theme development, B2B e-commerce platform builds with ERP/CRM/WMS integration, Shopify POS omnichannel implementations, and end-to-end custom Shopify application development published to the Shopify App Store. Each engagement is delivered as a quote-based professional services project with dedicated teams and optional post-launch TMA support.
Is Gradiweb a public or private company?
Gradiweb is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gradiweb founded?
Gradiweb was founded in 2014. It employs 11 to 50 people.
Where is Gradiweb based?
Gradiweb is headquartered in Bogotá, Colombia, in the Latin America region.
How does Gradiweb make money?
Four revenue lines are on record. E-commerce Creation and Redesign Services are the primary driver. The others are B2B E-commerce Solutions, custom Shopify Application Development and shopify POS Solutions.
Who are Gradiweb's main competitors?
Direct peers on record are OuterBox, Corra, Trellis, Praella, Velstar, Absolute Web, SwiftOtter and Anatta. Broad incumbents are Accenture Song and Deloitte Digital.
Does Gradiweb have an API?
No public API is recorded for Gradiweb.
What industry is Gradiweb in?
Gradiweb's product category is E-commerce Development Services. Its primary akta.pro industry code is BPAMAOAK, GraphQL, gRPC & Modern API Protocols, with a secondary code of CRAFALAL, POS-to-Online Unified Payments (Omnichannel Payments).