Iziflux
- Company typePrivate
- Founded2008
- HeadquartersBréziers, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Iziflux does
Iziflux is a French cloud-based SaaS platform, founded circa 2008 and published by the digital agency Cibleweb, that enables e-commerce merchants, brands, and distributors to distribute and synchronize their product catalogs across 400+ marketplaces, price comparators, social networks, and Google Shopping. The platform provides a unified back-office interface for catalog integration, automatic categorization to marketplace-specific taxonomies, stock synchronization, order centralization, and performance analytics. The product portfolio consists of a core marketplace flux manager augmented by sub-modules — izi-Integration (feed error management), iziPrice (real-time automated repricing), IziMatching (attribute database), IziKeywords (Amazon indexing optimization), IziAmazon (Amazon-specific categorization), and Sales Tracking — along with a free CMS export module compatible with PrestaShop, Shopify, Magento, WooCommerce, WiziShop, Oxatis, Fastmag, and other platforms. A white-label solution for marketplaces and an OPTIM managed-services tier round out the offering.
The business operates on a subscription model with three published tiers: Mini at €99/month (up to 100 SKUs), Basic at €169/month (up to 500 SKUs), and Gold at €249/month (500+ SKUs with custom pricing above 5,000 references), supplemented by a 30-day free trial and free CMS modules. Go-to-market is product-led with sales-assisted enterprise onboarding, distributed via direct website signup, native CMS app-store integrations, and partnerships with ERP connector providers (Atoo-Sync GesCom for EBP and SAGE). The company reports 500+ active clients managing 8 million product attributes across France and select European markets (Germany, Spain, Belgium, UK), with named customers spanning SMBs to enterprise retailers such as Vertbaudet. Iziflux is privately held with no disclosed external funding and operates with 11–50 employees.
Iziflux firmographics
Firmographics- Name
- Iziflux
- Legal name
- Iziflux
- Website
- https://iziflux.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Iziflux industry classification
Industry- Product category
- Multichannel E-commerce Marketplace Integration Software
- NAICS
- Software Publishers (513210), Software Publishers (5132), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Product Information Management (PIM), Digital Shelf & Content Syndication Services (CRAOAOAH)
Keywords
Where Iziflux is headquartered
LocationHeadquarters
- HQ city
- Bréziers
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Iziflux business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription Plans (Mini, Basic, Gold): Monthly subscription-based revenue model with three pricing tiers based on product reference volume. Higher tiers offer more product references with pricing starting at €99/month for up to 100 references, €169/month for up to 500 references, and €249/month starting at 500+ references with custom pricing for catalogs exceeding 5000 references.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Mini: €99/month - Up to 100 product references |
| Subscription | Monthly | Basic: €169/month - Up to 500 product references |
| Subscription | Monthly | Gold: €249/month - From 500+ product references |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Iziflux product offering
Product offeringCore offering
Iziflux is a cloud-based SaaS platform that helps e-commerce merchants, brands, and distributors centralize and automate the distribution of their product catalogs across 400+ marketplaces and price comparators (Amazon, Cdiscount, eBay, Google Shopping, etc.). It provides automatic stock synchronization, centralized order management, automatic product categorization, real-time repricing, and integrated sales analytics through a single web-based back-office. The platform also offers native free export modules for major CMS platforms (PrestaShop, Shopify, Magento, WooCommerce).
Product overview
Iziflux is a cloud-based multichannel marketplace flux integrator (SaaS) operating for over 15 years, published by agency cibleweb. The platform provides a unified back-office interface for managing product catalog distribution, order synchronization, stock management, repricing, and performance analytics across marketplaces, price comparators, social networks (Facebook), and Google Shopping Actions. The product portfolio consists of a core platform (Iziflux Gestionnaire de Flux / Marketplace Manager) with integrated sub-modules — izi-Integration (catalog integration error management), iziprice (automatic repricing), izi-Amazon (Amazon-specific categorization), izi-Keywords (product indexing), izi-Matching (attribute database), IZIPRICE (competitor price surveillance), and a free CMS export module. The platform also offers a white-label solution for marketplaces and a managed services tier (OPTIM). Subscription plans start at €99/month (Mini, up to 100 SKUs) through €249/month (Gold, 500+ SKUs), with a 30-day free trial.
Differentiator
Problem solved
Functional benefit
Products and services
- Iziflux Core Platform (Gestionnaire de Flux Marketplaces) Cloud-based SaaS back-office for managing product catalog distribution, order synchronization, stock management, and performance analytics across 400+ marketplaces, price comparators, social networks, and Google Shopping. Targets e-commerce merchants, brands, and distributors.
- Free CMS Export Module
Quantifiable outcome
- 30-day free trial without commitment for new customers
- +2 more outcomes
Companies that use Iziflux
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles4 records
Iziflux technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability3 records
Feature9 records
Iziflux partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- CiblewebcoreCibleweb is the parent agency that publishes and operates Iziflux. The company provides e-commerce development, SEO services, and digital marketing expertise, with Iziflux representing their marketplace flux management solution. All R&D, support, and service delivery is managed through this agency partnership.
- PrestashopcoreNative integration partnership providing a dedicated Prestashop module for Iziflux. The module allows direct product export, order import, stock synchronization, and full dashboard control from within Prestashop back-office. Compatible with versions 1.4 through 8.
- ShopifycoreNative integration partnership providing a free Shopify app/module for Iziflux. Allows catalog segmentation, order import, and mass product information editing directly from Shopify back-office.
- MagentocoreNative integration partnership providing a free Magento module for Iziflux. Supports catalog segmentation, order import, and automatic categorization from Magento to marketplaces.
- WooCommercecoreNative integration partnership providing a free WooCommerce module for Iziflux. Allows direct product export and marketplace distribution for WordPress-based stores.
- Atoo-Sync GesComminorTechnology partner providing connectors between Iziflux and ERP systems (EBP, SAGE). Enables synchronization of product catalogs, inventory, pricing, and order imports between marketplaces and business management software. 15+ years of experience with 2000+ connected stores.
- AmazoncoreCore marketplace integration with Amazon allowing sellers to manage product feeds, inventory, pricing, and orders through Iziflux. Includes IziAmazon categorization module and Amazon SEO support.
- Google (Shopping/Merchant Center)coreCore integration with Google Shopping and Shopping Actions. Supports product feed creation, campaign management, and sales tracking. Includes Google Merchant Center connectivity.
- CdiscountcoreCore marketplace integration with Cdiscount including Cdiscount Pro support. Enables product categorization, feed creation, and order management for the French marketplace leader.
- VeganShopminorMarketplace partner integrated into Iziflux's platform, expanding the merchant network for vegan and organic product sellers.
- LissportminorSports marketplace partner integrated into Iziflux's network, providing visibility to active lifestyle merchants.
- PetChminorPet products marketplace partner integrated into Iziflux, expanding reach for pet supply merchants.
- iMakeminorMarketplace partner integrated into Iziflux's platform for creative/artisan product sellers.
- SedagylminorMarketplace partner integrated into Iziflux for expanded merchant distribution options.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Iziflux competitors and assessment
Company assessmentDirect peers
- Channable: Feed management and PPC automation tool with strong European footprint, offering comparable marketplace and price comparator integration capabilities to Iziflux's core product.
- Feedonomics: Enterprise feed management and product information platform (acquired by BigCommerce), providing product feed optimization and marketplace syndication directly comparable to Iziflux's offering.
- ChannelEngine: Marketplace integration platform that connects brands and retailers to 700+ marketplaces globally, competing head-to-head with Iziflux on multi-channel feed management and order orchestration.
- GoDataFeed: Product feed management tool that syndicates catalogs to marketplaces and shopping channels, offering similar marketplace feed optimization functionality to Iziflux.
- DataFeedWatch (Cart.com): Feed management and optimization platform for 1,000+ shopping channels and marketplaces, directly competing with Iziflux on multi-channel catalog distribution and feed optimization.
- Octopia: Marketplace management solution from Octopia (Rakuten group) supporting seller distribution across European marketplaces, directly comparable to Iziflux's multi-marketplace feed service.
- Sellbrite: Multi-channel inventory and listing management platform for marketplaces like Amazon, eBay, and Walmart, comparable to Iziflux's order and stock synchronization capabilities.
- Lengow: French-headquartered SaaS platform for product feed management and marketplace integration, directly competing with Iziflux across price comparators and European marketplaces with overlapping customer segments.
Emerging players
- StoreFeeder: UK-based multi-channel ecommerce management software offering marketplace integration, order, and stock management comparable to Iziflux's core capabilities with a regional UK focus.
Broad incumbents
- Mirakl: Larger French-based marketplace platform provider enabling enterprises to launch and operate their own marketplaces, with adjacent capabilities in catalog syndication that overlap with Iziflux's feed management.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Iziflux social profiles
Digital presenceIziflux financial estimates
Financial estimateRevenue estimate
Valuation estimate
Iziflux leadership team
Management profileNumber of profiles
Iziflux funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Iziflux M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Iziflux
What does Iziflux do?
Iziflux is a cloud-based SaaS platform that helps e-commerce merchants, brands, and distributors centralize and automate the distribution of their product catalogs across 400+ marketplaces and price comparators (Amazon, Cdiscount, eBay, Google Shopping, etc.). It provides automatic stock synchronization, centralized order management, automatic product categorization, real-time repricing, and integrated sales analytics through a single web-based back-office. The platform also offers native free export modules for major CMS platforms (PrestaShop, Shopify, Magento, WooCommerce).
Is Iziflux a public or private company?
Iziflux is a private company. It is classified as corporate owned and is currently operating.
When was Iziflux founded?
Iziflux was founded in 2008. It employs 11 to 50 people.
Where is Iziflux based?
Iziflux is headquartered in Bréziers, France, in the Europe region.
How does Iziflux make money?
One revenue line is on record: subscription Plans (Mini, Basic, Gold).
Who are Iziflux's main competitors?
Direct peers on record are Channable, Feedonomics, ChannelEngine, GoDataFeed, DataFeedWatch (Cart.com), Octopia, Sellbrite and Lengow. StoreFeeder is listed as an emerging player. Mirakl is listed as a broad incumbent.
Does Iziflux have an API?
No public API is recorded for Iziflux.
What industry is Iziflux in?
Iziflux's product category is Multichannel E-commerce Marketplace Integration Software. Its primary akta.pro industry code is CRAOAOAH, Product Information Management (PIM), Digital Shelf & Content Syndication Services. Its NAICS code is 513210 and its SIC code is 7372.