Creative Edge
Creative Edge is a 25-year-old, Midwest-based full-service marketing agency that combines custom video production, branding, digital advertising, and marketing automation with a proprietary EDGE video automation platform to serve mid-market and enterprise clients across real estate, healthcare, heavy equipment, manufacturing, and nonprofit verticals.
- Company typePrivate
- Founded1999
- HeadquartersCape Girardeau, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Creative Edge does
Creative Edge is a full-service marketing agency founded in 1999, headquartered in Cape Girardeau, Missouri, with additional offices in St. Louis, Missouri and Evanston, Illinois (added via the August 2025 NeigerDesign acquisition). The company operates as a private, founder-led firm with 11-50 employees and no disclosed external funding. Its service portfolio spans custom video production, branding strategy, digital advertising, content creation, marketing automation, website and app development, reputation management, email campaigns, and television show production, delivered primarily to mid-market and enterprise clients.
The firm's core technology is the proprietary EDGE video automation platform, which integrates with multiple listing services (MLS), automatically generates custom listing videos, uploads them to YouTube, and enables targeted ad placement. The system also includes an order management module and has been integrated with NRT's Listing Concierge software. The EDGE platform has been used to produce more than 1,000,000 listing videos and over 9,000 weekly television shows for National Realty Trust, and to manage 60,000+ listings with approximately $2M in YouTube ad spend over an 18-month period for Anywhere.
Creative Edge generates revenue through project-based professional services engagements and, by implication, subscription or licensing components associated with the EDGE platform. Pricing is quote-based and not publicly disclosed. The customer base spans real estate (Coldwell Banker, Anywhere, Better Homes and Gardens, ERA), healthcare (Saint Francis Healthcare, Mercy Hospital Perry), heavy equipment and agriculture (Wright Implement, Bobcat of St. Louis), and—following the NeigerDesign integration—nonprofits, associations, and broader B2B clients. Distribution is primarily domestic U.S., with case study evidence concentrated in the Midwest and broader North America.
Creative Edge firmographics
Firmographics- Name
- Creative Edge
- Legal name
- Creative Edge
- Website
- https://creativeedge.tv
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Creative Edge is a 25-year-old, Midwest-based full-service marketing agency that combines custom video production, branding, digital advertising, and marketing automation with a proprietary EDGE video automation platform to serve mid-market and enterprise clients across real estate, healthcare, heavy equipment, manufacturing, and nonprofit verticals.
- Ownership category
- akta.pro rank
Creative Edge industry classification
Industry- Product category
- Full-Service Marketing Agency
- NAICS
- Advertising Agencies (541810), Advertising Agencies (54181), Software Publishers (5132)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Creative Concepting & Campaign Development (BPAFAEAD), Creative & Brand Campaign Development (BPAFAAAB), Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG), Graphic Design & Visual Content Production (BPAFAIAC)
Keywords
Where Creative Edge is headquartered
LocationHeadquarters
- HQ city
- Cape Girardeau
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Creative Edge business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Marketing Services Revenue: Full-service marketing agency generating revenue through project-based service engagements including video production, branding strategy, digital advertising, content creation, and marketing automation implementation. Services are tailored to client needs with flexible investment levels.
- Software/Technology Licensing: Proprietary EDGE technology platform offered as a marketing automation solution, potentially with subscription or licensing components for ongoing platform access and support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Creative Edge product offering
Product offeringCore offering
Creative Edge is a full-service marketing agency that delivers brand strategy, custom video production, digital advertising, content creation, and marketing automation services. At its core is the proprietary EDGE video automation platform, which programmatically generates high-volume custom videos for inventory-based businesses, uploads them to YouTube, and enables targeted ad placement. The agency serves mid-market and enterprise clients across real estate, healthcare, heavy equipment, manufacturing, home services, nonprofits, and B2B verticals.
Product overview
Creative Edge is a full-service marketing agency that operates as a single unified offering rather than a modular platform. At its core is the proprietary EDGE System—a video automation technology that generates custom videos for inventory items, distributes them via YouTube, and enables targeted ad placement. This core technology is complemented by a suite of marketing services including custom video production, content creation, branding strategy, and digital advertising. The company serves diverse industries including real estate, healthcare, home services, heavy equipment, and manufacturing, delivering national-quality campaigns from its Midwest offices.
Differentiator
Problem solved
Functional benefit
Products and services
- EDGE System
Quantifiable outcome
- 3,500% increase in social following for Earthworks
- +3 more outcomes
Companies that use Creative Edge
Customer profileNamed customers12 records
Segments7 records
Ideal customer profiles6 records
Creative Edge technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Creative Edge partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NeigerDesign & Strategic MarketingcoreNeigerDesign & Strategic Marketing completed full operational integration with Creative Edge, becoming a Creative Edge company effective August 1, 2025. The integration followed a year of combined planning and client outreach. NeigerDesign brings expertise in branding, HubSpot implementation, and marketing automation. Founder Carol Neiger retired in August 2026, with existing leadership Jonathan Amen and John Shaw continuing client work under the combined structure. The merged firm now serves nonprofits, associations, healthcare organizations, and B2B clients with expanded service offerings.
Scale indicators8 records
Recent moves5 records
Expansion highlights5 records
Creative Edge competitors and assessment
Company assessmentDirect peers
- Weidert Group: HubSpot Elite partner and full-service B2B inbound marketing agency serving mid-market industrial and manufacturing clients — directly comparable to Creative Edge's full-service mid-market model and HubSpot integration capabilities.
- Disruptive Advertising: Digital advertising agency specializing in paid media and lifecycle marketing for mid-market and enterprise — directly comparable to Creative Edge's digital advertising, paid media, and performance marketing capabilities.
- SmartSites: Full-service digital marketing agency offering web, SEO, PPC, and content for mid-market clients — comparable service breadth and target buyer profile to Creative Edge's enterprise/mid-market positioning.
- Casual Films: Global video content and creative agency serving enterprise and mid-market brands — directly comparable on the video production and brand storytelling side of Creative Edge's service stack.
- Cardinal Digital Marketing: Healthcare-vertical digital marketing agency offering SEO, paid media, and web design — directly comparable to Creative Edge's healthcare segment specialization (Saint Francis, Mercy Hospital) and mid-market positioning.
- Salted Stone: HubSpot Elite solutions partner operating as a full-service inbound marketing agency for B2B and mid-market clients — comparable service mix (HubSpot, branding, content, web) and similar enterprise/mid-market client focus.
- Lemonlight: Video production and content agency offering scalable branded video for mid-market and enterprise — directly comparable to Creative Edge's custom video production and EDGE-driven video automation offering.
Broad incumbents
- HubSpot: Marketing automation and CRM platform that Creative Edge implements for clients (per NeigerDesign integration) — platform incumbent whose expanding native capabilities could disintermediate agency service layers over time.
- Tebra (formerly PatientPop): Healthcare practice growth platform with marketing automation, websites, and patient engagement — broader healthcare SaaS incumbent that overlaps with Creative Edge's healthcare patient-acquisition and branding work for providers like Saint Francis and Mercy.
Emerging players
- Real Geeks: Real estate marketing platform providing IDX websites, lead generation, and CRM — overlaps with Creative Edge's real estate vertical and EDGE listing video automation, but competes from a SaaS-platform angle rather than agency delivery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Creative Edge social profiles
Digital presenceCreative Edge financial estimates
Financial estimateRevenue estimate
Valuation estimate
Creative Edge leadership team
Management profileNumber of profiles
Profiles1 record
Creative Edge subsidiaries and ownership
Company hierarchySubsidiaries1 record
Creative Edge funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Creative Edge M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Creative Edge
What does Creative Edge do?
Creative Edge is a full-service marketing agency that delivers brand strategy, custom video production, digital advertising, content creation, and marketing automation services. At its core is the proprietary EDGE video automation platform, which programmatically generates high-volume custom videos for inventory-based businesses, uploads them to YouTube, and enables targeted ad placement. The agency serves mid-market and enterprise clients across real estate, healthcare, heavy equipment, manufacturing, home services, nonprofits, and B2B verticals.
Is Creative Edge a public or private company?
Creative Edge is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Creative Edge founded?
Creative Edge was founded in 1999. It employs 11 to 50 people.
Where is Creative Edge based?
Creative Edge is headquartered in Cape Girardeau, United States, in the North America region.
How does Creative Edge make money?
Two revenue lines are on record. Marketing Services Revenue is the primary driver. The others are software/Technology Licensing.
Who are Creative Edge's main competitors?
Direct peers on record are Weidert Group, Disruptive Advertising, SmartSites, Casual Films, Cardinal Digital Marketing, Salted Stone and Lemonlight. Broad incumbents are HubSpot and Tebra (formerly PatientPop). Real Geeks is listed as an emerging player.
Does Creative Edge have an API?
No public API is recorded for Creative Edge.
What industry is Creative Edge in?
Creative Edge's product category is Full-Service Marketing Agency. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of BPAFAEAD, Creative Concepting & Campaign Development. Its NAICS code is 541810 and its SIC code is 7310.