LeadsPlease
- Company typePrivate
- Founded2006
- HeadquartersScottsdale, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
LeadsPlease firmographics
Firmographics- Name
- LeadsPlease
- Legal name
- LeadsPlease
- Website
- https://leadsplease.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
LeadsPlease industry classification
Industry- Product category
- Marketing Data and List Brokerage Services
- NAICS
- Directory and Mailing List Publishers (51314), Direct Mail Advertising (54186)
- SIC
- Services-Direct Mail Advertising Services (7331)
- akta.pro primary industry
- Marketing Database & Contact Data Providers (B2B/B2C Lists) (BPAFAKAF)
- akta.pro secondary industries
- Lead Generation & List Building Services (Prospecting, Data Sourcing) (BPAFAKAE), Lead Qualification, Enrichment & Data Append Services (THAHAGAL)
Keywords
Where LeadsPlease is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LeadsPlease business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Mailing List Sales: One-time purchase of customized mailing lists. Lists are purchased for single-use by default, with optional Multiple Usage License for recurring mailings. Customers pay per record based on quantity and list type.
- Email List Sales: Sale of consumer and business email lists with verified email addresses. Pricing varies by record count and data quality.
- Direct Mail Services: Print and mail campaign services including pre-printed peel and stick mailing labels, postcard campaigns, and full-service direct mail solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Consumer Mailing Lists starting at $124.95 |
| Unit Pricing | Pay-as-you-go | Email Lists - Pay per record |
| Unit Pricing | Pay-as-you-go | Phone Number Lists |
| One time/ perpetual license | Multi-year contract | Multiple Usage License |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
LeadsPlease product offering
Product offeringCore offering
LeadsPlease is a US-based list broker and marketing data company that sells targeted consumer and business mailing lists, email lists, and phone number lists through a self-serve online platform. Customers build, price, and download custom lists filtered by geography, demographics, and business criteria, with USPS CASS-certified data validated through NCOA processing. The company also offers end-to-end direct mail campaign services and programmatic API access for list building and email data retrieval.
Product overview
LeadsPlease is a US-based list broker and marketing data company offering a self-serve platform for purchasing targeted mailing lists, email lists, and phone number data for direct mail, email marketing, and telemarketing campaigns. The core product consists of Consumer Mailing Lists and Business Mailing Lists, which customers can purchase individually or enhance with add-on modules including Phone Number Lists, Email Lists, and Email Verification. The product portfolio also includes specialized sub-products like New Homeowner Lists, New Mover Lists, Solar Leads, and Physician Email Lists for vertical-specific targeting. Geographic coverage extends nationwide through Local Mailing Lists available by state, county, city, or zip code. The platform also offers programmatic access via Mailing List API and Email List API for automated data retrieval, along with Direct Mail Services for end-to-end campaign fulfillment including printing and mailing.
Differentiator
Problem solved
Functional benefit
Products and services
- Consumer Mailing Lists Targeted mailing lists containing consumer names and mailing addresses for US residents, updated monthly and deliverable via CSV download or printed labels. Customers can filter by geographic and demographic criteria. Used by marketers for direct mail consumer campaigns.
- Business Mailing Lists B2B mailing lists containing business contacts with names, titles, company information, phone numbers, and mailing addresses. Filterable by SIC code, industry, and geographic location. Used by sales and B2B marketing teams for outbound outreach.
- Email Lists Verified consumer and business email address lists for direct email marketing campaigns, with 98,928,296 verified emails available. Used by email marketers for consumer and B2B outreach.
- New Homeowner Mailing Lists Lists of recent homebuyers updated monthly, capturing approximately 738,000 new homeowners annually. Used by real estate, home services, and consumer marketers to target recent property purchasers.
- New Mover Mailing Lists Lists of residents who have recently moved, updated monthly with approximately 1,063,928 new movers per month. Used by marketers to reach relocated consumers for new neighborhood-based products and services.
- Phone Number Lists Consumer phone number database with 99,662,026 verified phone numbers available as a standalone telemarketing list or add-on. Business lists include phone numbers; consumer phone numbers require SAN (Seller Assistant Number) for Do Not Call exemption.
- Solar Leads Specialized mailing lists targeting consumers and businesses interested in solar energy products and services. Used by solar energy companies for direct marketing campaigns.
- Physician Email Lists Healthcare professional email and mailing lists targeting doctors and physicians. Used for B2B medical marketing campaigns reaching healthcare decision-makers.
- Direct Mail Services End-to-end direct mail campaign services including printing, addressing, and postage for pre-printed peel and stick mailing labels, postcard campaigns, and full-service direct mail solutions. Used by marketers wanting turnkey campaign fulfillment.
- Mailing List API Programmatic API access for building and downloading custom mailing lists, enabling automated data retrieval and integration with third-party marketing platforms. Used by enterprise and integration-focused customers.
- Email List API API access for retrieving and integrating email lists and email verification data into marketing automation workflows. Used by developers and marketing operations teams.
- Local Mailing Lists Geographic-specific mailing lists targeting consumers and businesses at the state, county, city, or zip code level across all 50 US states. Used by local businesses and regional marketers for hyperlocal targeting.
Quantifiable outcome
- 98%+ data accuracy guarantee with refund or replacement for undeliverable addresses
- +1 more outcomes
Companies that use LeadsPlease
Customer profileSegments3 records
Ideal customer profiles3 records
LeadsPlease technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
LeadsPlease partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- GreaterLeadsminorSister company providing Google Ads, Facebook Ads, SEO, and lead generation services. Referenced as a complementary service for customers needing digital advertising alongside mailing lists.
- USPS (US Postal Service)coreUSPS CASS-certified software and processes. Data is validated using CASS, DPV, and NCOA processing for maximum mail deliverability and USPS compliance.
- Major List Compilers (Partnership)corePartnered with several of the largest list compilers in the USA to provide comprehensive data coverage. Data sourced from Birth Records, Purchase Information, Public Filings, Online & Offline marketing surveys & Census data.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
LeadsPlease competitors and assessment
Company assessmentDirect peers
- ZoomInfo: ZoomInfo is a leading B2B contact and company data platform. LeadsPlease explicitly publishes a head-to-head comparison page against ZoomInfo, competing for the same SMB and mid-market buyer of business contact lists and sales leads.
- InfoUSA / Data Axle: InfoUSA (now Data Axle) is a legacy US compiler and broker of consumer and business mailing lists. LeadsPlease directly compares itself against InfoUSA's sales-driven model with its self-serve offering, targeting the same SMB direct mail customers.
- BookYourData: BookYourData is a self-serve B2B and consumer email and contact list provider with pay-as-you-go pricing. LeadsPlease names BookYourData as a direct competitor in its buying guides, and the two compete head-to-head in transparent-priced, no-subscription list buying.
- Melissa Data: Melissa (Melissa Data) provides address verification, data quality, and mailing list building tools. LeadsPlease explicitly competes with Melissa in the list-buyer use case while Melissa also serves data engineers and IT buyers.
- Salesgenie: Salesgenie (a Salesgenie / Data.com lineage product) sells subscription-based sales leads and mailing lists to SMBs. LeadsPlease publishes a 'Salesgenie alternatives' buying guide, positioning itself as the no-subscription, self-serve alternative for the same audience.
- AverickMedia: AverickMedia is a B2B and B2C list broker providing technology, healthcare, and executive contact lists on a pay-as-you-go basis. It competes with LeadsPlease in the same SMB mailing list and email list market with similar pricing and delivery model.
- UpLead: UpLead is a self-serve B2B contact and email list provider with real-time verification and credit-based pricing. It competes with LeadsPlease's Business Mailing Lists and Email Lists for SMB and mid-market sales and marketing teams.
- Apollo.io: Apollo.io is a sales intelligence and engagement platform with a large B2B contact database and self-serve pricing. It overlaps with LeadsPlease in business contact data for prospecting and outbound campaigns.
Emerging players
- Lob: Lob is a developer-focused direct mail automation API for printing and mailing postcards and letters. While not a list broker, Lob is adjacent to LeadsPlease's Direct Mail Services and Mailing List API, often used together in programmatic direct mail stacks.
- Reachdesk: Reachdesk is a B2B gifting and direct mail platform integrating with CRMs like Salesforce and HubSpot. It overlaps with LeadsPlease's Direct Mail Services in serving mid-market and enterprise senders that need automated offline touchpoints.
Market position
Strengths3 records
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
LeadsPlease social profiles
Digital presenceLeadsPlease compliance and trust
Trust signalCompliance5 records
LeadsPlease financial estimates
Financial estimateRevenue estimate
Valuation estimate
LeadsPlease leadership team
Management profileNumber of profiles
LeadsPlease funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LeadsPlease M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LeadsPlease
What does LeadsPlease do?
LeadsPlease is a US-based list broker and marketing data company that sells targeted consumer and business mailing lists, email lists, and phone number lists through a self-serve online platform. Customers build, price, and download custom lists filtered by geography, demographics, and business criteria, with USPS CASS-certified data validated through NCOA processing. The company also offers end-to-end direct mail campaign services and programmatic API access for list building and email data retrieval.
Is LeadsPlease a public or private company?
LeadsPlease is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LeadsPlease founded?
LeadsPlease was founded in 2006. It employs 11 to 50 people.
Where is LeadsPlease based?
LeadsPlease is headquartered in Scottsdale, United States, in the North America region.
How does LeadsPlease make money?
Three revenue lines are on record. Mailing List Sales are the primary driver. The others are email List Sales and direct Mail Services.
Who are LeadsPlease's main competitors?
Direct peers on record are ZoomInfo, InfoUSA / Data Axle, BookYourData, Melissa Data, Salesgenie, AverickMedia, UpLead and Apollo.io. Emerging players are Lob and Reachdesk.
Does LeadsPlease have an API?
Yes. LeadsPlease offers both a Mailing List API and an Email List API, allowing customers to programmatically access and download mailing lists, email lists, and related data programmatically. The API enables users to automate list building, search, filtering by geographic criteria (state, county, city, zip code, or radius), and data retrieval for their marketing campaigns. Developer documentation is at www.leadsplease.com/mailing-lists/api.
What industry is LeadsPlease in?
LeadsPlease's product category is Marketing Data and List Brokerage Services. Its primary akta.pro industry code is BPAFAKAF, Marketing Database & Contact Data Providers (B2B/B2C Lists), with a secondary code of BPAFAKAE, Lead Generation & List Building Services (Prospecting, Data Sourcing). Its NAICS code is 51314 and its SIC code is 7331.