What Audiovisual Distributors does

Audiovisual Distributors (AVD), trading as Audio Visual Distributors Pty Ltd (ABN 87 670 717 049), is a value-added specialty distributor of professional audiovisual products headquartered in Coomera, Queensland, Australia, serving integrators and enterprise customers across Australia and New Zealand. Founded approximately in 1995, the company has operated for over 30 years and represents more than 20 leading global AV brands including AVPro Edge, Arthur Holm, Yealink, Barco ClickShare, Taylorleds, Amino, StreamVue, FlatPanel Audio, Marshall, Patton, Netgear AV, and Yarooms.

The portfolio spans AV-over-IP infrastructure (AVPro Edge MXNet 10G SDVoE, Patton Dante AV), matrix switching and signal extension (AXION, HDBaseT extenders, ConferX wall plates), video conferencing (Yealink MeetingBar and MVC room systems), digital signage and IPTV (Amino media players with Orchestrate cloud management, StreamVue platform), professional audio (FlatPanel DML loudspeakers, room microphones), retractable AV furniture (Arthur Holm DB3 monitors, DynamicTalk, DynamicSpeaker), and workplace management software (Yarooms). The company also integrates with major UC and control platforms (Microsoft Teams, Zoom, Crestron, Q-Sys, Extron, AMX, Kramer, Control4).

AVD generates revenue by purchasing AV products from manufacturing partners and reselling to registered dealers, integrators and enterprise customers, supplemented by professional services including system design, project consultation, and technical support. Pricing operates on a quote-based, ex-works basis with COD terms for new accounts and credit lines available for established partners; quotes are typically valid for 30 days. Go-to-market combines a dealer registration/portal channel for mid-market integrators with direct enterprise field sales for stadium, financial-sector, and corporate-headquarters projects. The company holds memberships in AVIXA and CEDIA and runs certified vendor training programs to support channel partners.

Name

Audiovisual Distributors

Legal name

Audio Visual Distributors Pty Ltd

Website

https://avdistributors.com.au

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Audiovisual Distributors (AVD) is an Australian value-added AV distributor headquartered in Queensland, authorised to sell 20+ premium global AV brands across Australia and New Zealand through a registered dealer and integrator network.

Ownership category

akta.pro rank

Product category

Professional AV Equipment Distribution

NAICS

Audio and Video Equipment Manufacturing (33431)

SIC

Household Audio & Video Equipment (3651)

akta.pro primary industry

Commercial/Pro AV & Home Theater (Prosumer) Retail (CRACAEAL)

Keywords

• Audiovisual distribution
• AV system integration
• Video conferencing solutions
• Digital signage platforms
• Professional audio systems

Headquarters

HQ city

Coomera

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. AV Product Distribution: AVD generates revenue as a value-added distributor by purchasing AV products from manufacturing partners and reselling to registered dealers, integrators, and enterprise customers. Pricing is typically COD on ex-works basis with credit applications available for established accounts.
2. Professional Services and Consultation: The company provides system design support, technical consultation, and project coordination services. This includes helping integrators and end customers select appropriate solutions, coordinate dimensions, power routing, cable management, and control system integration.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Audio Visual Distributors (AVD) is a value-added distributor of professional audiovisual products for homes and businesses across Australia and New Zealand. The company purchases AV products from global manufacturing partners and resells them to registered dealers, AV integrators, and enterprise customers. AVD also provides system design support, technical consultation, and project coordination services from concept through deployment.

Product overview

Audio Visual Distributors (AVD) is a premier AV solutions distributor serving Australia and New Zealand, representing over 20 leading AV brands. The portfolio spans video conferencing systems (Yealink MeetingBar, MVC Room Systems), AV-over-IP infrastructure (AVPro Edge MXNet 10G SDVoE, Patton Dante AV), matrix switching and signal extension (AXION Matrix Switchers, ConferX Wall Plates, HDBaseT Extenders), digital signage and IPTV (Amino H200 Media Players with Orchestrate cloud, StreamVue IPTV Platform), professional audio (FlatPanel DML Loudspeakers, room microphones), retractable AV furniture integration (Arthur Holm DB3 monitors, DynamicTalk, DynamicSpeaker), workplace management (Yarooms desk/room booking, visitor management), LED displays (Taylorleds), wireless presentation (Barco ClickShare), and professional training programs. The company provides end-to-end AV solutions from sales through installation and support, with internationally certified expertise.

Differentiator

Problem solved

Functional benefit

Products and services

• Yealink MeetingBar Series All-in-one video conferencing bars (A10, A25, A30, A40, A50) certified for Microsoft Teams and Zoom, featuring AI-powered cameras and audio for spaces of all sizes. Distributed through AVD to AV integrators and enterprise customers across Australia and New Zealand.
• Yealink MVC Room Systems Comprehensive Microsoft Teams room systems (MVC340 through MVC940) for medium to extra-large boardrooms, distributed as part of the Yealink UC portfolio.
• AVPro Edge MXNet 10G SDVoE Ecosystem 10G SDVoE platform for uncompressed 4K video distribution over standard 10 Gigabit Ethernet infrastructure, powering stadium-scale AV-over-IP deployments. Distributed exclusively by AVD across Australia and New Zealand.
• AXION 8 Matrix Switcher 8x8 HDMI 2.0 matrix switcher with 18Gbps bandwidth supporting HDR10, HDR10+, Dolby Vision, Dolby Atmos, and DTS-X for multi-zone distribution.
• StreamVue IPTV Platform Broadcast-grade IPTV distribution, live streaming, and multimedia digital signage platform delivering content across unlimited screens via multicast for enterprise, broadcast, and venue deployments.
• Amino H200/H200W Media Players 4K UHD enterprise media players for digital signage and enterprise video, built on Android platform and managed through the Amino Orchestrate cloud platform.
• Amino Orchestrate Cloud Management Platform Cloud-based device management platform for remote installation, configuration, firmware updates, and live diagnostics across entire Amino media player deployments.
• Arthur Holm DB3 Retractable Monitor Motorised retractable 4K monitor (17, 22, 24 inch) with automated hatch system, AHnet control protocol integration, and award-shortlisted design for premium boardrooms.
• Arthur Holm DynamicTalk UnderCover Microphone Automated concealed microphone system with covers upholstered to match table materials for seamless integration in financial and executive meeting spaces.
• FlatPanel DML500 Loudspeaker Distributed Mode Loudspeaker delivering 165-degree conical sound dispersion with 123dB max SPL, eliminating echo and comb filtering in reverberant spaces.

Quantifiable outcome

• Estadio Banorte operates world's largest single-network 10G SDVoE AV-over-IP deployment with 500+ displays
• +2 more outcomes

Named customers7 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability4 records

Feature5 records

Partnerships

17 partnerships are on record, tiered core and minor.

• AVPro EdgecoreTechnology or IntegrationAVD is the authorised distributor for the complete AVPro Edge MXNet ecosystem across Australia and New Zealand. This includes the 10G SDVoE platform for enterprise-scale AV-over-IP deployments, AXION matrix switchers, HDBaseT extenders, and ConferX low-profile wall plate transmitters.
• Arthur HolmcoreTechnology or IntegrationAVD is Arthur Holm's authorised distributor for Australia and New Zealand, representing their full range of retractable motorised monitors, microphones, speakers, and cameras for premium meeting and conference spaces.
• Barco ClickSharecoreTechnology or IntegrationAVD distributes Barco ClickShare wireless presentation and collaboration solutions, including the ClickShare Hub for hybrid meeting transformation.
• TaylorledscoreTechnology or IntegrationAVD distributes Taylorleds LED visual display solutions, including the VX Series which won a 2025 Red Dot award. Featured in major casino upgrades and large-scale venue installations.
• YealinkcoreTechnology or IntegrationAVD is Yealink's authorised partner across Australia and New Zealand, distributing their complete unified communication portfolio including Teams Rooms systems, Zoom Rooms solutions, USB cameras, room audio devices, and AIOT sensors.
• AminocoreTechnology or IntegrationAVD is the Amino partner across Australia and New Zealand, distributing H200 and H200W media players and the Orchestrate cloud management platform for digital signage and enterprise video deployments.
• StreamVuecoreTechnology or IntegrationAVD distributes StreamVue broadcast-grade IPTV platform for live TV, streaming, digital signage, video on demand, and corporate AV applications across unlimited screens via multicast.
• FlatPanel AudiocoreTechnology or IntegrationAVD distributes FlatPanel Audio DML (Distributed Mode Loudspeaker) products including the DML500 loudspeaker, DML500A architectural speaker, LS212 and LS118 subwoofers, and LEA Professional amplifiers.
• YaroomscoreTechnology or IntegrationAVD distributes Yarooms workplace management software including desk booking, room scheduling, hybrid work planning, visitor management, and carbon dashboard solutions.
• MarshallcoreTechnology or IntegrationAVD distributes Marshall Broadcast & Pro AV camera solutions including professional video cameras for broadcast and commercial AV applications.
• PattoncoreTechnology or IntegrationAVD distributes Patton connectivity solutions including Dante AV-over-IP products, ProAV Ethernet infrastructure, and ProAV transport products for bridging legacy and modern AV systems.
• Netgear AVcoreTechnology or IntegrationAVD distributes Netgear AV networking products including PoE-enabled switches designed for AV-over-IP deployments with simplified configuration.
• AuvicomminorImplementation/ SI/ Consulting PartnerBelgian AV systems integrator that designed and integrated Arthur Holm retractable solutions for Beobank's executive boardroom.
• Duoson AVminorImplementation/ SI/ Consulting PartnerRegional distributor in Latin America coordinating Estadio Banorte deployment with Polaris Controls and POP Media Technology.
• POP Media TechnologyminorImplementation/ SI/ Consulting PartnerSystems integrator responsible for Estadio Banorte AV deployment using AVPro Edge MXNet platform.
• AVIXAminorOthersAVD is an active member of AVIXA (Audiovisual and Integrated Experience Association), the global trade association for the AV industry, ensuring access to industry standards, best practices, and professional development.
• CEDIAminorOthersAVD is an active member of CEDIA (Custom Electronic Design and Installation Association), the global trade association for home technology professionals, supporting certified training and industry expertise.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ScanSource: Global specialty technology distributor with significant AV and UC distribution operations. Larger public peer with overlapping vendor relationships and channel partner customers.
• Ingram Micro: Global IT and AV distributor carrying UC, digital signage, and pro AV brands to channel partners and enterprise customers. Competes with AVD at the broadline distribution layer across the same ANZ market.
• Midwich Group: UK-listed global AV distributor with ANZ presence, distributing overlapping premium AV brands to integrators. Larger and broader portfolio but addresses the same value-added channel partner customer base.

Direct peers

• Sahara AV: Australian AV distributor focused on commercial and pro AV products for integrators. Operates in overlapping vendor brands and customer segments with AVD across ANZ.
• Jands: Long-established Australian pro audio, lighting, and AV distributor serving the same integrator and venue channels as AVD. Competes directly across commercial audio and venue-scale AV distribution.
• Westan: Australian value-added AV distributor serving integrators and dealers across ANZ, distributing premium display, projection, and pro AV brands. Direct competitor to AVD in the same channel-driven go-to-market model.
• Exertis Pro AV Australia: ANZ arm of global Exertis Pro AV distribution business, offering a comparable portfolio of AV, UC, and digital signage brands to dealers and integrators. Direct competitor in the value-added distributor category.

Regional players

• AV Concepts: Australian AV integrator and equipment supplier serving corporate, education, and government customers with overlapping premium brand representation. Comparable in customer profile though more integration-led than pure distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Audiovisual Distributors