Rossware Computing

What Rossware Computing does

Rossware Computing, founded in 2015 and headquartered in Auburn, Alabama, builds verticalized business software for appliance repair service companies under its ServiceDesk platform. The core product is a Windows-based desktop application handling the full service lifecycle — incoming call management, scheduling, dispatch, job tracking, inventory, estimates, invoicing, and reporting — with optional cloud deployment via tiered Windows server hosting ($299-$1,499/month). The platform is modular, with paid add-ons including SD-Mobile (iOS/Android technician app, $32/user/month), SD-CyberOffice (online scheduling with usage-based fees), SD-DispatchLinks ($29/month for warranty dispatcher integrations), SD-RevenueBuilder ($49/month for recurring service contracts), SD-Dealer ($49/month for serialized merchandise POS), and RosswarePay (integrated payment processing with transaction fees).

The product architecture is a Windows-native core platform augmented by domain-specific features such as territory-specific dispatch maps, AI-powered whole roster route optimization, NARDA-form automation, and bidirectional integrations with 40+ warranty dispatchers (ServiceBench, ServiceLive, Dispatch.me, ServicePower), home warranty providers (American Home Shield, First American, Fidelity National, Old Republic, Warrantech), and OEMs (Samsung, LG). Rossware operates as a subsidiary of Fullstream Software Holdings LLC, itself owned by Fullstream Operations LLC, a Delaware LLC holding company. The company sells primarily through direct website sales with demo-request and contact-sales funnels, supplemented by self-serve signup for smaller customers.

Name

Rossware Computing

Legal name

Fullsteam Software Holdings LLC

Website

https://rossware.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Rossware Computing builds ServiceDesk, a verticalized Windows-based software platform for appliance repair service companies, with modular add-ons for mobile dispatch, warranty integrations, online scheduling, and integrated payments. The company is a subsidiary of Fullstream Software Holdings LLC.

Ownership category

akta.pro rank

Product category

Appliance Repair Service Management Software

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Vendor & Contract Management (Software/Cloud) (BPAEAOAD)

akta.pro secondary industry

Card Issuing & Program Management Platforms (BPAMAFAH)

Keywords

• Appliance repair software
• Field service management
• Service dispatch software
• Warranty dispatch integration
• Technician mobile apps

Headquarters

HQ city

Shelton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Core ServiceDesk Software Subscription: Core software subscription at a flat monthly rate of $199/month providing unlimited access to scheduling, dispatch, job management, call management, inventory management, reporting, and invoicing.
2. SD-Mobile Technician App: Per-user monthly subscription at $32/user/month for mobile technician application.
3. SD-CyberOffice Online Scheduling: Usage-based pricing with base platform fee of $10/month plus per-transaction fees for website-originated job requests ($0.90), invitation-triggered appointments ($0.35 first-time, $0.25 follow-up), confirmations ($0.15), and communication fees.
4. DispatchLinks Warranty Integration: Monthly subscription at $29/month for third-party warranty dispatcher integrations.
5. SD-RevenueBuilder Recurring Service: Monthly subscription at $49/month for service contracts and maintenance agreement management.
6. SD-Dealer Merchandise Sales: Monthly subscription at $49/month for serialized inventory and over-the-counter sales management.
7. Server Hosting: Tiered Windows server hosting from $299/month (Tier 1) to $1,499/month (Tier 5), with one-time setup fee of $100 and optional $149 data migration fee.
8. Integrated Payment Processing (RosswarePay): Transaction-based payment processing integrated into ServiceDesk with competitive rates. Includes platform fee option to charge clients a percentage of each transaction.
9. Add-on Services: Additional services including American Home Shield Status Updater ($10/mo), SmartParts ($35/mo), and dedicated hands-on training (contact for pricing).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Rossware Computing builds ServiceDesk, a Windows-based desktop (with optional Windows Server cloud hosting) service management platform specifically designed for appliance repair companies, covering scheduling, dispatch, job management, invoicing, inventory, estimates, reporting, and warranty claim processing. The platform is sold with a suite of modular add-ons (SD-Mobile technician app, SD-CyberOffice online scheduling, SD-RevenueBuilder recurring service, SD-Dealer POS, SD-DispatchLinks warranty integrations, RosswarePay integrated payments, and tiered Windows Server hosting) on a recurring monthly subscription basis.

Product overview

Rossware Computing offers ServiceDesk, a Windows-based desktop software platform for appliance repair businesses, along with a suite of add-on modules that extend its functionality. The core ServiceDesk platform handles scheduling, dispatch, job management, customer records, invoicing, estimates, and inventory. This is supplemented by SD-Mobile (a technician mobile app for iOS/Android), SD-CyberOffice (online scheduling and automation), SD-RevenueBuilder (recurring service contracts), SD-Dealer (serialized merchandise POS), SD-DispatchLinks (third-party warranty dispatch integration), RosswarePay (integrated payment processing), and Server Hosting (cloud Windows server access). The product architecture is a core platform with modular add-ons sold separately.

Differentiator

Problem solved

Functional benefit

Brands

• ServiceDesk: The core appliance repair software platform providing scheduling, dispatch, job management, inventory, invoicing, and reporting features.
• SD-Mobile
• SD-CyberOffice
• SD-RevenueBuilder
• SD-Dealer
• SD-DispatchLinks
• RosswarePay

Products and services

• ServiceDesk Windows-based desktop (with optional Windows Server hosting) service management platform for appliance repair companies covering call management, scheduling and dispatch, job management, custom dispatch map with territory-specific data, inventory management, reporting, estimates, and digital invoicing. Sold at $199/month flat-rate with unlimited access to core features.
• SD-Mobile (Technician App) Native iOS and Android mobile application that lets field technicians view jobs and schedules, clock in and out, leave work notes, request parts orders, schedule future jobs, and create invoices and take payment on-site. Sold at $32/user/month.
• SD-CyberOffice Addon for embedded online scheduling, customer tracking, automated appointment confirmations, robocalling and SMS notifications, technician/job tracking portals, and survey and review generation. Usage-based pricing: $10/month base platform fee plus per-transaction fees.
• SD-RevenueBuilder Addon for managing customer service contracts, maintenance agreements, and recurring periodic service reminders, integrated with ServiceDesk for billing and scheduled planned service activities. Sold at $49/month.
• SD-Dealer Standalone application for managing serialized merchandise inventory and over-the-counter point-of-sale operations for companies that sell appliances alongside repair services, including credit card processing. Sold at $49/month.
• SD-DispatchLinks Addon that connects ServiceDesk to third-party warranty dispatchers and home warranty providers, including ServiceBench, ServiceLive, Dispatch.me, ServicePower, LG, Samsung, American Home Shield, First American Home Warranty, Fidelity National Home Warranty, Old Republic Home Protection, and Warrantech, with automatic job creation and two-way status updates. Sold at $29/month.
• RosswarePay Integrated payment processing solution that provides competitive rates, payment terminals, in-field credit card capture via SD-Mobile, tip/gratuity collection, and automated accounting reconciliation, natively integrated with ServiceDesk. Transaction-based pricing, with subscription discounts offered to RosswarePay users.
• Server Hosting Tiered Windows Server hosting for ServiceDesk with Remote Desktop access from Windows PCs, Macs, iOS, and Android devices, plus automated daily, weekly, and monthly backups. Five tiers from Tier 1 ($299/month, 2 CPU / 4GB / 150GB, 1–3 users) through Tier 5 ($1,499/month, 64 CPU / 64GB / 150GB, 25+ users), with a one-time $100 setup fee and optional $149 data migration.

Quantifiable outcome

• Route optimization reduces drive time and improves technician efficiency

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature12 records

Partnerships

Twelve partnerships are on record, tiered core and major.

• ServiceBenchcoreTechnology or IntegrationWarranty dispatch integration partner. Jobs are created automatically in ServiceDesk when a dispatch is received from ServiceBench. Job status changes are automatically sent back to ServiceBench.
• ServiceLivecoreTechnology or IntegrationWarranty dispatch integration partner. Automated information flow between ServiceDesk and ServiceLive dispatch system.
• Dispatch.mecoreTechnology or IntegrationWarranty dispatch integration partner. Jobs are created automatically in ServiceDesk when a dispatch is received from Dispatch.me.
• ServicePowercoreTechnology or IntegrationWarranty dispatch integration partner. Automated job creation and status updates between ServiceDesk and ServicePower.
• SamsungmajorTechnology or IntegrationAppliance manufacturer warranty integration. Direct connection for Samsung appliance warranty dispatch and status updates.
• LGmajorTechnology or IntegrationAppliance manufacturer warranty integration. Direct connection for LG appliance warranty dispatch and status updates.
• American Home ShieldcoreTechnology or IntegrationHome warranty provider integration. Includes dedicated American Home Shield Status Updater addon ($10/mo) for tracking job status.
• First American Home WarrantycoreTechnology or IntegrationHome warranty provider integration for automated dispatch and job status updates.
• Fidelity National Home WarrantycoreTechnology or IntegrationHome warranty provider integration for automated dispatch and job status updates.
• Old Republic Home ProtectioncoreTechnology or IntegrationHome warranty provider integration for automated dispatch and job status updates.
• WarrantechmajorTechnology or IntegrationHome warranty provider integration for automated dispatch and job status updates.
• RosswarePay (Integrated Payment Processing)coreTechnology or IntegrationBuilt-in payment processing integrated with ServiceDesk. Provides competitive rates, world-class support, newest terminals, and automated reconciliation. Discounts available on other subscription items for RosswarePay users.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ServiceTitan: ServiceTitan is the leading FSM platform for trades (HVAC, plumbing, electrical, appliance), serving SMB and mid-market service companies with a SaaS model. Direct overlap with Rossware on scheduling, dispatch, invoicing, and technician mobile apps for the same buyer persona, with a much broader trade focus and significantly larger scale.
• Jobber: Jobber offers FSM software to small service businesses (cleaning, plumbing, HVAC, appliance repair) on a SaaS subscription basis. Closely comparable on per-seat and addon pricing structure, target customer size, and CRM/dispatch/invoicing workflow, with a much larger public profile and customer base.
• Housecall Pro: Housecall Pro is a cloud-native FSM platform targeting SMB home service businesses. Comparable on core scheduling, dispatch, invoicing, and integrated payments; competes head-to-head with Rossware for the same appliance repair and adjacent home service buyer, with modern mobile-first UX as a key differentiator.
• Service Fusion: Service Fusion sells FSM software to SMB service contractors across HVAC, plumbing, electrical, appliance repair, and similar verticals. Comparable on flat-fee subscription, technician mobile access, and integrated payment processing, often cited as a closer SMB alternative to ServiceTitan.
• FieldEdge: FieldEdge provides FSM software specifically for residential service contractors in HVAC, plumbing, electrical, and appliance verticals. Most direct vertical-overlap competitor to Rossware in appliance repair, with comparable dispatch, warranty, and inventory modules.

Broad incumbents

• Microsoft Dynamics 365 Field Service: Dynamics 365 Field Service is Microsoft's enterprise FSM solution covering scheduling, dispatch, work order, and inventory. Comparable functionally for mid-market appliance service operations but is part of a much broader ERP/CRM suite rather than a focused vertical offering.
• ServiceMax (by PTC): ServiceMax is an enterprise-grade FSM platform from PTC for asset-heavy service operations. Comparable on warranty claims, dispatch, and field technician enablement, but addresses a much larger customer with significantly different price points and complexity.
• Salesforce Field Service: Salesforce Field Service (originally ClickSoftware) is an enterprise FSM module within the Salesforce platform, covering dispatch, mobile workforce, and service contracts. Overlaps with Rossware's warranty dispatch and service agreement modules at the high end of the market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/RosswareInc
• YouTubeyoutube.com/user/RosswareInc
• Facebookfacebook.com/RosswareInc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rossware Computing