TryTheCBD.com

What TryTheCBD.com does

TryTheCBD.com is a U.S. direct-to-consumer e-commerce retailer of hemp-derived CBD and cannabinoid wellness products, founded in 2015 and operated as an independently owned, bootstrapped private company. The company sources and extracts industrial hemp in Colorado using CO2 extraction methods, producing full-spectrum, broad-spectrum, and CBD isolate formulations, and ships products to customers in all 50 states under the 2018 Farm Bill framework. Its product catalog spans CBD oils and tinctures (priced $34.99-$234.99 across 500mg-3,000mg potencies), THC-free options, gummies and softgels, vape pens and cartridges, topicals (gels, roll-ons), specialty cannabinoids (CBN, CBG, Delta-8, Delta-9, HHC), pet CBD, and curated starter-kit bundles. Quality assurance is built around per-batch third-party laboratory testing for potency, heavy metals, and pesticides, with QR codes on each product linking to the relevant certificate of analysis.

The company monetizes through three primary channels: direct-to-consumer online sales via its own Shopify/WooCommerce storefront; a B2B wholesale and reseller program serving dispensaries, smoke shops, and wellness retailers; and a 30% commission affiliate program operated on the Impact.com platform. Supporting mechanics include a points-based loyalty program, free shipping above $74.99, a 60-day satisfaction guarantee, a 30% lifetime discount for military, seniors, students, and low-income customers, and an extensive educational content library (CBD guides, FAQ, blog). Trust signals include a 4.76/5 average rating across 6,469+ verified reviews on Judge.me, BBB accreditation, and memberships in the Hemp Industries Association, National Hemp Association, and Greenzone Hero. No AI/ML capabilities, patents, funding rounds, or M&A activity are disclosed; the technology stack centers on standard DTC e-commerce and customer support tooling (Impact.com, Judge.me, Zendesk).

Name

TryTheCBD.com

Legal name

TryTheCBD.com

Website

https://trythecbd.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

TryTheCBD.com is a Colorado-sourced, direct-to-consumer e-commerce retailer of hemp-derived CBD and cannabinoid wellness products, founded in 2015 and shipping to all 50 U.S. states across oils, edibles, vapes, topicals, pet products, and specialty cannabinoids.

Ownership category

akta.pro rank

Product category

Cannabidiol (CBD) Wellness Products

NAICS

Food (Health) Supplement Retailers (456191), Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991)

SIC

Medicinal Chemicals & Botanical Products (2833), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro industry

PRIMARYCRANAHAE

Hemp Flower & Pre-Roll Retail (Non-Dispensary)

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/Cannabis Specialty Retail (CBD/Hemp & Accessories)

SECONDARYCRANAHAH

Vape & Cartridge Accessories (Batteries, Chargers, Pods)

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/Cannabis Specialty Retail (CBD/Hemp & Accessories)

SECONDARYCRANAHAF

CBD/Hemp Pet Products Retail

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/Cannabis Specialty Retail (CBD/Hemp & Accessories)

SECONDARYCRANAHAD

Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal)

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/Cannabis Specialty Retail (CBD/Hemp & Accessories)

SECONDARYCRANAHAB

CBD/Hemp Topicals & Beauty Retail

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/Cannabis Specialty Retail (CBD/Hemp & Accessories)

Keywords

• Cbd wellness products
• Hemp oil extracts
• Cbd e-commerce
• Cannabinoid supplements
• Hemp-derived tinctures

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure

Revenue model

1. Direct Product Sales (E-commerce): Primary revenue stream through direct-to-consumer online sales of CBD products including oils, tinctures, edibles, vapes, topicals, and pet products. Products are sold at various price points ranging from approximately $34.99 to $234.99 depending on product type and potency. Free shipping offered on orders over $74.99.
2. Wholesale/Reseller Distribution: B2B revenue stream through wholesale pricing to authorized resellers and distributors. Businesses can apply to become resellers and purchase products at wholesale rates for resale through their own retail channels including dispensaries, smoke shops, and wellness stores.
3. Affiliate Program Commissions: 30% commission on sales generated through affiliate referral links. Affiliates promote products through various channels and earn commissions on resulting purchases without handling order fulfillment.
4. Loyalty Program: Points-based rewards program where customers earn points for purchases, account creation, referrals, and social media engagement. Points can be redeemed for discounts on future purchases, encouraging customer retention and repeat purchases.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

TryTheCBD.com is a direct-to-consumer e-commerce retailer that sells Colorado-grown, hemp-derived CBD and cannabinoid products including full-spectrum and THC-free CBD oils, gummies, softgels, vape pens, cartridges, topicals, and pet CBD oil. The company also offers specialty cannabinoids (CBN, CBG, Delta-8, Delta-9, HHC) and curated starter bundles, with every batch third-party lab tested and verifiable via QR code.

Product overview

TryTheCBD.com is an e-commerce platform offering a comprehensive portfolio of Colorado-grown, hemp-derived CBD and cannabinoid products. The product lineup centers on CBD oils and tinctures (both full-spectrum and THC-free formulations), complemented by edibles (gummies, softgels), vaporization products (disposable pens, cartridges, vape oils), and topical applications (gels, roll-ons). The company also offers specialty cannabinoids including CBN oil for sleep, CBG oil for therapeutic use, and hemp-derived Delta-8, Delta-9, and HHC products. Product bundles provide curated starter kits for new users, daily regimens, relaxation-focused combinations, and pet-specific formulations. All products are third-party lab tested with QR code access to certificates of analysis, and the company offers a 60-day satisfaction guarantee with free shipping on orders over $74.99.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Spectrum CBD Oil Hemp-derived CBD oil containing the full spectrum of cannabis plant compounds including CBD, minor cannabinoids, terpenes, and trace amounts of THC (0.3% or less). Available in potencies from 500mg to 3000mg for adult consumers seeking full-plant wellness benefits.
• THC Free CBD Oil Broad-spectrum CBD oil with all THC removed, containing CBD, minor cannabinoids, and terpenes but no detectable THC. Designed for consumers who want to avoid THC or face drug testing.
• CBN Oil Hemp oil infused with CBN (cannabinol), a non-psychoactive cannabinoid known for its calming, sedative properties. Targeted at consumers seeking sleep support.
• CBG Oil - Full Spectrum Full-spectrum oil containing CBG (cannabigerol), a non-psychoactive cannabinoid known for its therapeutic and soothing properties, available in 30ml bottles.
• CBD Gummies Broad-spectrum CBD-infused gummies containing 30mg CBD per gummy in 30-count bottles, offering a tasty and discreet format with accurate dosing.
• Delta 8 Gummies Hemp-derived Delta-8 THC gummies offering milder psychoactive effects compared to Delta-9 THC, available in 25mg potency per gummy.
• Delta 9 THC Gummies Hemp-derived Delta-9 THC gummies containing 15mg per gummy, providing psychoactive effects within legal THC limits (0.3% or less dry weight).
• HHC Gummies Hemp-derived HHC (Hexahydrocannabinol) gummies offering psychoactive effects, positioned as an alternative cannabinoid for those seeking different experiences.
• CBD Softgels CBD oil capsules/softgels containing pre-measured CBD doses in an easy-to-swallow format, available in full-spectrum and broad-spectrum options.
• CBD Vape Pen Pre-filled, disposable broad-spectrum CBD vape pens available in multiple strains, containing high-quality broad-spectrum distillate and terpenes.
• Delta 8 Vape Pre-filled, disposable Delta-8 THC vape pens available in Indica, GG4, PE, and OG Kush strains, providing a milder psychoactive experience.
• CBD Cartridge Broad-spectrum CBD vape cartridges (1ml, 600mg) compatible with standard 510-thread batteries, available in multiple strain options.
• CBD Vape Oil (CBD Tank Oil) Broad-spectrum CBD vape oil designed for use in vape tanks and refillable devices, available in multiple potencies from 1000mg and higher.
• CBD Gel Full-spectrum CBD topical gel (500mg) with menthol for cooling effects, designed for targeted localized relief when applied to skin.
• CBD Roll On for Pain Broad-spectrum CBD roll-on topical (500mg) designed for targeted pain relief, with no-mess application for sore muscles and joints.
• CBD Oil for Pets THC-free CBD oil formulated specifically for pets, designed to help with anxiety, joint pain, and overall wellness in dogs and cats.
• Best Friends CBD Starter Kit Value bundle combining human and pet CBD products, allowing pet owners to try CBD alongside their animals at a discounted price.
• CBD Oil Starter Kit Starter bundle for new CBD users, combining multiple CBD oil products in various potencies to help customers find their ideal dose and format.
• Daily CBD Starter Kit Curated bundle designed for daily CBD supplementation, combining oils and tinctures for everyday wellness support.
• Relaxing CBD Starter Kit Bundle combining CBD and CBG products designed for relaxation and calming effects, ideal for evening use or stress relief.

Quantifiable outcome

• 4.76 out of 5 average customer rating based on 6469 reviews
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Better Business Bureau (BBB)minorOthersCompany displays BBB accreditation badge on website footer, indicating membership in and accreditation with the Better Business Bureau organization.
• Hemp Industries AssociationminorOthersCompany is a proud member of the Hemp Industries Association, an industry organization supporting the hemp industry.
• National Hemp AssociationminorOthersCompany displays membership badge for National Hemp Association, an organization dedicated to promoting the hemp industry.
• Greenzone HerominorOthersCompany is listed as a proud member of Greenzone Hero, an industry organization related to the hemp/cannabis space.
• Impact.com (Affiliate Platform)coreTechnology or IntegrationThe company uses Impact.com platform for managing affiliate partnerships, tracking referrals, and processing affiliate commission payments.
• Judge.me (Reviews Platform)coreTechnology or IntegrationThird-party review collection platform used to gather and display verified customer reviews. Provides review moderation and verification services.
• Third-Party Testing LabscoreTechnology or IntegrationMultiple third-party laboratories used for batch testing of all products for potency, heavy metals, and pesticides. Labs provide certificates of analysis for product verification.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PlusCBD Oil: CV Sciences-owned CBD brand offering full-spectrum hemp extracts, gummies and topicals through DTC and retail. Comparable on product format mix and focus on standardized hemp extracts.
• Joy Organics: Family-owned CBD brand selling broad-spectrum and full-spectrum oils, gummies, topicals and softgels via DTC. Comparable on third-party testing, broad-spectrum emphasis and organic/natural positioning.
• Lazarus Naturals: Vertically integrated hemp brand selling CBD tinctures, capsules, topicals and pet products direct-to-consumer and wholesale. Comparable on full-spectrum focus, affordability positioning, and multi-channel distribution.
• Medterra: CBD brand selling isolates, gummies, topicals and pet products through DTC e-commerce and retail partners. Comparable on isolate/THC-free SKU mix and national distribution footprint.
• Cornbread Hemp: Kentucky-sourced CBD brand selling full-spectrum oils, gummies, topicals and pet products direct-to-consumer. Comparable on craft, single-state sourcing story and DTC-led distribution.
• CBDistillery: Colorado-based CBD brand offering full-spectrum oils, gummies, softgels, topicals and isolates direct-to-consumer. Closely comparable on product breadth, sourcing story and DTC-first go-to-market.
• Green Roads: Pharmacist-founded CBD company offering oils, gummies, topicals and pet products with pharmacist-formulated positioning. Comparable on third-party testing emphasis and DTC-plus-wholesale model.

Emerging players

• Sunday Scaries: CBD gummy and wellness brand targeting stress and sleep use cases through DTC e-commerce. Comparable on edible-format focus and affiliate-driven acquisition, though narrower product line.

Broad incumbents

• cbdMD: Publicly traded CBD wellness company with a broad portfolio across sleep, calm, recovery and pet categories plus major sports sponsorships. Comparable category overlap but operates at a larger, more capitalized scale.
• Charlotte's Web: Original U.S. CBD brand with vertically integrated Colorado hemp, full-spectrum tinctures, gummies and topicals. Comparable on Colorado-sourced full-spectrum positioning but materially larger and more brand-recognized.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CBDHeart

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TryTheCBD.com