MiCare

Name

MiCare

Legal name

MiCare Ltd

Website

https://micare.com.au

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Aged Care and Community Services

NAICS

Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (62412), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)

akta.pro primary industry

Small Residential Care Homes (RCFE/Board & Care) (HLADABAF)

akta.pro secondary industries

Licensed CNA/HHA Staffing & Credentialed Placement (HSABAMAH), Recurring Housekeeping for Seniors/In-Home Support (HSAEAAAL)

Keywords

• Aged care services
• Home care packages
• Residential aged care
• Retirement living
• Migrant community support

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Government-Funded Home Care Services: MiCare receives government funding through Support at Home Packages, Commonwealth Home Support Program, and Veterans Home Care to provide aged care services. Funding levels range from Level 1 ($10,700/year) to Level 8 ($78,100/year).
2. Residential Aged Care Accommodation: MiCare operates residential aged care homes providing accommodation and care services, with residents paying accommodation fees and care fees as regulated by the Australian government.
3. Retirement Village Living: MiCare operates retirement villages offering independent living units. Apartments at 741 are priced from mid $409,000 – $603,000. Village residents can access additional home services.
4. MiMeals Commercial Meal Service: MiMeals produces and delivers chef-prepared, culturally diverse frozen meals to consumers. Orders are placed through the MiMeals website or by phone, with delivery to customers' homes.
5. Private Home Care Services: Private pay services for individuals not eligible for government funding or who want additional services beyond their funded package. Billed directly to clients at competitive rates.
6. Donations and Bequests: MiCare is a registered charity accepting tax-deductible donations over $2. The Tom McCabe Fund for Refugee Youth accepts donations to support refugee youth education and recreation.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

MiCare is a not-for-profit aged care and community services organisation that operates residential aged care homes, retirement living villages, and home and community care programs for seniors, migrants and people with disability across Victoria and Queensland. It delivers government-funded home care (Support at Home, Commonwealth Home Support Programme, Veterans' Home Care), private home-care services, retirement apartments, and community access and migrant support services, with a multicultural workforce supporting 50+ languages. Its commercial subsidiary MiMeals produces and delivers chef-prepared meals to clients and the broader public.

Product overview

MiCare is an Australian aged care and community services organization offering a comprehensive portfolio of services organized around four main divisions: Aged Care (including residential living, home care packages, and support services), Retirement Living (independent living villages and luxury apartments), Migrant Services (settlement support, employment training, and community building), and Community Access (social support groups, volunteer programs, and carer support). The core platform is MiCare's person-centered care approach focused on culturally and linguistically diverse communities, supplemented by sub-brands like MiMeals for meal delivery services. Services range from government-funded programs (Commonwealth Home Support, Support at Home, Veterans' Home Care) to private pay options, with operations across Victoria and Queensland.

Differentiator

Problem solved

Functional benefit

Brands

• 741 Luxury Retirement Apartments: Luxury independent living retirement complex with 40 apartments located at the foot of the Dandenong Ranges in Kilsyth, Victoria
• Overbeek Lodge
• Margriet Manor
• Avondrust Lodge
• Prins Willem Alexander Lodge
• Beatrix Village
• Princess Margriet Village
• Avondrust Village
• Prins Willem Alexander Village (Retirement)
• MiStaff
• MiGardening
• MiCleaning
• Eden Alternative

Products and services

• Residential Aged Care 24/7 residential aged care in MiCare-operated homes across Victoria and Queensland, providing nursing, personal care, accommodation, meals, lifestyle programs and dementia support for older Australians. Residents typically come from culturally and linguistically diverse backgrounds.
• Support at Home Government-funded program providing eight levels of ongoing in-home support to eligible older Australians, replacing and combining previous Home Care Packages and Short-Term Restorative Care arrangements. Delivered by MiCare to help clients remain living safely at home with personal care, nursing, allied health and domestic assistance.
• Commonwealth Home Support Programme (CHSP) Entry-level, government-subsidised home support services for older Australians who need occasional assistance with everyday tasks such as housework, meals, transport and personal care. Funded by the Commonwealth and accessed via the My Aged Care portal.
• Private Home Care Self-funded in-home care delivered by MiCare on a private, fee-for-service basis, providing personal care, domestic assistance, transport, nursing and allied health for clients who prefer to pay privately or who are not eligible for government programs.
• Veterans' Home Care Department of Veterans' Affairs-funded home care services for Australian veterans, helping them with daily tasks and personal care to remain living independently at home.
• Retirement Living Apartments One and two-bedroom independent living apartments within MiCare retirement villages, with shared community facilities (such as bowling green, BBQ areas, social spaces) and optional access to MiCare's broader care services as residents' needs change. Sold on a one-off basis with sales prices between $409,000 and $603,000.
• 741 Apartments Retirement Living Complex Specific MiCare retirement living complex featuring one and two-bedroom apartments with lifestyle and community amenities within the MiCare retirement villages portfolio.
• MiMeals Meal Delivery Subsidiary of MiCare producing and delivering chef-prepared meals to clients and the broader public. Features a rotating menu of approximately 20 dishes suitable for seniors and those on specialised diets, with meals priced from $11.00 per serve, ordered online for home delivery.
• Care Finder Program Free assistance program helping older Australians navigate the aged care system, understand their funding entitlements and connect with appropriate services including in-language support.
• Social Support Groups Group-based social programs for older people to reduce isolation, including cultural, recreational and community engagement activities.
• Support for Carers Programs and resources supporting unpaid family carers of older Australians, including respite, advice and connection to relevant aged care and community services.
• Access & Support (NDIS) NDIS-funded access and support program assisting people with disability, particularly those from CALD backgrounds, to understand and engage with the National Disability Insurance Scheme.
• Volunteer Programs Structured volunteer engagement programs allowing community members to support MiCare clients and activities across residential, home and community settings.
• Job Seeker Support Employment support services for job seekers, often from CALD backgrounds, assisting with job readiness, placement and workplace integration.
• Community Capacity Building Programs that build the capability of migrant and refugee communities and partner organisations, often delivered in collaboration with government and other community groups.
• Women's Empowerment Program Programs supporting women from CALD backgrounds with empowerment, education, social connection and access to community resources.
• Individual & Family Support One-on-one and family-level support for migrants, refugees and other community members, providing casework, advocacy and connection to services.
• Community Connections Programs that connect isolated individuals and families to local community activities, peer support networks and group programs.

Quantifiable outcome

• 75% of employees agree that teams across MiCare work effectively together to achieve shared goals
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Gippsland Primary Health NetworkcoreStrategic or Co-development PartnerMiCare works in partnership with Gippsland Primary Health Network to provide Care Finder services supporting older people who are isolated and need assistance navigating aged care services in the Gippsland Region.
• AMES AustraliaminorStrategic or Co-development PartnerPartner in the Refugee and Asylum Seeker Strategic Partnership (RAP) program, collaborating on community capacity building initiatives.
• WestJusticeminorStrategic or Co-development PartnerLegal services partner in the Refugee and Asylum Seeker Strategic Partnership (RAP) program for community capacity building.
• CohealthminorStrategic or Co-development PartnerHealth services partner in the Refugee and Asylum Seeker Strategic Partnership (RAP) program for community capacity building.
• VICSEGminorStrategic or Co-development PartnerCommunity services partner in the Refugee and Asylum Seeker Strategic Partnership (RAP) program for community capacity building.
• Western Bulldogs Community FoundationminorStrategic or Co-development PartnerSports and community organization partner in the Refugee and Asylum Seeker Strategic Partnership (RAP) program.
• Wyndham Youth ServicesminorStrategic or Co-development PartnerCollaborative partner in cultural celebration events for multicultural youth and families in the Wyndham area.
• Laverton Youth FoundationminorStrategic or Co-development PartnerCollaborative partner in cultural celebration events and youth empowerment programs.
• Werribee Football ClubminorStrategic or Co-development PartnerCommunity sports partner collaborating on multicultural youth events and programs.
• Montrose Community CupboardminorStrategic or Co-development PartnerCommunity organization that initiated free food pop-up markets at Overbeek Lodge to provide elders with community connection and autonomy.
• Department of Home AffairscoreOthersFunder of the Specialized Intensive Services program for individuals and families from refugee and asylum seeker backgrounds with complex needs.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Uniting AgeWell: Uniting Church-affiliated NFP providing residential aged care, home care and retirement living across Tasmania, Victoria and NSW. Comparable on NFP governance, integrated service model, and government-funded package delivery.
• Baptcare: Victoria/Tasmania-based NFP providing residential aged care, home care packages and affordable housing for seniors, with explicit community and faith-based mission. Direct overlap with MiCare on not-for-profit governance, full-service continuum and Victorian operational focus.
• Bolton Clarke: Australia's largest not-for-profit aged care and retirement living provider, operating residential aged care homes, home care packages and retirement communities nationally. Comparable to MiCare on full continuum of services and NFP structure, but at far larger scale and without MiCare's focus on CALD specialization.
• Regis Healthcare: ASX-listed for-profit operator of 60+ residential aged care homes nationally. Comparable to MiCare on government-funded residential aged care, with listed-operator transparency but no CALD specialisation.
• Southern Cross Care (NSW & ACT / QLD): Catholic-affiliated NFP operating residential aged care, independent living and home care across QLD (and separately NSW/ACT). Direct overlap with MiCare on retirement village + home care + residential mix in Queensland.
• VMCH (Villa Maria Catholic Homes): Catholic NFP operating aged care homes, retirement living, home care and disability/Migrant services across Victoria. Closest peer on combination of residential aged care + refugee/settlement services under one NFP roof.
• Calvary Care (Little Company of Mary): Major Catholic-provider of residential aged care, home care and retirement living across NSW, ACT, VIC, SA, QLD and TAS following its acquisition of Japara. Comparable on service mix (residential + home + retirement) and government-funding dependence, materially larger geographic footprint.
• Mercy Health (Aged Care): Catholic NFP providing residential aged care, home care and retirement living across Victoria and other states. Comparable to MiCare on NFP governance, continuum of care and Victorian presence.

Direct peers

• Mecwacare: Melbourne-based NFP operating residential aged care homes, retirement living and home care packages, with a stated specialisation in culturally diverse care and CALD residents. The most direct peer to MiCare by mandate, scale and geography.
• Australian Multicultural Community Services: Victorian NFP delivering home care, social support and settlement services targeted at CALD seniors and their families. Comparable to MiCare's migrant services division and multicultural home care work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/micareltd
• YouTubeyoutube.com/channel/UCwXPh_SzxrS6WnE3lqa_NZw
• Facebookfacebook.com/MiCareLimited
• LinkedInlinkedin.com/company/micare-ltd
• Instagraminstagram.com/micareltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MiCare