ZenLocator
ZenLocator is a no-code SaaS store and product locator platform that helps CPG, retail, and dealer-network brands embed interactive location and product-availability widgets on their websites across 20+ e-commerce platforms.
- Company typePrivate
- Founded2015
- HeadquartersSanta Barbara, United States
- Headcount—
- GTM typeB2B
- OfferingSoftware
What ZenLocator does
ZenLocator is a no-code SaaS platform that helps brands convert online visitors into offline buyers by embedding interactive store and product locators on their websites. The product suite includes a Store Locator, Product Locator, Dealer Locator, Zipcode Search, Retailer Logos Carousel, an admin dashboard for bulk data management, and an analytics module with heatmap visualization. Underlying the platform is a JavaScript widget architecture that integrates with three third-party map providers (Google Maps, MapTiler, Mapbox), with ZenLocator managing Google Maps API keys centrally to eliminate buyer-side development work. The platform exposes a REST API and a JavaScript API for headless and custom integrations, and supports 20+ e-commerce and CMS platforms including Shopify, Squarespace, WooCommerce, BigCommerce, Wix, Magento, WordPress, Drupal, and Joomla. Advanced data features include flexible bulk import from any spreadsheet/CSV format with automatic duplicate detection, automatic daily data syncing, custom CSS overrides, multi-language localization, and Google Analytics event integration.
ZenLocator firmographics
Firmographics- Name
- ZenLocator
- Legal name
- Cleverific Inc
- Website
- https://zenlocator.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Short description
- ZenLocator is a no-code SaaS store and product locator platform that helps CPG, retail, and dealer-network brands embed interactive location and product-availability widgets on their websites across 20+ e-commerce platforms.
- Ownership category
- akta.pro rank
ZenLocator industry classification
Industry- Product category
- Store and Product Locator Software
- NAICS
- Software Publishers (5132), Web Search Portals and All Other Information Services (51929)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- GIS & Spatial Data Management Platforms (BPAMANAK)
- akta.pro secondary industry
- Domain, Website & App Discovery Portals (BPAMAAAM)
Keywords
Where ZenLocator is headquartered
LocationHeadquarters
- HQ city
- Santa Barbara
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ZenLocator business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription Fees: Monthly or annual subscription-based pricing model where customers pay per app/locator instance. Pricing tiers range from $49/month to $259/month for higher-tier plans. Custom enterprise pricing available. The service includes a free trial period for evaluation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level plan starting at $49/month |
| Subscription | Annual | Annual subscription with concierge service |
| Subscription | Monthly | Premium tiers up to $259/month |
| Subscription | Multi-year contract | Custom enterprise pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
ZenLocator product offering
Product offeringCore offering
ZenLocator is a no-code SaaS store and product locator platform that lets brands display interactive maps, location search, and product availability on their websites. It bundles store locator, product locator, dealer locator, zipcode search, retailer logos carousel, analytics, and dashboard tools into embeddable widgets that integrate with 20+ e-commerce platforms and multiple map providers.
Product overview
ZenLocator is a unified store and product locator platform designed for e-commerce brands, retailers, and CPG companies. The core offering consists of Store Locator Software and a Customizable Store and Product Locator, which together enable businesses to display retail locations and product availability on interactive maps. The platform is architected as a no-code solution that integrates with over 20 e-commerce platforms (Shopify, Squarespace, WooCommerce, BigCommerce, Wix, Magento, WordPress, and others) and supports multiple map providers (Google Maps, MapTiler, Mapbox). Key modules include Product Locator for showing which retailers stock specific products, Dealer Locator for displaying dealer networks, Zipcode Search for header/footer placement, Retailer Logos Carousel for showcasing online retailers, a Powerful Dashboard for data management, and Analytics Insights for tracking customer searches and location demand. The platform emphasizes no-code setup, bulk data management, automatic syncing, and white-label customization options.
Differentiator
Problem solved
Functional benefit
Products and services
- Store Locator Software Core store locator software that allows website visitors to find the closest retail locations on an interactive map, featuring map display, location search, directions, and store details. Built for retailers and brands operating physical stores.
- Customizable Store and Product Locator A fully customizable locator for desktop and mobile with geolocation, responsive design, direct CSS customization, diverse map themes, and visual product search. Lets brands embed a single tailored locator experience on any website.
- Product Locator Software Enables customers to search for specific products and find the physical retailer locations that carry them. Targeted at CPG brands that need to show which retailers stock their products.
- Dealer Locator Software Provides a list of dealer location addresses (displayed all at once) for businesses operating extensive dealer networks. Useful for B2B distribution and dealer-finder use cases.
Quantifiable outcome
- Eyce Molds reports 1500+ monthly locator uses, demonstrating high customer engagement with the product.
- +2 more outcomes
Companies that use ZenLocator
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
ZenLocator technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration27 records
Feature12 records
ZenLocator partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- MapTilercoreThird-party mapping service provider used to display interactive maps. ZenLocator uses MapTiler as one of multiple map provider options. Terms of service and privacy policies apply.
- Google MapscorePrimary mapping API provider for many customers. ZenLocator handles API key management so customers do not need to set up their own Google Cloud account.
- MapboxcoreAlternative mapping API provider option for customers who prefer Mapbox over Google Maps.
- ShopifycoreE-commerce platform with app store distribution. ZenLocator is listed in the Shopify App Store as an approved store locator app.
- WooCommerceminorWordPress e-commerce plugin integration. Provides plugin availability for WooCommerce store owners.
- SquarespaceminorWebsite platform integration for Squarespace users wanting store locator functionality.
- BigCommerceminorE-commerce platform integration for BigCommerce merchants.
- WixminorWebsite builder platform integration for Wix users.
- Magento (Adobe Commerce)minorEnterprise e-commerce platform integration for Magento/Adobe Commerce merchants.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
ZenLocator competitors and assessment
Company assessmentBroad incumbents
- Yext: Yext is a large digital-presence platform that includes store-locator capabilities as part of a broader listings, search, and reviews suite. While not a narrow peer, Yext overlaps with ZenLocator at the upper end of the market where multi-location brands need a locator as one piece of a wider location-marketing stack.
- Uberall: Uberall is a broader location-presence platform with locator widgets, listings, and reputation management for multi-location enterprises. It competes with ZenLocator in the enterprise tier but offers a much wider product portfolio, making it a broad incumbent rather than a narrow direct peer.
Direct peers
- StoreRocket: StoreRocket offers an embedded store locator app focused on Shopify and similar platforms, providing the same core product as ZenLocator for small and mid-sized brands. It is referenced as a direct competitor in ZenLocator's comparison content.
- Storemapper: Storemapper is one of the most-established Shopify store locator apps, directly comparable to ZenLocator on product (embedded store locator widget for Shopify and other platforms), pricing (subscription SaaS), and target customer (SMB and mid-market retail/CPG brands). ZenLocator explicitly runs comparison content against Storemapper, signaling head-to-head competition.
- Blipstar: Blipstar provides store locator and product locator widgets for small and mid-sized brands, with subscription pricing comparable to ZenLocator's $49–$259/month tiers. Functionality and target market overlap closely, and Blipstar is named in ZenLocator's competitor set.
- StorePoint: StorePoint provides a SaaS store locator widget for retailers and brands, very similar in scope to ZenLocator. Both serve SMB and mid-market customers with embedded map widgets and self-serve setup, and ZenLocator explicitly positions against StorePoint in its comparison pages.
- Destini: Destini is a product locator platform tied to retail data providers such as SPINS/Nielsen, used by CPG brands that need product-availability data. ZenLocator's own competitive content highlights that Destini is data-source locked, positioning ZenLocator's flexible-data offering as an alternative.
- EasyLocator: EasyLocator provides embedded store and dealer locator widgets for SMBs, with comparable map-and-directory functionality and subscription pricing. ZenLocator's comparison page positions against EasyLocator, indicating direct SMB-segment overlap.
- Brandify: Brandify offers a location marketing platform for multi-location and enterprise brands, including store locators, local SEO, and listings management. It overlaps heavily with ZenLocator at the enterprise CPG tier and is named as a direct competitor in ZenLocator's comparison content.
- Bullseye Locations: Bullseye Locations sells a store/dealer locator software targeting mid-market brands, with comparable widget, dashboard, and analytics functionality. It is named as a ZenLocator competitor and serves the same SMB-to-mid-market segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ZenLocator financial estimates
Financial estimateRevenue estimate
Valuation estimate
ZenLocator leadership team
Management profileNumber of profiles
ZenLocator funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ZenLocator M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ZenLocator
What does ZenLocator do?
ZenLocator is a no-code SaaS store and product locator platform that lets brands display interactive maps, location search, and product availability on their websites. It bundles store locator, product locator, dealer locator, zipcode search, retailer logos carousel, analytics, and dashboard tools into embeddable widgets that integrate with 20+ e-commerce platforms and multiple map providers.
Is ZenLocator a public or private company?
ZenLocator is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ZenLocator founded?
ZenLocator was founded in 2015.
Where is ZenLocator based?
ZenLocator is headquartered in Santa Barbara, United States, in the North America region.
How does ZenLocator make money?
One revenue line is on record: subscription Fees.
Who are ZenLocator's main competitors?
Broad incumbents on record are Yext and Uberall. Direct peers are StoreRocket, Storemapper, Blipstar, StorePoint, Destini, EasyLocator, Brandify and Bullseye Locations.
Does ZenLocator have an API?
Yes. ZenLocator offers both a REST API and JavaScript API for developers. The REST API is available at developers.zenlocator.com for programmatic access. The JavaScript API is available on GitHub at github.com/zenlocator/javascript-api and allows developers to define custom events and integrate with ZenLocator widgets client-side. Google Analytics integration is also supported for receiving custom events triggered within widgets. Developer documentation is at developers.zenlocator.com.
What industry is ZenLocator in?
ZenLocator's product category is Store and Product Locator Software. Its primary akta.pro industry code is BPAMANAK, GIS & Spatial Data Management Platforms, with a secondary code of BPAMAAAM, Domain, Website & App Discovery Portals. Its NAICS code is 5132 and its SIC code is 7370.