Predize
Predize is a Brazilian SaaS platform that centralizes customer service for marketplace sellers across 10+ Latin American e-commerce channels and WhatsApp. Its Mia AI agents automate pre-sales, post-sales, and chat operations for 4,500+ stores, including brands such as ASUS, Electrolux, Samsung, and LG.
- Company typePrivate
- Founded-
- HeadquartersMaringá, Brazil
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Predize does
Predize is a Brazilian SaaS company specializing in customer service (SAC) management for marketplace sellers. Headquartered in Maringá, Brazil and operating as Predize Sistemas LTDA under parent DB1 Group, the company centralizes customer interactions from 10+ Latin American marketplaces (Mercado Livre, Amazon, Magalu, Shopee, TikTok Shop, MadeiraMadeira, KaBuM!, Casas Bahia, Carrefour, Americanas/B2W) plus WhatsApp into a single unified interface. It serves both SMB sellers and enterprise brands, with named clients including ASUS, Electrolux, Samsung, LG, Madesa, Grupo Belmicro, and Techshop, across 4,500+ integrated stores and 3,500+ active users.
The core platform is anchored on the 'Mia' suite of eight AI agents built on ChatGPT technology fine-tuned for marketplace-specific conversational contexts with 50+ pre-loaded post-sale response contexts. Mia agents operate across pre-sales, post-sales, chat, cancellation risk detection, ticket attribution, intention classification, automatic tagging, and an agent copilot, handling 70%+ of responses autonomously in production. The platform also offers two professional services layers: Predize Service (fully outsourced SAC operations staffed by Predize specialists) and Mia Service (ongoing AI curation and governance). Security posture is anchored by ISO/IEC 27001 certification.
Commercially, Predize operates a four-tier SaaS subscription model (Start at R$1,499/month, Standard, Performance, Enterprise) with additional fees for users and channels beyond plan minimums, augmented by managed services revenue. Distribution is sales-led with self-serve elements for lower tiers, leveraging the ANYTOOLS ecosystem (co-located with ANYMARKET) for cross-sell and content marketing for top-of-funnel demand. The company has expanded to Argentina, Chile, Colombia, Mexico, and Uruguay, with leadership headed by CEO David Santos and Diretor Alexandre Rezende.
Predize firmographics
Firmographics- Name
- Predize
- Legal name
- Predize Sistemas LTDA
- Website
- https://predize.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Predize is a Brazilian SaaS platform that centralizes customer service for marketplace sellers across 10+ Latin American e-commerce channels and WhatsApp. Its Mia AI agents automate pre-sales, post-sales, and chat operations for 4,500+ stores, including brands such as ASUS, Electrolux, Samsung, and LG.
- Ownership category
- akta.pro rank
Where Predize is headquartered
LocationHeadquarters
- HQ city
- Maringá
- HQ country
- Brazil
- HQ region
- Latin America
Offices6 records
Markets served
Predize business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription - Platform Licenses: Recurring subscription revenue from four tiered plans (Start, Standard, Performance, Enterprise) that provide platform access, marketplace integrations, and AI agent capabilities. Plans are differentiated by minimum marketplace count, minimum user count, AI agent features, and security capabilities. Additional fees apply for extra users or additional channels beyond the plan minimums.
- Professional Services - Predize Service: Outsourced customer service where Predize specialists assume the full atendimento operation using the Predize platform, including AI as N1 layer and expert agents for strategic cases (N2). Includes daily SLA monitoring and executive reporting.
- Professional Services - Mia Service: AI curation and governance service where Predize AI analysts train, configure, and continuously optimize Mia's responses for autonomy and brand alignment. Billed as an additional service on top of platform subscriptions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level plan: integrate from 4 marketplaces, starting at 3 users, includes pre-sale, post-sale, and chat AI agents. |
| Subscription | Monthly | Mid-tier plan: integrate from 6 marketplaces, starting at 5 users, adds ticket attribution and cancellation risk AI agents. |
| Subscription | Monthly | Upper mid-tier plan: integrate from 8 marketplaces, starting at 10 users, adds advanced security features. |
| Subscription | Monthly | Enterprise plan: unlimited marketplace integrations, users by inquiry, all AI agents and security features. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Predize product offering
Product offeringCore offering
Predize is a SaaS customer service (SAC) management platform that centralizes inquiries from 10+ Latin American marketplaces and digital channels into a single dashboard, augmented by eight AI agents (collectively branded "Mia") that automate pre-sales, post-sales, chat, cancellation risk detection, ticket routing, and agent assistance. The platform is complemented by two managed service offerings: Predize Service (outsourced customer service run by Predize specialists) and Mia Service (strategic AI curation and governance).
Product overview
Predize is a unified SAC (Customer Service) management platform for marketplaces, consisting of a core platform with integrated AI agents and multiple service tiers. The platform integrates with 10+ Brazilian marketplaces (Mercado Livre, Amazon, Magalu, Shopee, TikTok Shop, MadeiraMadeira, KaBuM!, Casas Bahia, Carrefour) plus WhatsApp and Zendesk, all controlled through a single dashboard. The core offering includes 8 intelligent AI agents collectively called Mia: Mia Pré-venda (pre-sales), Mia Pós-venda (post-sales), Mia Chat (multi-channel chat), Cancellation Risk Agent, Ticket Attribution Agent, AI Copilot, and Reason/Intention Classifiers. The platform is offered in four pricing tiers (Start, Standard, Performance, Enterprise) starting at R$1,499.00, with all tiers including AI agents. Additional services include Predize Service (outsourced customer support) and Mia Service (AI curation and governance).
Differentiator
Problem solved
Functional benefit
Products and services
- Predize Platform Unified SaaS customer service (SAC) management platform for marketplace sellers that centralizes pre-sale, post-sale, and chat inquiries from 10+ Latin American marketplaces plus WhatsApp, Zendesk, and email into a single interface. Includes eight AI agents for pre-sales automation, autonomous post-sales responses, chat, cancellation risk detection, ticket attribution, copilot assistance, and reason/intention classification. Targets online B2C marketplace sellers and large enterprise brands operating across multiple marketplaces.
- Predize Service Fully outsourced customer service operation run by Predize specialists using the Predize platform, including AI as the first response layer (N1) and expert agents handling strategic cases (N2). Includes daily SLA monitoring, reputation management, and executive reporting. Targets sellers who lack in-house customer service teams or want to offload operations entirely.
- Mia Service Strategic AI curation and governance service where Predize analysts manage Mia AI agent training, configuration, and continuous performance optimization. Includes business rule mapping, AI boundary definition, marketplace personalization, and LLM change adaptation. Billed as an additional service on top of platform subscriptions for sellers who retain internal teams but need mature AI oversight.
Companies that use Predize
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Predize technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability7 records
Feature10 records
Predize partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core.
- Mercado LivrecoreDeep platform integration with Mercado Livre's messaging system for centralized pre-sale and post-sale ticket management, with Mia AI agents providing automated responses within the platform's SLA requirements.
- ShopeecoreIntegration with Shopee's chat and messaging system, enabling automated AI responses and SLA compliance tracking with real-time calculation of the Shopee Service Score.
- AmazoncoreIntegration with Amazon's buyer-seller messaging system, with AI agents handling pre-sale and post-sale inquiries to help sellers maintain low Order Defect Rate (ODR) and avoid account suspension risks.
- Magalu (Magazine Luiza)coreIntegration with Magalu's marketplace messaging system including live chat capability, with AI agents providing automated responses to maintain seller ranking and SLA compliance.
- TikTok ShopcoreIntegration with TikTok Shop's messaging and customer service system, enabling sellers to manage TikTok Shop inquiries alongside other marketplace channels.
- MadeiraMadeiracoreIntegration with MadeiraMadeira's marketplace platform for centralized customer service operations for furniture and home goods sellers.
- Casas BahiacoreIntegration with Casas Bahia marketplace messaging system for centralized customer service management.
- KaBuM!coreIntegration with KaBuM! marketplace's customer service messaging system for tech and electronics sellers.
- CarrefourcoreIntegration with Carrefour marketplace messaging system for centralized customer service operations.
- Americanas / B2WcoreIntegration with Americanas/B2W marketplace messaging system for centralized customer service management.
- WhatsAppcoreWhatsApp Business integration enabling AI-powered automated responses, tagging, quick replies, and standardized messaging for sellers using WhatsApp as a customer contact channel.
- ANYTOOLS EcosystemcorePredize is a founding product of the ANYTOOLS ecosystem — the first marketplace specialist ecosystem in Brazil. The ecosystem includes ANYMARKET (marketplace integrator), creating natural cross-sell and co-development opportunities. The ecosystem is managed by DB1 Group.
- DB1 GroupcoreParent company of the ANYTOOLS ecosystem. DB1 Group is a Brazilian technology group that owns Predize, ANYMARKET, and other marketplace tools. Predize's Information Security Policy is a formal statement of DB1 Group's commitment to protecting information assets. Career opportunities are listed through DB1 Group's careers portal.
Scale indicators16 records
Recent moves6 records
Expansion highlights5 records
Predize competitors and assessment
Company assessmentDirect peers
- Zenvia: Brazilian-based omnichannel customer experience and conversational commerce platform serving LatAm businesses. Competes directly with Predize in WhatsApp and marketplace seller communication, with overlapping SMB and mid-market seller segments in Brazil.
- Yalo: Conversational AI platform purpose-built for WhatsApp commerce in Latin America, serving enterprise brands with AI agents for sales and support. Closely comparable to Predize in AI customer service for marketplace/whatsapp-driven commerce in LatAm.
- Octadesk: Brazilian SaaS customer service and helpdesk platform with chat, automation, and ticketing capabilities aimed at Brazilian and LatAm businesses. Directly comparable to Predize in customer service automation for online sellers and mid-market brands.
- Take Blip: Brazilian conversational AI platform focused on WhatsApp Business and chatbot solutions for enterprises, including retail and e-commerce. Overlaps with Predize in AI-driven customer service automation for marketplace and digital commerce sellers in Brazil.
Others
- VTEX: Brazilian-headquartered enterprise digital commerce platform and a Predize integration partner. Not a direct competitor in customer service, but a strategic ecosystem player whose roadmap (e.g., native AI SAC features) could overlap with or substitute for Predize functionality for joint customers.
Emerging players
- Tidio: AI-driven customer service and chatbot platform focused on SMB e-commerce merchants, with strong Shopify/WooCommerce integrations. Comparable to Predize's Start/Standard SMB tier; relevant emerging threat for the lower end of Predize's seller base.
Broad incumbents
- Freshworks (Freshdesk): Global SaaS provider of customer service (Freshdesk), CRM, and IT service management with AI-powered automation (Freddy AI). Competes with Predize in the SMB and mid-market CS automation space, including e-commerce and digital-first businesses.
- Zendesk: Global customer service and engagement platform that is both a Predize integration partner and a broader competitive threat. Offers ticketing, AI agents, and CRM functionality for businesses of all sizes, including localized solutions in Brazil and LatAm.
- HubSpot Service Hub: Global CRM and customer service suite (Service Hub) with AI agents, ticketing, and knowledge management. Overlaps with Predize's broader SAC automation and AI Copilot features; addresses the same enterprise marketing/sales/service buyer.
- Intercom: Global AI-first customer service platform with Fin AI agent and a broad suite of support, engagement, and automation tools. Targets SMB through enterprise, including digital commerce; competes with Predize for marketplace seller and e-commerce brand CS workloads globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Predize social profiles
Digital presencePredize compliance and trust
Trust signalCompliance1 record
Predize financial estimates
Financial estimateRevenue estimate
Valuation estimate
Predize leadership team
Management profileNumber of profiles
Profiles2 records
Predize funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Predize M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Predize
What does Predize do?
Predize is a SaaS customer service (SAC) management platform that centralizes inquiries from 10+ Latin American marketplaces and digital channels into a single dashboard, augmented by eight AI agents (collectively branded "Mia") that automate pre-sales, post-sales, chat, cancellation risk detection, ticket routing, and agent assistance. The platform is complemented by two managed service offerings: Predize Service (outsourced customer service run by Predize specialists) and Mia Service (strategic AI curation and governance).
Is Predize a public or private company?
Predize is a private company. It is classified as corporate owned and is currently operating.
When was Predize founded?
Predize was founded in -1. It employs 101 to 250 people.
Where is Predize based?
Predize is headquartered in Maringá, Brazil, in the Latin America region.
How does Predize make money?
Three revenue lines are on record. SaaS Subscription - Platform Licenses are the primary driver. The others are professional Services - Predize Service and professional Services - Mia Service.
Who are Predize's main competitors?
Direct peers on record are Zenvia, Yalo, Octadesk and Take Blip. VTEX is listed as an others. Tidio is listed as an emerging player. Broad incumbents are Freshworks (Freshdesk), Zendesk, HubSpot Service Hub and Intercom.
Does Predize have an API?
Yes. Predize offers an API for integrations with internal tools. The API enables connection to connect marketplace tickets and data with other business systems. Specific API details, documentation URL, authentication method, and SDK availability are not explicitly stated in the source material.