Ecomunica

What Ecomunica does

Ecomunica is a São Paulo-based integrated communication agency founded in 2012 by journalist Ellen Bileski. The firm delivers a full spectrum of communication services to enterprise clients across Brazil and Latin America, spanning press relations, crisis management, branding, influence marketing, endomarketing, community management, thought leadership, performance marketing, social media management, media training, inclusive communication, CRM implementation, and website development. Its client roster includes Decathlon, LVMH (Dior, Kenzo, Givenchy, Acqua di Parma), Sofitel, Sony Channel, C&A, Sodexo, Iguatemi, C6 Bank, Courchevel, and Travelex, reflecting a deliberate focus on purpose-driven brands and enterprises in luxury, retail, tourism, financial services, and ESG-adjacent verticals.

The agency operates as a professional services firm with project-based, custom-quoted engagements delivered through direct B2B sales and inbound quote requests via its website. It maintains a dedicated data analysis department that combines proprietary campaign metrics with AI-generated insights to support measurement and reporting, and has developed CRM implementation expertise through a strategic partnership with HubSpot. The firm is differentiated by independently audited credentials: Sistema B (B Corporation) certification, carbon-neutral operations since 2021, and associate membership in ati (Unión de Agencias de Triple Impacto), alongside specialized training in inclusive communication and audiodescription.

Ecomunica generates revenue through customized communication solutions contracted with mid-market and enterprise clients, with engagement cadences that include multi-year relationships. The firm is independently owned by three founding partners (Ellen Bileski, Annie Bileski, and Fernanda Monteiro) and operates with 51–100 employees from its headquarters at R. Fidalga 154 in São Paulo's Pinheiros neighborhood. Top-of-funnel demand generation is conducted through a content marketing engine spanning a regularly updated blog, monthly newsletter, and active presence on LinkedIn, Instagram, TikTok, and Twitter/X.

Name

Ecomunica

Legal name

Ecomunica

Website

https://agenciaecomunica.com.br

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Ecomunica is a São Paulo-based, B Corp certified integrated communication agency founded in 2012 that delivers PR, branding, influence marketing, crisis management, and ESG-focused communication services to enterprise clients across Brazil.

Ownership category

akta.pro rank

Product category

Public Relations and Communications Services

NAICS

Public Relations Agencies (54182), Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Brand Campaign & Integrated Communications Agencies (MPAAAAAC)

akta.pro secondary industries

Integrated Full-Service Creative Agencies (MPAAAAAA), Cause/Sustainability & Purpose-Driven Creative Agencies (MPAAAAAL), Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

Keywords

• Public relations services
• Integrated communication agency
• Crisis management consulting
• Influence marketing services
• Brand strategy consulting

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Communication Services: Full-service integrated communication agency offering strategic consulting, PR, branding, influence marketing, internal communication, community management, thought leadership, crisis management, inbound marketing, social media management, media training, inclusive communication, CRM services, website development, performance marketing, and creative campaigns
2. Customized Communication Solutions: Personalized and complete communication solutions tailored to client needs, from positioning to performance, including branding and creative campaign development

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Ecomunica is a São Paulo-based integrated communication agency that provides end-to-end communication services, including public relations, branding, influence marketing, social media management, crisis management, media training, internal communications, inclusive communication, CRM and Sales as a Service, strategic content and website development, and performance marketing. The agency combines creative campaign execution with a data analysis department that applies proprietary metrics and AI to generate insights and improve campaign outcomes for enterprise clients across multiple sectors.

Product overview

Ecomunica is an integrated communication agency offering a comprehensive suite of communication services. The portfolio is organized around a single unified agency offering with multiple specialized service lines, including: Assessoria de Imprensa e PR e Gestão de Crises (press relations and crisis management), Inbound Marketing, Mídias Sociais (social media management), Marketing de Influência (influence marketing), Media Training, Comunicação Interna/Endomarketing (internal communications), Comunicação Inclusiva (inclusive communication), CRM e Sales as a Service, Sites e Conteúdo Estratégico (websites and strategic content), Performance (paid media), and Criação de Campanhas e Branding (campaign creation and branding). Additional service lines include Gestão de Comunidades (community management) and Thought Leadership. The agency also provides a monthly Ecomunica Newsletter as a client-facing communication tool. The agency positions itself among Brazil's top 50 communication agencies and operates as a B Corp certified company.

Differentiator

Problem solved

Functional benefit

Products and services

• Press Relations, PR and Crisis Management (Assessoria de Imprensa e PR e Gestão de Crises) Strategic press relations and public relations services to achieve organic visibility and protect reputations through stakeholder and media relationships, including proactive crisis prevention and reactive crisis management for enterprise brands.
• Inbound Marketing Attraction and conversion of clients through relevant content and digital journey management.
• Social Media Management (Mídias Sociais) Strategic social media management aligned with brand objectives.
• Influence Marketing (Marketing de Influência) Connection with influencers aligned to brand purpose, always based on KPIs.
• Media Training Preparation of spokespersons for interviews and public exposure with security and clarity.
• Internal Communications / Endomarketing (Comunicação Interna) Strengthening organizational culture through channels and actions aimed at internal audiences.
• Inclusive Communication (Comunicação Inclusiva) Construction of accessible, diverse, and representative narratives for all audiences.
• CRM and Sales as a Service Structuring of CRM tools and personalized commercial support to strengthen client relationships and drive B2B revenue generation.
• Websites and Strategic Content (Sites e Conteúdo Estratégico) Creation and optimization of institutional websites and production of content such as blogs, e-books, and newsletters, focusing on usability, accessibility, conversion, and SEO.
• Performance Marketing Data-oriented strategies to optimize results in paid media on digital channels.
• Campaign Creation and Branding (Criação de Campanhas e Branding) Campaigns, identities, and visual content that strengthen brands and expand their connection with audiences.
• Community Management (Gestão de Comunidades) Community management services focused on building and engaging brand communities.
• Thought Leadership Strategic positioning of company leaders as industry experts to build brand authority and reputation.

Quantifiable outcome

• Carbon neutral operations since 2021
• +1 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Green EletroncoreStrategic or Co-development Partner · 1 January 2020Co-created the 'Eletrônico Não É Lixo' (Electronics Are Not Trash) movement with Green Eletron to raise awareness about recycling electronic equipment. Manages the website, e-book, video manifest, and influencer activation for the environmental initiative.
• HubspotcoreTechnology or IntegrationStrategic technology partnership with Hubspot for CRM implementations and integrations. Ecomunica serves as a partner combining innovation, BI, and integrated communication to generate consistent results. They create and test solutions internally before applying them, ensuring efficiency and adherence to business needs.
• Sistema BcoreStrategic or Co-development PartnerCertification and ongoing relationship with Sistema B. Ecomunica is one of the few integrated communication agencies certified and recertified by Sistema B in Brazil, demonstrating commitment to ethical business practices, environmental regeneration, and social responsibility.
• ati (Unión de Agencias de Triple Impacto)minorStrategic or Co-development PartnerAssociate member of ati - union of triple impact agencies. Participates in collective construction of a more fair communication market with focus on environmental sustainability, social responsibility, and good governance.
• PinXcoreChannel Partner/ Reseller/ DistributorRepresents PinX, a disruptive travel tech company - platform for travel planning and corporate travel benefits. Ecomunica has extensive experience in the tourism sector, having represented tourism bureaus of various cities including Courchevel, Le Havre, St. Barth, and currently manages PinX's communication.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Edelman Brasil: Brazilian arm of global PR giant Edelman. Comparable as a full-service PR and communications competitor serving large multinational and Brazilian enterprise clients, with broader global resources than Ecomunica.
• AlmapBBDO: One of Brazil's largest creative/advertising agencies, part of the BBDO/Omnicom network. Comparable in offering integrated creative campaigns and brand-building services to large enterprise clients in Brazil.
• FleishmanHillard Brasil: Brazilian operations of global PR network FleishmanHillard (Omnicom). Comparable as a full-service PR, public affairs, and integrated communications competitor in the São Paulo enterprise market.
• Ketchum Brasil: Brazilian operations of global PR firm Ketchum (part of Omnicom). Comparable in service mix (PR, integrated communications, crisis management) and in competing for similar large enterprise and luxury brand mandates.
• Burson (BCW): Global communications agency resulting from the BCW and Hill & Knowlton merger. Comparable in PR, corporate communications, and crisis management services offered to large multinational and Brazilian enterprise clients.
• Ideal H+K Strategies: Brazilian operations of Hill+Knowlton (now part of Burson). Comparable integrated communications, PR, and public affairs services to large enterprise and corporate clients in Brazil.

Direct peers

• DPZ&T: Brazilian integrated advertising and communications agency with creative, PR, and digital capabilities. Comparable as a Brazil-domestic full-service integrated agency competing for similar brand-building mandates.
• Grupo TV1: Brazilian integrated communications group offering PR, digital, influencer marketing and brand strategy. Comparable in scope (full-service integrated comms), geography (Brazil-domestic), and client base (large enterprise brands).
• LDC Comunicação: Brazilian independent communications and PR agency. Comparable in offering integrated communication services to mid-market and enterprise clients in Brazil, particularly in ESG and corporate communications.
• FSB Comunicação: One of Brazil's largest independent PR and integrated communications agencies. Directly comparable to Ecomunica as a Brazilian-headquartered, full-service PR and communications firm serving large enterprise clients across multiple verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ecomunica_

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ecomunica