SaaS pricing page

What SaaS pricing page does

Draftss operates a subscription-based managed creative services platform that delivers unlimited graphic design, UI/UX design, motion graphics, video editing, website development, and marketing services on a flat monthly fee. The company is incorporated in India as DraftssTech Applications Private Limited, with a fully remote delivery team of approximately 50 members spanning Customer Success, Graphic & UI, Development, and Motion Graphics. Its core technical asset is a proprietary Task Management Dashboard that customers use to submit and track tasks while Draftss' team executes the work, supported by direct integrations with 18+ third-party tools including Slack, Trello, Notion, Asana, Monday, Jira, GitHub, Figma, Adobe, Shopify, Webflow, and WordPress.

The business model is pure subscription recurring revenue across three plan families (Graphic Team, Creative Team, Full Team) each offered in 1-active-task and 3-active-task variants, with monthly pricing ranging from $490 to $3,580 (currently promoted at 50% off for the first six months). Customers self-serve sign up through the website with a 7-day free trial, no contracts, and 24-48 hour standard turnaround, while agencies are served through a white-label reseller channel. Target segments are startups, agencies, brands, SaaS companies, and ecommerce businesses; named customers span Beaver Builder, Radisson, Ticket Master, Hoth, and a long tail of smaller startups.

Strategic positioning emphasizes breadth of service (135+ service types), aggressive pricing relative to peers (Design Pickle, Penji, Superside), and white-label enablement for agency partners. Recent product moves include AI Reels Creation, ChatGPT-powered content generation, and an expanded Full Team plan that bundles SEO, PPC, content writing, and outreach. The company appears bootstrapped with no disclosed external funding or institutional investors.

Name

SaaS pricing page

Legal name

DraftssTech Applications Private Limited

Website

https://draftss.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Draftss is an India-based subscription service that delivers unlimited graphic design, UI, motion graphics, video, web development, and marketing on a flat monthly fee to startups, agencies, brands, SaaS, and ecommerce companies globally.

Ownership category

akta.pro rank

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Subscription Services: Monthly subscription model offering unlimited graphic design, UI design, motion graphics, video editing, website development, and marketing services. Three tiered plans (Graphic Team, Creative Team, Full Team) with 1 or 3 active task limits. Revenue is entirely subscription-based recurring revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Draftss provides unlimited graphic design, UI/UX design, motion graphics, video editing, website development, and marketing services on a flat monthly subscription. Customers submit unlimited tasks through a proprietary Task Management Dashboard and receive deliverables from a managed remote creative team with 24–48 hour standard turnaround. Three subscription tiers (Graphic Team, Creative Team, Full Team) cover 135+ services, with white-label options for agencies.

Product overview

Draftss is a subscription-based on-demand creative, development, and marketing service that operates as a unified platform offering multiple integrated service tiers. The core offering consists of three subscription plans: the Graphic Team Plan (focused on graphic design and branding), the Creative Team Plan (covering motion graphics, illustration, video, and UI design), and the Full Team/Build Plan (encompassing all creative services plus website development and marketing). These plans are delivered through a proprietary Task Management Dashboard that integrates with popular project management and communication tools. The platform differentiates by offering website development with hosting/deployment support and comprehensive marketing services including SEO, PPC, content, and outreach—all under one subscription with white-label options for agencies.

Differentiator

Problem solved

Functional benefit

Products and services

• Graphic Team Plan Unlimited graphic design subscription providing access to a managed graphic design team for branding, logos, presentations, packaging, social media graphics, infographics, and marketing collateral. Delivered through the Draftss dashboard with unlimited requests and revisions.
• Creative Team Plan Unlimited creative subscription providing motion graphic artists, illustrators, video editors, website UI designers, and app UI designers. Covers landing pages, logos, explainer videos, SaaS animations, mobile apps, and dashboards.
• Full Team Plan (Build Plan) Complete subscription offering all creative services plus website development (WordPress, Webflow, Shopify, React.js, Next.js, Astro, 20+ other builders) and full marketing execution including SEO, PPC ads, content writing, outreach, and social media management.
• Landing Pages and UI Design Service Specialized landing page, website UI, SaaS dashboard, and mobile app UI design service using Figma and Adobe XD, with optional development implementation in WordPress, Webflow, or React.
• Website Development Service Frontend web development covering WordPress (Elementor, Beaver Builder, Divi, WP Bakery), Webflow, Shopify, WooCommerce, and React.js, including hosting and deployment support.
• Motion Graphics and Video Editing Service Animation and video production covering logo animations, explainer videos, typography animation, e-learning videos, character animation, UI animations, GIF animations, Reels, YouTube Shorts, and other social media video content using Adobe After Effects, Premiere Pro, and stock resources.
• Marketing and Growth Services Full marketing execution including technical SEO, keyword research, link building, PPC advertising (Google Ads, Facebook Ads, LinkedIn Ads, YouTube Ads), content writing and copywriting, social media management, outreach campaigns, PR, and AI-assisted content generation.
• White-Label Services for Agencies White-label service enabling agencies to offer Draftss design, development, and marketing services under their own brand. Includes NDA protection, watermark-free deliverables, and full confidentiality so agencies retain client relationships while Draftss operates as a silent backend team.

Quantifiable outcome

• Deliveries completed in 24-48 hours for standard design tasks
• +3 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

AI capability3 records

Feature3 records

Partnerships

15 partnerships are on record, tiered core and minor.

• SlackcoreTechnology or IntegrationSlack integration allows customers to collaborate with the Draftss team directly through Slack for task submission, feedback, and communication. Part of 18+ integration ecosystem for seamless workflow.
• TrellocoreTechnology or IntegrationTrello integration for project management. Customers can manage tasks and collaborate with Draftss team using Trello boards.
• NotioncoreTechnology or IntegrationNotion workspace integration for collaboration and documentation workflow with Draftss team.
• AsanacoreTechnology or IntegrationAsana integration for project management and task tracking with Draftss team workflow.
• Monday.comcoreTechnology or IntegrationMonday.com integration for team collaboration and project management with Draftss.
• JiracoreTechnology or IntegrationJira integration for development-focused project management and issue tracking with Draftss team.
• GitHubcoreTechnology or IntegrationGitHub integration for code collaboration and development workflow with Draftss developers.
• ZoomcoreTechnology or IntegrationZoom integration for video calls and meetings with Draftss team members and project managers.
• ClickUpcoreTechnology or IntegrationClickUp integration for all-in-one project management and team collaboration with Draftss.
• FigmacoreTechnology or IntegrationFigma integration for design collaboration and design file review with Draftss designers.
• Adobe Creative SuitecoreTechnology or IntegrationDraftss team uses Adobe software including Photoshop, Illustrator, InDesign, After Effects, and Premiere Pro for design deliverables.
• ShopifycoreTechnology or IntegrationShopify development and design services offered as part of the subscription, including store setup and customization.
• WebflowcoreTechnology or IntegrationWebflow website design and development services as part of the subscription, including responsive design and CMS implementation.
• WordPresscoreTechnology or IntegrationWordPress website development using Elementor, Beaver Builder, Divi, WP Bakery, and other page builders as part of subscription services.
• Microsoft for StartupsminorOthersDraftss is listed as a product partner/service on Microsoft for Startups platform, shown in footer with Microsoft logo.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• DotYeti: Subscription-based unlimited graphic design service; comparable unlimited-request model with similar SMB/agency customer base and explicitly listed competitor.
• Designjoy: Subscription-based design service offering unlimited requests with a flat monthly fee; same fundamental product model as Draftss Graphic Team plans.
• Kimp: Subscription-based unlimited graphic design, video, and motion graphics service for businesses and agencies; matches Draftss on the unlimited-request subscription model with similar target customers.
• ManyPixels: Unlimited graphic design subscription offering flat monthly plans with a designated designer; directly named competitor in Draftss comparison content with overlapping SMB/startup audience.
• Penji: Unlimited graphic and UI design subscription with custom design requests via dashboard; one of the explicitly named competitors in Draftss' comparison pages and a near-identical service model.
• Design Pickle: Flat-rate unlimited graphic design subscription serving SMBs and agencies; directly comparable offering to Draftss' Graphic Team plans with overlapping customer segments.
• Flocksy: Unlimited graphic design, copywriting, and video editing subscription; competes in the same horizontal subscription space explicitly listed in Draftss' comparison pages.
• Superside: Subscription-based unlimited design, video, and creative services for brands and agencies; competes head-to-head with Draftss in the same horizontal creative subscription category at a premium price point.

Broad incumbents

• 99designs: Design contest and project marketplace owned by Vista; overlaps with Draftss on graphic design and branding services but operates a fundamentally different (project-based) model.
• Fiverr: Global freelance marketplace covering graphic design, development, and marketing services; broader incumbent that competes with Draftss for SMB creative spend but is not a pure-play subscription.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/draftss

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SaaS pricing page