WanderSafe
WanderSafe is a globally distributed safety technology company offering a freemium mobile app, JENI AI safety concierge, IoT hardware (Beacon 3.0 and Shakti), and an enterprise WanderSafe Assist duty-of-care platform for organizations with mobile workforces across 150+ countries.
- Company typePrivate
- Founded2018
- HeadquartersMiami, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingSoftware
What WanderSafe does
WanderSafe is a globally distributed personal safety technology company headquartered in Sugar Land, Texas (with operating presence in Sydney, Miami, and Lisbon) that builds a unified safety intelligence ecosystem spanning a consumer mobile app, IoT hardware devices, and an enterprise duty-of-care platform. Its core product is the freemium WanderSafe App (iOS and Android), which combines one-touch SOS (activation within 3 seconds and 10-second window), precise GPS location (within 3 meters), safety heatmaps, and the JENI AI safety concierge that delivers location-based warnings, travel advice, and hyper-local threat intelligence in English, French, Portuguese, and Spanish. The platform is paired with proprietary hardware (WanderSafe Beacon 3.0, targeted for 2027 release, featuring a 140dB DHAL alarm, 1000-lumen strobe, and Bluetooth 5.0; and the Shakti wearable) and a B2B enterprise platform called WanderSafe Assist that provides ISO 31030-aligned compliance monitoring, real-time employee tracking, and device fleet management.
The company monetizes through three streams: a freemium consumer mobile app with subscription premium features, hardware sales (Beacon 3.0 and Shakti direct-to-consumer via the website), and enterprise subscription contracts for WanderSafe Assist sold through direct field sales with quote-based pricing tiered by organization size. WanderSafe targets individual travelers, commuters, and remote workers on the consumer side, and corporations, universities, NGOs, and government agencies with mobile workforces on the enterprise side, where buyers include Chief Risk Officers, Chief Security Officers, HR Directors, and Global Mobility leaders. Named enterprise customers include Deloitte, Booking.com, Revlon, and Vantage Strata, and the company maintains strategic alliances with OSAC (U.S. State Department), Motorola Solutions, Crime Stoppers International, Twilio, Cloudflare, NVIDIA, and GitHub.
WanderSafe was founded in 2018 by Stephenie Rodriguez and Fiona O'Donnell, launched at TFWA Cannes, and following Rodriguez's 2019 cerebral malaria diagnosis entered a strategic hibernation lasting until February 2026, when it relaunched with refreshed technology. The company is an LLC owned by parent entity JOZU for Women Inc., with no disclosed institutional funding rounds, and has stated a mission to empower 1 billion people with personal safety technology across a market it estimates at over $10 billion globally.
WanderSafe firmographics
Firmographics- Name
- WanderSafe
- Legal name
- WanderSafe LLC
- Website
- https://wandersafe.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Short description
- WanderSafe is a globally distributed safety technology company offering a freemium mobile app, JENI AI safety concierge, IoT hardware (Beacon 3.0 and Shakti), and an enterprise WanderSafe Assist duty-of-care platform for organizations with mobile workforces across 150+ countries.
- Ownership category
- akta.pro rank
WanderSafe industry classification
Industry- Product category
- Personal Safety Technology
- NAICS
- Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162)
- SIC
- Services-Detective, Guard & Armored Car Services (7381)
- akta.pro primary industry
- Wearable Medical Alert Devices (Pendants, Watches, Bands) (HSAHAHAI)
- akta.pro secondary industries
- Guard Tour / Lone Worker / Duress & Panic Alarm Monitoring (BPAKAFAF), Safety Check-Ins, Wellness Calls & Monitoring (Non-Clinical) (HSABAAAG)
Keywords
Where WanderSafe is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
WanderSafe business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Consumer Mobile App (Freemium): Free WanderSafe app available on iOS and Android with core safety features. Premium features available via subscription.
- WanderSafe Beacon 3.0 Hardware: One-time purchase of portable safety device. Beacon 3.0 targeted for release in 2027. Previous generation launched in 2018 at TFWA Cannes.
- WanderSafe Assist Enterprise Platform: Enterprise duty-of-care platform with subscription model for organizations. Includes live admin dashboard, real-time monitoring, compliance reporting, and device fleet management. Pricing customized based on organization size.
- Hero Points Rewards Program: Community engagement program where users earn XP for safety contributions. Impact rewards include premium features and early product access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free App - Core Safety Features |
| Subscription | Annual | WanderSafe Assist Enterprise |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
WanderSafe product offering
Product offeringCore offering
WanderSafe provides a unified real-time safety intelligence ecosystem combining a consumer mobile application (iOS/Android) with IoT personal safety hardware devices (Beacon 3.0 and Shakti) and an enterprise duty-of-care platform (WanderSafe Assist). Core functionality includes the JENI AI safety concierge, one-touch SOS emergency alerts, neighborhood safety heatmaps, community-verified safety reports, and ISO 31030-aligned compliance monitoring for organizations with mobile workforces operating across 150+ countries.
Product overview
WanderSafe is a unified safety intelligence ecosystem combining a free consumer mobile app, IoT safety hardware devices, and an enterprise duty-of-care platform. The core offering includes the WanderSafe App (featuring JENI AI, Safety Heatmaps, One-Touch SOS, and Community Intelligence) paired with WanderSafe Beacon 3.0 and Shakti physical safety devices. Enterprise clients access WanderSafe Assist for ISO 31030-compliant compliance monitoring, real-time employee tracking, and fleet management. The platform serves travelers, commuters, remote workers, and organizations with global duty-of-care obligations across 150+ countries.
Differentiator
Problem solved
Functional benefit
Brands
- JENI: AI-powered personal safety concierge that delivers location-based warnings, travel advice, and real-time threat intelligence
- WanderSafe Beacon 3.0
- WanderSafe Assist
- Shakti
- The WanderSafe Accord
Products and services
- WanderSafe App Free mobile safety application for iOS and Android providing real-time safety heatmaps, one-touch SOS alerts, JENI AI safety concierge, community intelligence, location sharing, and ride safety features. Designed for solo travelers, commuters, and remote workers.
- WanderSafe Beacon 3.0 Compact non-violent personal safety hardware device featuring a 140dB DHAL deterrent alarm, 1000-lumen LED strobe, Bluetooth 5.0 connectivity, rechargeable battery, and water-resistant keychain design. Activates via twist mechanism to alert contacts and deter threats.
- WanderSafe Shakti Personal safety wearable designed for everyday carry featuring personal alarm, silent SOS mode, rechargeable battery, app connectivity, live location sharing, and a discreet wearable form factor.
- WanderSafe Assist Enterprise duty-of-care safety platform for organizations to monitor traveling employees, ensure compliance, and manage safety incidents. Includes live admin dashboard, real-time safety monitoring, ISO 31030-aligned compliance reporting, device fleet management, and integration with enterprise stacks.
Quantifiable outcome
- 87% reduction in assault likelihood with Beacon device (CIA-derived research)
- +3 more outcomes
Companies that use WanderSafe
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
WanderSafe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability9 records
Feature10 records
WanderSafe partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- Booking.comcoreWorld's leading travel platform utilizing WanderSafe for traveler safety protection. Potential integration of safety features for their booking ecosystem.
- RevloncoreGlobal beauty corporation using WanderSafe for employee safety during business travel and corporate duty-of-care compliance.
- Vantage StrataminorStrata and building management services company using WanderSafe for resident and staff safety programs.
- OSAC (Overseas Security Advisory Council)coreU.S. State Department security partnership providing guidance and coordination for overseas security. OSAC partnership validates WanderSafe's enterprise-grade security positioning and provides access to security intelligence networks.
- CloudflarecoreGlobal edge network providing CDN, DDoS protection, WAF, and Zero Trust security infrastructure. Powers WanderSafe's secure global content delivery and protection.
- GitHubcoreDevelopment platform for CI/CD, code security, and open-source collaboration. CTO Paulo Taylor maintains over 350 GitHub repositories focused on AI Transformation.
- NVIDIAcoreNVIDIA Developer Network partnership for AI computing, GPU acceleration, and edge inference. Powers JENI AI safety intelligence and real-time safety analytics.
- Crime Stoppers InternationalcoreGlobal crime prevention network partnership. WanderSafe collaborates with crime prevention organizations to enhance community safety intelligence and reporting validation.
- Airline Ambassadors InternationalminorHumanitarian airline association partnership bringing safety technology to underserved communities through travel industry channels.
- Just Ask PreventionminorYouth safety education organization partnership focused on safety awareness programs for young people.
- WARIF (Women At Risk International Foundation)minorWomen's safety advocacy organization partnership addressing gender-based violence and safety concerns for women travelers and at-risk populations.
- Association for Women in CommunicationsminorProfessional women's network partnership supporting women in technology and communications with safety resources.
- Purchased.orgminorAnti-human trafficking advocacy partnership. Aligns with WanderSafe's mission to protect vulnerable populations from exploitation.
- Motorola SolutionscoreStrategic technology partnership referenced in leadership bios. Motorola Solutions partnership enhances enterprise safety communication and device integration capabilities.
- Women In Tech GlobalcoreGlobal movement partnership for women in technology. Co-founder Stephenie Rodriguez participates as keynote speaker, Top 100 Speaker honoree, and global ambassador. Drives visibility and thought leadership.
- The Global FundcoreStephenie Rodriguez serves as Global Fund Changemaker advocating for malaria eradication. The Global Fund partnership amplifies health safety mission alignment.
- TwiliocoreTechnology integration powering emergency video and audio calls within the WanderSafe app. Enables real-time communication during safety emergencies.
- Old MutualminorSouth African financial services company co-presenting EMPOWHER session with WanderSafe at Women In Tech Global Summit 2026 in Cape Town.
Scale indicators6 records
Recent moves10 records
Expansion highlights5 records
WanderSafe competitors and assessment
Company assessmentDirect peers
- Life360: Public, scaled consumer location and safety platform for families with circles, SOS, and driving safety. Closest direct comparable to the consumer WanderSafe app given freemium model, location sharing, SOS functionality, and global user base.
- bSafe: Personal safety app offering live location sharing, SOS, and a guardian network. Closely matches WanderSafe's Circle Sync and one-touch SOS with audio/video recording, and serves a similar individual traveler and commuter audience.
- Noonlight (ADT): Personal safety app acquired by ADT in 2021 that pioneered the dispatch-based SOS model now standard in the category. Directly comparable to WanderSafe's one-touch SOS, emergency contact notification, and live location sharing features.
- Citizen: Real-time crime and safety alert app with location-based notifications and a Protect premium subscription. Comparable to WanderSafe's heatmap and community intelligence features, with stronger traction in the U.S. urban market.
Regional players
- Flare: Australia-based personal safety subscription service with 24/7 response and lone-worker monitoring. Comparable in feature set to WanderSafe and regionally significant given the WanderSafe Sydney headquarters and Australian customer base.
Emerging players
- Athelas: Tech-enabled health and personal safety company combining AI-driven monitoring with hardware and connected devices. Comparable to WanderSafe in pairing AI concierge, hardware (Beacon-class), and platform economics, though focused on health rather than personal safety.
Broad incumbents
- ADT: U.S. home and business security incumbent that owns Noonlight, expanding from monitored intrusion into personal safety. Represents both a competing consumer-safety platform and a potential acquirer of WanderSafe's enterprise book.
- Crisis24 (Gardaworld): Enterprise security, intelligence, and duty-of-care platform owned by GardaWorld. Direct incumbent competitor to WanderSafe Assist for corporate travel risk and mass-notification contracts.
- OnSolve: Critical event management and mass notification platform with CodeRED and MIR3 products. Overlaps with WanderSafe Assist's enterprise alerting and incident coordination use cases, particularly for government and large-enterprise buyers.
- International SOS: Global leader in travel risk management, medical assistance, and duty-of-care services for multinationals. The dominant incumbent in the enterprise category WanderSafe Assist targets; lacks WanderSafe's consumer-grade mobile experience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
WanderSafe compliance and trust
Trust signalCompliance5 records
WanderSafe financial estimates
Financial estimateRevenue estimate
Valuation estimate
WanderSafe leadership team
Management profileNumber of profiles
Profiles4 records
WanderSafe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WanderSafe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WanderSafe
What does WanderSafe do?
WanderSafe provides a unified real-time safety intelligence ecosystem combining a consumer mobile application (iOS/Android) with IoT personal safety hardware devices (Beacon 3.0 and Shakti) and an enterprise duty-of-care platform (WanderSafe Assist). Core functionality includes the JENI AI safety concierge, one-touch SOS emergency alerts, neighborhood safety heatmaps, community-verified safety reports, and ISO 31030-aligned compliance monitoring for organizations with mobile workforces operating across 150+ countries.
Is WanderSafe a public or private company?
WanderSafe is a private company. It is classified as corporate owned and is currently operating.
When was WanderSafe founded?
WanderSafe was founded in 2018.
Where is WanderSafe based?
WanderSafe is headquartered in Miami, United States, in the North America region.
How does WanderSafe make money?
Four revenue lines are on record. Consumer Mobile App (Freemium) is the primary driver. The others are wanderSafe Beacon 3.0 Hardware, wanderSafe Assist Enterprise Platform and hero Points Rewards Program.
Who are WanderSafe's main competitors?
Direct peers on record are Life360, bSafe, Noonlight (ADT) and Citizen. Flare is listed as a regional player. Athelas is listed as an emerging player. Broad incumbents are ADT, Crisis24 (Gardaworld), OnSolve and International SOS.
Does WanderSafe have an API?
No public API is recorded for WanderSafe.
What industry is WanderSafe in?
WanderSafe's product category is Personal Safety Technology. Its primary akta.pro industry code is HSAHAHAI, Wearable Medical Alert Devices (Pendants, Watches, Bands), with a secondary code of BPAKAFAF, Guard Tour / Lone Worker / Duress & Panic Alarm Monitoring. Its NAICS code is 561621 and its SIC code is 7381.