Zian AI

What Zian AI does

Zian AI is an Australian-headquartered AI company founded in 2018 that builds omnichannel AI agents for sales outreach, customer support, and operational automation. The platform is anchored by two proprietary engines: SmartReach AI™, which orchestrates channel, timing, and targeting across phone, SMS, email, WhatsApp, and web chat, and PrecisionPitch AI™, which continuously A/B tests scripts, voices, and objection handling against measurable business outcomes (appointments, revenue, CSAT) rather than generic text quality. These run on a proprietary CognitionCore™ framework that supports multi-agent intelligence and multimodal processing across text, audio, vision, and structured data, with private LLM deployment options and data residency in the USA, Australia, and Europe. The product portfolio spans core agent types (Outbound Appointment Setter, Sales Call Closer, Show-Rate Specialist, Customer Support Agent), vertical modules (AI Concierge, AI Lead Gen Automation, SmartOps AI, AI-Powered Cyber Defence), and enterprise infrastructure (Advanced Autonomous Intelligence Platform, Next-Generation AI Systems, Breakthrough Automation Technology).

The company operates a hybrid go-to-market model: a freemium product-led growth motion with tiered subscriptions (Free Forever, More Leads & More Intel, GodMode Max Profits) targeting SMBs, combined with custom-priced enterprise deployments featuring 1:1 engineering, private models, and local data residency. Distribution is augmented by an Affiliate/White Label/Joint Venture partner program where agencies retain 100% of client fees. Zian AI has disclosed deployments across 32+ industries including manufacturing, construction, universities, SaaS, professional services, call centers, agencies, and governments, with customer-reported outcomes such as 2,736% increases in lead contact rates and 3,102% increases in qualified sales appointments. The company was sold in 2022 (acquirer undisclosed) and in 2025 began a selective rollout to major public-listed organisations after a multi-year private enterprise deployment phase.

Name

Zian AI

Legal name

Zian AI

Website

https://zian.ai

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Zian AI is an Australian AI company that builds omnichannel AI sales and support agents on proprietary SmartReach AI™ and PrecisionPitch AI™ engines, serving SMBs via freemium subscriptions and enterprises via custom deployments across 32+ industries.

Ownership category

akta.pro rank

Product category

AI Sales Engagement Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)

akta.pro secondary industries

Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC), AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL), Enterprise Foundation Model Integration & APIs (Connectors, Governance, Deployment) (HDAAACAO), AI & Automation in Customer Service (Chatbots, Agent Assist) (EDABACAO)

Keywords

• AI sales agents
• Sales engagement platform
• Conversational AI software
• Outbound automation
• Omnichannel sales AI

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription Plans: Zian AI operates on a tiered subscription model with four main tiers: Free Forever (basic features), More Leads & More Intel (mid-tier with unlimited rescued leads, voice widget, data enrichment), and GodMode Max Profits (full AI sales engine with outbound agents, campaigns, and agency-client management). Enterprise custom pricing is available for large deployments with dedicated engineering support.
2. Enterprise Custom Deployments: Enterprise tier offers custom features, integrations, hands-on 1:1 engineering, private models, local data residency, and deeper ML optimization. Priced on a custom/quote basis with potential for significant contract values based on scope.
3. Partner Program Revenue: Partners (affiliate, white label, joint venture) retain 100% of client fees retained by agency. Revenue generated through partner network expansion and co-selling arrangements.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Zian AI builds a proprietary AI sales agent platform that automates omnichannel outbound engagement (live calls, SMS, email, WhatsApp, web chat) for businesses. The platform combines SmartReach AI™ orchestration (who/when/where to contact) with PrecisionPitch AI™ optimization (split-testing scripts toward measurable outcomes) on a CognitionCore™ framework, supported by private LLM deployment options and deep CRM integrations.

Product overview

Zian AI is a unified AI platform built around proprietary SmartReach AI™ (orchestration engine for omnichannel outreach timing and channel selection) and PrecisionPitch AI™ (optimization engine for message/content testing). The portfolio includes core AI agent types (Outbound Sales/Appointment Setter, Closer Assist, Show-Rate Boost, Customer Support), specialized vertical solutions (AI Concierge, AI Lead Gen Automation, SmartOps AI), and enterprise AI infrastructure (Advanced Autonomous Intelligence Platform, Next-Generation AI Systems, Breakthrough Automation Technology, AI-Powered Cyber Defence). The platform supports private LLM deployment options and integrates with major CRMs (HubSpot, Salesforce, HighLevel, Zoho), communication channels (phone, SMS, email, WhatsApp), and data platforms (Apollo, Cognism, LinkedIn).

Differentiator

Problem solved

Functional benefit

Products and services

• Advanced Autonomous Intelligence Platform Next-generation autonomous AI platform enabling systems to think, learn, and act independently through multi-agent intelligence processing natural language, visual data, and structured information. Targeted at enterprises needing AI-driven decision-making with human-in-the-loop oversight.
• Next-Generation AI Systems Suite of intelligent AI technologies built on the proprietary CognitionCore™ framework enabling enterprises to deploy adaptive AI agents for autonomous learning, outcome prediction, and operational optimization with modular deployment across verticals.
• Breakthrough Automation Technology Automation system that converts complex data into clear, actionable insights with dynamic data interpretation, a decision intelligence engine, autonomous process automation, and an explainable AI framework for transparent, auditable recommendations.
• AI-Powered Cyber Defence Solutions Real-time AI threat detection and intelligence solutions for autonomous cyber defense, featuring behavioral threat analysis, ML anomaly detection, predictive attack modeling, and automated incident response for financial, government, healthcare, and industrial sectors.
• AI Concierge Intelligent conversational automation product for customer and student engagement, handling high query volumes with natural interactions, smart routing, omnichannel integration (chat, email, SMS, web), and data-driven behavioral insights. Reduces manual workload by up to 70%.
• AI Lead Gen Automation Predictive lead generation system using proprietary AI models for automated data research, lead scoring, and multi-channel outreach. Smart prospecting identifies high-intent prospects; precision scoring prioritizes by conversion likelihood.
• SmartOps AI Intelligent process automation product combining predictive analytics with workflow orchestration to automate routine tasks, anticipate bottlenecks, provide real-time dashboards, and continuously refine processes based on operational data.
• Outbound Sales (Appointment Setter) Omnichannel AI prospecting product delivered via live calls, SMS, email, and WhatsApp. SmartReach AI™ schedules outreach by timezone and buyer persona; PrecisionPitch AI™ split-tests messaging for meetings booked with CRM-first integration.
• Closer Assist (Sales Calls) AI assistance product during complex sales calls that surfaces real-time answers, objection handling, and next-step guidance, with post-call summaries, auto CRM updates, and targeted follow-up queuing.
• Show-Rate Boost (Attendance) Specialized AI agent that nurtures prospects from booked to showed through reminders, objection handling, and automated reschedule routing, with personalized nudges via SMS and email to maximize calendar fill rates.
• Customer Support (CSAT & Retention) 24/7 multilingual AI support product that resolves issues, triggers workflows, and surfaces upsell opportunities, integrating with ticketing systems and knowledge bases. Delivers first-response under seconds.
• SmartReach AI™ Proprietary orchestration engine that determines who to contact, when, and where across omnichannel outreach (phone, SMS, email, WhatsApp) based on country, industry, and buyer profile with intelligent follow-up pacing.
• PrecisionPitch AI™ Proprietary optimization engine that continuously split-tests scripts, voices, and objection handling to maximize appointments, revenue, and customer satisfaction rather than generic text quality metrics.

Quantifiable outcome

• 2,736% increase in lead contact rate
• +14 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability14 records

Feature10 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• HubSpotcoreTechnology or IntegrationCRM integration partner. Zian AI connects to HubSpot for ICP mapping, data integrations, and seamless CRM synchronization. HubSpot data enrichment supported in the More Leads & More Intel tier.
• SalesforcecoreTechnology or IntegrationCRM integration partner. Zian AI connects to Salesforce for ICP mapping, data integrations, and seamless CRM synchronization.
• HighLevelcoreTechnology or IntegrationCRM integration partner. Zian AI connects to HighLevel for ICP mapping, data integrations, and seamless CRM synchronization.
• Apollo.iosupportingTechnology or IntegrationData enrichment partner. Apollo.io integration provides contact data enrichment in the More Leads & More Intel pricing tier.
• CognismsupportingTechnology or IntegrationB2B data platform for lead sourcing and verified contact data. Recommended tool in the B2B Growth Playbook for data foundation building.
• LinkedIn Sales NavigatorsupportingTechnology or IntegrationData sourcing and enrichment tool. Used for intent data and contact enrichment in outbound sales workflows.
• ZapiersupportingTechnology or IntegrationAutomation integration partner. Zapier integration enables connection to thousands of apps and automated workflows.
• People Data Labs (PDL)supportingTechnology or IntegrationData enrichment partner. PDL integration provides contact data enrichment in the More Leads & More Intel pricing tier alongside Apollo.io.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Apollo.io: Apollo.io combines a B2B contact database with sales engagement and AI-assisted outreach—a broader incumbent that overlaps with Zian AI's data enrichment (Apollo integration) and outreach automation capabilities.
• Salesforce Einstein GPT: Salesforce's Einstein and Einstein GPT embed AI sales agents, lead scoring, and conversation intelligence natively inside the #1 CRM—a broad incumbent that competes with Zian AI's enterprise CRM-integrated agent offerings, especially for Salesforce-native buyers.
• HubSpot Breeze / ChatSpot: HubSpot's Breeze AI and ChatSpot.ai deliver AI-powered sales, marketing, and service agents inside the HubSpot CRM—directly competing with Zian AI's HubSpot-integrated concierge and outbound agents, particularly for SMB and mid-market customers.

Direct peers

• Artisan (Ava): Artisan's AI agent 'Ava' automates B2B outbound sales workflows including lead research, email personalization, and reply handling—competing head-to-head with Zian AI's AI Outbound Agents and GodMode Max Profits tier.
• Regie.ai: Regie.ai uses generative AI to automate sales outreach content, sequencing, and prospecting workflows, similar to Zian AI's PrecisionPitch AI™ A/B testing and AI-generated multi-touch campaigns.
• 11x.ai: 11x.ai offers autonomous AI sales development representatives that handle prospecting, outreach, and meeting booking via email and LinkedIn—closely overlapping Zian AI's autonomous outbound sales agents and SDR-replacement positioning.
• Conversica: Conversica provides AI-powered conversational agents for sales lead engagement, follow-up, and appointment setting across email and SMS—directly comparable to Zian AI's SmartReach and PrecisionPitch outbound appointment-setter use case for B2B revenue teams.
• Outreach: Outreach is a leading sales execution platform with AI-powered sequencing, call summaries, and deal insights—overlapping with Zian AI's omnichannel outreach orchestration and CRM-integrated workflow automation for revenue teams.
• Salesloft (Drift): Salesloft, now incorporating Drift, is a sales engagement and conversational AI platform for cadence management, email/call outreach, and conversation intelligence—directly comparable to Zian AI's omnichannel orchestration and Closer Assist capabilities.

Emerging players

• Cognism: Cognism is a B2B sales intelligence and data provider that increasingly bundles AI-driven outreach and intent signals—adjacent to Zian AI's data enrichment layer and a partner in its B2B Growth Playbook.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/zianai
• LinkedInlinkedin.com/company/zian-ai

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zian AI