Rankforge

What Rankforge does

Rankforge is a mobile app growth platform designed to help iOS and Android developers improve discoverability and organic installs in the App Store and Google Play. The product unifies three service lines into a single self-serve interface: App Store Optimization (keyword ranking tracking with updates up to six times daily and a visibility index that incorporates keyword popularity and competitor positioning), keyword boosting (driving search-aligned traffic against target keywords, with support for promotional campaigns across 150+ countries), and reputation management (rating adjustment via incentivized user tasks). Underlying mechanics combine incentivized real-user traffic, where individuals complete search-and-install tasks in exchange for rewards, with automated/bot traffic that allows higher install ceilings in competitive categories. The platform monitors up to 200 keywords per app at no charge.

The business is a freemium, usage-based SaaS operation. New users can sign up without a credit card and receive €30 in credit toward a first campaign; paid engagement scales per campaign with pricing tied to traffic volume and keyword competitiveness, though specific pricing is not publicly disclosed. The company is operationally embedded within the lovemobile.agency ecosystem, an App Marketing Agency that functions as parent brand, reseller, and content distribution channel, while Rankforge retains its own self-serve platform and a Book-a-Demo enterprise motion.

Rankforge serves a horizontal base of mobile app developers and publishers, with secondary emphasis on apps entering new geographic markets and apps recovering from low ratings. The company is privately held, founded in 2025, headquartered in Larnaca, Cyprus, and reports a headcount of 51-100 employees. No funding rounds, revenue figures, named management, or third-party AI/ML capabilities are disclosed in the available source material.

Name

Rankforge

Legal name

Rankforge

Website

https://rankforge.com

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

11–50 employees

Short description

Rankforge is a mobile app growth platform combining App Store Optimization, keyword boosting, and reputation management. It serves iOS and Android developers globally, using incentivized real-user and automated traffic to improve search rankings and organic installs across 150+ countries.

Ownership category

akta.pro rank

Product category

App Store Optimization (Mobile App Marketing)

NAICS

Marketing Research and Public Opinion Polling (541910)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYMPAAACAI

App Store Optimization (ASO) & Mobile Growth Marketing

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Digital & Performance Marketing (SEO/SEM, Paid Social, Affiliate)

SECONDARYBPAMADAH

App Analytics, Attribution & Deep Linking Platforms

Business & Public Services/Web, Mobile & Digital Platforms/App Stores, Distribution & Developer Platforms

SECONDARYMPAAAOAC

Search, Review & Ratings Management (SEO/Content/Platforms/Local Listings)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Reputation Management & Crisis Communications

Keywords

• App Store Optimization
• Keyword Boosting
• Mobile App Marketing
• Reputation Management
• Organic Install Growth

Headquarters

HQ city

Larnaca

HQ country

Cyprus

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel

Revenue model

1. Campaign-based Keyword Boosting: Users launch campaigns targeting specific keywords across App Store and Google Play. The platform charges per campaign or usage based on traffic volume and keyword competitiveness. New users receive €30 credit on first campaign.
2. ASO Services: App Store Optimization services bundled with keyword boosting campaigns, helping apps improve organic visibility through strategic keyword targeting and competitor analysis.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Rankforge is a mobile app growth platform that combines App Store Optimization (ASO), keyword boosting, and reputation management. The service drives targeted traffic through chosen keywords on App Store and Google Play using both incentivized real users and automated/bot traffic to improve organic installs and search rankings. It also provides ranking tracking, a visibility index, and rating adjustment capabilities across 150+ countries.

Product overview

Rankforge is a unified mobile app growth platform that helps apps get discovered and rank higher in the App Store and Google Play. The platform combines four core offerings: the Rankforge Platform (the central product for app store optimization), App Analytics (for tracking rankings and keyword performance), Keyword Boosting (for driving targeted traffic through selected keywords), and Reputation Management (for improving app ratings). Users can monitor up to 200 keywords, track competitor activity with updates up to six times daily, and promote their apps across 150+ countries. The platform supports both incentivized traffic (real users completing tasks for rewards) and automated bot traffic for higher install limits in competitive categories.

Differentiator

Problem solved

Functional benefit

Products and services

• Rankforge Platform Unified mobile app growth platform combining ASO, keyword boosting, and reputation management to help apps increase visibility and drive organic installs in the App Store and Google Play. For mobile app developers, publishers, and brands seeking organic growth.
• Keyword Boosting Standalone service that drives targeted traffic through selected keywords, using real users (incentivized) and automated installs to push an app's ranking higher for high-intent searches and build sustainable organic growth.
• Reputation Management Standalone service that helps apps improve their store ratings by incentivizing real users to leave positive ratings after install, addressing low-rating impacts on conversion rates and overall app store performance.

Quantifiable outcome

• 75% increase in app visibility
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• lovemobile.agencycoreChannel Partner/ Reseller/ Distributorlovemobile.agency is the parent ecosystem and distribution channel for Rankforge. It operates as an App Marketing Agency offering ASO, keyword boosting, and reputation management services. Rankforge serves as the platform component while lovemobile provides agency services and case study expertise. The relationship includes shared branding, distribution through the agency's website, and cross-promotion of services.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• MobileAction: MobileAction is an ASO and keyword intelligence platform with keyword tracking, competitor analysis, and search ads optimization for App Store and Google Play. It competes with Rankforge for app developers seeking organic install growth.
• AppTweak: AppTweak is a leading ASO platform offering keyword tracking, competitor analysis, and app store optimization tools for app developers and marketers. It is the closest direct competitor to Rankforge's combined ASO + keyword boosting + analytics offering.
• Apptica: Apptica is an ASO and app intelligence platform providing keyword ranking, competitor analysis, and category insights across App Store and Google Play, directly comparable to Rankforge's analytics and ranking-tracking features.
• SplitMetrics: SplitMetrics offers ASO and Apple Search Ads management plus A/B testing for app product pages. It is a direct competitor in app store optimization and install-acquisition tooling.
• AppFollow: AppFollow provides ASO, app store reviews management, and analytics for mobile apps. Its combination of keyword tracking, ratings/reputation management, and competitor intelligence directly mirrors Rankforge's bundled product.
• AppFigures: AppFigures provides app store analytics, ASO tools, keyword tracking, and revenue/competitor reporting for mobile developers. It overlaps directly with Rankforge's analytics, keyword tracking, and competitor comparison features.

Others

• Phiture: Phiture is a mobile growth consultancy that also publishes ASO thought leadership and operates adjacent mobile growth tooling. It is comparable as a sibling agency operating in the same ASO/mobile growth category as Rankforge's lovemobile parent.

Broad incumbents

• Semrush: Semrush is a broad digital marketing platform that has expanded into app store SEO and competitor intelligence. While not an ASO pure-play, it offers adjacent keyword tracking, search visibility, and analytics capabilities relevant to Rankforge's positioning.
• Sensor Tower: Sensor Tower is a leading app market intelligence platform covering downloads, revenue, advertising, and ASO intelligence across app stores. It is a broad incumbent with overlapping keyword tracking and visibility analytics features.
• data.ai (formerly App Annie): data.ai is a global app market data and analytics provider tracking downloads, usage, and competitive intelligence across mobile apps. It overlaps with Rankforge on app market intelligence and competitive benchmarking.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/rankforgeplatform
• LinkedInlinkedin.com/company/rankforge-platform

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rankforge