Route72

Name

Route72

Legal name

MegaLeads.com

Website

https://route72.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

B2B Lead Generation and Sales Data

NAICS

Direct Mail Advertising (541860)

SIC

Communications Services, Nec (4899)

akta.pro primary industry

Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB)

Keywords

• B2B lead generation
• Business email lists
• Phone number lists
• Mortgage lead generation
• Sales lead database

Headquarters

HQ city

West Caldwell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. B2B Data Sales (Email Lists and Phone Lists): One-time or subscription-based sales of targeted B2B business email lists and phone number lists. Customers purchase data records to fuel outbound campaigns.
2. Mortgage and Business Leads: Generation and sale of live transfers, real-time exclusive web leads, and opt-in leads across mortgage, insurance, B2B, and other verticals.
3. Email Append Services: Services to append email addresses to existing customer databases.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Route72 operates the Megaleads platform, a self-serve SaaS tool that lets businesses build targeted B2B email and phone lists, plus purchase live transfers, real-time exclusive web leads, opt-in leads, mortgage leads, and email append services. Offerings are delivered as one-time purchases, monthly subscriptions, or service engagements aimed at fueling outbound phone and email sales campaigns at scale.

Product overview

Megaleads operates as a unified lead generation and B2B data platform, offering Megaleads 2.0 as its core business sales list search tool. The platform provides a comprehensive suite of products including live transfers, real-time exclusive web leads, opt-in leads, B2B business email lists, B2B phone number lists, mortgage leads, email append services, consumer data leads, and lead generation services. The offerings are designed to work together as a turn-key system, enabling businesses to fuel outbound phone and email campaigns by providing the volume of data needed (1000+ phone numbers per rep daily, 5000-10000 emails per campaign) at competitive pricing.

Differentiator

Problem solved

Functional benefit

Products and services

• Megaleads 2.0 In-house built SaaS business sales list search tool that enables users to build targeted B2B business email and phone lists in seconds, with enhanced features for accuracy and affordability in 2.0.
• B2B Business Email Lists Targeted B2B business email address lists sold as turn-key data products for outbound email campaigns, supported by the Megaleads 2.0 search tool.
• B2B Phone Number Lists Business phone number lists including mobile numbers for outbound calling campaigns and dialer-driven sales efforts.
• Live Transfers Live phone call transfers connecting businesses directly with potential customers in real time, across verticals such as mortgage, insurance, and B2B.
• Real-Time Exclusive Web Leads Exclusive web leads delivered in real time across verticals such as mortgage, insurance, and B2B for outbound sales campaigns.
• Opt-In Leads Leads from individuals who have opted in to receive communications, supplied across mortgage, insurance, and B2B verticals.
• Mortgage Leads Lead generation services specifically designed for the mortgage industry vertical, including live transfers, exclusive web leads, and opt-in leads.
• Email Append Services Service to append or verify business email addresses onto existing customer databases.
• Consumer Data Leads Consumer data leads supplied to businesses that require consumer (rather than B2B) contact data for marketing campaigns.
• Lead Generation Services Turnkey lead generation services providing high-quality sales leads at competitive prices to help businesses grow.

Quantifiable outcome

• Users need 1000+ business phone numbers per day per rep for dialer campaigns
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability1 record

Feature3 records

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Seamless.AI: AI-powered B2B contact data platform delivering emails, phone numbers, and direct dials in real time for outbound sales teams. Comparable to Megaleads' live-transfer and real-time exclusive lead positioning, with overlapping sales/SDR customer base.
• Lead411: B2B sales lead generation platform offering verified business contacts, email lists, and intent data for outbound campaigns. Similar mid-market positioning to Megaleads with comparable list-based and lead-generation products.
• Lusha: B2B contact data platform delivering business emails, phone numbers, and direct dials, frequently used by SDR and sales teams for outbound prospecting. Closely comparable in product (B2B email and phone lists) and target buyer (SMB sales/marketing teams).
• Salesgenie: B2B and consumer sales lead provider (formerly AccuData) selling email lists, phone lists, and sales leads to SMBs. Directly comparable list-based product set and self-serve customer base to Megaleads.
• Adapt.io: B2B contact and company data platform providing business emails, phone numbers, and direct dials via self-serve search. Closely comparable to Megaleads in product type, target user (outbound sales/marketing teams), and SMB-led GTM.
• UpLead: B2B lead generation and contact data platform offering verified business emails and phone numbers with self-serve purchase. Directly comparable product, pricing model (per-record credit rollover), and SMB outbound customer base to Megaleads.
• Apollo.io: Sales intelligence and B2B data platform that provides contact data, email lists, and phone numbers for outbound campaigns. Direct overlap with Megaleads' core offering of B2B email and phone list products, with self-serve PLG motion similar to Megaleads 2.0.
• RocketReach: B2B contact data provider offering emails, phone numbers, and professional profiles via self-serve search. Competes head-to-head with Megaleads in SMB list purchasing for outbound sales and recruiting workflows.

Broad incumbents

• D&B Hoovers: Enterprise sales intelligence platform combining D&B firmographic data with contacts and leads. Overlaps with Megaleads on B2B email/phone data but operates at a much larger enterprise scale with broader analytics and account-level intelligence.
• ZoomInfo: Largest publicly recognized B2B data and intelligence platform serving sales, marketing, and recruitment teams with contact data and intent signals. Overlaps with Megaleads on B2B email and phone data but operates as a much broader enterprise intelligence suite.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Route72